My husband was so excited for his new smoking jacket I got him for Christmas. Great quality and it’s lovely. The only thing is, one of the sleeves is sewn poorly and the fabric is billowy on one side.... See more
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
We received our beautiful, rich smoking jacket with a deep quilted navy blue collar & cuffs. Expert workmanship! The sash and thick piping detail is spectacular. It's delicious dark green brocade and... See more
I just got my Bown of London Summer Blazer. Wow!, it is every bit as fantastic as it appears on their website. A finely crafted quality classic Boating Blazer. You'd be hard pressed to find a com... See more
Five stars for quality and customer service. Zero stars for DPD who 'fibbed' about a delivery attempt and took my purchase to a retail collection point instead. Huge thanks to Louise at Bown for t... See more
Company details
About Bown of London
Written by the company
At Bown of London, we believe that luxury is about more than just the products we offer—it's about the experience. For nearly 40 years, we have been dedicated to providing the finest luxury bathrobes, dressing gowns, and loungewear. While our products may not be for everyone, we take pride in our reputation for excellence, as evidenced by our outstanding ratings on Trustpilot. Our customers trust us for our commitment to high-quality craftsmanship and fair business practices. If you're seeking quality over mere affordability, you've come to the right place.
What Makes Us Special
Luxury, to us, is not only about the materials we use but also the experience we provide. That's why we go above and beyond to offer personalised options—whether it’s adding your initials, a special message, or creating bespoke custom-made shoes. These unique touches make each item special, whether you're treating yourself or gifting to someone else. Each of our products is handcrafted with the utmost care, using only the finest materials. We focus on comfort, style, and durability, ensuring that your purchase will last for years to come. When you choose Bown of London, you join a global community of individuals who value personal style, impeccable design, and the highest quality craftsmanship.
Our Legacy
For many years, Bown of London operated exclusively in Great Britain. However, in recent years, we have expanded our reach to Europe, the USA, and beyond, allowing customers worldwide to experience the luxury of our dressing gowns, smoking jackets, custom shoes, and pajamas—often with next-day delivery. We are proud of our reputation as the Rolls Royce of Robes and the choice of celebrities & aristocrats. You may be wondering about the origin of our name, "Bown of London." It traces back to our founder, Mr. Alan Bown, a successful businessman with a passion for British luxury. Having been unable to find a bathrobe that met his exacting standards, Mr. Bown decided to create his own brand. And so, Bown of London was born. Many of the designs we offer today were created by Mr. Bown himself, and we continue to honor his legacy with every item we produce.
Bown of London quality will be remembered long after the price is forgotten.
What Makes Us Special
Luxury, to us, is not only about the materials we use but also the experience we provide. That's why we go above and beyond to offer personalised options—whether it’s adding your initials, a special message, or creating bespoke custom-made shoes. These unique touches make each item special, whether you're treating yourself or gifting to someone else. Each of our products is handcrafted with the utmost care, using only the finest materials. We focus on comfort, style, and durability, ensuring that your purchase will last for years to come. When you choose Bown of London, you join a global community of individuals who value personal style, impeccable design, and the highest quality craftsmanship.
Our Legacy
For many years, Bown of London operated exclusively in Great Britain. However, in recent years, we have expanded our reach to Europe, the USA, and beyond, allowing customers worldwide to experience the luxury of our dressing gowns, smoking jackets, custom shoes, and pajamas—often with next-day delivery. We are proud of our reputation as the Rolls Royce of Robes and the choice of celebrities & aristocrats. You may be wondering about the origin of our name, "Bown of London." It traces back to our founder, Mr. Alan Bown, a successful businessman with a passion for British luxury. Having been unable to find a bathrobe that met his exacting standards, Mr. Bown decided to create his own brand. And so, Bown of London was born. Many of the designs we offer today were created by Mr. Bown himself, and we continue to honor his legacy with every item we produce.
Bown of London quality will be remembered long after the price is forgotten.
Contact info
Trackside Business Centre, Unit 10 Abbot Cl,, KT14 7JN, West Byfleet, United Kingdom
- 01784 225904
- hello@bownoflondon.com
- bownoflondon.com
4.4
Excellent
2K reviews
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 93% of negative reviews
Typically replies within 1 week
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
I clearly told you what size I needed…
I clearly told you what size I needed and you sent the wrong size. This is a Christmas gift, so I have not gifted it yet, but I have a lovely, custom made pair of shoes in the wrong size. We will see if they fit, but I doubt they will. I am very disappointed. I am confused as to why you would do this.
December 3, 2025
Reply from Bown of London
Hi
I am so sorry to hear you have received the wrong size.
We will reach out to you to discuss this further
Best wishes
Bown of London Team
Reply from Bown of London
Hi
I am so sorry to read you are unhappy with the quality, we will reach out to you to see if we can resolve the issue
Best wishes
Bown of London Team
bown of london lows and highs
bown of london over the telephone we’re efficient quick to send and the product a gentleman’s dressing gown excellent even better than the last I purchased fifteen years ago luxury at its best a fantastic Christmas present to myself
However the first attempt via web site does not tell you whether in stock or not so was disappointed to be told after purchasing that was sold out and to pick another
Web site needs to be updated more frequently especially around Christmas time when people buying for presents
December 2, 2025
I ordered 2 robes from Bown
I ordered 2 robes from Bown, one is very luxurious and beautiful, I'm disappointed withe the 2nd one, the quality is not as good, it is a gift and I will give it and let them decide if they want to return it.
December 2, 2025
Socks received promptly although…
Socks received promptly although postage & packing at £8+ for one item was a bit excessive! Had it not been for a Christmas present, I would not have bought.
December 1, 2025
Poor quality loads of threads and miss…
Poor quality loads of threads and miss placed stitching would I buy another product, im really not sure given the costs of them. the products need improving a lot.
November 17, 2025
Wonderful selection
Wonderful selection, found just the right style, color and sizes
November 14, 2025
Nice looking robe
Nice looking robe, loved it , except the material did not hold up as well as I would have liked for it to.
December 9, 2025
Unprompted review
Very good and quality cotton robe
Very good and quality cotton robe. Nice and professional experience.
November 27, 2025
Unprompted review
Great quality
Great quality - perfectly described on line. It's comfy and warm. Fits perfectly. The Regent robe has a beautiful pattern.
November 28, 2025
quality product easy returns when size…
quality product easy returns when size was too big Excellent service
November 13, 2025
Good product and timely delivery.
November 25, 2025
Superb quality and perfect sizing
Superb quality and perfect sizing. I just love the look and aesthetics. Shipping and delivery was great too.
November 25, 2025
My review
You answered ALL my queries promptly .
You dealt with replacing the item smoothly no hiccups .
November 11, 2025
Out of stock dressing gown
Excellent communication when I contacted them. Extremely helpful and I was able to buy the item I wanted, which had been out of stock. The dressing gown itself is second to none, always worth it. Plus it was in a sale too. Win, win! Thank you so much for your brilliant all round service. Don’t change please. We need more like you.
November 20, 2025
Wonderful warm new Highland dressing…
Wonderful warm new Highland dressing gown. It’s a fight between Mr D’Arcey (sic) my Siamese and me who gets the best spot at nighttime!
November 19, 2025
Expensive but worth it ,this is a…
Expensive but worth it ,this is a Christmas present for my husband so it's hidden away but I know he will love it .
November 19, 2025
The Trustpilot Experience
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.