While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

See what reviewers are saying

Rated 5 out of 5 stars

I recently bought the shade 'pink lemonade' gel polish from Cally comestics and its absolutely perfect for French tip nails, or a nice pinkish nude base. its not sheer at all which is amazing because... See more

Rated 5 out of 5 stars

Easiest 5 stars i have ever given! would give more if i could! Cally cosmetics is an amazing company with extremely high quality products that are long lasting and colours that are so pigmented and at... See more

Company replied

Rated 3 out of 5 stars

This is the first time I’ve ever ordered from Cally. The service was good. I cannot yet comment on the staying power of the gel as I haven’t used it myself or on clients. The Tequila Sunrise online lo... See more

Company replied

Rated 5 out of 5 stars

Best gel polishes and biab on the market! The choice of colours is phenomenal. The pigment is just stunning and the quality really is superb. I have literally binned all my other gel polishes and repl... See more

Company replied

Company details

  1. Beauty Product Supplier

Written by the company

Cally cosmetics is women-owned and founded by Abby Barton a professional nail technician with over 10 years of experience. The ethos of the company was to design products that professionals and nail enthusiasts are all welcome to use so everyone can benefit from luxury product at a fair price point. Cally cosmetics' cornerstone of the company is there community of customers that are like minded and want to help each other whether it be product application advice or sharing tips on how to be successful as a woman in this modern-day age. Cally gel nail polish is fast becoming a dominant power in the nail sector mainly due to its high gloss finish, long lasting durability and that its vegan and cruelty-free. Other products include builder gel nail polish, nail files, nail art brush kits and nail lamps.


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

163 reviews

5-star
4-star
3-star
2-star
1-star

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Pink Lemonade gel polish

I recently bought the shade 'pink lemonade' gel polish from Cally comestics and its absolutely perfect for French tip nails, or a nice pinkish nude base. its not sheer at all which is amazing because a lot of the Mylee gels are super sheer. If you're looking for a good French base or a good color for a glazed donut look (using this pink as a base, then adding chrome on top), this is your shade!

August 7, 2024
Unprompted review
Advertisement
Rated 3 out of 5 stars

Gorgeous colours but problematic to cure

Firstly, I love the colours and the pigmentation on these gels. I also adore the square white bottles. The aesthetics of this brand are very pleasing. However, I consistently have issues fully curing these in comparison to other brands. And I've got a LOT of gel - Mylee, Halo and Gelish are the other brands I use regularly. I have to cure these gels for much longer than any other brand and even then, I sometimes notice after doing a full set that a section on a nail will still be soft under the top coat. I don't experience this issue with any other brand. These gels are very thick and I believe that's the issue. In fact, they're so thick that I can only use them once the weather starts to warm up. I don't heat my house much in winter as I don't like a warm house, so the average temperature in my house in winter is about 15°. Apparently this is too cold for these gels and they're too thick to even use in winter. When I've tried, I have even more curing issues than I do in summer when they're warmer and a little more runny in consistency. So despite loving the colours, I find these gels quite problematic as I'm limited to only a few months a year when they're usable, and even then I have to take a lot more time curing than I do with any other brand. This means I will keep and use the ones I have but likely won't purchase any others.

May 25, 2024
Unprompted review
Rated 2 out of 5 stars

Peels off straight after applying

Peels off straight after applying

March 30, 2024
Callycosmetics logo

Reply from Callycosmetics

Hi Safia after consideration with your review we would kindly ask you to give more details on how you have applied the product as if you look at our feedback our products have never been given this negative view. However we do understand it may be down to you not following the correct prep and application so if you would like to get in touch so can take you through and guide you to getting the best from the products.

Rated 5 out of 5 stars

Excellent customer service and…

Excellent customer service and beautiful pigmented gels. I had made a mistake on my order and Abbey sorted it straight away. They are the best business I have worked with and I will continue to make orders and purchase their products. thank you so much x

February 29, 2024
Callycosmetics logo

Reply from Callycosmetics

Thankyou Sophie for your reveiw we value our customers opinions dearly and are always striving to serve them the best we possibly can. Dont forget to use THANKYOU15 at checkout to receive 15% discount on your next order as a little treat from us. x

Rated 5 out of 5 stars

Easiest 5 stars i have ever given

Easiest 5 stars i have ever given! would give more if i could! Cally cosmetics is an amazing company with extremely high quality products that are long lasting and colours that are so pigmented and at very affordable prices, Abby & Lance's customer service is amazing, no question is never to much and with quick responses too. Wont be buying my products anywhere else! Keep up the amazing work guys!! x

February 28, 2024
Unprompted review
Callycosmetics logo

Reply from Callycosmetics

Thankyou Rhiannon for your reveiw we value our customers opinions dearly and are always striving to serve them the best we possibly can. Dont forget to use THANKYOU15 at checkout to receive 15% discount on your next order as a little treat from us. x

Advertisement
Rated 4 out of 5 stars

The products are great

The products are great, but delivery is very slow

January 19, 2024
Callycosmetics logo

Reply from Callycosmetics

Thankyou Claire for your reveiw we value our customers opinions dearly and are always striving to serve them the best we possibly can. Dont forget to use THANKYOU15 at checkout to receive 15% discount on your next order as a little treat from us. x

Rated 5 out of 5 stars

Amazing quality products

Amazing quality products, quick dispatch and delivery.

December 29, 2023
Callycosmetics logo

Reply from Callycosmetics

Thankyou Kayleigh for your reveiw we value our customers opinions dearly and are always striving to serve them the best we possibly can. Dont forget to use THANKYOU15 at checkout to receive 15% discount on your next order as a little treat from us. x

Rated 5 out of 5 stars

Amazing Products and perfect customer…

Amazing Products and perfect customer service! Definitely would recommend this brand.

December 15, 2023
Unprompted review
Callycosmetics logo

Reply from Callycosmetics

Thankyou Kara for your reveiw we value our customers opinions dearly and are always striving to serve them the best we possibly can. Dont forget to use THANKYOU15 at checkout to receive 15% discount on your next order as a little treat from us. x

Rated 5 out of 5 stars

In love with colours and builder gel…

In love with colours and builder gel really pleased with products 😊

October 28, 2023
Callycosmetics logo

Reply from Callycosmetics

Thankyou Olivia for your reveiw we value our customers opinions dearly and are always striving to serve them the best we possibly can. Dont forget to use THANKYOU15 at checkout to receive 15% discount on your next order as a little treat from us. x

Advertisement
Rated 5 out of 5 stars

Great service

Great service! I wasn’t able to add a colour to my gel kit and I didn’t realise, Callycosmetics messaged me as soon as they got my order and asked what colour I would like. Really good service!

October 25, 2023
Callycosmetics logo

Reply from Callycosmetics

Thankyou Billie for your reveiw we value our customers opinions dearly and are always striving to serve them the best we possibly can. Dont forget to use THANKYOU15 at checkout to receive 15% discount on your next order as a little treat from us. x

Rated 5 out of 5 stars

Highly recommend

Easy to order and arrived when stated

The colours are amazing and easy to apply, also cure well. Will definitely be buying more.

September 30, 2023
Callycosmetics logo

Reply from Callycosmetics

Thankyou Lorraine for your reveiw we value our customers opinions dearly and are always striving to serve them the best we possibly can. Dont forget to use THANKYOU15 at checkout to receive 15% discount on your next order as a little treat from us. x

Rated 5 out of 5 stars

Very quick at replying

Very quick at replying

September 25, 2023
Callycosmetics logo

Reply from Callycosmetics

Thankyou Abigail for your reveiw we value our customers opinions dearly and are always striving to serve them the best we possibly can. Dont forget to use THANKYOU15 at checkout to receive 15% discount on your next order as a little treat from us. x

Rated 5 out of 5 stars

I initially made a mistake on my order…

I initially made a mistake on my order and Lance contacted me as soon as he received the order, and he asked what it was I required. He kept me updated and advised me when it had been despatched. Excellent customer service.

September 22, 2023
Callycosmetics logo

Reply from Callycosmetics

Thankyou Bernadette for your reveiw we value our customers opinions dearly and are always striving to serve them the best we possibly can. Dont forget to use THANKYOU15 at checkout to receive 15% discount on your next order as a little treat from us. x

Advertisement
Rated 5 out of 5 stars

Best gel polishes ever !!!!!

Best gel polishes and biab on the market! The choice of colours is phenomenal. The pigment is just stunning and the quality really is superb. I have literally binned all my other gel polishes and replacing them with cally products. I promise you will not regret your choice to purchase from the lovely Abbey and Lance. A wonderful family run business. Not only can you purchase gels and biab you can also get full kits and equipment to start your own nail journey or join the online training programme and qualify and be your own boss !!!

August 27, 2023
Callycosmetics logo

Reply from Callycosmetics

Thankyou Lisa for your reveiw we value our customers opinions dearly and are always striving to serve them the best we possibly can. Dont forget to use THANKYOU15 at checkout to receive 15% discount on your next order as a little treat from us. x

Rated 5 out of 5 stars

Fast delivery

Fast delivery, great prices. Quick response.

August 24, 2023
Callycosmetics logo

Reply from Callycosmetics

Thankyou for your reveiw we value our customers opinions dearly and are always striving to serve them the best we possibly can. Dont forget to use THANKYOU15 at checkout to receive 15% discount on your next order as a little treat from us. x

Rated 5 out of 5 stars

Fab service thanks Good coverage polish

Fab service thanks Good coverage polish

August 30, 2023
Callycosmetics logo

Reply from Callycosmetics

Thankyou Tracy for your reveiw we value our customers opinions dearly and are always striving to serve them the best we possibly can. Dont forget to use THANKYOU15 at checkout to receive 15% discount on your next order as a little treat from us. x

Rated 5 out of 5 stars

Great quality gel polish

Great quality gel polish that doesn't break the bank! Beautiful colours & the builder gels are amazing! Slowly becoming my 'go to' brand, very happy customer :-)

August 18, 2023
Callycosmetics logo

Reply from Callycosmetics

Thankyou Suzanne for your reveiw we value our customers opinions dearly and are always striving to serve them the best we possibly can. Dont forget to use THANKYOU15 at checkout to receive 15% discount on your next order as a little treat from us. x

Advertisement
Rated 5 out of 5 stars

As always my order is packed perfectly

As always my order is packed perfectly. The products are great and the customer service is fantastic.

July 24, 2023
Callycosmetics logo

Reply from Callycosmetics

Thankyou Samantha for your reveiw we value our customers opinions dearly and are always striving to serve them the best we possibly can. Dont forget to use THANKYOU15 at checkout to receive 15% discount on your next order as a little treat from us. x

Rated 5 out of 5 stars

Happy with Cally gels

Really happy with Cally gels, best for staying on and pigment amazing. Definitely will be shopping here again
*****

July 23, 2023
Callycosmetics logo

Reply from Callycosmetics

Thankyou Ben for your reveiw we value our customers opinions dearly and are always striving to serve them the best we possibly can. Dont forget to use THANKYOU15 at checkout to receive 15% discount on your next order as a little treat from us. x

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look