Lovely products that don't settle into lines on mature skin. Does exactly as described with brilliant weightless coverage. I use Fairer Soul, Forget Fake Lashes alongside brown volumising and lengthe... See more
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We create standout beauty products that do what they are supposed to do and more. No trends, no nonsense; just the products you've asked for, upgraded to enhance the way you naturally look and feel. Vegan and Cruelty Free. Free Worldwide Delivery.
Manchester, United Kingdom
Replied to 66% of negative reviews
Typically replies within 24 hours
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What a fabulous brand! Not only do I love all the products...I love the videos Sarah does...it simplifies makeup. They make it doable for everyone. I'm in my 60's & find the ffl has transformed my thin short eyelashes. The concealer doesn't sit in wrinkles but smooths & enhances my skin. I love the plumping lip balm ..I just love everything! Thank you Sarah and Emma for creating these absolute gems of easy to do, affordable & beautifully packaged make up 💕

Reply from CODE Beautiful
Excellent, I have been buying from Code Beautiful for a couple of years now. I love the whole range, the quality is always excellent and items are always delivered so promptly.
Everything I have bought is easy to use, the shades are shown clearly on the website and are very wearable. I'd struggle to choose a favourite product!

Reply from CODE Beautiful
I have been looking at the videos that Sarah provides showing how to apply their products easily and quickly which are just so helpful. I have purchased various shades of concealer which also double up as an eye shadow. This feels so light you don't know that it's been applied but works perfectly. I also bought a blusher which doubles up to colour lips. I am so happy with each product, they do what they say, are excellent quality, delivery is so quick and not expensive. I would highly recommend.

Reply from CODE Beautiful
Have been buying from this company for a couple of years now and always find their products amazing. I have tried all of their eye, cheek and lip products and their lid lift enhance which is the best concealer I have ever used. I even use it on my hands to cover pigmentation there! Great videos on how to apply their products plus brilliant service and very quick delivery. Nothing to fault. Very happy customer.

Reply from CODE Beautiful
I have purchased from this small ethical UK company several times now over the last 2 1/2 years and their customer service has been fabulous and responsive giving me sound suggestions and advice. Postage is speedy and all products are amazing for my sensitive skin and eyes l. I have mascara in all 3 colours, blush, FFL, lip liner, eye brow in 2 colours. I have never really been a make up person but after hitting menopause I just wanted something easy and quick to make me feel a little happier in my own skin . I recommend Code Beautiful highly and my 20 year old daughter is now using the mascara and FFL too so they really are for everyone.

Reply from CODE Beautiful
What a fantastic company. I’ve tried two of their products and I can’t recommend them highly enough. Since using the Forget Fake Lashes my eyelashes no longer fall out and it creates a great base for my mascara. The Volumising Lenthening Mascara is the best mascara that I’ve found. I did try an alternative one that was recommended but it just didn’t compare so I’ve gone back to my Code Beautiful one and definitely wouldn’t swap again. If you haven’t tried these two products already then please do, you won’t be disappointed.

Reply from CODE Beautiful
I have been using products from the Code Beautiful range for a while and I have to say that my fave products are the Hydrate Tint Glow blush /lip / face colour product and the Forget Fake Lashes eyelash primer.
The density of colour in the HTG is incredible. The colour payoff is gorgeous! A little goes a long way and you don't need much to give cheeks a healthy glow, luscious looking lips and a little definition on the eyes.
The FFL is a beige coloured primer which really enhanced the lashes so when you add your mascara, your lashes look full n fluttery.
The ingredients are clean and vegan so you know you are not adding any unnecessary additives to your beauty routine.
This independent British company is a little treasure. The range of products work well and such good value. Worthy of 5 stars!

Reply from CODE Beautiful
I have been buying from this company for a few years now. Their products are easy to use and very good quality especially the FFL which is a lash primer and gives great results! Great customer service too and good to support a small company.

Reply from CODE Beautiful
Great products and outstanding customer service. No hesitation in recommending. I have purchased their Mascaras many times in both the black and the blue. I can honestly say the blue is the best blue I have ever had. This used together with the CODE FFL primer gives a luscious non clump lash. I have also purchased the cheek and lip tint in a couple of colours. Again beautiful product. So silky and creamy to use, and you need such a small amount it really lasts a long time. LLE concealer/highlighters are silky and easy to apply, and again they give such nice coverage you don’t need to use much. The brow product is fantastic for thinning brows and lasts all day. The ladies at CODE helped via sending photos which colour to order. The lip plumper completes my CODE purchases so far, and if I had to make any complaints it would be that they need to make more products! I love them. And dealing with the ladies at CODE Beautiful. Always a pleasure.

Reply from CODE Beautiful
I've been a customer for over a year. I took the plunge as I considered the products to be pricey and was hesitant. Worth every penny due to a little goes a long way with all their products, they do what they are supposed to do and have now replaced the zillions of products I wasted money on over the years. LLE is my go to concealer / primer and lasts for 3 months plus daily use. I've earned my lines and wrinkles but this is the only thing I've used that never sits in or emphasizes them. Just makes things look smoother, brighter and awake.HTG in peach moonstone is my other favourite for blush, eye shadow and lips. My orders always arrive in 48 hours and are well packaged and presented. I have FFL lash primer. It took me a few goes to get the correct technique and yes it appears dry on the wand but it really makes a difference to my sparse short lashes before mascara. I let it dry for at least a minute. Thank you Code Beautiful ❤️

Reply from CODE Beautiful
I have been using Code Beautiful for years, their products are amazing. The mascara and primer I couldn’t live without it, I’ve had so many people asking if I have false lashes on!

Reply from CODE Beautiful
I have purchased a number of items from Code Beautiful. I'm rubbish with the names for the products but.... The concealer is the best I have tried and I have repurchased twice. The brow wand is brilliant, perfect for hiding the pesky white brow hairs that have appeared 😭😭 The mascara is excellent over the top of the lash primer, really giving the mascara the perfect framework to sit on. I have two of the lip/cheek colours which provide just the right amount of colour. My newest purchase is the lip plump. I have only used it once, I didn't get a tingling sensation which is common with lip plumper, I was left with lovely smooth and moisturised lips with a beautiful pink nude colour hint.
Always great service and prompt delivery.

Reply from CODE Beautiful
I’ve been buying from this company for about 4 years and can safely say the quality of their products are excellent, the delivery is very quick and the communication is very good. Wouldn’t hesitate to recommend these makeup products, the mascara is great and love all 3 colours.

Reply from CODE Beautiful
I’ve been using these products for a couple of years now. They’re such an easy way to look good throughout the day. Lovely products and my sensitive skin doesn’t react to them, which is a bonus.

Reply from CODE Beautiful
I've bought a few things. All their cosmetics are very good. Mascara is the best I've ever used, and their lip liner, their delivery is super fast.

Reply from CODE Beautiful
Worst mascara ever. It was like putting pepper in my eyes which started watering and only stopped when I removed the mascara.
Ps: I do not have sensitive eyes, I use many different mascaras and this never happened to me before.

Reply from CODE Beautiful
Best mascara I have tried with the lash builder underneath. Lost the mascara for a week and had to use other ones, which only made me realise how amazing CODE beautiful mascara was. I’ve bought the glow up box now to see if their other items are just as good as the mascara.

Reply from CODE Beautiful

Reply from CODE Beautiful
I really wanted to love this mascara and lash builder but it felt dry and made my eyes itch and water. Was told by customer services that it must be a caused by a different cosmetic that I was wearing as it couldn’t possibly be there’s! No refund given. I will be returning to my trusty mascara marketed for older people!
I have been waiting since the 11 November for my delivery to arrive, over 2 weeks. Have made contact with the company but they have provided very little information apart from goods have been despatched, delays with Royal Mail and hopefully will arrive soon. I have made contact with Royal Mail and they are not aware of any delays. Is this company a scam?

Reply from CODE Beautiful
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