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Rated 5 out of 5 stars

Ive purchased from them off and on for over 7 years across all styles from pants and denim, tops, sweaters, dresses, blouses. I simply love their clothing! Innovative shapes and styling, high qualit... See more

Rated 5 out of 5 stars

A couple of weeks ago I ordered three pairs of pants from Roucha, and ended up keeping two pairs — both were nice, hefty fabric and seemed well-made. After reading these reviews, I was concerned I mig... See more

Rated 5 out of 5 stars

I don’t understand the negative reviews. Roucha is legitimately top notch! I’ve purchased six pants, one top, one belt and one bucket hat from Roucha starting January 2023. The products are uniquel... See more

Rated 1 out of 5 stars

BEWARE. Like many users below me, I am dealing with a $40 return fee, which is exploitative and is not properly labeled at ALL across their site. I was completely unaware I'd be charged this as they t... See more

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3.3

Average

TrustScore 3.5 out of 5

32 reviews

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3.3

All reviews

(32)

7 reviews in the last 12 months

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Rated 5 out of 5 stars

I always feel like the cool girl…

Ive purchased from them off and on for over 7 years across all styles from pants and denim, tops, sweaters, dresses, blouses. I simply love their clothing! Innovative shapes and styling, high quality materials and construction. Sizing is inclusive (important since i am apple shaped now) but read the measurements carefully because they can vary by item so not everything works the same on me. I have had to return some things along the way and sometimes it was slow but ultimately worked out fine. For me, it’s been worth sticking with them for the groovy threads. And their sales are epic!!

I always feel like the cool girl, (even when I am not)

November 2, 2026
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Rated 1 out of 5 stars

One star — I would give zero if I could.

I’ve shopped with Roucha for years, and this was my first time returning an item. The experience has left me deeply disappointed and disgusted with the way the company treated me.

Roucha said my returned dress had deodorant stains and sent me a photo. I was not aware of any stains prior to the return. I handed the return package to the USPS store using Roucha’s QR code, and they taped the bag for shipment. I can’t say how the marks appeared, but I do not believe the accusation is accurate. The way this was handled left me wondering whether the damage claim was being used to avoid giving me a full refund.

Instead of making me feel heard or working with me to resolve the issue, Roucha offered only two options and treated the matter as though I was at fault. I even sent a separate email about the dress’s poor fit because I hoped my feedback might help improve the product. After years of supporting this company and appreciating its designs, this is a shocking way to treat a customer.

I will not shop with Roucha again. This experience has cost them a longtime customer.

October 1, 2026
Unprompted review
Rated 1 out of 5 stars

Total scam

Total scam. They state $10 return fee on the FAQ but somewhere else in there website they have a more indepth hidden information they only share with you AFTER the fact. THEY ARE AWFUL. Very difficult to get ahold of. TERRIBLE> stay away

May 19, 2026
Unprompted review
Rated 5 out of 5 stars

Roopka is the best ever

Roopka is the best ever! what you order is what you get, also customer service is perfect 👌 and the packages always arrive on time. Roopka never disappoints!!

April 23, 2026
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Rated 5 out of 5 stars

Legit, if non-standard in many ways

It’s been a while since I ordered from Roucha but I Googled them today and came across these terrible reviews. I was surprised! I’ve ordered approximately $2K in Roucha clothing over the years and have firstly, found the clothing itself — especially items made in the Korean viscose — to be of exceptional quality. As for the issues with shipping: I’ve both returned and exchanged items and have never personally experienced any of the issues described here. Additionally, while I don’t know the company’s owner, I do know folks who have modeled and designed for them — they are real, living people.

I think the issue here is that Roucha is a small business that went all-in on Instagram marketing, which makes companies seem bigger than they are. Additionally, they do indeed have policies around shipping and returns that aren’t standard-issue. People are used to buying fast fashion and returning at will, in any condition. I don’t think Roucha can sustain that, as a brand or business.

The clothing is unique and the cuts are ahead of their time — they’ve been reviving the horseshoe leg for years. I own everything from sweatpants to gorgeous wool outerwear and I always receive commentary on their silhouettes.

Buy as you’d like but this is definitely a real, breathing brand.

March 14, 2026
Unprompted review
Rated 5 out of 5 stars

Roucha is Exquisitely Beautiful

I see negative reviews coming from people who I believe don't regularly wear Roucha, nor have taken the time to learn about the company.

Roucha is a foundation in my daily wardrobe. I have over 30 pieces, and have worn their beautiful clothing for years. If the fabric of a particular piece can't be made in the US, it is from Korea, which has beautiful textiles that are responsibly made. When I've needed a return or exchange, it's been refreshingly straightforward. When I've had questions, I email (with human kindness!!), they are in touch with me right away, and the situation is easily remedied. This is a wonderful, woman-owned business, and Jill has been in touch with me, personally, on more than one occasion. She highlights international women as designers and collaborators in growing Roucha collections. This brand is all about being inclusive based on female intellect, intelligence, and creativity in being comfortable and elegant in daily living.

December 14, 2025
Unprompted review
Rated 1 out of 5 stars

This is the worst online shopping…

This is the worst online shopping experience I have had, from the quality of their products to their customer service and return policy. I wish I could give less than one star. I feel like I threw so much money away. Just don't shop here. I wish I had researched before shopping from them.

July 29, 2025
Unprompted review
Rated 1 out of 5 stars

I would give zero stars if possible

I would give zero stars if possible. I bought a good looking warm jacket from Roucha, on sale and after several attempts to zipper this jacket without success I resorted to only using the snaps. Realizing this zipper was never going to be functional I contacted their customer service and was told that since I had worn the jacket there was nothing they could do to help!! Too bad, this is a nice heavy metal zipper & will eventually work!!! And so, their defective product was now mine forever & they felt zero responsibility. BUYER BEWARE…..zero integrity…..

February 12, 2025
Unprompted review
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Rated 1 out of 5 stars

Terrible returns policy

Terrible returns policy. Dont buy from them unless you want a lot of hassle. If you buy with part gift card and part cc they just keep returning the gift card first and charge high return fees. Also takes forever to process.

February 2, 2025
Unprompted review
Rated 1 out of 5 stars

Do NOT waste your money on Roucha

Do NOT waste your money on Roucha. I need to warn everyone about this company's shady practices and terrible quality. They advertise a "30-day return policy" but conveniently bury the fact that it starts from your order date, not delivery. I ordered during the holidays and basically got screwed - had to pay $40 in expedited shipping just to get my returns back in time.

The quality is a complete joke. Every single pair of pants I got had the labels sewn on backwards (seriously, how does that even happen?), and everything felt cheap and flimsy. Definitely not worth the prices they're charging.

This company clearly doesn't care about customer satisfaction - they just want to make returns as difficult as possible and hope you'll give up. Save yourself the headache and shop literally anywhere else.

January 1, 2025
Unprompted review
Rated 1 out of 5 stars

I am dealing with a $40 return fee

BEWARE. Like many users below me, I am dealing with a $40 return fee, which is exploitative and is not properly labeled at ALL across their site. I was completely unaware I'd be charged this as they tout infinite easy returns. (Mind you, my items were returned within 5 days, unworn and in original packaging.) I'm deeply frustrated.

August 31, 2024
Unprompted review
Rated 5 out of 5 stars

5 years of Roucha orders

I’ve been ordering from Roucha for about 5 years. I don’t want to minimize anyone who had a bad experience with them, and I’ve never returned anything so this if my perspective from the purchasing experience and the quality/wearability of the clothes.
I have found the size charts to be accurate, however I want an oversized look. Perhaps it’s better to size down if you want a closer fit. I am 5’8” and weigh 178. The size C has fit me in almost every piece I’ve bought. One jacket I bought I sized down to a B because I wanted a more fitted look.
The quality: I haven’t had any quality issues. I machine wash cold and hang dry. My items from years ago still look as good as they did when I bought them. I’m really impressed with the quality of the clothes.
One little thing I didn’t like with a couple shirts from 2019, they attract a lot of lint. I need to keep them far away from my cat.
Wearability: I have a couple pairs of linen pants that I wear daily. I walk miles through the city in them and they just get more comfortable. The colors are still rich and the only thing I have noticed is very minimal pilling is the upper leg area where my thighs touch.
If I make a return in the future I’ll update my review to reflect the experience.

June 1, 2024
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Rated 1 out of 5 stars

Beware of this company

I purchased many items from this company. Then I paused. I recentley purchased a pair of pants that I wanted to return. I wrote to three times and DM’d. They did not respond to me. I find this is happening more and more with online stores that have no means of verbal communication, only online. I will never buy from this this company again and I am stuck with something that I do not want and have paid for. They do not honor their return policies and they do not get back to you.

May 30, 2024
Unprompted review
Rated 5 out of 5 stars

I really want to help Roucha get this…

I really want to help Roucha get this star rating up. I’ve had a few experiences with them and they have been getting better and better. It’s clear they are listening to the negative reviews and improving. I don’t always love every item I order but they have some really unique cuts. Give them a chance. Read the return policy before you buy to know what you’re getting into! (It’s getting better!)

June 21, 2024
Unprompted review
Rated 5 out of 5 stars

Different Experience than Others—GREAT!

I don’t understand the negative reviews. Roucha is legitimately top notch! I’ve purchased six pants, one top, one belt and one bucket hat from Roucha starting January 2023. The products are uniquely designed and expertly constructed. I’m 5 feet tall, 120 pounds. The AA size is perfect for me. I’ve received several items (socks and leather wallets) using my Roucha rewards points. I’ve exchanged one size A pant for the AA, then ended up returning them after all. I’ve returned one pair of denim pants. The process was smooth and I received my refunds promptly. I’ve purchased sale and regular priced items. I look forward to continue buying Roucha’s artfully designed clothing!

May 2, 2024
Unprompted review
Rated 4 out of 5 stars

Not a scam, got the clothes, but...

I don't think this business is a scam like others are claiming, but I do think their returns are a bit bad. I was recently charged $30 for a return, but then I was charged only $10 for another return. I've ordered from Roucha a few times and been happy with the clothes. The cuts are really unique and the fabric is decent quality. I like to wear loungewear all the time because I work from home, and their stuff is a perfect mix of slightly dressed up sweatpants for me.

May 30, 2024
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Rated 1 out of 5 stars

Worst company ever

Worst company ever. Literally impossible to get any customer service. Horrible return policy. No recourse available. No questions answered. I lost $500 bucks on items because they made me wait for responses for returns and by the time they answered the window closed and they wouldn’t accept returns. Don’t buy this junk.

April 26, 2024
Unprompted review
Rated 1 out of 5 stars

Buyer beware

Buyer beware! The side charts are grossly misstated and when I tried to send my return they charged me $60(!!!!!!!!!!) in return shipping. This feels insane for a company that mistakes sizing and has no retail footprint. Scam!

May 15, 2024
Unprompted review
Rated 5 out of 5 stars

Very Pleased

A couple of weeks ago I ordered three pairs of pants from Roucha, and ended up keeping two pairs — both were nice, hefty fabric and seemed well-made. After reading these reviews, I was concerned I might have trouble receiving my refund for the third pair, but I received my refund about 8 days after returning the item. I was very pleased with my dealings with Roucha, and with the items I received.

April 12, 2024
Unprompted review

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