Key Equity Release Reviews 

17,911
•
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Considering 187 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for being exceptionally helpful, professional, and patient throughout the entire advisory process. Many people note that financial advisors explain various choices clearly and never make clients feel rushed or pressured into decisions. Consumers describe the overall service as remarkably smooth, efficient, and well-organized from the initial inquiry to final settlement. Reviewers greatly appreciate the excellent customer communications, mentioning that representatives consistently stay in touch and answer questions promptly. Users find the entire user experience extremely reassuring and straightforward when handling important and sensitive financial arrangements.

What people talk about most

Staff

Clients share profound appreciation for the staff, frequently highlighting their professionalism, patience,... See more

Service

Customers had great satisfaction with the service, highlighting professional advisers who guided them... See more

Customer service

Users describe positive interactions with customer service, highlighting that advisers are always available... See more

User experience

Consumers find user experience to be positive, highlighting a smooth, seamless, and stress-free process from... See more

Customer communications

Customers consistently note positive experiences with customer communications, highlighting knowledgeable,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Having no experience with Equity release whatsoever. I chose Key Equity because of their good positive reviews and I wasnt disappointed. Joseph Withers took us through the whole process guiding and ad... See more

Company replied

Rated 5 out of 5 stars

We were helped by Tony Salter of Key Equity Release. He was thorough, friendly yet professional, and helped us understand the full implications of what we were doing, giving us plenty of choice and... See more

Company replied

Rated 5 out of 5 stars

A highly recommended company I was given a recommendation via friends who had dealt with Neil Clarke previously. Neil was there every step of the process and always on the end of the phone when... See more

Company replied

Rated 5 out of 5 stars

Tom Walmsley worked with us to update our wills. He was friendly, helpful and knowledgeable. He explained things clearly, outlining our various options and most importantly he listened to what we were... See more

Company replied


Company details

  1. Pension Fund
  2. Financial Consultant
  3. Mortgage Broker

Written by the company

Key Equity Release helps people make confident, informed decisions about later life finances. We’ve supported over one million customers and are rated Excellent on Trustpilot, with more than 16,000 5-star reviews. We take time to listen, explain your options clearly, and recommend what’s genuinely right for you. And if equity release isn’t right for you, we'll tell you. Because your home — and your peace of mind — mean more.

Key Equity Release

Written by the company

Equity Release
Trusted, award-winning equity release specialist
Highly experienced
We have over 25 years' experience. We've helped more than a million customers with tailored equity release advice. Once we've taken the time to understand your needs, we’ll have a sound idea of what the right plan is for you.
We're regulated experts
Key is regulated and a proud member of the Equity Release Council

Contact info

4.9

Excellent

TrustScore 5 out of 5

18K reviews

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4.9

All reviews

(17,911)

187 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

An excellent service

At quite a difficult time, Michael Faulkner, provided an excellent service with clarity and care to ensure that everything was understood. I felt he was accessible and responsive and I am very pleased with the result.

January 7, 2026
Unprompted review
Key Equity Release logo

Reply from Key Equity Release

We truly appreciate your kind words and are so pleased to hear about your positive experience during a challenging time. We are glad we could provide clarity and support.

Key Equity Release

Rated 5 out of 5 stars

Equity Release

Upon making an enquiry about equity release I had the pleasure of dealing with Neil Bell at Key Equity Release. What a great guy. He was friendly, professional and highly experienced. I told him I wanted to release some equity so my children could benefit from part of their inheritance now rather than later so one could pay off her mortgage and my son could get on the property ladder and for myself a new dream kitchen. Neil went through the options available and explained each one in detail to enable me to choose the the right one for me. I never at any point felt pressured to decide or proceed and prior to deciding felt very content that I fully understood everything about the process and it was what I wanted to do. Even the recommended solicitors were highly efficient and the whole process was so smooth and completed from enquiry to completion in approximately 5 weeks. My dream kitchen is now a reality and I have two very happy adult children. I can honestly say to anyone thinking of doing equity release contact Neil Bell and you will not be disappointed.

June 12, 2026
Unprompted review
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Reply from Key Equity Release

We are so pleased to hear about your positive experience with our service. It's wonderful to know that we could help you achieve your goals, from securing your dream kitchen to assisting your children with their financial aspirations. We are especially glad that our colleague provided such professional and unpressured guidance, ensuring you felt fully informed and comfortable throughout the entire process. Your kind words about the efficiency of the whole journey, from inquiry to completion, are truly appreciated. We are delighted that we could make such a significant and positive impact on your family's life. Thank you for sharing your fantastic feedback.

Key Equity Release

Rated 5 out of 5 stars

Andrea Love we found to be very…

Andrea Love we found to be very professional, very personable, she added points to our wills that hadn’t even entered our heads, all in all a thoroughly excellent service from Key from start to finish, would highly recommend.

July 20, 2026
Unprompted review
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Reply from Key Equity Release

We are delighted to hear that you found our service to be thoroughly excellent from start to finish. It's wonderful to know that we could assist you with important considerations for your wills. Thank you for your high recommendation!

Key Equity Release

Rated 5 out of 5 stars

A fantastic experience

A fantastic experience in what is a complex product for those looking to release equity in their home. Every step was explained and we were guided through. I would happily recommended this company to anyone looking for a similar product.
In conclusion, I must mention our adviser, Lesley Frame, and the excellent service she provided at each stage which led us to successful outcome.

July 29, 2026
Unprompted review
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Reply from Key Equity Release

We are so pleased to hear that we could make a complex process clear and straightforward for you. It's wonderful to know that our guidance led to a successful outcome, and we truly appreciate your recommendation. Thank you for your kind words!

Key Equity Release

Rated 1 out of 5 stars

Bad Experience

Note: Resubmitted following Trustpilot’s guidelines after previous attempts were flagged by Key Equity Release (first for alleged defamation, which was not removed and then again for including a staff member's first name, which was removed.)

My experience with Key Equity Release was completely frustrating from start to finish. After making initial contact, I received an email confirming a potential equity release figure and a scheduled phone appointment the following day.

Unfortunately, the call took place three and a half hours late. When it finally happened, it was a rushed, Q&A accompanied by noticeable background noise and child activity. The whole experience took less than 5 minutes.

The call simply repeated the online questionnaire I had already filled out. Worse still, directly after this brief call, the quoted equity release amount dropped by a third with no explanation provided. There was no meaningful discussion or guidance regarding suitable options for our financial position.

Although Key Equity Release posted a public response to my previous review stating they would look into this, I have received no direct follow-up. Based on this dismissive service, I advise others to shop around.

July 21, 2026
Unprompted review
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Reply from Key Equity Release

Thank you for your feedback. We're sorry your experience didn't meet the standards we aim to provide.

We acknowledge that your scheduled call took place later than planned and apologise for the inconvenience this caused.

We've also reviewed how the borrowing estimate was explained. The figure initially provided online was based on the information available at the time. During the call, additional information meant the estimate changed. While this was expected based on the updated information, we recognise we could have explained the reason more clearly.

The call itself formed part of our standard fact-finding process, which every customer completes before receiving regulated advice. It's an important step in understanding each customer's circumstances so we can explain their options clearly, establish whether equity release is the right solution for them and, if it isn't, we'll say so.

Following your original review, we carried out a full review of your experience, responded publicly and made further attempts to contact you to discuss your concerns, but unfortunately we didn't receive a response.

We take all feedback seriously and remain committed to providing every customer with clear explanations, professional service and advice tailored to their individual circumstances.

Key Equity Release

Rated 5 out of 5 stars

I was interested in equity release but had stressful concerns

I was interested in equity release but had concerns about the process. I was put in touch with Key Equity release through Sunlife insurance. My advisor was Matthew Bowman. I cannot praise Matthew enough for the advice and the reassurances he gave over are consultations. He made sure l understood the process fully and all the guarantees l was going to be given over the retention of ownership of my home. He was extremely professional, pleasant and easy to talk to. Though l had a fixed idea of what l wanted he was able to identify a better deal that saved me a lot of money over the long term.
KEY equity release have the process of applying for equity release completely covered with help finding specialist solicitors and even Will cover. This made the total process very easy. The solicitors even came to my home to sign all the paperwork.
I felt fully supported through out the whole process. What initially was a stressful concern about the process quickly became a reassured and relaxed experience.

June 1, 2026
Unprompted review
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Reply from Key Equity Release

We are so pleased to hear about your positive experience with our equity release process. It is wonderful to know that our adviser provided clear, reassuring advice and helped you secure a better deal. We are also glad that our comprehensive support, including specialist solicitors and Will cover, made the entire process easy and stress-free for you. Your feedback truly highlights our commitment to making what can be a complex decision a comfortable and well-supported journey. Thank you for sharing your kind words.

Key Equity Release

Rated 5 out of 5 stars

Equity release

Key made the process easy and straightforward, i would like to mention Will Thom who made me feel at ease, and helped me through the process.

July 22, 2026
Unprompted review
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Reply from Key Equity Release

We're delighted to hear that the process was easy and straightforward for you. We appreciate you sharing your positive experience and kind words about our team member. Thank you for your feedback!

Key Equity Release

Rated 5 out of 5 stars

Key equity was a great choice to see me…

Key equity was a great choice to see me through the equity release process. All was very professional throughout and even five years after taking the equity out they were still willing to help me confirm a few things with me as it’s time to sell up.

July 16, 2026
Unprompted review
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Reply from Key Equity Release

We're delighted to hear that your experience with us was professional throughout the equity release process. It's wonderful to know that we could still assist you with your queries even years later, especially as you prepare to sell your property.

Key Equity Release

Rated 5 out of 5 stars

Neil Clarke

Just to say that the service i received was second to non from this company . Nothing was to much trouble keeping you informed every step of the way .
I have to give a special mention to NEIL CLARKE who is one of the nicest guys i have ever had the pleasure of dealing with ! he was so understanding polite and courteous. And took his time explaining every detail of the process . If you are thinking of using this company then simply ask for Neil Clarke

July 17, 2026
Unprompted review
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Reply from Key Equity Release

We are so happy to hear about your excellent experience with us and truly appreciate you taking the time to share your feedback. We are especially delighted to know that our team kept you informed and provided exceptional service throughout the process. We will certainly pass along your kind words to the individual you mentioned; we are incredibly proud of our dedicated staff. Thank you for your wonderful recommendation!

Key Equity Release

Rated 4 out of 5 stars

Lesley Frame

Lesley Frame.
Very helpful and understanding to my ignorance in such matters, I would highly recommend an appointment with this professional person as she genuinely wants to help you get the best deal done for you as an individual case.

July 6, 2026
Unprompted review
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Reply from Key Equity Release

We are so glad to hear that our team was helpful and understanding, and that we could assist you in securing the best possible outcome. We truly appreciate your kind words and recommendation.

Key Equity Release

Rated 5 out of 5 stars

Excellent Professional Service

Excellent professional service, very friendly and helpful, would recommend the service to every one.
I would always prefer a face to face meeting with the Company.

July 8, 2026
Unprompted review
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Reply from Key Equity Release

We're so happy to hear you had an excellent experience with our professional and friendly service! We appreciate your feedback regarding face-to-face meetings.

Key Equity Release

Rated 5 out of 5 stars

Andrew Warby Advisor

Having dealt with this company before I had every faith in them to deal with them again. This time we were given a terrific advisor to guide us through the journey. Andrew Warby was so easy to deal with totally knowledgeable about the product and an overall very nice guy.
Andrew kept us informed throughout and if he said something will happen such a day it will.
Thank you to Andrew and to Key

July 7, 2026
Unprompted review
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Reply from Key Equity Release

We are so pleased to hear about your positive experience and renewed trust in our services. It's wonderful to know that our adviser provided such knowledgeable and helpful guidance throughout your journey, keeping you well-informed every step of the way. We truly appreciate your kind words.

Key Equity Release

Rated 5 out of 5 stars

Neil Bell. Equity Release Financial Advisor

I was found Neil Bell to be very helpful and honest in advising and helping me in achieving Equality Release and would highly recommend him.

May 15, 2026
Unprompted review
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Reply from Key Equity Release

We are delighted to hear that our adviser was helpful and honest in assisting you with your release. We truly appreciate your recommendation.

Key Equity Release

Rated 5 out of 5 stars

Key Equity Release made our journey…

Key Equity Release made our journey through what we thought would be quite a difficult subject to grasp relatively easy ,with Michael Faulkners help understanding and experience with advise at every step of the way

July 1, 2026
Unprompted review
Key Equity Release logo

Reply from Key Equity Release

We are delighted to hear that we made a potentially complex process straightforward for you. It's wonderful to know that our support and advice were helpful every step of the way.

Key Equity Release

Rated 5 out of 5 stars

Andrea Love was extremely helpful and…

Andrea Love was extremely helpful and guided us through the whole process of making a will and drawing up Powers of Attorney which can be quite overwhelming, Highly recommended.

June 11, 2026
Unprompted review
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Reply from Key Equity Release

We're so glad to hear our team provided such helpful guidance during what can be a complex process. Thank you for your kind words and recommendation!

Key Equity Release

Rated 5 out of 5 stars

Professional from first enquiry to…

Professional from first enquiry to final settlement.Jo our advisor helped us through the process and explained everything in detail.The legal team are brilliant Thanks to Nicola and her team.once again thanks to Jo and the team at Key.

July 1, 2026
Unprompted review
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Reply from Key Equity Release

We're delighted to hear that our advisor and legal team provided such a professional and detailed experience from start to finish. We truly appreciate your kind words and are so glad we could assist you.

Key Equity Release

Rated 5 out of 5 stars

ANDREW WARBY WAS PROFESSIONAL AND…

ANDREW WARBY WAS PROFESSIONAL AND EXTREMELY
HELPFUL AND FRIENDY AND IT WAS EASY TO GO THROUGH THE PROCESS WITH HIM

July 1, 2026
Unprompted review
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Reply from Key Equity Release

We're so happy to hear our team member provided such a positive and helpful experience. We appreciate your kind words!

Key Equity Release

Rated 5 out of 5 stars

With Neil Clarke’s guidance and…

With Neil Clarke’s guidance and expertise we were able to overcome bumps in the road to finalise my mortgage. He was constantly available and updated me as and when. An extremely nice and courteous man. I would highly recommend him and his services.

June 22, 2026
Unprompted review
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Reply from Key Equity Release

We're delighted to hear that you received excellent guidance and expertise throughout the mortgage process. It's wonderful to know that our team was constantly available and kept you updated. Thank you for your kind recommendation!

Key Equity Release

Rated 5 out of 5 stars

I have recently dealt with Alex…

I have recently dealt with Alex Campbell who was superb from start to finish. Discussing various options, arranging a solicitor, updating me throughout the process which, in total took around 3 weeks before money was transferred to my account. Definitely recommend.

June 21, 2026
Unprompted review
Key Equity Release logo

Reply from Key Equity Release

We are so pleased to hear about your excellent experience with our team member. It's wonderful to know we could assist you efficiently and keep you informed throughout the process. Thank you for your kind recommendation!

Key Equity Release

Rated 5 out of 5 stars

Tom Walmsley explained everything very…

Tom Walmsley explained everything very clearly, he is very polite and knowledgeable. He explained everything in language we could understand. A very pleasant experience.

June 24, 2026
Unprompted review
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Reply from Key Equity Release

We're so glad to hear that our colleague provided such a clear and understandable explanation, making your experience a pleasant one. We appreciate your kind words!

Key Equity Release

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