BASED Reviews 467

TrustScore 3 out of 5

2.9

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Review summary

Based on reviews, created with AI

Most reviewers were somewhat happy with their experience overall. Many consumers are very satisfied with the quality of the products, noting that they are effective and provide good results for hair and skin. People appreciate that the products are natural and can improve hair volume, shine, and address issues like dryness and acne. However, some people were dissatisfied with the customer service, describing it as slow, unhelpful, and unresponsive to inquiries about missing or faulty items. There are also frequent complaints regarding order and delivery issues, with many experiencing significant delays, incomplete orders, and difficulties with tracking information. A few other people also felt that the product itself was ambiguous, with some items not meeting expectations regarding size or hold.

What people talk about most

Product

Consumers find product quality to be ambiguous. Many reviewers praise the products, noting that they improve... See more

Order

Clients share ambiguous opinions on order experiences. Many customers express significant frustration with... See more

Delivery service

Customers consistently note ambiguous experiences with delivery services. Many reviewers express frustration... See more

Quality

Users describe positive interactions with product quality. Many customers praise the high quality of the... See more

Customer service

People report negative experiences with customer service. Many reviewers describe customer service as slow,... See more

Based on these reviews

Rated 3 out of 5 stars

Ngl pretty disappointed been watching Lance since early 2023. I got the leave in and curl cream said it would come in 7-14 days and a month and a half ish late the leave in bottle was much smaller th... See more

Company replied

Rated 4 out of 5 stars

Ordered a body wash, conditioner, and 2 shampoos but I was missing a shampoo when it got here. They sent out another one after I reached out to them through email. Even tho I had minimal proof I didn’... See more

Rated 4 out of 5 stars

I have ordered from based about 6 times, and the problem every time is the amount of time I have to wait for my item to ship and then arrive. Other than that it’s great, the products are high quality... See more

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Rated 2 out of 5 stars

Placed order over 10 days ago, and then was immediately sent an automatic email to say my order has been delayed 24-48 hours. Have not been given a tracking number, no emails to say it’s been disp... See more

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Rated 5 out of 5 stars

I ordered the shower duo and the leave in conditioner 3 months ago. Before using based, my hair would always be dry and frizzy, especially after showering. 3 months later, my hair is shiny and feels... See more

Company replied

Rated 5 out of 5 stars

BASED company has great hair products and my son loves the curly cream and conditioner. First time I ordered from their legit website. Second time I somehow messed up and ordered from a fake website... See more

Company replied

Rated 5 out of 5 stars

Ordered again after having issues with their support team last year. What a difference! Got quick responses to my questions and the product shipped fast. The spray itself is solid, gives my hair good... See more

Rated 1 out of 5 stars

Very disappointed with this company. I received a faulty item and reported it straight away, including sending video proof. Despite this, I’ve been waiting over 3 weeks just to get a return label.... See more

Company replied

Rated 1 out of 5 stars

I’ve waited weeks now and nothing. I bought off this website as I thought it was a legit uk company, but apparently it’s coming from China. Customer services have been shocking, they keep saying it’s... See more

Company replied

Rated 1 out of 5 stars

We have tried to order from here twice. The first time we got a refund because our order NEVER shipped and we received zero communication from the company. We ordered from BASED a second time because... See more

Company replied

Rated 2 out of 5 stars

The based products are great but the customer service and shipping is absolutely horrible it took 3 weeks to ship my order and when I got it the shampoo and conditioner didn’t even come. After this I... See more

Company replied

Rated 5 out of 5 stars

bought curly hair products , improved my hair. Also bought shampoo and conditioner and it made my hair feel way more healthier. the skin care duo cleared acne in a week time. This company works mirac... See more

Rated 1 out of 5 stars

Order there curly kit for 80$ about a month ago emailed them several times with no response and still haven’t received the product and can’t even get a hold of anyone to try and figure it out. Do not... See more

Company replied

Rated 5 out of 5 stars

Honestly the products are great but shipping does take a while 2-3 weeks you just gotta be patient. The customer support is also great they sent a replacement for my order that was defective.

Rated 1 out of 5 stars

I ordered from there website on 2026-03-25 and the product still isn’t here it’s now 2026-04-8. Also keep in mind I paid the extra like $39 for priority next day shipping this is truley unbelievable.... See more

Company replied

Rated 1 out of 5 stars

I won a giveaway on the TikTok live the host packed my order of two body washes and the shampoo and conditioner. I watched him put two body washes in my order just for them to say the items are back o... See more

Company replied

Rated 1 out of 5 stars

Disclaimer: I’m not one to write reviews so that should say enough… Genuinely the WORST customer service & ship time I’ve ever experienced with a company. I paid for express shipping and it’s... See more

Rated 5 out of 5 stars

I have ordered more than 6 times from this company. No issues at all! I did have a question about the products. I contacted customer service absolutely fast and amazing! I ordered off based.co which i... See more

Rated 1 out of 5 stars

I bought this about mid October, haven't received my order. It's the begin of Februrary, no emails updating me. Whenever I ask about it, I basically get the basic "We have a lot of orders incoming, wa... See more

Rated 5 out of 5 stars

Was using a sifter texture powder forever and decided to try the BASED one which has a pump, and it's so much better. Definitely not going back. Support was solid too, happy overall

Rated 5 out of 5 stars

Based is a amazing company. They sell all natural products that don’t damage your hair, they also make products for skin and your body. Based is based in the US so shipping to Europe might be expensiv... See more

Rated 5 out of 5 stars

Amazing products, actually relatively quick delivery to the UK. I ordered directly from their actual official website and there were 0 issues with customer service or packaging. And the products itsel... See more

Rated 5 out of 5 stars

I bought the hair clay,sea salt spray,shampoo and conditioner. Those products have changed my hair really well,it has more volume and is not dry.I would recommend for sure.

Rated 5 out of 5 stars

I ordered it sometime ago it’s very good,my hair fells very healthy and my acne is slowly disappearing.However skincare bottles are small.And also check double if your based is real.

Rated 5 out of 5 stars

It is amazing just restock bodywash,deodorant and add new natural fragrances and more products i already got the full skin care set and hair care set and shampoos and conditioner amazing just more pro... See more

Company replied

Rated 5 out of 5 stars

bought the hair clay and sea salt spray combo for my boyfriend's bday and he's literally obsessed. his hair looks great and smells great

Company replied

Rated 5 out of 5 stars

We received the incorrect order two days before Christmas. I was obviously upset, but also understood that mistakes happen. By the 26th, someone contacted me, resubmitted my order and also told us t... See more

Rated 5 out of 5 stars

This brand had very high quality products and they also have good customer service and support. I have products from them and they are great.

Rated 5 out of 5 stars

Review updated ….Had left a negative review but this company contacted me below and I had been in touch with their support group which was super speedy. Turns out I had ordered off of a fraudulent si... See more

Company replied

Rated 5 out of 5 stars

Customer Service was great ! They helped solve my problem with my package !

Rated 5 out of 5 stars

To be honest, idk why so many people are saying it’s bad! Sure the delivery time will sometimes come a little later like mine, but you have to remember it’s still a pretty small company! These product... See more

Rated 1 out of 5 stars

Placed my order on 24th Feb. Had an email then nothing..I have emailed several times but no replies at all. Terrible customer service Delivery arrived today (should count myself lucky as it seems o... See more

Company replied

Rated 5 out of 5 stars

Well lets get started by the revieww here are mostly buying fake products man its honeetly mad how your buying fake products and posting it here second of all based bodyworks saved my hair the product... See more

Rated 1 out of 5 stars

I ordered just 1 shampoo on the 24 th of February and only 2 days ago it said my order is on its way and is still not here. Very disappointed with the speed and I will also be ordering soon a textu... See more

Rated 1 out of 5 stars

Scam! The website never updates you when items are shipped out (be warned it takes weeks to ship and then weeks yet to be delivered). I ordered on Black Friday and was unable to get a shipping notific... See more

Rated 1 out of 5 stars

No communication and it has been a month since the order was placed. When I try to track the shipment I am taken to a screen where I need to understand Portugese to get past the fire-wall. Multiple em... See more

Rated 1 out of 5 stars

They hired a random boy to deliver my package, instead of leaving it in the mail room it was left in a literal alley way and was stolen. No refund, no credit, no attempt to correct the situation— they... See more

Rated 1 out of 5 stars

Great marketing horrendous customer service. Bought from them from over a week and so far no news, every time that I get in contact with them, it’s a different excuse and I need to wait one more day.... See more

Rated 1 out of 5 stars

I would give zero stars if possible. I placed an order with Based AU over two weeks ago. The company advertises next-day shipping, 2–6 day Australian delivery, shipment updates, and claims to be “Aus... See more

Rated 1 out of 5 stars

My clay barely worked the product said to have high hold but it had no hold at all and had no texture to I followed every instructions still didnt worked

Company replied

Rated 2 out of 5 stars

It's VERY overpriced, it does a very good job during the first 30 minutes, but after that, the texture, and volume of your hair disappears, still a decent product but there is no reason to get this o... See more

Company replied

Rated 3 out of 5 stars

Products are solid, but both times i've ordered my order has came 2-3 days late.

Company replied

Rated 1 out of 5 stars

Wish I could leave zero stars. My son asked me to get him a Based body wash for Christmas. I ordered a package of two from their official website. I received two unbranded sketchy looking plastic bott... See more

Rated 1 out of 5 stars

Like so many others, waited ages, said it has been delivered but nothing has turned up and company is not responding to my emails

Rated 1 out of 5 stars

I received the order a month later after I placed it. It came incomplete missing 3 products. I tried reaching the company directly three times on email. They do not have a phone number. I tried throug... See more

Rated 1 out of 5 stars

BUYER BEWARE. This company is a scam. I ordered from them in November and still haven’t received my items (now mid February). I have tried to contact them and have gotten no response. They took my mon... See more


Company details

  1. #136 of 143 best companies in Health and Beauty Shop
  2. #73 of 74 best companies in Beauty Product Supplier
  3. #27 of 31 best companies in Beauty Supply Store
  4. #51 of 51 best companies in Cosmetics Store

The BASED Guarantee

You have 60 days from the day your item is delivered to request a refund.

You can request a refund whether the product is used or unused. If it did not work for you, we will make it right. To start a request, email support@basedbodyworks.com with your order number and a quick note on what went wrong. We will take care of the rest.

Contact info

2.9

Average

TrustScore 3 out of 5

467 reviews

5-star
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1-star

Replied to 16% of negative reviews

Typically replies within 1 week

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Rated 1 out of 5 stars

1-star Trustpilot review for BASED (basedbodyworks.com) – Thought it was based, but the experience was straight-up bad

As someone from Texas looking for solid men's grooming stuff online, I came across Based Bodyworks and thought it looked legit—clean ingredients, hype around the hair routines, peppermint shampoo, texture powder, all that "based" vibe. Website promises quick shipping, natural formulas, no BS fillers. Sounded perfect for a simple upgrade.
Placed an order for the shower duo and some hair stuff, excited to try it out. Then the nightmare started.
First off, shipping was slow AF—way longer than the "ships next day" claim. Tracking barely updated, felt like it was stuck somewhere overseas or in limbo. When it finally arrived (weeks later), the packaging looked cheap, one bottle arrived leaking/damaged, and the products didn't live up to the marketing at all. The shampoo left my hair feeling stripped and dry, conditioner was meh at best, nothing like the "game-changer" reviews I saw. Felt more like overhyped generic stuff with fancy branding.
Tried reaching out to support—multiple emails, no real response. Just automated replies or nothing. When I pushed for a refund or exchange, crickets. They hide behind "policy" excuses, no easy returns, and good luck getting a human to help. Reading other reviews now, seems like a pattern: ghosting customers, runarounds, and tons of complaints about fake copycat sites too (which makes trusting the real one even harder).
The whole "based" thing feels like a gimmick to sell overpriced products that underdeliver. Wasted my money and time. If you're in the US (especially Texas), skip the hassle—plenty of better, more reliable options out there without the headache.
Lesson learned: hype doesn't equal quality. Avoid unless you like gambling with your cash.
1/5 – would not recommend to anyone. Total regret.

February 26, 2026
Unprompted review
Rated 5 out of 5 stars

Don't get scammed

You need to verify it's the real one... my friend thought he ordered right but it was a scammer website with a few letters changed in the domain. Personally my experience has always been solid & the new body lotion is insane.

January 28, 2026
Unprompted review
Rated 2 out of 5 stars

Fast delivery but not effective skincare

I bought the skincare duo and it arrived quickly in 7 days which is the minimum time to the UK. I have been using the cleanser and moisturiser for 2 months now and since then my acne has got a lot worse.

February 28, 2026
Unprompted review
Rated 5 out of 5 stars

Best body lotion ever

I ordered the based body lotion on drop day and been using it for a week or so. BEST body lotion I've ever used, and it smells so nice. Waiting on the amber and alpine scents now pls hurry

February 2, 2026
Unprompted review
Rated 3 out of 5 stars

So I bought $88 worth of products and…

So I bought $88 worth of products and found out it was from a fraudulent website with order number starting with a B, then I noticed that the tracking information was yenwen from China. I contacted the company with the “contact us” and a lady from the apologized explaining to me about the scam and to contact my credit card company. I sent a screenshot of the information on my cc and she verified it was not from their website or company and suggested to buy the promo Amazon. I am still waiting on my original order if it ever gets delivered. Disputed the charge with my cc company and just received 2 out of 4 products I ordered on Amazon. It’s for my grandson who saw the product on TikTok. I don’t use that APP. I thought by “Googling” the name I was on the correct website! Unfortunately I got SCAMMED!
It’s really sad the way China has to do this to people probably all over the world just to make money! Or any internet SCAMMING COMPANY. It’s sad what this world has become! I get those SCAM CALLERS telling me they are calling from my cable company, funny thing I cut the cable cord a few years ago. Or they are calling AT&T, I tell them AT&T does not call their customers, they hang up! Sad, sad 😥

February 26, 2026
Unprompted review
BASED logo

Reply from BASED

Thank you for sharing this and we’re really sorry you had to deal with that situation. Unfortunately there are fraudulent websites impersonating our brand, and it sounds like that may be what happened here.

All legitimate Based orders ship from the United States. If the tracking showed Yanwen from China or the order number started with a “B”, that is not an order placed through our official store.

For future purchases, we recommend ordering directly from our official website at basedbodyworks.com or from our official Amazon store to make sure you receive authentic products. If you ever have questions about whether a store is legitimate, our support team is always happy to help.

Rated 5 out of 5 stars

Based Curl Product Review

So back in March of 2025 Is when I first ordered from based where I got the based shampoo and conditioner and also the curl cream and leave in. The first time I tried Based I was a bit skeptical but as soon as I used the product my hair went from super frizzy to the best curls I’ve had in years! The order only took like two days to get to my house and I’ve been using based since then and now I’m re ordering all curl products and shampoo and conditioner since I’ve ran out of:/ hope to see my products soon! Love Based and Always Will!

March 27, 2025
Unprompted review
Rated 1 out of 5 stars

no customer service

no customer service, items take months to ship.

Update: Package finally arrived months later, and was missing 1 of 2 items that I ordered.

February 24, 2026
Unprompted review
Rated 5 out of 5 stars

Switch

After switching from dash for him clay and tribal trimp powder and simpletics salt spray amazing and love the prodeuct amazing lolvelovelove based

February 25, 2026
Unprompted review
Rated 5 out of 5 stars

10/10 customer service...

You need to check it's real!!! I feel bad for BASED because their costumer service is really good but people are ordering from fake places and then blaming it on them 😭 Like bro.

November 16, 2025
Unprompted review
Rated 5 out of 5 stars

based bodyworks

i have the texture essentials bundle and it works great the sea salt spray gives my hair a natural feel and gives me so much texture. The texture powder just finishes off the routine gives me more volume and a long lasting hold. invest in based

February 24, 2026
Unprompted review
Rated 1 out of 5 stars

Horrible customer service

Horrible customer service. My phone accidentally auto generated my delivery address and sent my product to an old domicile. I immediately contacted customer service to fix the issue and they said they “escalated” it. Turns out they never did anything and when I could not receive my package they refused to give me a refund. They constantly blamed me for putting in the wrong address and not making sure the issue was escalated properly. Total joke of a company who can’t accommodate customers. Do not buy from them.

February 20, 2026
Unprompted review
Rated 5 out of 5 stars

Arrived fast and high quality.

i ordered on tiktok shop and it came surprisingly fast for tiktok shop. the order came in around 4-5 days and it arrived perfectly packaged and unharmed. the order was perfect as what i ordered. i will definitely be ordering at BASED again.

January 20, 2026
Unprompted review

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