My husband was so excited for his new smoking jacket I got him for Christmas. Great quality and it’s lovely. The only thing is, one of the sleeves is sewn poorly and the fabric is billowy on one side.... See more
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About Bown of London
Written by the company
What Makes Us Special
Luxury, to us, is not only about the materials we use but also the experience we provide. That's why we go above and beyond to offer personalised options—whether it’s adding your initials, a special message, or creating bespoke custom-made shoes. These unique touches make each item special, whether you're treating yourself or gifting to someone else. Each of our products is handcrafted with the utmost care, using only the finest materials. We focus on comfort, style, and durability, ensuring that your purchase will last for years to come. When you choose Bown of London, you join a global community of individuals who value personal style, impeccable design, and the highest quality craftsmanship.
Our Legacy
For many years, Bown of London operated exclusively in Great Britain. However, in recent years, we have expanded our reach to Europe, the USA, and beyond, allowing customers worldwide to experience the luxury of our dressing gowns, smoking jackets, custom shoes, and pajamas—often with next-day delivery. We are proud of our reputation as the Rolls Royce of Robes and the choice of celebrities & aristocrats. You may be wondering about the origin of our name, "Bown of London." It traces back to our founder, Mr. Alan Bown, a successful businessman with a passion for British luxury. Having been unable to find a bathrobe that met his exacting standards, Mr. Bown decided to create his own brand. And so, Bown of London was born. Many of the designs we offer today were created by Mr. Bown himself, and we continue to honor his legacy with every item we produce.
Bown of London quality will be remembered long after the price is forgotten.
Contact info
Trackside Business Centre, Unit 10 Abbot Cl,, KT14 7JN, West Byfleet, United Kingdom
- 01784 225904
- hello@bownoflondon.com
- bownoflondon.com
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I’m very disappointed that I still…
I’m very disappointed that I still haven’t received my product. It is two weeks already.
Top Team
I ordered bespoke slippers and the service from the sales team has been exceptional in keeping me informed as the ordered progressed. Freddie needs a mention.
Item Description on Website & Label Does not Match
I bought a men's robe called "Mayfair" on Amazon. In the item description of the (Amazon) website, that item is made of %100 cotton. However, after a month and a week, I looked at the label sewn into the item stating that it's actually %90 polyester and %10 cotton. On the company's own website, "Made from cotton-rich velvet" is stated, yet there is no suggestion of the percentage of the type of fabric used. It's an almost 300 GBP product, and such a "mistake" is unacceptable. I am afraid the label seems the right indicator in this case, and I bought the item thinking it's %100 cotton. I haven't encountered any shoddiness yet, since the product is new and not used much. I am very disappointed nonetheless...

Reply from Bown of London
Dispatched efficiently and such lovely…
Dispatched efficiently and it is such a lovely smoking robe.
Beautiful material and luxurious feel
Quality delivery fit
Look Sharp!
My new robe's material and appearance are terrific! The seller's advice to size it slightly larger than usual is spot on. Fair price and prompt delivery.
Great products Great service can’t ask…
Great products Great service can’t ask for any better
A year ago I ordered two robes
A year ago I ordered two robes. One was an expensive one was expensive the expensive one for my husband is beautiful.. the one for myself was less than. I spoke to the company more recently and after showing them pictures, they offered to send me a new robe. they discontinued the other one and sent me a much nicer one. I applaud them for their wonderful customer service everything from start to finish was great.!
The robe is already showing loose…
The robe is already showing loose threads after only 2 washes :(

Reply from Bown of London
Beautifully crated
Beautifully crated, & extremely comfortable to wear.
Elegant & cozy!
Great customer service and speedy…
Great customer service and speedy delivery - would recommend.
The dressing gown I purchased for my…
The dressing gown I purchased for my partner is very nice but to be honest I think it is overpriced. I think I expected something a bit more luxurious.
Your kind attention to my order.
A previous review of mine highlighted the quality of my bathrobe but criticised the monogram placing. I was very pleased to be offered a replacement garment with the monogram adjusted, but on considering this I declined, as it would mean disposing of an otherwise perfectly good item, which seemed a great waste. The main point for me was that having identified an issue it was quickly addressed in a most satisfactory way and I could have had a replacement robe, but it was my choice to act more sustainably. My thanks to Freddie for his kind attention.
Good at listening to feedback
The dressing gown I bought is great.
The customer service was initially poor.
All credit to Bown, my Trust Pilot review was read, and replied to personally, taking notice and acting on my feedback.
Fair play.

Reply from Bown of London
My wife thinks it is wonderful. …
It was a present for my darling wife and she thinks it is absolutely beautiful.she wears it frequently. She looks great in it.
Ordered lovely pyjamas
Ordered lovely pyjamas. Both delivered without any problems. Lovely soft cotton fabric. Sleeves are long enough for a change and the trousers are not too short. Bought in the sale but would buy them again.
I have been trying unsuccessfully since…
I have been trying unsuccessfully since early January to be refunded for item returned, proof it was received by them. Every email address supplied by them for return correspondence “cannot be delivered” . Tried phoning, “faulty line”. Tried chat bot, given “ticket” three times for someone to get in touch. When they do and ask for information, my replies are “not delivered”! Worst customer service ever.

Reply from Bown of London
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