Looks like an ok app but has very bad raring of the food you are tanking picture of. Took the same picture through to different health apps and chat gpt who they all said the same, but BitePal where w... See more
Company replied
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Bite pal app was easy to download and use, but canceling the subscription and getting rid of the payments was a nightmare. Can not recommend. And I wasn't even asking any refund, just trying to cancel... See more
Company replied
The app was ok. When I unsubscribed they still tried taking payments - and still do! Thankfully I changed my bank card so they can't actually take any money - despite continually trying to daily - an... See more
Company replied
Draw you in with an offer of a discounted 3 months then block access after first 30 days and try to charge full price even though you should have access. The app itself isnt much more than a food... See more
Company replied
Company details
Written by the company
BitePal is an AI-powered calorie tracker that analyzes your food photos and gives instant health insights. Eat better without guilt.
Contact info
Ukraine
- hi@bitepal.app
- bitepal.app
1.9
Poor
161 reviews
Replied to 91% of negative reviews
Typically replies within 1 month
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
It's wrong about everything
You take photos of your food and drink and it estimates the calories. It is entirely wrong about everything. Like way out! I'm having to calculate the correct figures myself and update it. So if I'm calculating the calories myself, what is the point of the app? It's not helping at all or saving any time.
March 29, 2026
Unprompted review
Reply from Bitepal
Hello Rebecca.
We’re sorry to hear about your experience with the app. We’d really appreciate it if you could send us screenshots or examples of the incorrect calorie counts to hi@bitepal.app so we can take a closer look.
Please note that accuracy can depend on how meals are logged and the details provided in the ingredients section. Your feedback will help us improve this, and we truly appreciate you taking the time to share it.
Scam
Scam.
Cancel subscription a week later of starting is as the calorie count is not accurate. They charged me £53 3 months later requested a refund and they sent an automatic email saying the refund was done but it never reached my account. Emailed them again and no answer gotta report the payment with my bank now
March 12, 2026
Unprompted review
Reply from Bitepal
Hello Oriana.
We’re sincerely sorry for the issue you’ve faced — this is not the experience we want for our users.
Could you please reach out to us again at hi@bitepal.app and provide the receipt for your payment, along with the email address linked to your BitePal Plus account? Also, please reference this review in your message so we can locate your case quickly.
We would truly appreciate the opportunity to review everything and resolve this properly for you.
Scam
Scam! Paid for a 14 week subscription and then got charged for that and a meal plan add on which was another £20 that I didn’t buy! The subscription doesn’t show under apple and they are refusing to refund me. I wish I checked the reviews before downloading this app. Steer clear
March 28, 2026
Unprompted review
Reply from Bitepal
Hello Cassie.
We’re really sorry for the frustration you’ve experienced — this is not the impression we aim to give.
Subscriptions are linked to the email address used during signup on the web page, which is why they may not appear under Apple subscriptions. Any additional features, like meal plans, are only activated when selected, but we understand your concern and want to review this with you.
Our money-back guarantee is designed to assess refunds based on actual usage, but we recognize your situation may be different and deserves a closer look.
Please contact us at hi@bitepal.app and reference this review — we’ll review your case thoroughly and work toward a fair resolution.
FRAUD
FRAUD, guys.
This is my last email to them:
Dear BitePal Support,
This message constitutes a formal notice regarding unauthorized transactions charged to my account.
Despite my previous communication, I have not received an answer from you. I explicitly state that I did NOT authorize the charges of 172.42 RON and 178.08 RON associated with your service.
Furthermore, I have already provided the requested invoices. Therefore, any further delay or request for repetitive information is unacceptable and will be considered bad faith conduct.
Your platform appears to be engaging in misleading subscription practices, including:
- Lack of clear and transparent consent for recurring payments
- Misleading trial conditions
- Absence of a proper and accessible cancellation mechanism
These practices may are violations of EU consumer protection laws, including:
- Directive 2011/83/EU (Consumer Rights Directive)
- Directive 2005/29/EC (Unfair Commercial Practices Directive)
I already did the following action;
1. Filing a formal complaint with the European Consumer Centre (ECC-Net)
2. Reporting your company to consumer protection authorities in Lithuania
3. Submitting detailed public reports and evidence of my case on consumer protection platforms and media channels
4. Informed the police
Please treat this matter with urgency and confirm:
- Immediate refund of the full amount
- Permanent cancellation of any subscription associated with my account
- Written confirmation that no further charges will occur
Failure to act promptly will result in escalation through all available legal and regulatory channels.
Everything you do to your customers are fraud.
You will soon appear in press and will be investigated by law because you steal our money.
I expect your confirmation asap
March 27, 2026
Unprompted review
Reply from Bitepal
Hello Stefania.
We’re truly sorry to hear about your experience and the frustration this has caused — we take concerns like yours very seriously.
Could you please let us know if your issue has been resolved and whether you were able to receive your refund?
We’d also like to clarify that all subscriptions include auto-renewal payments, which are authorized during signup, and are linked to the email address used when subscribing via our website. That said, we understand how this may not have been clear in your case, and we’re actively working on improving transparency and our subscription management system.
Please contact us again at hi@bitepal.app and reference this review so we can urgently review your case, confirm your subscription status, and ensure no further charges occur.
I did everything required for a refund…
I did everything required for a refund and they are ignoring my request and not refunding my money! The racoon is ridiculous and can't measure anything accurately. The quiz promises new science and technology and it's just fake fads, lies and extortion - stay well clear!!
Edit - after leaving this review I got a refund within hours. But it took so long that I will be leaving this review up.
Edit after your reply - I know how hard it is to run a business but you get such a high score on play app and I don't think it's warranted. I want to remain the flip side of that coin because you have to look on Reddit etc to find out that everyone talking about the same issues I had...so I'm not sure you're fixing anything no. But I do thank you for the return of money - unfortunately it cost me so much time to chase it I probably could have made more in my own business in that time. But it's principal.
March 26, 2026
Unprompted review
Reply from Bitepal
Hello Nicci.
We’re really glad to hear that your refund has been processed and your request was resolved.
We sincerely apologize for the delay in our response — this is something we’re actively working to improve so we can support our users faster and more efficiently.
If you feel your issue has now been fairly addressed, we’d really appreciate it if you’d consider updating your review or adjusting your rating. Your feedback helps us improve and provide a better experience moving forward.
SCAM SCAM SCAM DO NOT DOWNLOAD OR TRY…
SCAM SCAM SCAM DO NOT DOWNLOAD OR TRY THIS APP PAID FOR IT AND NOW THEY KEEP TRYING TO ACCESS MONEY OUT OF MY ACCOUNT I CANT CANCEL IT I HAVE TRIED TO EMAIL THEM WITH NO RESPONSE
March 18, 2026
Unprompted review
Reply from Bitepal
Hello Lisa.
We’re truly sorry to hear about your experience — this is not what we want for our users.
Were you able to receive a response from our team, and has your request been resolved?
As mentioned in previous replies, all subscriptions are linked to the email address used during signup and include auto-renewal, but we understand how frustrating this situation must feel if you’re unable to cancel or get support.
Please contact us again at hi@bitepal.app and reference this review so we can urgently review your case, assist with cancellation, and resolve any outstanding payment issues.
Con. Do not accept partial refund.
Had to run all communications through “ChatGPT” my end to get the exact wording right for a full refund and cancellation. I cancelled within 48hours and had paid via website. Hope this helps anyone in the same position.
March 24, 2026
Unprompted review
Reply from Bitepal
Hello Niamh.
We’re glad to confirm that your subscription has been fully refunded and your request was successfully resolved by our team.
We appreciate the effort you put into communicating your case and are sorry it required so much back-and-forth — this is something we’re actively working to improve.
If you’re satisfied with the resolution, we’d really appreciate it if you’d consider updating your review and adjusting your rating. Your feedback means a lot to us and helps others see how issues are handled.
I signed up to see what the app was…
I signed up to see what the app was about and cancelled before the trial period ended. I didn't receive a confirmation email then... that should have been a red flag. Now 33eur has been taken from my account and the customer's service is taking its time to answer my emails (as in two days later and no answer). I can't log in anymore as my email address is somehow not recognized (whilst on the receipt I got it clearly states this email adress). I'm still hoping for an answer from customer service but if I were you I'd avoid this app. For trying it for a week I have to say the calories are also way off (it's calculated by AI if you didn't now).
March 24, 2026
Unprompted review
Reply from Bitepal
Hello Marguerite.
We’re very sorry for the experience you’ve had — this is not what we want for our users.
We can confirm that your request has been resolved and a full refund for your subscription renewal has been issued. Please note that it may take a few business days for the funds to return to your original payment method.
Once you’ve received the refund, we’d truly appreciate it if you could consider updating your review and rating. Your feedback is important to us, and we’re actively working on improving both our support response times and app accuracy.
Scam! Please do not download
I downloaded the app, and then realised it's not as great as advertised, cancelled and though nothing of it. On 6 occasions they have tried to deduct £30 plus points from my account. I have sent several emails regarding this. I cannot use my account I've had to move all money, cancel my card and I am scared of them taking the money. Save yourself hassle, don't download.
They've asked me to amend my review, but I will not because they still tried to take money out again 21.03.26 and 01.04.26 so therefore I won't retract my review.
March 2, 2026
Unprompted review
Reply from Bitepal
We’re very sorry for the experience and any confusion caused. We can confirm that your subscription has now been cancelled per your email request.
For clarity, all subscriptions are linked to the email used at signup and include auto-renewal. Deleting the app or account does not cancel a subscription — it must be managed via the subscription system tied to your email.
That said, the repeated charges you described are not acceptable, and we sincerely apologize for the stress this caused. We’re actively improving our subscription management and support processes to prevent situations like this.
As your request was resolved, we would appreciate it if you could update your rating and score within the range you would find acceptable.
Not easy cancellation
DO NOT USE!!! Same as everyone else. I cancelled within the time frame, and no reply. This was a trial subscription as well. As someone else stated there is only a delete button not a cancel button, which does not cancel the subscription so I emailed to hi(at)bitepal.app that same day to request a cancelation, but was charged four more times afterwards.
Figured out that once you email them with a very scary email they will contact you back and refund.
Here is a generic email to use if needed:
Dear Sir/Madam,
I refer to my previous email dated dd/mm/year, in which I clearly requested the cancellation of my account within the required timeframe.
Despite this, you have failed to action my request and have proceeded to charge my card without authorisation. This is unacceptable and may constitute a breach of your obligations under the Australian Consumer Law, including but not limited to provisions relating to misleading conduct and unauthorised transactions.
For clarity, I have retained all correspondence as evidence that my cancellation request was made appropriately and within the stipulated period. Your failure to process this request and the subsequent charges have caused financial detriment.
I now formally demand the following:
Immediate confirmation that my account has been permanently cancelled
A full refund of all unauthorised charges
Written confirmation that no further charges will be applied
If this matter is not resolved within five (5) business days, I will have no hesitation in escalating it further. This will include lodging formal complaints with my state consumer affairs body, as well as initiating a chargeback process through my financial institution.
Please treat this matter with the urgency it requires.
Sincerely
Hope this helps everyone. I also asked stop payments through this email support(at)reface.ai, as this is the billing company, just requesting the immediate cancellation of my subscription associated with Bitepal / Reface. As I was unable to access the Bitepal website or manage the subscription through the usual channels, so I need this cancelled directly by their team.
I also started a dispute claim with bank and will continue this until I see the return funds in account.
But as you can see this is abit much to cancel a subscription.
January 24, 2026
Unprompted review
Reply from Bitepal
Hello Cassandra.
We’re sorry for the frustration and the delayed response — we had a high support volume at the time.
We’ve reviewed your case and can confirm that your request has been resolved, and all four payments mentioned have been refunded in full. Please note it may take a few business days for the funds to appear on your original payment method, depending on your bank.
For clarity, subscriptions are managed via the email used at signup and include auto-renewal, which is authorized during purchase. We understand your concerns about cancellation flow and are actively working on improving our subscription management and support process to make this clearer and easier in the future.
RIP OFF SCAMMERS !!
Absolutely rip off. Signed up for the weeks trial. Didn’t like it so cancelled my subscription straight away but they still took £33 from my account.
March 19, 2026
Unprompted review
Reply from Bitepal
Hello Joanne.
We’re sorry to hear about your experience and the frustration this has caused. Please note that deleting the app or account does not automatically cancel a subscription, as it is linked to the email used at signup and managed separately through the payment system.
To properly review your case and help resolve this, please contact us at hi@bitepa.app and send us the receipt of the charge. Kindly also reference this review in your email so we can locate your request quickly.
We’d really appreciate the opportunity to look into this and find a suitable resolution for you.
Zero customer service
Zero customer service. No way to cancel without customer service rep and no customer service response so your are just screwed.
March 15, 2026
Unprompted review
Reply from Bitepal
Hello Lynn.
We’re sorry to hear about your experience. We can confirm that your subscription has now been cancelled per your request.
If you feel your issue has been resolved, we’d really appreciate it if you could consider updating your review and rating. Thank you.
SCAM!!!
listen to all the reviews when they say this is a scam. i paid for a membership that was for one week only, and costed 5 dollars. my membership then got secretly transferred to a different one without my knowledge and it took 55 out of my bank account. there is no way to cancel in the app or on your phone settings, they make it impossible to cancel. it is a fraudulent app and i am currently working with legalities to try get it shut down
March 19, 2026
Unprompted review
Reply from Bitepal
Hello Eve.
We’re sorry to hear about your experience and understand your frustration.
Since your subscription was purchased via our website, it is linked directly to the email address used at signup and is managed outside of the app store settings. To properly review and cancel your subscription, please contact us at hi@bitepal.app and include the email address linked to your purchase so we can locate your account.
We take concerns like this seriously and want to clarify that subscriptions include auto-renewal, which is agreed to during signup. That said, we’re always happy to review cases where there is confusion or unexpected charges and help resolve them.
Charged money no service
Charged money, no service. Avoid.
I was charged 38.95 USD, but I cannot see my subscription anywhere (not in the app, not under Apple ID). After contacting support, to cancel my renewal subscription they removed my access immediately to the app — without refund or explanation. Though they charged me for a year…
This is not acceptable. Be careful before subscribing.
March 1, 2026
Unprompted review
Reply from Bitepal
Hello Barbara.
We’ve checked your case and can confirm that your renewal payment has been refunded in full per your request.
If everything has been resolved on your side, we’d really appreciate it if you could consider updating your review and rating. Thank you for your feedback.
Outstanding Support – Issue Resolved in Minutes
Had an issue with my account and an unexpected charge after a trial, but Jake from BitePal replied within seconds and sorted everything immediately. He processed a full refund, cancelled the subscription, and was incredibly helpful throughout.
He also mentioned they’ll pass on feedback about improving transparency around trial rollovers for future users, which I really appreciated.
Honestly not sure what the bad reviews on here are about - this was one of the fastest and best support experiences I’ve had!
March 18, 2026
Unprompted review
Be careful with the subscription system…
Be careful with the subscription system - it is a scam.
The app advertises a free trial and a Google Play subscription, but I ended up being billed separately for a monthly “Pro” subscription outside Google Play. The app still showed my account as a free plan and most Pro features remained locked, so it was unclear what I was paying for.
I had to contact support multiple times to cancel and request a refund. The billing setup and lack of cancellation options in the app were very confusing.
If you try this app, check your subscriptions carefully and watch your card statements.
March 2, 2026
Unprompted review
Reply from Bitepal
Hi Giedre!
Thank you for your feedback, and we're sorry for the confusion and frustration you've experienced with billing. It looks like there may have been two separate subscriptions involved (one via Google Play and another via our web billing system), which can sometimes cause overlap and unclear access to Pro features. To investigate and resolve this properly, please contact us at hi@bitepal.app, reference this review, and include the email address used for the purchase or a receipt so we can locate your account and assist with cancellation/refund. We're here to help get this sorted.
Didn’t let me make an account after paying
Took money out of my account and then said they’re not able to make an account when I tried…
After the response to my review they told me to get in touch with Apple for a refund who have now refunded me. I don’t think it should’ve taken me leaving a bad review to get my money back but 🤷♀️
March 16, 2026
Unprompted review
Reply from Bitepal
Hi, thank you for your message and we’re truly sorry for the trouble and frustration this has caused.
We’d like to help resolve this quickly. Please contact us at hi@bitepal.app, reference this review, and include the receipt or proof of purchase so we can locate your transaction and account. If possible, please also share the email address used for the account to speed things up.
Once verified, we will issue a refund. We’ll prioritize your request and ensure it is resolved promptly. If you didn’t receive replies before, we sincerely apologize for the delay. After everything is resolved, we would really appreciate it if you could update your review and score. We’re here to help.
The app was ok
The app was ok. When I unsubscribed they still tried taking payments - and still do! Thankfully I changed my bank card so they can't actually take any money - despite continually trying to daily - and at a much higher amount than I had agreed to!!
I can't find anyway to contact them
March 13, 2026
Unprompted review
Reply from Bitepal
Hello Heather.
Thank you for your feedback and we’re really sorry for the situation you’ve faced — we understand how concerning this must be. Our contact details are available in the app (Support section in Settings) and also included in the receipts sent after purchase.
It’s important for us to check what’s happening here. Could you please confirm if your subscription was fully cancelled? Sometimes billing attempts you see may be pending or related to a different subscription source.
Please contact us at hi@bitepal.app, reference this review, and share any details you have (such as the email used or a receipt). We’ll investigate this thoroughly and make sure everything is resolved as soon as possible.
Scam
Scam, payments continue to be taken from your account for a random amount even though you cancel the subscription and the app says there is no account with your details. Do not join as you will not get your money back. I would give zero stars if I could.
March 1, 2026
Unprompted review
Reply from Bitepal
Hi Ashley.
We’re really sorry to hear about your experience — we understand how frustrating and concerning this must be. In some cases, users may choose the “delete my account” option, which does not automatically cancel a web-based subscription, as it’s linked directly to the email used for purchase.
We’d really like to check this for you and make things right. Please contact us at hi@bitepal.app, reference this review, and include the email address used or a receipt for the purchase. We’ll review your subscription status, stop any active billing, and help resolve the issue as quickly as possible.
Terrible Customer Service
I have tried repeatedly to cancel my subscription, first requesting it within the 48 hour window stated in their terms of business. I have had no reply to any email so I have now paid for an app I will not be using. Furthermore reading other reviews, I'm worried they will continue to take money from me in the future. Disgraceful customer service. Avoid.
March 12, 2026
Unprompted review
Reply from Bitepal
Hi, thank you for your feedback and we’re really sorry to hear about your experience. We understand how frustrating this must be, especially when you were trying to cancel or request a refund.
To clarify, were you aiming to cancel your subscription or apply for a refund? Our refund policies can differ depending on the platform used and whether it’s a first-time purchase.
We’d really like to review your case again and check if a refund is applicable. Please contact us at hi@bitepal.app, reference this review, and include your receipt or the email used for the purchase. We’ll investigate your request and help ensure everything is properly resolved.
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.
Learn more about other kinds of reviews.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.