Boutique Whitening Reviews 

754
•
TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Evaluating 49 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the quality products for delivering fantastic whitening results in a short time, with many happily noting their teeth became significantly whiter without experiencing any painful sensitivity. People also appreciate the exceptionally helpful staff and the simple, comfortable application process that fits smoothly into their busy daily routines. Some reviewers were not happy with the outcomes, mentioning that the treatment left uneven or patchy spots on their teeth. A few other people also felt that the whitening effect faded rather quickly or simply failed to deliver a truly noticeable change.

What people talk about most

Product

Clients share positive opinions on product, noting that it delivers great results quickly without causing... See more

Staff

Users describe positive interactions with staff, highlighting helpful team members who provide great... See more

User experience

Reviewers mention positive feedback about user experience, highlighting a top class product and overall... See more

Service

Customers had ambiguous experiences with service, as people praised the prompt delivery and expressed... See more

Reviews shaping this summary

Rated 5 out of 5 stars

I’m 57, ex smoker and I’ve been thinking about whitening for a while. I went to My Dentist and discussed the options with the hygienist. The main reason was I was conscious of a stain that had develo... See more

Rated 5 out of 5 stars

Excellent company to deal with. Prompt service and delivery. Gorgeous marketing materials and they are free! Great product, many happy patients.

Rated 5 out of 5 stars

Having worked with and used their products, I can safely say they work like a charm and have made a big difference to my smile.

Rated 5 out of 5 stars

Love this product in the beginning I didn’t use it correctly as I was worried that my teeth might look too white. So I used it for a few days then left it for a week and so on. I told my dentist who a... See more


Company details

  1. Teeth Whitening Service
  2. also in
  3. Cosmetic Dentist
  4. Cosmetics Industry

About Boutique Whitening

Written by the company

Boutique Whitening is the UK's most trusted whitening provider

Currently retailing in 60% of UK dental practices, Boutique Whitening provides the very best quality professional teeth whitening products - available only from dentists to ensure optimum results.

We manufacture a range of gels to suit every lifestyle - with Boutique, you can whiten your teeth, your way.

We have Boutique by Day which requires only 90 minutes wear time, and Boutique by Night which is worn overnight to whiten your teeth as you sleep.

We also offer Boutique Biomin toothpaste, which is clinically proven to relieve sensitivity and prolong the effects of teeth whitening.Clinical studies show that it is the best performing sensitive toothpaste available today.

Why Boutique?

One word underpins everything we do at Boutique Whitening.

Quality.

We use triple-filtered water, high-pressure filtration and small batch manufacture to guarantee high performing, high quality gels.

Our trays have been researched and perfected by GDC registered technicians to ensure the very best precision fit.

In a crowded market, quality and attention to detail is what makes Boutique so special. Visit our website


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

754 reviews

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No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 28% of negative reviews

Typically replies within 1 month

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4.7

All reviews

(754)

44 reviews in the last 12 months

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Rated 5 out of 5 stars

My Dentist Doncaster

Delivery of products very quick and orders always accurate. Patients seem very pleased with their white smiles and the reduction in sensitivity from the whitening process

November 3, 2026
Unprompted review
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Rated 1 out of 5 stars

Yes it can leave patch white spots on…

Yes it can leave patch white spots on your teeth. My gums have been hurting with the molds n teeth moving. Had to go back again to the dentist as another abscess in my mouth. When it cost £500 from a dentist I think it over rated n the whiteness goes in time. Now the dentist is saying there some wrong with my tooth when I had X-rays done n never mention then.

October 20, 2026
Unprompted review
Rated 5 out of 5 stars

It’s a no brainer!

I’m 57, ex smoker and I’ve been thinking about whitening for a while. I went to My Dentist and discussed the options with the hygienist. The main reason was I was conscious of a stain that had developed on a front tooth. I was given the information and I booked a follow up appointment. Waited a week for my braces. I chose boutique because it was 90 minute commitment daily. I paid upfront, had a 3D imaging on my teeth.
Within the first 2days I noticed a difference. Within a week everyone noticed a difference. My other half was really impressed. My teeth were whiter, felt cleaner and less sensitive. After seeing the improvement, I can’t understand why anyone would travel and have veneers or have teeth capped without trying this first. Cheaper, supported by your own dentist, no risk of things going really wrong, no risk of infection. It’s a no brainer. Would I recommend, absolutely!

October 8, 2026
Unprompted review
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Rated 3 out of 5 stars

Not for everyone

I bought this through my dentist and although I was initially pleased during the whitening process, now that I've done the 3 week course, my teeth are rather quickly going back to the yellow shade that they once were. I've now also got darker marks where I had braces 17 years ago. The dentist had clearly damaged my enamel previous. I must add that I was very strict with my diet to hold up the results. I don't believe that this kit is for everybody, I'm so disapointed that I was lead to believe this would give good results. £380 down the drain and I feel more embarrassed about my teeth than I ever did.

September 3, 2026
Unprompted review
Rated 5 out of 5 stars

Definitely recommend

Love this product in the beginning I didn’t use it correctly as I was worried that my teeth might look too white. So I used it for a few days then left it for a week and so on. I told my dentist who advised me to use it everyday. Until I was happy with the results. I absolutely love it. 5 months later and I’m still loving the results

July 18, 2026
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Rated 5 out of 5 stars

So helpful

So helpful and easy to use website. I emailed with an enquiry, which was answered and delt with within an hour. Brilliant!

July 9, 2026
Unprompted review
Rated 5 out of 5 stars

Whitening for my Wedding Day

I recently received my Boutique Whitening kit, which was beautiful on arrival. The packaging was so pretty and eye catching and unlike other brands I have tried, the perfect size to put in the fridge. As the syringes were incased in a tin, it kept them fresh and super cold.
I received 4 x syringes, a sensitivity toothpaste and the shields of my teeth. There were also instructions of how to use the product, which was handy as you may come back to whitening again months after your first try to top up, so a refresher is always handy.
The product is so easy to use and was very quick and easy. I chose the overnight whitening.
I had used other products previously and have been lead towards Lumiwhite, which did make my teeth whiter but made them so so sensitive.
Boutique was very kind to the teeth and I didn't have the sensitivity I was worried about. I had to take breaks every 4-5 days with other products but found I could whiten my teeth for weeks on end with no sensitivity with this.
The results have been great, my teeth are a heck of alot whiter and feel so clean and smooth without the worry of them being painful or sensitive in the cold or drinking cold drinks.
I felt so happy to smile and have pictures on my Wedding day and can not thank you enough.
I have always been aware of my teeth and working in theatre I have always felt I needed some help to make me feel more confident about my teeth .
I have found my product and will keep using this, it's so manageable time wise, pricing is great and achievable and you get the results you pay for without discomfort.
Thank you so much for making me feel special on my big day and for feel more confident in my smile in my every day life and work.

June 14, 2026
Unprompted review
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Rated 1 out of 5 stars

Nightmare company

Nightmare - they have my email address registered against one of their regular customers. I'm receiving all their delivery updates from Royal Mail. The company won't reply to any messages I send them. AVOID.

Please remove my email address from Oli Tsang's account

May 22, 2026
Unprompted review
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Rated 5 out of 5 stars

Amazing product

Amazing product, was recommended to use Boutique whitening gels and noticed a great improvement in the colour of my teeth. Easy to use and no irritation or any side effects experienced. Would recommend!

May 12, 2026
Unprompted review
Rated 1 out of 5 stars

Awful results

Awful results; I used two syringes over two weeks after my Invisalign treatment, under the care of my dentist. The sensitivity was manageable, but the result is terrible. Some parts of my teeth whitened well, others did not change at all, and now I’m left with ugly, patchy teeth that are white in some places and yellow in others. I followed the instructions fully and altered my diet to avoid dark/staining foods. Extremely disappointing and hope my teeth will now go back to yellow to even out as one colour. Avoid!

April 27, 2026
Unprompted review
Boutique Whitening logo

Reply from Boutique Whitening

Hello there,

I am sorry you have not had the result you hoped for, but this is not a failing with the product itself.

With regards to white spots on the teeth - these are a biological issue with the teeth themselves.

These white patches are areas of fluorosis - where the enamel crystal has failed to form properly. In some people, these patches are noticeable at all times, and in some, they only manifest when they begin whitening. Usually with fluorosis, where there are white patches, these whiten much quicker than the surrounding tooth, so once you commence treatment, the teeth look initially much worse. The white patches are not due to dehydration, these areas of the teeth will simply whiten more readily.

From here you have several options:

Firstly, you can stop whitening. Although it will take some time, the teeth will eventually fade back to their original colour.

The second option is to continue whitening. You would need to whiten the teeth to saturation - that is whiten them until they will not go any whiter. At this point, the surrounding tooth may end up being nearly the same colour as the white spots and no further treatment will be required.

If this is not successful, the dentist can use a process called micro-abrasion to try and polish some of the lesions out - this will only work if they are very superficial.

If this does not give the desired result, then there is the option of Icon treatment. Icon works by 'wetting' the areas of white enamel and allowing them to blend with the surrounding tooth. It works well if the white spots are not too deep into the tooth. The patient can whiten until they are happy with the tooth colour surrounding the white spots, the Icon treatment will then blend the white spots to the colour of the surrounding tooth.

The last option, if all else fails, is to mask the areas with composite bonding.

It is important to work through the above stages chronologically, so as to go from the least invasive, to the most invasive option.

I hope this helps, and of course, if you require anything further, then please do not hesitate to get in touch so we can help ypu resolve this issue.

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