AYM Reviews 

1,729
•
TrustScore 4 out of 5

3.9

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

See what reviewers are saying

Rated 5 out of 5 stars

I honestly could not recommend AYM enough! I wore the Venus dress as a bridesmaid and absolutely loved it. It was SO flattering, fitted beautifully and made us feel amazing all day. I work at a weddin... See more

Company replied

Rated 5 out of 5 stars

I wore the Venus dress in mahogany for my brothers wedding and the quality and fit is definitely what sets AYM aside from other retailers. I’m 5ft 10 so usually struggle with slits but the material al... See more

Company replied

Rated 5 out of 5 stars

I 100% recommend the Venus dress! I wore it as a bridesmaid dress first, and I’ve also worn it multiple times since… including my Christmas party and on my summer holidays, so it’s perfect for any occ... See more

Company replied

Rated 1 out of 5 stars

Ordered a beautiful dress with express delivery. Waited a week. Not dispatched. No worries, sent a mail to follow up. 3 days pass and nothing. Online chat that's supposed to be active from 9am is... See more

Company replied

Company details

  1. Women's Clothing Store

Written by the company

AYM Studio designs and hand makes women's clothing in the UK. We are a fashion brand who are committed to finding harmony between supply and demand within an industry that so often over-produces clothing. We are incredibly grateful for the continued support.


Contact info

3.9

Great

TrustScore 4 out of 5

2K reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 100% of negative reviews

Typically takes over 1 month to reply

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

3.9

All reviews

(1,729)

25 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Everything was amazing about shopping…

Everything was amazing about shopping at AYM studios. Their costumer service, shout out to Eva, were so nice and helpful.
And the quality of the product was/is incredible!
When I start making adult money I'll be back! <3
Fast shipping, help with custom fees and everything from start to finish!

October 20, 2026
Unprompted review
AYM logo

Reply from AYM

Hi Emma,

Thank you so much for your lovely review! We're so happy to hear you had such a positive experience shopping with AYM.

It's wonderful to hear that you loved the quality of your order and that everything went smoothly from start to finish. We really appreciate your support and can't wait to welcome you back.

Thank you again for choosing AYM!

Kind regards,
The team at AYM x

Advertisement
Rated 5 out of 5 stars

I honestly could not recommend AYM enough…

I honestly could not recommend AYM enough! I wore the Venus dress as a bridesmaid and absolutely loved it. It was SO flattering, fitted beautifully and made us feel amazing all day. I work at a wedding venue, so I meet so many wedding guests wearing AYM dresses, and I always hear nothing but great feedback! They are always at the top of my list when recommending places to look for dresses. Such beautiful styles and the most flattering fits. I wouldn't hesitate to recommend them to anyone! 💕

November 10, 2026
Unprompted review
AYM logo

Reply from AYM

Hi Maisie,

Thank you so much for such a lovely review! We're absolutely delighted to hear how much you loved wearing the Venus dress and that it made you feel amazing as a bridesmaid.

It means the world to us that you recommend AYM to the brides and wedding guests you meet through your work. There's no greater compliment than knowing our dresses are part of so many special occasions.

Thank you again for your continued support and for spreading the AYM love!

Kind regards,
The team at AYM x

Rated 5 out of 5 stars

I 100% recommend the Venus dress

I 100% recommend the Venus dress! I wore it as a bridesmaid dress first, and I’ve also worn it multiple times since… including my Christmas party and on my summer holidays, so it’s perfect for any occasion! It’s so comfortable to wear and looks great - the compliments keep coming every time I wear it!!

December 1, 2025
Unprompted review
AYM logo

Reply from AYM

Hi there,

Thank you so much for your lovely review! We absolutely love hearing how versatile your Venus dress has been, from bridesmaid duties to Christmas parties and summer holidays!

Creating timeless pieces that can be styled and enjoyed for so many different occasions is exactly what we're all about.

We're so happy to hear the compliments keep coming, and really appreciate your recommendation and support!

Kind regards,
The team at AYM x

Rated 5 out of 5 stars

I wore the Venus dress as Bridesmaid at…

I wore the Venus dress as Bridesmaid at my sister’s wedding and can’t recommend it enough! It was so flattering on all body shapes and so comfortable to wear. We had so many compliments on the day too! Highly recommend. Beth

November 15, 2025
Unprompted review
AYM logo

Reply from AYM

Hi Beth,

Thank you so much for your lovely review! We're so happy to hear that you loved wearing the Venus dress for such a special occasion. It's wonderful to know you felt comfortable and confident, and that the dresses were a hit on the day! Thank you for recommending AYM, it means so much to us!

Kind regards,
The team at AYM x

Rated 5 out of 5 stars

One of my best investments!

I wore the Venus dress in mahogany for my brothers wedding and the quality and fit is definitely what sets AYM aside from other retailers. I’m 5ft 10 so usually struggle with slits but the material allows you to adjust it depending on your preference and the tie at the back cinches your waist and gives you a lovely silhouette. I got so many compliments and my cousin even ordered the same style in brown that she then wore on my wedding day. I’ve worn it to a black tie event too and have washed it twice now and it still looks brand new! Overall I’m so pleased with my order and already have some other bits from AYM on my Christmas wish list as I know these are pieces that will last me years

February 7, 2026
Unprompted review
AYM logo

Reply from AYM

Hi Daisy,

Thank you so much for such a lovely review! We absolutely love hearing how much you've enjoyed your Venus dress and that it's been worn for so many special occasions.

It's wonderful to hear that the adjustable slit and tie-back made you feel comfortable and confident, and how lovely that your cousin chose the same style for your wedding day too!

Creating beautiful, versatile pieces that you can wear and treasure for years to come is exactly what we're all about. Thank you for your continued support, we hope Santa brings you some AYM favourites this Christmas!

Kind regards,
The team at AYM x

Advertisement
Rated 5 out of 5 stars

The quality of AYM products are…

The quality of AYM products are incredible, i have items for well over 5 years and they are still my go to. timeless and flattering designs for all. 10/10 🖤

November 9, 2026
Unprompted review
AYM logo

Reply from AYM

Hi Jessica,

Thank you so much for your wonderful review! It makes us so happy to hear that your AYM pieces have stood the test of time and are still firm favourites after all these years. Creating timeless, flattering designs that you can love and wear for years to come is exactly what we're all about.

We truly appreciate your continued support!

Kind regards,
The team at AYM x

Rated 5 out of 5 stars

I wore the Venus dress as a bridesmaid…

I wore the Venus dress as a bridesmaid for my friends wedding and was so impressed at how comfortable and flattering it was. The dress work well with all body types and I will most definitely be using AYM again.

November 1, 2026
Unprompted review
AYM logo

Reply from AYM

Hi Lauren,

Thank you so much for your lovely review! We're so happy to hear you felt comfortable and beautiful in the Venus dress, and that it was the perfect choice for your friend's special day. It means so much to know you'll be choosing AYM again.

We can't wait to dress you for your next occasion!

Kind regards,
The team at AYM x

Rated 5 out of 5 stars

AYM on repeat

have worn multiple dresses from the brand! they’re always the best quality and great customer service

August 1, 2026
Unprompted review
AYM logo

Reply from AYM

Hi Mollie,

Thank you so much for your lovely review! It means the world to us that you continue to choose our brand.

We're so happy to hear you've loved the quality of our dresses and your experience with our customer service.

We truly appreciate your continued support!

Kind regards,
The team at AYM x

Rated 5 out of 5 stars

I have been shopping with AYM for…

I have been shopping with AYM for years, I should have written them a review sooner, because once again I have invested in one of their dresses and everything about it is just perfect! Thank you for doing what you do!!!

November 2, 2026
Unprompted review
AYM logo

Reply from AYM

Hi Carolyn,

Thank you so much for your lovely review and for being such a loyal part of the AYM community! ❤️ It means the world to us that you've continued to shop with us over the years.

We're so happy to hear that you're loving your latest dress and truly appreciate your kind words and support.

Thank you for being here and for choosing AYM time and time again!

Kind regards,
The team at AYM x

Advertisement
Rated 5 out of 5 stars

Impressed by Quality

Very impressed by the quality of garments, particularly the ethics of the company. Bought a dress I wore to a wedding and felt amazing. The fabric of the dress felt great, thick (in a good way, not at all flimsy) and hung on my body really well.

October 17, 2026
Unprompted review
AYM logo

Reply from AYM

Hi Nicolle,

Thank you so much for your lovely review! We're so happy to hear that you were impressed with the quality of our garments and that you felt amazing in your dress for the wedding. It means so much to know that you appreciate not only the quality of our pieces but also our ethics as a brand.

Thank you for your support! We hope to see you shopping with us again soon.

Kind regards,
The team at AYM x

Rated 5 out of 5 stars

Beautiful and flattering pieces

I recently ordered a pair of pants, a maxi skirt, and a top, all in their amazing bamboo-cotton fabric. All the pieces are gorgeous, they fit perfectly, and they are so incredibly flattering. Im grateful for brands like this, that help women feel beautiful and confident. Everything arrived super fast, considering I didn't pay express shipping. The price is absolutely worth the quality. This is my third time ordering, and the first pieces I ordered a year ago still look brand new. 100% recommend

September 21, 2026
Unprompted review
AYM logo

Reply from AYM

Hi there,

Thank you so much for your lovely review! We’re so happy to hear that you’re loving your new pieces and that the bamboo-cotton fabric has been a hit!

It means so much to us that you’ve come back for your third order, and even more that your pieces from a year ago are still looking brand new. Thank you for supporting AYM and for your incredibly kind words, we’re so grateful to have you as part of our community!

Kind regards,
The team at AYM x

Rated 1 out of 5 stars

Avoid

Avoid. I fell for the instagram adverts. Paid for 2 dresses with express delivery. They arrived late and so I’d like to return them. Have been trying to contact them for over a week to discuss the return and no reply. I am now over £200 down. Trust the average of these trust pilot reviews and avoid

June 29, 2026
Unprompted review
AYM logo

Reply from AYM

Hi Rach,

Thank you for sharing your feedback. We’re very sorry to hear about your experience and the frustration caused while trying to arrange your return.

We have checked our records and can confirm that all customer emails received have been responded to. We would really like to look into this further for you and help resolve this as quickly as possible.

Could you please provide us with your order number so we can investigate your case immediately and assist you with your return?

We look forward to hearing from you and resolving this for you.

Kind regards,
The team at AYM x

Rated 5 out of 5 stars

Great product, great customer support

I bought a dress and a ballet wrap top. Both items are beautifully crafted, the material and fit are so incredibly flattering, I’m in awe! There was a complication on my part for the delivery and an exchange in color, and the customer support team was outstanding to say the least. Patient, helpful, quick and kind! My thanks in particular to Alex and Lucy. An overall great experience with both product and customer service. Thank you!

June 8, 2026
Unprompted review
AYM logo

Reply from AYM

Hi Laura,

Thank you so much for your wonderful review!

We’re absolutely delighted to hear that you love your dress and ballet wrap top. It’s amazing to know that you’re happy with the craftsmanship, fabric, and fit, we put so much care into creating pieces that make our customers feel confident and special.

We’re also so pleased to hear that Alex and Lucy were able to support you through the delivery and colour exchange process. We’ll be sure to pass on your kind words to them!

Thank you again for taking the time to share your experience. We truly appreciate your support and hope you continue to love wearing your AYM pieces.

Kind regards,
The team at AYM x

Advertisement
Rated 1 out of 5 stars

Can take your money but can't seem to respond

Ordered a beautiful dress with express delivery. Waited a week. Not dispatched. No worries, sent a mail to follow up. 3 days pass and nothing. Online chat that's supposed to be active from 9am isn't available until late morning so kept checking and wrote a message. Just got an automatic reply of "we'll get back to you in a few hours". Left it a day and nothing, tried again and nothing! No response to emails, online messages or insta comments but they can keep posting on insta and responding to positive engagement. 185 euro down with no dress to show for it and being ignored.robbery. Don't order from them. Will have to resort to a charge back

May 4, 2026
Unprompted review
AYM logo

Reply from AYM

Hi Anna,

Thank you for sharing your feedback, and we’re so sorry to hear about the frustration you experienced while waiting for your order.

We completely understand how disappointing it must have been to feel that you weren’t receiving a response. I have looked into this for you and can see that our team responded to your live chat enquiry on the same day. I can also see that your emails have been responded to by our customer care team.

I have checked your order details, and I can confirm that your parcel has now been delivered to you.

We’re sorry again for the concern and inconvenience caused while you were waiting for updates. We appreciate your patience and hope you love your dress now that it has arrived.

Kind regards,
The team at AYM x

Rated 2 out of 5 stars

The dress is coming apart at the seams…

The dress is coming apart at the seams after one wear. They have, “as a gesture of goodwill”, refunded 10% of the cost which probably won’t be enough to cover the cost of the damage. Will wear the dress again once fixed but it’s not worth it for the price and definitely wouldn’t buy from here again.

April 20, 2026
Unprompted review
AYM logo

Reply from AYM

Hi Emma,

Thank you for taking the time to share your feedback. We're really sorry to hear about the issue you've experienced with your dress after only one wear.

We'd be happy to look into this further for you. If you could please get back in contact with us and provide an invoice or receipt from a local tailor for the repair, we can absolutely review this and see how we can assist further.

We’re sorry again for the disappointment caused and appreciate you bringing this to our attention. We hope we can help resolve this for you.

Kind regards,
The team at AYM x

Rated 2 out of 5 stars

Personally for the price I think the…

Personally for the price I think the quality of the material is poor. Feels like something you could get from shops like boohoo for a fraction of the price. Returns communication is terrible. Registered my return on klarna, provided tracking details as my return was received back at their address 2 days after I posted. Still no confirmation of the return after 7-10 days. Finally got a refund through klarna once they'd chased it up with the company. If you're quick enough to take business, I think personally you should be quick to issue refunds when items are returned timely.

March 30, 2026
Unprompted review
AYM logo

Reply from AYM

Hi Emily,

Thank you for taking the time to share your feedback, we’re really sorry to hear about your experience.

This isn’t the level of service we aim to provide, especially when it comes to returns and communication. We understand how frustrating delays like this can be, and we’re sorry for the inconvenience caused while your refund was being processed.

In some cases, returns can take a little longer to be checked in by our team, which can delay refunds, but we appreciate that this should have been communicated more clearly.

We also take your comments on quality seriously, as a lot of care goes into our fabric selection and production, so we’re sorry to hear it didn’t meet your expectations.

Your feedback is incredibly valuable and will be shared with our team to help us improve both our products and our service moving forward.

Kind regards,
The team at AYM x

Rated 5 out of 5 stars

You will not be disappointed!

It arrived today and I have never been so excited for anything to arrive in the post. The first thing I noticed was the amazing smell on the dresses, I tried each dress on and was just so happy to have clothes that flattered me so nicely, everything I had hoped for!

March 25, 2026
Unprompted review
AYM logo

Reply from AYM

Hi there,

This is so lovely to read, thank you so much!

We’re absolutely thrilled that your order lived up to your expectations. It means the world to hear that you felt confident and flattered in every piece, that’s exactly what we hope for!

Thank you again for your kind words, and we hope you continue to love wearing your dresses.

Kind regards,
The team at AYM x

Advertisement
Rated 3 out of 5 stars

I really love my dress and feel it’s…

I really love my dress and feel it’s great quality. It was sent quickly, packaged well and feels well made.

However, the returns process seems lengthy. I ordered more than one style and though the return has been acknowledged as received well over a week ago, I’ve still had no refund or any communication regarding it. In my opinion I don’t think it takes up to 14 days, companies just like holding onto funds for the little bit of interest.

March 19, 2026
Unprompted review
AYM logo

Reply from AYM

Hi Samantha,

Thank you so much for your lovely words about the dress, we're thrilled to hear you're happy with the quality and packaging!

We're sorry to hear your refund hasn't come through yet. Whilst we do aim to process returns within 7–14 days, if it's been over a week with no update, we'd love to look into this for you as there may be an issue on our end. Please do get in touch with our customer care team directly and we'll get it sorted as quickly as possible. We appreciate your patience!

Kind regards,
The team at AYM x

Rated 5 out of 5 stars

Quality and Care

Quality and Care!

The clothes are an amazing quality and worth every penny. I had a query with customer care about returns which was resolved very quickly and with great professionalism. Would definitely buy from Aym again

March 11, 2026
Unprompted review
AYM logo

Reply from AYM

Hi Rhiannon,

Thank you so much for your kind words! We're delighted to hear that you love the quality of your pieces and that our customer care team was able to help quickly.

We truly appreciate your support and look forward to welcoming you back to AYM again soon.

Kind regards,
The team at AYM x

Rated 1 out of 5 stars

Horrible company

Horrible company, shit products, shit customer service. DO NOT BUY FROM THIS COMPANY. Placed an order on 4th January, received it on 7th, returned it on the same day. Had to contact bank because they didn’t issue the refund. They finally issued the refund on the last day possible according to they rules and had another 5 days to receive the money from them. The 5th day still haven’t received my refund. I will contact the bank again. It’s been almost a month and still didn’t receive my refund.

January 4, 2026
Unprompted review
AYM logo

Reply from AYM

Hello there,

Thank you for taking the time to share your feedback, we really appreciate it. We’re sincerely sorry to hear about your experience and the delays with your return and refund. This is not the level of service we strive to provide. We aim to process all returns within 14 working days of receipt, and it’s clear this standard was not met in your case. Please know that we take your feedback very seriously, and it helps us improve our processes and customer experience. We would like to review exactly what happened with your return and ensure this does not happen again. Please contact our customer care team at info@aym-studio.com so we can look into this further and assist you directly.

Thank you again for taking the time to share your experience.

Warm regards, The team AYM Studio x

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look