D. M. Keith Ltd Reviews 

681
•
TrustScore 3.5 out of 5

3.6

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Review summary

Created with AI, based on recent reviews

Evaluating 173 reviews, most reviewers were somewhat happy with their experience overall. Customers frequently praise the friendly and helpful staff, noting that sales representatives provide excellent guidance during vehicle purchases without making anyone feel pressured. People truly appreciate the smooth user experience, mentioning that completing paperwork and finalizing transactions is remarkably straightforward and stress-free. However, some people mentioned experiencing frustrating communication problems, delayed updates, and issues with vehicle conditions upon delivery. Reviewers also noted occasional pressure from staff regarding feedback surveys and expressed disappointment with certain aspects of aftersales support. Consumers reported that getting assistance after a sale was sometimes difficult when unexpected mechanical faults arose.

What people talk about most

Staff

Reviewers mention positive feedback about staff, noting that consumers were made to feel very welcome and... See more

Service

Customers had ambiguous experiences with service, as some reviewers praised helpful staff members and quick,... See more

Product

Clients share ambiguous opinions on product quality, with some reviewers noting their new vehicles have been... See more

Customer service

Reviewers highlight ambiguous aspects of customer service, with many customers praising approachable staff,... See more

User experience

People report positive experiences with user experience, highlighting smooth, stress-free processes where... See more

Reviews shaping this summary

Rated 5 out of 5 stars

DM Keith: BYD Leeds Had a great shopping experience with the team at BYD Leeds a couple of months ago. I've left it a while to write the review just to see if everything remained fine with the... See more

Company replied

Rated 5 out of 5 stars

We were made to feel very welcome at Cupra in Grimsby and the whole buying process was comfortable and we didn't feel like we were under any pressure to buy. The staff, and in particular Mitchell, loo... See more

Company replied

Rated 5 out of 5 stars

If you want to buy a car or van from fors dealership Bradford, ask for Jack Richardson, amazing young man. Recently bought a Ford transit custom, Jack help me on each and every step, very professi... See more

Company replied

Rated 5 out of 5 stars

Just sold a car via Motorway to DM Keith Grimsby. As it was our first time of selling a car this way, we were a bit apprehensive but Alex Divers at Grimsby was great and kept in touch making the whole... See more

Company replied


Company details

  1. Motor Vehicle Dealer
  2. also in
  3. Ford Dealer
  4. Honda Dealer
  5. Kia Dealer
  6. SEAT dealer
  7. Skoda Dealer

Written by the company

Owned and run for 60 years, we have a reputation for friendly, personal service and great value. D. M. Keith is here for the lifetime of your motoring needs with thirteen locations across Yorkshire and Lincolnshire. Let our family look after you.


Contact info

3.6

Average

TrustScore 3.5 out of 5

681 reviews

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Replied to 83% of negative reviews

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3.6

All reviews

(681)

169 reviews in the last 12 months

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Rated 5 out of 5 stars

The sales person Danny Barraclough was…

The sales person Danny Barraclough was one of the best I have ever known in my in my nearly 60 years of driving and buying cars.
He was very knowledgeable and understood exactly what I wanted in my next car. He made the whole process of buying a car a joy. In the past I have been known to walk away simply because of the sales person and their manner.
I got a good deal in part exchange and Danny has kept me informed of progress.
Today I took the keys for my new car and would like to thank Danny in particular and the garage as a whole for their excellent service

November 12, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Hi Andrea, Thank you very much for your wonderful review. It's really nice to kniow how pleaed you were with your all-round purchasing experience and we're delighted to hear Danny was on hand to keep you informed every step of the way. Here at D. M. Keith Ltd, we are proud to have such dedicated individuals who contribute positively to our company and your recognition means a lot to us. Thanks again Andrea, we appreciate your feedback, we'll be sure to share your kind and warming comments with Danny and we wish you many miles of safe and enjoyable motoring in your New Kia Picanto.
D. M. Keith Customer Care Team (AS)

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Rated 5 out of 5 stars

Excellent experience buying my BYD

I had an Excellent experience buying my BYD at DM Keith, York.

I couldn't fault the whole process of buying my BYD from DM Keith in York. I booked the car online, and it was reasonably priced compared with similar cars elsewhere.

When I went to see it, Callum, the sales advisor, was brilliant. He explained everything in detail and took the time to go through the car with me, never rushing. The car itself was immaculate, and the approved used standard really showed.

There was no pressure to buy any extras. I was told about everything on offer, but the decision was left entirely with me, which is rare and very much appreciated.

From booking to collection, it was smooth, honest and stress-free. I'd happily recommend DM Keith York to anyone looking for a car, and I'd go back myself without hesitation. Thank you, Callum and the team!

November 6, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Hi Hemant, Thank you very much for your glowing 5-star review. It's really nice to know how pleased you were with your all-round BYD experience and we're delighted Callum was on hand every step of the way to help and advise and ensure the whole process was smooth from start to finish. Here at D. M. Keith Ltd, we do take great pride in the all-round service we provide and your kind comments really do confirm we're on the right track. Thanks again Hemant, we appreciate your feedback and we wish you many miles of safe and enjoyable motoring in your BYD Seal U.
D. M. Keith Customer Care Team (AS)

Rated 5 out of 5 stars

Friendly Customer Service

Bought my First Electric car,Ford Puma Premium,From DMKieth in Leeds want to say a massive thankyou to all the team for making my purchase easy,friendly and Professional throughout,Had an issue with my part ex car Liam sorted it out for me with no problems .A big Thankyou to Michael and Louise who looked after me throughout.Its the friendly service thats important and really shows here at DMKeith In Leeds.

October 15, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Hi Michael, Thank you very much for taking the time to share your thoughts with us. It's really nice to know how pleased you were with your all-round purchasing experience and we're delighted to hear the whole team looked after you through-out. Here at D. M. Keith Ltd, we are proud to have such dedicated individuals who contribute positively to our company and your recognition means a lot to us. Thanks again Michael, we appreciate your feedback, we'll be sure to share your kind comments and we wish you many miles of safe and enjoyable motoring in your Ford Puma Premium.
D. M. Keith Customer Care Team (AS)

Rated 5 out of 5 stars

DM Keith Skoda in Grimsby

DM Keith Skoda in Grimsby - My first time buying off a dealer and it qent smooth and hassle free. Spoke to Amber in sales who provided me with everything i needed to know about the car. provide videos and photos car was exactly as described. worth the 4hr drive. would happily use again.

November 6, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Hi Chris, Thank you very much for taking the time to share your experience with us. It's really nice to know how pleased you were with the all-round service you received from Amber and we're delighted to hear everything went smoothly and was hassle free alondside a car that was exactly as described. Here at D. M. Keith Ltd, we do pride ourselves on the service we provide and it's nice to know you noticed this. Thanks again Chris, we appreciate your feedback and we wish you many miles of safe and enjoyable motoring in your Skoda Octavia.
D. M. Keith Customer Care Team (AS)

Rated 1 out of 5 stars

Took 11 weeks to repair no phone calls…

Took 11 weeks to repair no phone calls to tell how work was progressing always having to phone them . Asked if they could get bodywork shop to fix the new door which is not even straight but told I would have to book it in myself. Absolutely shocking stay away from the Leeds Škoda services 👎

October 19, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Dear Mr Brooksbank, Thank you for your feedback and I am sorry to hear about your experience. This is certainly not the level of service we aim to provide and I would like to pass your comments onto the relevant head of business so they can investigate further and contact you direct. Please could you forward me your registration number and preferred contact details to feedback@dmkeith.com
D. M. Keith Customer Care Team (AS)

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Rated 1 out of 5 stars

Absolute Nightmare,DM Keith Ossett……

DM Keith True Colours Exposed.
DM Keith claim to be a "family-owned company," but the moment your car goes wrong, the Brand Manager and Principal Dealer show their true colours. Instead of helping, they hide behind Lawgistics, an unregulated firm known for bullying consumers.(Check out their customer reviews).
Here are the key points of my daughter’s ongoing multi-agency legal dispute regarding a 2017 VW Golf:
• Immediate Safety Failures: On day two, the driveshaft popped out. The engine suffered a heavy fluid leak and knocking noise. They also failed to provision the breakdown cover my daughter paid for, leaving my daughter stranded.
• Dangerous Pre-Sale Deficiencies: The car failed its MOT just before sale for a faulty fuel flap and bent wiper arm. They cleared it the same day without a real repair.The bent wiper arm scorched the windscreen and the windscreen had to be replaced. The fuel flap seized within 48 hours, and a structural locking wheel nut was entirely missing.
• Fake Technical Evidence: To block my legal right to reject the car, the Principal Dealer provided a 'fake' fuel injector calibration report as "proof." The report was dated 2016,a full year before my car was even built.
• Corporate Discrimination: Staff repeatedly weaponised my daughters surname on corporate systems to mock my family's heritage. The Principal Dealer confirmed this internal targeting in writing.
• Predatory Legal Tactics: Using Lawgistics, they tried to claw back a massive £6,880 mileage deduction on an £8,890 car. They are trying to penalise my daughter for miles accumulated only because they unlawfully refused my day two rejection.
If you buy from DM Keith, expect zero accountability, obsolete paperwork and corporate bullying.
Avoid DM Keith brand at all costs.

November 4, 2026
Unprompted review
Rated 4 out of 5 stars

I found the Kia Customer Service…

I found the Kia Customer Service experience to be very good. The team put me at ease and helped me choose a car that I absolutely love. It was an emotional purchase for me but I felt comfortable after spending time with the Sales Team. Good follow up, helpful advice.

October 30, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Hi Victoria, Thank you very much for taking the time to share your thoughts with us. It's really nice to know how pleasd you were with your all-round purchasing experience and we're delighted to hear that our team made you feel at ease and helped you choose a car that you absolutely love. Here at D. M. Keith Ltd, we pride ourselves on providing great customer service and your kind words really do reassure us that our efforts are indeed paying off. Thanks again Victoria, we appreciate your feedback, we'll be sure to share your kind comments and we wish you many miles of safe and enjoyable motoring in your New Kia Sportage.
D. M. Keith Customer Care Team (AS)

Rated 5 out of 5 stars

Excellent service and aftercare

Excellent service and aftercare. Had a small issue post a recent service. Took the car back and issue was checked and resolved within the hour.

October 30, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Hi Amrjit, Thank you very much for taking the time to leave us a 5-star review. It's nice to know you were happy with the service you received from us. Thanks Amrjit, we value and appreciate your support.
D. M. Keith Customer Care Team (AS)

Rated 1 out of 5 stars

Now a very poor company and poor service

Unfortunately a once great service has really gone down hill. I have had my own Fords since 2012 (having previously learnt to drive in one so I have been driving Fords for nearly 20 years). I have always previously loved the cars and always had good service. This has completely changed in the last few years. The cars themselves have dropped in quality and now have several consistent and repetitive faults and failures. The service has equally dropped to poor standards. It is impossible to get hold of anyone at DM Keith Ford in Bradford. Several emails have gone unanswered. Voicemails go unreturned. When you call up it rings and rings and no one answers til it cuts off. The one time I did get through to someone he transferred me to the wrong team. When someone called me back they didn’t fill me with any confidence that they knew what they were talking about. I had enquired about a warning symbol that had appeared on my dashboard. When I was told I didn’t need to do anything about it so I queried this and when I said google suggested it was an engine or transmission issue I was told that meant it needed to come in for a check! We spoke about an appointment in Nov but I had nothing to confirm this has been booked in so I was sceptical on whether it has been or not. I spent several attempts trying to speak to them again and when I did get through I was informed I wasn’t booked in. A later conversation then told me the car was fine and I just needed to pop in any time to get that symbol reset. This is reflective of the ever growing lack of trust I have in them. For example, my car is 2.5 years old, at its first service I was told a small mark in the tyre would mean it failed its MOT. I went to three other garages after to get it checked and they all told me it wasn’t an issue at all. At its second year service, the same mark didn’t even get a mention. I will be looking to end my lease and move to a different manufacturer, which after such a long term relationship is a shame.

Tonight the clutch completely failed on the car (2.5 years old and less than 13k miles). I do not know if this was linked to the warning light, I assume not as they told me today it was safe to drive. When I had my service at the garage in March (I have a service plan) I was told they had renewed my Ford Assist membership as part of that. When I contacted Ford Assist to sort out recovery I was told they had never done that. They are a disgrace.

Finally, when I requested someone contact me about the process of returning my car a salesman reached out with a time and a date. They did not call and haven’t attempted a call since. The service is shocking in all regards.

October 28, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Dear Robert, Thank you for your feedback and I am sorry to hear about your experience. This is certainly not the level of service we aim to provide and I would like to pass your comments onto the relevant head of business so they can investigate further and contact you direct. Please could you forward me your registration number and preferred contact details to feedback@dmkeith.com
Thank you once again for taking the time to share your experience with us Robert. It is only by investigating that we can ensure the quality of our company stands for something. Which is indeed, something we deeply care about.
D. M. Keith Customer Care Team (AS)

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Rated 5 out of 5 stars

DM Keith; BYD Leeds

DM Keith: BYD Leeds

Had a great shopping experience with the team at BYD Leeds a couple of months ago. I've left it a while to write the review just to see if everything remained fine with the car. It did.

Andy and the team were fantastic, really approachable in person and responsive over email. He even entertained my two year old while were signing paperwork!

Brilliant experience, would definitely go back.

June 14, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Hi Joe, Thank you very much for taking the time to share your thoughts with us. It's great to know how pleased you were with your all-round purchasing experience and we're delighted to hear all's well with your Dacia Jogger. Here at D. M. Keith Ltd, we do pride ourselves on the service we provide and it's nice to know you noticed this. Thanks again Joe, we appreciate your feedback, we'll be sure to share your kind comments with Andy and the team and we wish you many years of enjoyable and unforgettable adventures in your Dacia Jogger.
D. M. Keith Customer Care Team (AS)

Rated 1 out of 5 stars

Wrong Car

I have lost a lot of confidence in this company. I should be picking up a new car on Monday 26th October but turns out to be wrong model. Had a very stressfull weekend before this date. Lost trust in them ....... Honestly

October 24, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Dear Mr Weaver, Thank you for taking the time to leave a review and I am sorry to read your comments. I would like to share this with the relevant head of business so they can investigate further and contact you direct. Please could you forward me your preferred contact details to feedback@dmkeith.com
D. M. Keith Customer Care Team (AS)

Rated 1 out of 5 stars

Customer service is disgracefull!!

Came in today to order a car. Was told to call in whenever os convenient on the phone. So went in and was spoke to by a sales man and said well you need a appintment we are both busy today!
Then said if you want to wait will be aorund 30 minuts!
2 hours later still noone had veen to see me or even acknowledged me ! I said do you no how long your going to be i was told im almost done. Then he took somone else in! While I was waiting 4 diffrent familys came in waiting to be seen and just ignored not even looked st ! Let alone welcomed!
So off they all went ! And then so did i! Disgraceful customer service !!! What a waste of time ! Im mot begging for a car from you !

October 24, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Dear Lauren, Thank you for taking the time to leave us a review and indeed share your experience. I am sorry to read your comments, as a family run business our customers are at the heart of everything we do. It is for this reason I would like to pass your comments onto the relevant head of business so they can investigate further and contact you direct. Please could you forward me your preferred contact details to feedback@dmkeith.com and also help me by identifiying the dealership concerned.
D. M. Keith Customer Care Team (AS)

Rated 5 out of 5 stars

DM Keith Grimsby

We were made to feel very welcome at Cupra in Grimsby and the whole buying process was comfortable and we didn't feel like we were under any pressure to buy. The staff, and in particular Mitchell, looked after us very well and made sure we were satisfied. We were able to complete the buying process in 3 days and the new car has been excellent with no problems to report.

August 21, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Hi Gary, Thank you very much for taking the time to share your thoughts with us. It's great to know how pleased you were with your all-round purchasing experience and we're delighted to hear how pleased you are with your Cupra Born. Thanks again Gary, we appreciate your feedback and we'll be sure to share your kind comments with Mitchell and the team.
D. M. Keith Customer Care Team (AS)

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Rated 5 out of 5 stars

Fantastic service and help from the…

Fantastic service and help from the gentleman that helped me through purchasing my vehicle would very much recommend

September 30, 2026
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Reply from D. M. Keith Ltd

Hi Lewis, Thank you very much for taking the time to leave us a 5-star review. It's nice to know you were happy with the fantastic service you received from us and we're delighted you'd very much recommend us. Thanks again Lewis, we value and appreciate your support.
D. M. Keith Customer Care Team (AS)

Rated 5 out of 5 stars

The guys down at Grimsby were great

The guys down at Grimsby were great! I wanted to trade my old car in as it was reaching the end of its agreement. I came into the dealership after I got back from holiday and was met by Brodie. He asked what I was looking for and I gave him all the information so he could find what I was looking for. About an hour later, a decision was made to buy a brand new Leon, and went back into the dealership to pick up the car. A day after I had a slight issue with the entertainment system in the car, I rang the office and Brodie help me fix it. Great work guys! I’m sure I’ll be down again to upgrade again

September 28, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Hi Dan, Thank you very much for taking the time to share your thoughts with us. It's really nice to know how pleased you were with your all-round purchasing experience and we're delighted to hear Brodie was on hand every step of the way. Here at D. M. Keith Ltd, we strive to provide the best experience possible for all our customers and your feedback is a great testament to our team's efforts. Thanks again Dan, we appreciate your feedback, enjoy your All-New Seat Leon and we look forward to providing you with the same great service in the future.
D. M. Keith Customer Care Team (AS)

Rated 1 out of 5 stars

Refund of reservation deposit

In September 26, I telephoned the Leeds Branch of D M Keith to discuss the purchase of a used Skoda. I paid the £99 reservation online. Within 24 hours I changed my mind and cancelled by telephone. Efforts to get the £99 deposit returned have been met with silence. My emails get no response.

October 13, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Dear Mr Harvey, Thank you for taking the time to leave a review and indeed share your experience. I am sorry to learn you are still awaiting the refund of your £99 deposit and your comments have been taken on board and raised with our Head of Business who will investigate further and contact you direct. Once again, I do apologise Mr Harvey and thank you for bringing this to our attention.
D. M. Keith Customer Care Team (AS)

Rated 1 out of 5 stars

More interested in a colleagues dog than customers

Attempting to return a motability car for someone that had died. Ignored by all the staff. They had lots of time to look at a colleagues dog they had brought in but not enough time to help a distressed widow. Pretty poor experience. Clearly only interested in hitting sales numbers.

October 14, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Dear Mark, Thank you for taking the time to share your feedback with us and I am truly sorry to hear about your experience. This is not the level of service we strive to provide and I apologise for any distress this has caused. I would like to pass your comments onto the relevant head of business so they can investigate further and contact you direct. Please could you forward me your preferred contact details to feedback@dmkeith.com
D. M. Keith Customer Care Team (AS)

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Rated 1 out of 5 stars

Seat Grimsby poor customer service

I recently enquired about a brand new vehicle for sale at Seat Grimsby and agreed to be with the dealer within the hour. The salesperson Mitch advised he would get the car ready and put some fuel in so we could take it for a test drive. We walked to the dealership and was there within the timeframe, the car was waiting for me , and had even put a notice in the car windscreen stating reserved for me- how nice! However when I asked for the keys to have a look around it, we were told that someone has just phoned up and put a deposit it! How can you reserve a vehicle for a customer to then sell it to someone else. I would not recommend DM Keith if this is how they treat their customers.

October 14, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Dear Elizabeth, I am sorry to read your comments. As a family run business our customers are at the heart of everything we do. It is for this reason I would like to pass your comments onto the relevant head of business so they can investigate further and contact you direct. Please could you forward me your preferred contact details to feedback@dmkeith.com
D. M. Keith Customer Care Team (AS)

Rated 1 out of 5 stars

Been waiting 4 weeks now for a…

Been waiting 4 weeks now for a replacement pick up, my Ford ranger has been in 3 times for same issue still not sorted. Told 4 times last week they was dropping me a hire off and enterprise havnt turned up. Garage blames Ford, Ford blames garage, going round in circles.

October 13, 2026
Unprompted review
Rated 1 out of 5 stars

Time wasting conmen

Agreed to a sale and part ex of our car, signed documents and paid deposit then they upped the price of the car we was going to buy by 2 grand (price of said car was increassd online). When asked we was told the price we agreed will still stand (12,995). we went ahead, just as we signed documents they then offered 4 grand less than what they agreed to buy our car part ex. You can see where they were trying to get money from by offering us less for part for our car- which we was upfront about with condition etc.

Still waiting on our deposit to be refunded by these untruthful salesmen.

Wasted a week sorting insurance and other bits for this sale, just for Micheal Rickets (or whoever it was) to change goal posts and decide they want more money.

Absolute con artists and would not recommend. Avoid.

They say they are a family business (or whatever) just so you think they are transparent/decent, then they pull stunts like this. Their word is as reliable as a wet piece of tissue.

October 9, 2026
Unprompted review
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Reply from D. M. Keith Ltd

Thank you for your feedback and I am sorry to hear about your experience. This is certainly not the level of service we aim to provide and I would like to pass your comments onto the relevant head of business so they can investigate further and contact you direct. If you could please forward me your full name and preferred contact details to feedback@dmkeith.com
D. M. Keith Customer Care Team (AS)

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