IDA Forsikring Reviews 

291
TrustScore 3.5 out of 5

3.3

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Rated 1 out of 5 stars

I have been a customer for 9 years and decided to cancel one of my insurances. The cancellation page contained some information but felt misleading as it did not contain everything. I got message back... See more

Company replied

Rated 5 out of 5 stars

I am insured by IDA Forsikring for more than 10 years and I have only positive experiences. Even in the case where the roof damage was declined due to a rusted nail (the insurance covers damages from... See more

Rated 5 out of 5 stars

Had a pleasant conversation with Jesper Nielsen. he was very patient and explained the quotes and befits of the products. We did a basic comparison between IDA insurance vs my current (soon to be re... See more

Rated 1 out of 5 stars

Most terrible insurance company, internationals unfriendly, membership officer charlotte can't stop sending the membership bills regardless email records states last day of memebership. since not ho... See more

Company details

  1. Insurance Agency
  2. Insurance Broker
  3. Insurance Company

Written by the company

Som IDA-medlem kan du spare op til 30 % på dine forsikringer gennem IDA Forsikring. IDA Forsikring tilbyder forsikringer med god dækning: Indboforsikring Husforsikring Bilforsikring Rejseforsikring Ulykkesforsikring Du kan beregne din pris via IDA Forsikrings online tilbudsberegner, og du vælger selv, om du vil købe forsikringen med det samme.


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3.3

Average

TrustScore 3.5 out of 5

291 reviews

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No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 38% of negative reviews

Typically replies within 1 week

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3.3

All reviews

(291)

60 reviews in the last 12 months

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Rated 1 out of 5 stars

Hotel California - check in but never leave

I have been a customer for 9 years and decided to cancel one of my insurances. The cancellation page contained some information but felt misleading as it did not contain everything. I got message back the it would be active for another year. I explained back that I had no intereste and wanted it cancelled as soon as possible. Yet I still got a letter that it would be active for another year. I æeft disappointed by this type of customer service. Customer retention comes from being of service.to the customer, not by tricking them to have a subscription from longer than they wanted. Shame on you. Hotel California: you can check in but you can never leave

September 4, 2026
Unprompted review
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Reply from IDA Forsikring

Hi Simon.

Thank you for your review and for sharing your experience.

I have located your case in our system and can see that the insurance has been cancelled effective 1 November 2026. This is the earliest possible cancellation date in accordance with the applicable notice period rules. An email has also been sent to you confirming this.

If you have received information suggesting otherwise, we sincerely apologize for the confusion this may have caused. Please disregard any communication that indicates a different cancellation date.

We are sorry that the process has left you with the impression that we were not clear in our communication. That was certainly not our intention. We appreciate your feedback and will use it to improve how we communicate cancellation terms and processes in the future.

Kind regards
Louise

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Rated 1 out of 5 stars

Very disappointing experience

Very disappointing experience. I was repeatedly told over the phone that the insurance was free, but I was never informed that it would automatically convert into a paid policy unless I actively cancelled it. The lack of transparency has been extremely frustrating. I cannot recommend this service.

June 30, 2026
Unprompted review
IDA Forsikring logo

Reply from IDA Forsikring

Dear Maria,

Thank you for your feedback.

We are sorry to hear that you experienced the process as unclear, and we sincerely apologize if you were not informed about the terms relating to the free contents insurance policy—especially if this was discussed during your phone conversation with us.
The free contents insurance policy is an offer available to our student members and can be retained for up to one year after completing their studies. After this period, the policy automatically converts into a paid contents insurance policy unless it is cancelled. We strive to make this as transparent as possible through both our advice during the sign-up process and the information available on our website.
That said, we take your experience and feedback very seriously. It is important to us that our members feel well informed and confident about the agreements they enter into. Therefore, we will use your feedback to review whether there are aspects of our communication or processes that can be improved further.
Thank you for bringing your experience to our attention.

Kind regards,
Louise

Rated 1 out of 5 stars

IDA-Tryg not compensating on travel delay

I had a connection: flight -> bus.
The flight was so delayed it did not make sense to buy a ticket for the bus.
I got to my destination 9h+ delayed.

My travel claim was rejected 5 times by Tryg.
Ultimately their reasoning is that I cannot show the bus ticket.
Without any consideration of what happened actually.

Moreover, I travelled with 3 friends and one of them got compensated right away by Tryg.

Finally, everyone at Tryg tells me I should upgrade my travel policy to the newer (more expensive one).

It feels like I am punished by Tryg (by not getting compensated on my claim) for not having the new insurance policy.

December 1, 2025
Unprompted review
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Rated 5 out of 5 stars

Had a pleasant conversation with Jesper…

Had a pleasant conversation with Jesper Nielsen. he was very patient and explained the quotes and befits of the products. We did a basic comparison between IDA insurance vs my current (soon to be replaced with IDA) Tryg insurance and Jesper made it very clear and easy convincing me to switch to IDA.

overall very happy with the decision and conversation we had.

September 26, 2025
Unprompted review
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Rated 5 out of 5 stars

Outstanding review of the legacy contract

The advisor reviewed my existing contract with another company and was advising on which parts should be improved, increased/decreased or removed to tailor the contract to the needs.

I felt I could trust the advisor.

September 24, 2025
Unprompted review
Rated 5 out of 5 stars

New subscriber into insurances in DK.

I just had a phone call from IDA employee Carl and he was very helpful to explain me everything I wanted about insurances plan and also gave me his inputs and suggestions as I am a new subscriber into insurances in Denmark.

Very highly recommended 👍

September 24, 2025
Unprompted review
Rated 5 out of 5 stars

Helpful and professional service

The representative from IDA was helpful answering my speicific questions and providing useful information. He was professional and suggested additional products to consider. I changed one of my insurances to IDA as I wanted.

September 19, 2025
Unprompted review
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Rated 1 out of 5 stars

I have a degree and work in IT

I have a degree and work in IT, and in that capacity, I am a member of IDA and currently have IDA insurance. However, I am now considering completely opting out.
I have used IDA insurance and, through them, used Gjensidige Forsikring for change of ownership insurance and Tryg for house insurance.
We bought a house, and I chose to say yes to all the extra packages on both insurances, because then you're covered, right?
Here, a year later, I am involved in legal proceedings against both Tryg and Gjensidige, as it turns out there is a 6 mm crack running 360 degrees around the house, and Gjensidige will not cover it, despite me having several reports from building experts and statements from professionals saying it is not adequate.
For that reason, we are pursuing a case against Gjensidige so that they will cover what we bought insurance to secure, right?
We then intended to use the legal aid insurance in our house insurance policy to cover the case against Gjensidige.
IDA Forsikring/Tryg will then not cover the case because they believe it must go through the appeals board first. However, this is not possible. Firstly, you cannot bring a previous owner before an appeals board. Secondly, the previous owner has passed away, which gave us 8 weeks to initiate the case, otherwise, it would have been too late.
But IDA Forsikring/Tryg doesn't care about that; "it is not a documented exception."
Today, we are pursuing legal action against IDA Forsikring/Tryg, Gjensidige, and the previous owner. At our own expense, as the insurance through Tryg would not help.
I would advise others to consider whether IDA insurance is cheap, perhaps too cheap? Are they there for you when you actually need the insurance? I have certainly begun to wonder if it's worth it.
Should there be any media outlets interested in insight into the case, please reach out. I am willing to provide insight into all documentation and correspondence.

gjensidige-svigt.dk

January 1, 2025
Unprompted review
Rated 5 out of 5 stars

Great insurance and amazing price

I am insured by IDA Forsikring for more than 10 years and I have only positive experiences. Even in the case where the roof damage was declined due to a rusted nail (the insurance covers damages from impact like a branch or stones) it was together with a nice explanation. Electronics and travel insurance are the ones that we use the most and had no issues for payment. E.g.: broken phone, dishwasher, cancelled flight, hospital visit or dentist.

January 8, 2025
Unprompted review
Rated 1 out of 5 stars

Horrible insurance

Horrible insurance

I was a member of Ida and their insurance for almost 5 years, but I will cancel my membership and insurance by 1st of January. Their insurance is just scandal and you just pay without any money back and for whatever cases that I had they always has excuse, I had insurance on house, car and summerhouse and for all of them it was obvious diasppointment and horrible customer service

December 15, 2023
Unprompted review
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Rated 4 out of 5 stars

I have been really impressed by…

I have been really impressed by ida/tryg.

I have been through an unlucky period where multiple of my insurances were activated.

Only reason im not giving 5 stars is because the biggest insurance claim for the roof of a house we purchased was handled incorrectly.

We had a roof with a house martin (mår).
My carpenter said a new roof would be cheapest. Tryg insisted on repairing the damage rather than the new roof, suggested by my carpenter. The price Tryg paid, ended up exceeding the price of a new roof.

Long waiting time on phone but resolved by call back service.

I have felt that Tryg had my back…

May 11, 2023
Unprompted review
Rated 2 out of 5 stars

Umulige at få fat på

Umulige at få fat på. Sad i kø over en halv time uden held. Introducer i det mindste en muglighed for at i ringer en op, når i har tid.

September 27, 2022
Unprompted review
Rated 1 out of 5 stars

Most terrible insurance company

Most terrible insurance company, internationals unfriendly, membership officer charlotte can't stop sending the membership bills regardless email records states last day of memebership. since not hope the clients all the best, then better not to pretend being helpful or inclusive. on august 27, i have asked IDA's directors to help to speak to Charlotte stop sending me the bills, prior to that I wrote to the klage dept. several times, i wait for their reply instead of keep sending bills over to me.

i also concern how IDA can save personal data for non-membership?

August 27, 2022
Unprompted review
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