The Perfume Shop Reviews 

184,282
TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Considering 36,224 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the friendly, professional, and knowledgeable staff who always provide helpful advice and excellent recommendations when choosing various fragrances. Shoppers also highlight the exceptionally fast delivery service, secure protective packaging, and reasonable prices that make purchasing special gifts a very pleasant and affordable process. However, some people mentioned occasional problems such as receiving damaged items with cracked bottles or experiencing issues with exceptionally poor packaging. Some reviewers also noted that expected promotional items sometimes failed to arrive with their online purchases as previously advertised on the platform.

What people talk about most

Staff

Clients share positive opinions on staff, frequently praising employees for providing friendly, helpful, and... See more

Product

Customers consistently note positive experiences with product, highlighting great prices, a wide range of... See more

Delivery service

Reviewers highlight positive aspects of delivery service, consistently noting that orders arrive promptly and... See more

Service

Reviewers mention positive feedback about service, noting it is consistently excellent and efficient even... See more

Price

Users describe positive interactions with price, noting that items are available at very reasonable and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Met by Beth again and recognises myself and my wife on a personal level. Didn’t know what I wanted as usual but she even remembered what we had bought last time and offered numerous different scents.... See more

Company replied

Rated 5 out of 5 stars

We visited the Braintree Freeport store on Monday with our 2 daughters looking for a new fragrance and body spray. We were assisted by Sam who was amazing. By asking a few questions on current likes... See more

Company replied

Rated 5 out of 5 stars

Shamora served my mother today who was buying her grandson his first designer perfume as he enters adulthood. She understood the assignment and knew exactly what my mother was after. A very happy gran... See more

Company replied

Rated 5 out of 5 stars

My wife and I visited the Newport store on the 26th August to buy a new aftershave for myself. We were greeted by a very warm and friendly assistant named Lisa. It was a joyous transaction, Lisa was... See more

Company replied


Company details

  1. Perfume Store
  2. Beauty Product Supplier
  3. Cosmetics and Perfumes Supplier
  4. Cosmetics Store
  5. Flavours, Fragrances and Aroma Supplier
  6. Hair Product Store

Written by the company

For over 30 years we have been selling the widest range of women's perfumes and men's aftershaves at affordable prices. We stock the fragrances of nearly 130 brands including Hugo Boss, Rabanne, Gucci, Ariana Grande, Mugler and Marc Jacobs both online and across our network of 212 nationwide stores. We also stock the luxury perfume brands Dior, Tom Ford, Viktor & Rolf, Hermès and Maison Margiela. Not only do we have the experience of selling perfumes, we also have the expertise to match. Our staff are trained and developed so that they are the most knowledgeable sales advisors within the perfume industry, we have the largest number of Fragrance Foundation fragrance graduates nationwide and a fragrance finder to guide your online shopping. We have been voted the Fragrance Foundation Online Retailer of the Year for the past 5 years. Online we offer FREE standard delivery on all orders for our VIP members, click and collect in 30 minutes and we've even introduced a “Try Me” option on some of our most popular products where you'll receive a free sample, so if you're choosing a new perfume or aftershave you can smell that before you open your order. Our VIP members can select a sample at checkout and have the opportunity to earn rewards while they shop. You can checkout straight away using our card payment options, or choose to buy now pay later using Klarna. We offer gift wrap, bottle engraving and personalised ribbon services online and across selected stores, plus you can recycle any bottle of fragrance with us instore and receive 15% off your next shop and choose from a range of refillable and vegan fragrances.


Contact info


4.7

Excellent

TrustScore 4.5 out of 5

184K reviews

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1-star

Asks customers to review

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4.7

All reviews

(184,282)

35,001 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Bon Accord shop.

Today, I was in your Bon Accord shop in Aberdeen. I was served by Cara who was helpful, knowledgeable and friendly. She certainly brightened up my day.

September 15, 2026
Unprompted review
Rated 5 out of 5 stars

Great service

September 10, 2026
The Perfume Shop logo

Reply from The Perfume Shop

Hi,

Thank you for leaving us an excellent 5⭐ rating! We appreciate you spending the time to share your feedback and we are so pleased that you have had an enjoyable shopping experience with us. We look forward to assisting you again soon.

Kind regards,

Logan

The Perfume Shop Customer Services

Rated 5 out of 5 stars

Love my personalised perfume bottle and…

Love my personalised perfume bottle and it arrived on schedule, great job

September 10, 2026
The Perfume Shop logo

Reply from The Perfume Shop

Hi Margaret,

Thank you for leaving us a wonderful 5⭐ review! It’s great to know that you were happy with your experience, and we really appreciate you taking the time to share your feedback with us. We look forward to assisting you again in the future.

Many Thanks,

Logan

The Perfume Shop Customer Services

Rated 5 out of 5 stars

Great price and fast next day delivery…

Great price and fast next day delivery at a small charge

September 3, 2026
The Perfume Shop logo

Reply from The Perfume Shop

Hello Steve,

Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.

Many Thanks,

Logan

The Perfume Shop Customer Services

Rated 5 out of 5 stars

Praise Be!

Item delivered promptly and well packaged

September 10, 2026
The Perfume Shop logo

Reply from The Perfume Shop

Hi Elsa,

Thank you for your 5⭐ rating! We really appreciate your feedback and are so pleased to know you had a great experience shopping with us. We look forward to serving you in the near future.

Kind Regards,

Logan

The Perfume Shop Customer Services

Rated 5 out of 5 stars

Ease of ordering and item delivered on…

Ease of ordering and item delivered on time.

June 20, 2026
The Perfume Shop logo

Reply from The Perfume Shop

Hello,

Thank you for your 5⭐ rating! Your feedback is very much appreciated, and we are thrilled that you have had a super shopping experience with us. We look forward to helping you again soon.

Kind regards,

Logan

The Perfume Shop Customer Services

Rated 5 out of 5 stars

Everything is good

Everything is good

September 3, 2026
The Perfume Shop logo

Reply from The Perfume Shop

Hello Amritpal,

Thank you for leaving us an amazing 5⭐ rating! Your feedback is very much appreciated, and we are thrilled that you have had a great shopping experience with us. We look forward to serving you again soon.

Many Thanks,

Logan

The Perfume Shop Customer Services

Rated 5 out of 5 stars

My daughter is going through a very…

My daughter is going through a very hard time at the moment and I thought ill take her birthday shopping to cheer her up and take her mind off things so we went to bluewater perfume shop had I can say the best experience Siobhan is the loveliest lady who did everything to help us with our gifts wrapped them etc chatting to us like we were friends and known her for ages was just a perfect start to our trip out . Made us so happy that I even asked to give this beautiful soul a hug she is a true credit to that store and I will recommend friends going to there . So again thank you 😊 x liz and emily ❤️

September 14, 2026
Unprompted review
The Perfume Shop logo

Reply from The Perfume Shop

Hi Liz and Emily,

Thank you for leaving us an excellent 5⭐ rating! We appreciate you spending the time to share your feedback and we are so pleased that you have had an enjoyable shopping experience with us. We look forward to assisting you again soon.

Kind regards,

Logan

The Perfume Shop Customer Services

Rated 5 out of 5 stars

Great service and friendly

Great service and friendly

September 3, 2026
The Perfume Shop logo

Reply from The Perfume Shop

Hi Mary,

Thank you for leaving us a wonderful 5⭐ review! It’s great to know that you were happy with your experience, and we really appreciate you taking the time to share your feedback with us. We look forward to assisting you again in the future.

Many Thanks,

Logan

The Perfume Shop Customer Services

Rated 5 out of 5 stars

Happy with my item and delivery was good

Happy with my item and delivery was good

September 3, 2026
The Perfume Shop logo

Reply from The Perfume Shop

Hello Samantha,

Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.

Many Thanks,

Logan

The Perfume Shop Customer Services

Rated 5 out of 5 stars

Fabulous service!

Fabulous service fast delivery and great products 5stars!

September 10, 2026
The Perfume Shop logo

Reply from The Perfume Shop

Hi Ava,

Thank you for your 5⭐ rating! We really appreciate your feedback and are so pleased to know you had a great experience shopping with us. We look forward to serving you in the near future.

Kind Regards,

Logan

The Perfume Shop Customer Services

Rated 5 out of 5 stars

Super fast posting and arrived the next…

Super fast posting and arrived the next day as required, well packaged as usual with no damage

September 3, 2026
The Perfume Shop logo

Reply from The Perfume Shop

Hello Claire,

Thank you for your 5⭐ rating! Your feedback is very much appreciated, and we are thrilled that you have had a super shopping experience with us. We look forward to helping you again soon.

Kind regards,

Logan

The Perfume Shop Customer Services

Rated 5 out of 5 stars

Ling was very helpful and made me feel…

Ling was very helpful and made me feel very welcomed into the store! Walked me through a few different smells and made it easy for me! A true asset to the store and I will defo be back!

September 14, 2026
Unprompted review
The Perfume Shop logo

Reply from The Perfume Shop

Hello Anees,

Thank you for leaving us an amazing 5⭐ rating! Your feedback is very much appreciated, and we are thrilled that you have had a great shopping experience with us. We look forward to serving you again soon.

Many Thanks,

Logan

The Perfume Shop Customer Services

Rated 5 out of 5 stars

Value for money

Value for money

August 4, 2026
The Perfume Shop logo

Reply from The Perfume Shop

Hi Empress,

Thank you for leaving us an excellent 5⭐ rating! We appreciate you spending the time to share your feedback and we are so pleased that you have had an enjoyable shopping experience with us. We look forward to assisting you again soon.

Kind regards,

Logan

The Perfume Shop Customer Services

Rated 5 out of 5 stars

Great product

September 3, 2026
The Perfume Shop logo

Reply from The Perfume Shop

Hi,

Thank you for leaving us a wonderful 5⭐ review! It’s great to know that you were happy with your experience, and we really appreciate you taking the time to share your feedback with us. We look forward to assisting you again in the future.

Many Thanks,

Logan

The Perfume Shop Customer Services

Rated 5 out of 5 stars

Easy delivery,so fast

September 10, 2026
The Perfume Shop logo

Reply from The Perfume Shop

Hello Vee,

Thank you for your 5⭐ rating! Your feedback is very much appreciated, and we are thrilled that you have had a super shopping experience with us. We look forward to helping you again soon.

Kind regards,

Logan

The Perfume Shop Customer Services

Rated 5 out of 5 stars

Easy ordering online

Easy ordering online
Great price
Free samples with the perfume I bought 😃
Fast delivery
Thank you

September 10, 2026
The Perfume Shop logo

Reply from The Perfume Shop

Hello Mel,

Thank you for your 5⭐review! We truly value your feedback and are delighted to hear that you had a positive shopping experience with us. We look forward to the opportunity to assist you again soon.

Many Thanks,

Logan

The Perfume Shop Customer Services

Rated 5 out of 5 stars

Helpful & pleasant went out of their…

Helpful & pleasant went out of their way to help me.

September 3, 2026
The Perfume Shop logo

Reply from The Perfume Shop

Hello Heather,

Thank you for leaving us an amazing 5⭐ rating! Your feedback is very much appreciated, and we are thrilled that you have had a great shopping experience with us. We look forward to serving you again soon.

Many Thanks,

Logan

The Perfume Shop Customer Services

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