Alliance Group Reviews 

516
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Considering 109 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for being knowledgeable, supportive, and professional, creating a positive and family-like environment. The company provides outstanding support and guidance, ensuring agents have the tools and assistance needed for success. People particularly value the comprehensive training, educational materials, and marketing strategies provided. Many customers appreciate the informative content and the significant effort put into teaching both agents and the public.

What people talk about most

Staff

Reviewers consistently express appreciation for the staff, highlighting their helpfulness, professionalism,... See more

User experience

Customers had positive experiences with user experience, consistently praising the informative and... See more

Service

Clients share positive opinions on service, with many reviewers describing their experiences as very positive... See more

Customer service

People report positive experiences with customer service, highlighting the high level of support and... See more

Marketing

Consumers find marketing to be positive, with many reviewers highlighting the excellent quality of marketing... See more

Reviews shaping this summary

Rated 5 out of 5 stars

This was one of the best trainings I've attended so far. Everyone contributed a wealth of information that will help grow my business as well as ultimately benefiting my clients! Thank You to: Sa... See more

Company replied

Rated 5 out of 5 stars

My Experience was great because there were a variety of people sharing from their respective companies man it was a lot of information i took half notebook of notes. I really like the Marketing Train... See more

Company replied

Rated 5 out of 5 stars

As an agent looking to transfer to another financial group I enjoyed the new agent training by Alliance Group. The marketing, resources and funnels they have available for agents is well thought out.... See more

Company replied

Rated 5 out of 5 stars

Great content, all the speakers were amazing. I love the stories shared it helped me understand concepts better. Sam is always great

Company replied


Company details

  1. #5 of 22 best companies in Life Insurance Agency
  2. #2 of 34 best companies in Marketing Agency
  3. #33 of 252 best companies in Non-Bank Financial Service

About Alliance Group

Written by the company

As "The Living Benefits IMO", Alliance Group provides independent agents and agencies with superior marketing and training solutions.

Since 1998, we have been helping our partners spread awareness about Living Benefits life insurance, while also helping them solve clients' tax-free retirement, mortgage protection, small business planning, and estate planning needs.

We're the leader in Life Insurance with Living Benefits.

Contact info

4.9

Excellent

TrustScore 5 out of 5

516 reviews

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4.9

All reviews

(516)

113 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Great presentations!

Very knowledgable group. Love the videos. The illustrations demo was especially helpful.

July 14, 2026
Alliance Group logo

Reply from Alliance Group

Agreed, those illustration trainings were on point! Thank you, Nancy!

Rated 5 out of 5 stars

Absolutely great service

Absolutely great service. Very responsive to emails and on pending new business. Barbara is a gem!

July 14, 2026
Alliance Group logo

Reply from Alliance Group

Barb is absolutely a treasure (and we do treasure her!). Thank you for recognizing it, Dale!

Rated 5 out of 5 stars

This meeting provided great information…

This meeting provided great information and was very interactive friendly. The breakdown of the products was very informative and the examples provided by the Partners was great.

July 14, 2026
Alliance Group logo

Reply from Alliance Group

That's great to hear, Jesse. We love our partners and we agree; they knocked it out of the park!

Rated 5 out of 5 stars

Samuel and Steve do a great job of…

Samuel and Steve do a great job of explaining benefits and carrier benefits. I was viewing as a refesher.
Thanks again!

July 14, 2026
Alliance Group logo

Reply from Alliance Group

Very much appreciated, Eddie! Great to see you on the call - thanks for the vote of confidence!

Rated 5 out of 5 stars

Training Appreciated

The continuity of the information provided was great. I like that you have the carriers involved in the training

May 6, 2026
Alliance Group logo

Reply from Alliance Group

We could never leave our awesome carrier partners out! Thanks for the kind words, LaDonnia!

Rated 5 out of 5 stars

Took a sales person, to get a result on a cancellation insurance claim.

After many phone calls regarding my claim , from January 2026, I wasn’t getting anywhere. Told exactly same thing each time. Emails were not even acknowledged.
I then contacted Theresa H, who was in the sales department. Theresa was very sympathetic and agreed the claim should not have taken this amount of time, after she had checked out the status.She did everything she could to have the claim expedited.
After almost 4 months of trying to find out more myself, the claim was completed and the cheque received, 10 days after Theresa had intervened for me. She was very sympathetic, asked lots of questions to get this done. She contacted me all through the process .
I felt very confident with her. Thank you so much Theresa.

The actual claim process was not a good experience at all, as mentioned at the start of this review, told the same story at each call, no reply to emails, a totally frustrating experience when trying to get back from cancellation insurance purchased.

May 5, 2026
Unprompted review
Alliance Group logo

Reply from Alliance Group

Hi Denise - don't believe you have the right company, as we don't pay claims nor have a team member named Theresa. Glad to hear you got your issue sorted, though!

Rated 5 out of 5 stars

I’ve had a really great experience with…

I’ve had a really great experience with Alliance Group so far. Everyone on the team is very friendly, welcoming, and supportive. Anytime I have questions or need help, there is always someone available to respond quickly and guide me in the right direction.

The company provides a lot of valuable training resources, strategies, and support systems that truly help agents grow and improve their business. I also really appreciate the positive culture here. People are encouraging, professional, and genuinely want to see each other succeed.

Recently, I had the opportunity to join an amazing 5-star resort trip to Mexico, and it was such a wonderful experience. It was fun, well organized, and a great chance to connect with other agents and leadership.

Overall, I’m very happy with my experience at Alliance Group and grateful to be part of such a supportive organization.

May 6, 2026
Alliance Group logo

Reply from Alliance Group

That's fantastic to hear, Regina! Thanks so much for posting this great review of your experience thus far with Alliance Group.

Rated 5 out of 5 stars

Perpetually 5-stars

Perpetually 5-stars. Great organization that puts emphasis on the right things; being better together and bringing valuable benefits and protection to all of those they care for.

May 6, 2026
Alliance Group logo

Reply from Alliance Group

Awesome. David! We love us some GSL as well!

Rated 5 out of 5 stars

Tailored Experience

The training met expectations in terms of both time and content.

March 25, 2026
Alliance Group logo

Reply from Alliance Group

Glad to hear we hit the mark, Luis!

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