Isobaa Merino Reviews 

471
•
TrustScore 4.5 out of 5

4.3

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Review summary

Created with AI, based on recent reviews

Looking at 79 reviews, reviewers overwhelmingly had a great experience with this company. Customers truly love the comfortable and warm merino wool products, frequently praising the soft materials and practical designs for various outdoor activities like hiking and skiing. People also find the website ordering process smooth and appreciate the prompt delivery times alongside well-packaged shipments. However, some reviewers were not happy with the overall product durability, noting that certain garments developed unexpected holes after only a short time or a couple of gentle washes. A few other people also felt that clothing sizing can be quite inconsistent across items, or that international shipping sometimes takes considerably longer than expected.

What people talk about most

Product

Reviewers mention positive feedback about product, highlighting that items are exceptionally comfortable,... See more

Quality

Users describe positive interactions with quality, noting that garments are well-made, exceptionally durable,... See more

Price

Clients share ambiguous opinions on price, as while many reviewers praise the good value, great prices, and... See more

Order

Reviewers highlight positive aspects of order, noting that quality products and easy ordering make the... See more

Delivery service

Consumers find delivery service to be positive, frequently highlighting fast shipping times, minimal... See more

Reviews shaping this summary

Rated 5 out of 5 stars

After a hiccup during the delivery the customer support helped with no hesitation and a very smooth handling of the issue. In the end I had to wait a little longer but that’s alright. The product itse... See more

Company replied

Rated 5 out of 5 stars

I bought 2 Womens Merino 260 Casual Hoodie. I life in the Netherlands and I hesitated whether I would buy here because I don't know the company and there are many dropshippers. But I was looking for s... See more

Company replied

Rated 5 out of 5 stars

I purchased a short sleeved merino cycling top. The Medium size was too large and the process of re-ordering a Small size and returning the Medium top went smoothly. I received a refund promptly. I a... See more

Company replied

Rated 5 out of 5 stars

I ordered some items before Christmas as presents. The items arrived quite quickly and were well packaged. All the items were great and so I recently ordered a jersey for myself and another zip t... See more

Company replied


Company details

  1. Sportswear Store

Information provided by various external sources

Merino wool clothing, crafted for comfort and performance with personality. Get the best out of nature with Isobaa Merino. #JoinOurFlock


Contact info

4.3

Excellent

TrustScore 4.5 out of 5

471 reviews

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Replied to 100% of negative reviews

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4.3

All reviews

(471)

88 reviews in the last 12 months

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Rated 5 out of 5 stars

Isobaa experience

The company kept me informed throughout the purchasing and delivery experience and used Royal Mail as a courier which is very reliable. The quality of the products are excellent having previously purchased similar items I have not been disappointed with the products purchased in this order.

September 25, 2026
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Reply from Isobaa Merino

Thank you for the lovely review & for your continued support! :-)

The Isobaa Team

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Rated 5 out of 5 stars

A soft, warm jumper

I have had this jumper for about 2 months now and I absolutely love it. It is warm and soft with good length and sleeve length, and a beautiful colour. I have worn it a lot!

September 24, 2026
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Reply from Isobaa Merino

Thank you for the feedback! We're glad to hear you're loving the sweater! :-)

The Isobaa Team

Rated 5 out of 5 stars

Excellent customer support

After a hiccup during the delivery the customer support helped with no hesitation and a very smooth handling of the issue. In the end I had to wait a little longer but that’s alright. The product itself is amazing, fits well and does what the company advertises. :) 5*

September 24, 2026
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Reply from Isobaa Merino

Thanks for the great review! Sorry again about the delivery issue, and thanks for bearing with us while we sorted it. We're glad you’re loving the tops! :)

The Isobaa Team

Rated 1 out of 5 stars

Refund never paid for returns

I have bought Isobaa from Sportpursuit and direct from isobaa. Regarding the clothing, I haven't kept anything yet because the sizing is so inconsistent. But my main beef is returning goods to Isobaa for a refund. They just stopped communicating even though I could see the returns parcel had been delivered. They stated it took 14 days for the warehouse to process packages which seems to take no account of regulations stating that the customer must be refunded within 14 days. In the end I raised a dispute with my credit card company and got my money back that way. Once I raised the dispute, I did hear from them again but by that tine it was out of my hands. Would never buy from them again. It wasn't until I'd ordered from SportPursuit that I realised they're the same company and they've had my returns for 3 days now with no acknowledgement of receipt. I wouldn't have so many returns if the sizing was in any way predictable

October 14, 2026
Unprompted review
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Reply from Isobaa Merino

We’re sorry your return didn’t go smoothly and for the frustration it caused. We’re glad to hear you’ve now received your refund.

We’re also sorry the sizing hasn’t worked out. Fit can vary between certain styles, so each product’s size guide includes detailed measurements and fit notes. If you ever want to try us again, our team is happy to help with sizing before you order.

The Isobaa Team

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Rated 4 out of 5 stars

Washing instruction tags need removing

Accurate sizing
Remarkably comfortable and not overheating with activity
The only issue was the washing instruction tags inside the waistband which would have made these boxers unwearable. I have removed the tags (4 labels thick) but given the otherwise outstanding quality I cannot understand this oversight.

October 3, 2026
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Reply from Isobaa Merino

Thanks for the review! We're glad the boxers fit well and are comfortable. We used to print the care instructions directly onto the them, but had to move to sewn-in labels for legal reasons. We know they can be bulky, and we're sorry they got in the way. We're still looking at ways to improve them.

The Isobaa Team

Rated 5 out of 5 stars

Not worn yet

Not worn yet. But if they are like my previous Isobaa purchases, they will be very comfortable, feel good and look good.

August 21, 2026
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Reply from Isobaa Merino

Thank you for the 5 star review! :-)

The Isobaa Team

Rated 5 out of 5 stars

Love Isobaa clothing

Love Isobaa clothing! Always great quality and always delivered in minimal packaging and on time.

January 19, 2026
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Reply from Isobaa Merino

Thank you for the lovely review :-)

The Isobaa Team

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Rated 2 out of 5 stars

2 stars

2 stars — Good clothing generally, but Merino 180 boxers have all failed

I am generally a fan of Isobaa clothing. I own several hoodies, T-shirts and other items, with total purchases over £400, and much of it has become my regular clothing.

However, the Men’s Merino 180 Boxers have been very disappointing.

I bought four pairs through SportPursuit across two orders in May 2025 and October 2025. All four have now worn through in essentially the same place across the seat. Three had already failed by June, including both October 2025 pairs in under nine months. The remaining Forest/Denim pair has now failed in the same way.

These boxers were part of a rotation of around ten pairs, so they were not being worn constantly. All Isobaa garments were washed according to the care instructions, and we wash them separately from ordinary laundry to protect the merino fabric and avoid abrasion from other garments.

I contacted Isobaa about this in June but received no response. That is frustrating, especially because this looks like a repeated durability issue rather than a one-off damaged garment.

I understand that merino can be more delicate than synthetic underwear, but all four pairs of the same product failing in the same area is not acceptable durability at this price point.

I am giving 2 stars rather than 1 because I do like Isobaa clothing generally, and I would still like to give the company the chance to resolve this properly. I will update this review if they respond and offer a fair remedy.

September 20, 2026
Unprompted review
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Reply from Isobaa Merino

Thanks for the feedback, and sorry your message went unanswered. Anyone who contacts us should receive an automatic reply with a support ticket ID. If you received one, please edit your review with the ID and we'll look into it straight away. If not, your message may not have reached us. Please could you send it again and check for the automatic reply? Including your order details and a photo of the worn area would help us investigate properly.

The Isobaa Team

Rated 2 out of 5 stars

Nice warm layers but you do need to be…

Nice warm layers but you do need to be skilled at darning, every jersey I've had has developed a hole or two. Or the cuff shreads, not a repair I can make.

September 14, 2026
Unprompted review
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Reply from Isobaa Merino

Thanks for the feedback, and sorry to hear about the issues.

If you're able to share a few photos and where on the garment the holes tend to occur, that'd help us look into it. We do offer a warranty against this kind of wear, so please get in touch with our customer service team and we'll get it sorted for you.

The Isobaa Team

Rated 5 out of 5 stars

Excellent products from a reliable firm...

I've used Isobaa for many years now and rate their products very highly.
All the clothing is extremely well tailored and comfortable as a result.
All items are extremely hard wearing while also being very soft to the skin.
I have never had any of my purchases ripe or tear and they have all kept their shape and size even after many washes.
Excellent products from a very reliable firm.

September 13, 2026
Unprompted review
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Reply from Isobaa Merino

Thank you for the great review and for being a loyal Isobaa customer over the years! We really appreciate your support :-)

The Isobaa Team

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Rated 5 out of 5 stars

All my branded stuff is going in the bin

All my branded stuff is going in the bin. I’ll only be buying my activewear from Isobaa from now on. Can also be used as loungewear because it’s so comfortable.

And the puns are funny 😄

September 7, 2026
Unprompted review
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Reply from Isobaa Merino

Thanks for the great review, and welcome to the flock! :D

The Isobaa Team

Rated 5 out of 5 stars

best provider of merino outdoor clothes out there

I order a lot from this company for good reason. The quality is superb, consistant and reliable. The service is prompt and polite when there are queries, and the sizing is perfect for me. I tend to wait for the sales then order for myself and for gifts for friends/family, who also enjoy countryside adventures on and off the bike.

July 23, 2026
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Reply from Isobaa Merino

Thank you for the lovely review! We really appreciate your positive feedback. :-)

The Isobaa Team

Rated 2 out of 5 stars

I've bought two Isobaa products but was dissastified with both.

I've bought two Isobaa products but have been dissatisfied with both. The first - a long sleeve t-shirt 100% wool - is so itchy that I've chosen to not wear it on hikes. I've had other brands of merino before, like Icebreaker and Decathlon, and not encountered this problem, so it's definitely to do with the fabric they use.
The second product was a merino sports cardigan, and this developed a hole after a just a couple of uses and washes.
Although I like the cuts and look of their garment, I feel I have little choice but to conclude that the quality of materials they use is lacking, or else I have been extremely unlucky.

September 10, 2025
Unprompted review
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Reply from Isobaa Merino

Thanks for the feedback, and sorry to hear you've had this experience.

A hole after just a couple of washes definitely isn't expected and will be covered under warranty, so please email us at support@isobaa.com with your order details and we'll get that sorted with a replacement or refund.

As for the t-shirt, the merino should be 18.5 microns, which is incredibly soft and non-itchy, but everyone's skin is different. If you'd like to send it back to us we're happy to take a look.

The Isobaa Team

Rated 5 out of 5 stars

Wore isobaa 3 different models while…

Wore isobaa 3 different models while hiking in the Dolomites kept me ultra comfortable managing moisture

July 14, 2026
Unprompted review
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Reply from Isobaa Merino

Thanks for the review! We're glad the tops performed well. :-)

The Isobaa Team

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Rated 5 out of 5 stars

Excellent quality

Delivered quickly and looks excellent quality,too hot to wear just now,but wouldn't hesitate to use this company again

June 23, 2026
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Reply from Isobaa Merino

Thank you for the review! We're really glad to hear you're pleased with your purchase. :)

The Isobaa Team

Rated 5 out of 5 stars

T-shirts and hoodies

Love the products, service and company principles

June 22, 2026
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Reply from Isobaa Merino

Thank you for the lovely review! :-)

The Isobaa Team

Rated 4 out of 5 stars

Quality products and easy ordering.

Quality products and easy ordering. Like all merino wool products they are expensive. But affordable in the sale times.

June 24, 2026
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Reply from Isobaa Merino

Thank you for taking the time to leave a review! :-)

The Isobaa Team

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