Smart Hospitality Supplies Reviews 

201
•
TrustScore 3.5 out of 5

3.7

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Rated 5 out of 5 stars

Keely was hugely helpful and very informed on the products available. She walked me through the options, supplied me samples and most importantly gave me confidence in knowing what my options were and... See more

Rated 1 out of 5 stars

The service from Smart Hospitality Supplies was good when we placed our order for bonded leather key fobs featuring our hotel logo and room numbers in gold foil. Unfortunately, just one year lat... See more

Company replied

Rated 5 out of 5 stars

Fast, Helpful and Excellent service every time! We have used Smart Hospitality supplies for all our menu requirements over the last 3 years. The menu's are very good quality and have been key to... See more

Rated 5 out of 5 stars

We are extremely happy with the service that we received from Smart Hospitality. Our enquiry was dealt with very efficiently and all our questions were answered promptly. The finished goods arriv... See more

Company replied

Company details

  1. Promotional Products Supplier
  2. also in
  3. Catering Food and Drink Supplier
  4. Department Store
  5. Food Machinery Supplier
  6. Promotional Item Store
  7. Restaurant Supply Store

Written by the company

The UK’s leading name is hospitality & catering products & supplies. Over 51,000 products for restaurants, bars, hotels, cafes, catering venues & hospitality retail business. Buy table top presentation such as customised menu covers, hotel guest room supplies, commercial kitchen appliances, venue marketing & promotional items. In addition we are the trusted name in the supply of back of house equipment, kitchen equipment, cleaning & disposables, restaurant furniture and much more.


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3.7

Average

TrustScore 3.5 out of 5

201 reviews

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3.7

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(201)

8 reviews in the last 12 months

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Rated 1 out of 5 stars

Good Initial Service, but Gold Foil Wore Off After Just One Year

The service from Smart Hospitality Supplies was good when we placed our order for bonded leather key fobs featuring our hotel logo and room numbers in gold foil. Unfortunately, just one year later, the gold foil is rubbing off to the point that we can no longer read the room numbers.

We contacted them to ask whether the foil could be reapplied, even offering to pay, but they were unwilling to help or offer a solution. Their explanation was: “These units are handled regularly so again, it is simply down to wear and tear.” We appreciate that hotel key fobs are handled regularly, but we expected a product designed for this purpose to last longer than a year.

Our order cost £911.11 including VAT, which is a significant amount for a small family business. We believed we were investing in a superior product. Replacing key fobs annually simply isn’t affordable for us.

We had also planned to order new leather menu covers again with our logo on, but this experience has left us concerned about how well those would last. A disappointing experience after a positive start, particularly given that we were willing to pay for a repair.

November 4, 2026
Unprompted review
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Reply from Smart Hospitality Supplies

Dear Mabie,

Thank you for taking the time to share your feedback. We have looked into your account and reviewed the details of your recent call with our team to fully understand the situation.

We completely understand your frustration when items begin to show signs of wear. Key fobs are naturally high-contact items, frequently handled by various visitors and guests. Because 39 of the 42 fobs you ordered are still in excellent working condition after more than a year of daily use as confirmed by yourself, this confirms the original batch was manufactured correctly. The fading on the remaining three fobs is a result of standard, heavy usage over time rather than a production fault.

Regarding the request to reprint the three worn items, our team advised against this due to technical constraints. Printing over an existing, partially worn surface prevents a clean application, resulting in a smudged, illegible finish that would not meet our quality standards for your branding.

If these fobs had arrived faulty or shown unusual wear shortly after delivery, we would have immediately arranged replacements. However, after over 12 months of active circulation, we are unable to replace items experiencing standard wear and tear.

Best regards,
Smart Hospitality Team.

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Rated 5 out of 5 stars

Keely was hugely helpful and very…

Keely was hugely helpful and very informed on the products available. She walked me through the options, supplied me samples and most importantly gave me confidence in knowing what my options were and how I could achieve the outcome I was after. Brilliant service and so refreshing to be able to speak to someone in this day and age – and so nice to deal with. Thank you Keely.

October 21, 2026
Unprompted review
Rated 1 out of 5 stars

Dreadful Service

Dreadful Service. As a food manufacturing company, I need my sanitisers fairly quickly. I placed an order for some Suma Bac D10 on 13th October. On the 19th October I still hadn't received it so I rang them again. I was then told that the delivery date for the product was not going to be until 9th November! What planet do these people live on? I have cancelled the order and asked for a refund. If it isnt processed fairly quickly I will be taking this up with Trading Standards!

October 19, 2026
Unprompted review
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Reply from Smart Hospitality Supplies

Dear Dominic,

Thank you for your feedback. We have processed the cancellation of your order for the Suma Bac D10, and your refund has been expedited to your original payment method.

We completely understand that receiving sanitising products promptly is critical for a food manufacturing business.

Because our catalogue contains over 55,000 items, we rely on an upfront notification system to ensure a smooth customer journey and set accurate delivery expectations.

Every item lists its specific lead time directly on the product page. At the time you placed your order, the extended lead time for the Suma Bac D10 was prominently displayed in a bright red box. This system is in place precisely to ensure that customers are fully aware of delivery dates before committing to an order.

We apologize for any frustration this caused and assure you that your refund is being handled as a priority. If you require any documentation confirming the cancellation and refund transaction for your records, please reach out to our customer service team.

Sincerely,
SMart Hospitality Team

Rated 5 out of 5 stars

We have worked with Smart Hospitality…

We have worked with Smart Hospitality on numerous occasions and cannot praise their professionalism and customer service highly enough.

Phil is always happy to offer helpful suggestions and guidance, ensuring we find the perfect bespoke menu covers to suit our restaurants. The team took the time to understand exactly what we were looking for and delivered a high-quality, professional product that looks fantastic.

We have complete confidence in Smart Hospitality and know that our orders will always be produced to a very high standard and delivered on time. We would highly recommend them to anyone looking for bespoke menu covers and a reliable, professional service.

January 5, 2026
Unprompted review
Rated 5 out of 5 stars

Excellent service and high quality products

We had a fantastic experience working with Keely and the team from start to finish. Keely was friendly, attentive, and incredibly helpful throughout the entire process. From the first enquiry, to creating a sample and the final order, every step was straightforward and stress-free.

Communication was excellent, and we were kept updated on our order every step of the way, which gave us complete confidence that everything was progressing smoothly.

The quality of the house books (menu covers) exceeded our expectations. They are beautifully made, durable, and have a premium feel that perfectly suits our properties. We are absolutely delighted with the finished product and have received great feedback from our team.

This definitely won't be our last order with them!

September 15, 2026
Unprompted review
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Rated 5 out of 5 stars

Exceptional Quality & Outstanding Service

We couldn’t be happier with the menu covers produced for our restaurant. The quality of the finished product is exceptional, beautifully made, with an incredible level of detail and craftsmanship that has really brought the designs to life. They feel every bit as premium as we had hoped and are the perfect finishing touch to our new restaurant.

The support throughout the entire process has also been outstanding. From the initial conversations and extensive sampling through to material choices, finishes, production and final delivery, Keely and the team have been incredibly patient, responsive and supportive at every stage.

With a project of this scale, there were inevitably lots of details to work through and changes along the way, but nothing ever felt like too much trouble. The ongoing communication, advice and willingness to help us find the right solution made such a difference and gave us complete confidence throughout production.

The final menu covers are absolutely beautiful and the quality speaks for itself. A huge thank you to the whole team for the craftsmanship, care and exceptional service that went into producing them. We’re incredibly pleased with the result and look forward to working together again on future projects.

September 14, 2026
Unprompted review
Rated 5 out of 5 stars

We ordered menu covers from the lovely…

We ordered menu covers from the lovely Keely and she was so helpful. The customer service was prompt and friendly and we were kept well informed about time frames. The quality and colour of the product is perfect and its really upgraded the restaurants look. Thank you Keely and the bizz!

July 29, 2026
Unprompted review
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Rated 5 out of 5 stars

Phil was really helpful in helping me…

Phil was really helpful in helping me create the perfect menu covers for my venue. We got a number of swatches sent out which was really useful to see which material was going to match our venue colour scheme closest. I am really happy with the final product that arrived.

August 5, 2025
Unprompted review
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Reply from Smart Hospitality Supplies

Dear James,

Thank you for your kind feedback! I'm delighted to hear that Phil was able to assist you in creating the perfect menus for your venue.

We truly appreciate your support and look forward to serving you again in the future.

Best regards,

Rated 1 out of 5 stars

First time using this company, simply not great

First time using this company. Firstly everything was great and I paid £1600 for menus and they sped everything up to help me, which was lovely. Then the delivery came and all printed incorrectly, so the menus were not ready for my opening. Which cost us a lot of money to get in a temporary ordering systems and menus. Then they guaranteed Wednesday before service the following week. Menus didn't turn up and I Didn't even get a call or email. I had to chase. Been given multiple apologies, but simply zero re-imbursement, even though its cost my company thousands of £'s in temporary solutions due to their mistakes. Which is a shame as we put lots of effort into our opening and too not have drinks menus for the first two weeks and its cost us double the amount we allocated to spend.

August 7, 2025
Unprompted review
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Reply from Smart Hospitality Supplies

Dear Thomas,

We sincerely apologize for falling short of your expectations with your order and for the inconvenience caused by the missing items for your opening event. We are actively reviewing our internal systems to prevent this from happening again.
A member of our team will reach out to you soon to discuss how we can make this right.
Thank you for your understanding, and we hope to restore your confidence in our business.

Best regards,

Rated 3 out of 5 stars

Took ownership of my problem and enabled a solution

I’m having a very disappointing experience. Smart Hospitality have really stuffed up my order. Not only have they sent an incomplete order but they have also sent me several items that I did not order. For example. They sent 6 margarita glasses that I did not order. The packing was so poorly done 2 of those glasses broke in transit showering broken glass all over the rest of my order.

Now they want me to safely repackage the order and send back the incorrect items. I've no idea when Parcel Force will collect the package. Sometime tomorrow is the guidance they gave.

I’ve called and emailed several times to resolve the issues. They have promised to call me back but have not done so with a final resolution. I’m in limbo if parcel force are coming tomorrow.

They are putting all the effort on the customer to resolve their mistakes. All for the sake of broken margarita glasses and a few quids worth of cutlery.

Update 31/08/2025
A courier came to collect the incorrectly supplied items and dropped off a package that I hoped to be the missing items from my original order. NOPE.

They got it wrong again.

How do you rely on an organization that struggles to fulfil a simple order of cutlery.

I've downgraded my review to 1 star.

Update 8th August 2025

Upgrading review to 3 stars.

Thank you Phil for taking control of my situation and for ensuring all my items were delivered on time for my event.

It is testament to your focus on your organization's customers that you have gone the extra mile to take ownership of my problems. You worked out a solution and enabled me to get what I needed on time.

Thank you

July 30, 2025
Unprompted review
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Reply from Smart Hospitality Supplies

Dear Jeremy,

Thank you for your feedback. I'm pleased to hear that, despite the challenges with our order packing team, we were able to resolve the issues and ensure your order arrived in time for your event.

We truly appreciate your patience and understanding.

We’re committed to improving our processes and would love the opportunity to provide you with a seamless purchasing experience in the future.

Best regards,

Rated 2 out of 5 stars

I have used these guys for many years and normally ok BUT…..

I have used these guys for many years. Unfortunately my latest order from start to finish was disappointing from a customer service point of view.
Errors in printing (not completely their fault) but mostly very poor communication and many many missed delivery windows. The end product was good but they have definitely slipped back when it comes to customer service. It is a shame.

July 1, 2025
Unprompted review
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Reply from Smart Hospitality Supplies

Hi,

We’re sorry to hear you were disappointed with the service. Upon investigating, we confirmed that your initial items were ordered and the artwork proof was approved in a landscape format. When you reported that the items were incorrect, our team provided the approved order details, which specified "Landscape," along with the approved artwork proof showing the same.

All items were delivered within our standard 3-4 week lead time, which is clearly communicated to all clients and noted on all quotes to ensure transparency.

As a gesture of goodwill, we offered a discount on the remake of these items to better meet your needs. Please let us know how we can further assist you.

Best regards,

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Rated 5 out of 5 stars

Table numbers

Contacted SHS for some bespoke table numbers. Huw Butterill was really helpful and speedily responded to my questions, sending me advice and artwork before I placed my order. Goods received within 2 working days. Thank you.

January 15, 2024
Unprompted review
Rated 5 out of 5 stars

Top class personal service

So refreshing to deal with Matt who was our contact throughout the whole order process. Matt provided fantastic service and was very quick to respond to emails. Our order turned up exactly when he promised and I wouldn’t hesitate to order from this company again.

January 20, 2022
Unprompted review
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Rated 5 out of 5 stars

Hello

Hi,
I had a issue with my order, but I send a email and they provide ASAP to send me the right order.
If at the beginning I was disappointed now I'm completely satisfy.

September 26, 2021

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