Smart Insights Reviews 63

I’ve been a subscribed user of Smart Insights since 2018 and continue to find it incredibly valuable. I first came across it while studying for my CIM Digital Marketing qualification — Dave Chaffey’s textbooks introduced the theory, and Smart Insights builds on that perfectly with practical, up-to-date guides and tools.

The learning pathways and capability grader are my favourite features. They make it easy to see where I’m currently at and what I can do to improve, with direct access to relevant learning materials across every area of digital marketing.

My team also have individual logins, which we use to upskill and stay on top of the latest trends — plus, it counts towards our CPD! Our account manager, Claudine, has been fantastic, always checking in to make sure we’re getting the most out of the platform.

I’d absolutely recommend Smart Insights to anyone looking to grow their digital marketing skills at their own pace. It’s a brilliant mix of structure, flexibility, and expert insight.

This company can not be trusted. One of the worst companies I have done business with. So hard to use and make it so difficult to cancel the subscription. But they are very happy to charge you every year. They refused to refund even though I cancelled 2 years ago. No cancel button, not easy at all to cancel.

the progress is not loading as it should, pages crash down very often and after the whole module needs to be retaken, takes a long time to load etc. very expensive considering the poor functionality

This Company has poor credibility. Smart Insights is selling a product with NO trial period and wanted a contract to purchase the yearly subscription. I have No idea about the product offer except a few slides on the demo appointment that was inconclusive. I informed Smart Insights had NO SEO software nor expressed any processes to handle Google Matrix. SI must be fit for purpose. SI had made an offer on 21 April 2024 with a 57% reduction, which I claimed prior the offer was over after a day. Ms Claudine Edgcumbe said SI had no record of this. Ms Claudine Edgcumbe, wrote to me on 21 May 2024 stating that she had discussed with her CEO that my enquiry would not be entertained any more and post a demo (which was nothing) was appropriate. SI stated that my file was closed but we only exchanged emails. SI and Ms Edgcumbe had been very disingenuous with SI sales and product offerings via incognito methods Selling on the internet - one has to be careful and make substantial enquiries and references b4 a Contract is signed as other Trust P reviews had complained on this site. IS did not have the "acumen" to answer my professional queries in a respectable manner inferring poor product offerings costing £97+vat/month for a 70% product only (whatever that means)and £1,500 +Vat for a one year agency subscription. SI seemed a suitable product I wanted but I was frustrated by the poor Sales Attitude by Ms Claudine Edgcumbe writing emails that I am not a fit to SI business Offerings. HAHAHA

For the first time, I used the SmartInsights platform in 2018. I established a company, and I almost didn't know anything about marketing but also had no time to learn. I loved the condensed format of the resources.
I returned to SmartIsights last year because I needed to have up-to-date information in the marketing field and to give an instrument to a marketing person. A great resource - highly recommended!

Smart Insights were one of the prominent digital marketing brands when I first began my career, and they still provide great resources today. No matter what stage you are at, there is great advice and support from even the most casual visit to their website. Recommend catching one of their webinars too if you get the chance.

Brilliant webinar from Amelia. Very informative, giving me lots of tips to take away.

I met with Claudine from Smart Insights to find out about how the software could help us as a business. Right away, I could hear how passionate she was about the platform, (particularly since it was so early for her - different timezones!). I came in feeling unsure about whether Smart Insights would align with our business, and came away feeling excited and inspired for the future. I signed up almost immediately, and Claudine had us all set up in no time. Absolutely fabulous experience.

The Smart Insights platform has been incredibly informative and useful. I strongly recommend it to people who are transitioning into marketing, such as myself.

Excellent customer service. There was a problem with payment, and the service was extraordinary, personal, quick and customer friendly.

Attended the Smart Insights summit yesterday and found it very helpful. Amelia was an excellent presenter and provided lots of tips to improve my personal development. The Smart Insights website is invaluable in progressing my knowledge and providing me with fresh ideas.

First and foremost good content and tools to help you on your digital journey. Role descriptions and reporting templates for example were very helpful. Full transparency I’m out US$3,000 because I didn’t provide the 90 notice to cancel and as a (now) sole trader that’s a difficult expense to swallow.

This 2 star rating reflects my experience trying to cancel. I cancelled before the subscription was due to renew, but it was not within their 90 day notice window. And yes that is on me - PRO TIP set a reminder calendar invite 120 days out from your renewal date so you can review your membership and if you want to cancel you can give them plenty of notice. They won’t send you a reminder or an invoice, they won’t proactively call you as a customer to gauge your feedback - it’s almost as if they want that 90 day notice period to go by as quietly as possible.

So yes helpful resources, but set that renewal reminder because they certainly won’t remind you!

It's an awful experience when you want to cancel their subscription. They don't answer your emails and you can't cancel via the platform directly.
When you want to buy something, they are very quick to respond. Even the CEO helps you personally.
The information on the platform is not bad, but not of great value either.

Update: meanwhile our account has been cancelled by a very helpful gentleman of their sales team.
Their reply below is not correct, we've directed our cancellation request to the correct support email address multiple times.

I just want to try and know how its work this framework .

Helpful and relevant

It was extremely helpful for me! I'm a one person marketing department that does it all, including optimizing our website and SEO.

Love the content but they need to hire better sales people. I had a horrible experience dealing with a very pushy sales person that is willing to ruin the reputation of a great company over a few hundred dollars. Threatening a potential life long customers with legal action is just not something you should be doing.

Great Digital marketing content on this site. Ideal training for keeping up to date on marketing trends.