DivideBuy Reviews 

3,921
TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Considering 139 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently found the application process very easy and straightforward, often completed online with minimal hassle. People appreciated the quick decision-making and response times, which helped them secure financing rapidly. Many consumers highlighted the availability of interest-free payment plans, making purchases more affordable and manageable, supported by helpful and professional service. However, some customers encountered issues with payment processing, including delays in refunds or unexpected charges. A few people also noted challenges with the website, such as login difficulties or compatibility problems. Additionally, some reviewers expressed dissatisfaction when their finance applications were rejected without clear reasons.

What people talk about most

User experience

Reviewers mention positive feedback about user experience, with many finding the application process... See more

Payment

Clients share ambiguous opinions on payment, with many reviewers expressing satisfaction with the ease of... See more

Service

Reviewers highlight positive aspects of service, with many praising the excellent and very good service... See more

Response time

Consumers generally report positive experiences with response times, noting quick responses and swift... See more

Website

Customers had ambiguous experiences with the website, with many reviewers finding it easy to navigate, quick,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Well, having Octopus Energy as my supplier for many years we thought it time to look into Solar Panels, this is backed by DivideBuy making it really easy to finance over a number of years. We wen... See more

Company replied

Rated 5 out of 5 stars

I was faced with a very expensive veterinary bill not covered by insurance and was panicking about where to find the money. Usual lenders won’t give me a loan because I am too old. The decision was in... See more

Company replied

Rated 5 out of 5 stars

Really good able to pay over 6 months for my purchase which has made it possible for me to afford the purchase and interest free great service so far looking forward to buying with them again Thanks... See more

Company replied

Rated 5 out of 5 stars

Superb! Highly recommend this company. Quick decision and they have helped me secure a dream summer house with low cost interest free payments over 36 months. Would definitely use again.

Company replied


Company details

  1. Non-Bank Financial Service

Written by the company

Established in 2014, DivideBuy is a UK based consumer retailer credit provider, offering interest free finance in a simple, straightforward way for retailers and consumers. Our customers can spread the cost of their purchases from 2 to 12 months with hundreds of shops to choose from. Monthly instalments are chosen by you to suit your budget, all interest free and with no hidden fees. Plus, with your online account, you can see the status of your orders, make early repayments, and manage your personal information, all without having to contact us. Now that's smart.


Contact info

4.4

Excellent

TrustScore 4.5 out of 5

4K reviews

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4.4

All reviews

(3,921)

108 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Straight forward instructions easy to…

Straight forward instructions easy to use

May 19, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your review, Mrs Lewis.

We are so glad you found our instructions clear and easy to use.

Please let us know if there is anything else we can do to help!

Kind regards,
The DivideBuy Team

Rated 5 out of 5 stars

Very simple to understand

Very simple to understand

May 20, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your review, Neil.

We're glad you found our application easy to understand.

Please let us know if there is anything else we can do to help!

Kind regards,
The DivideBuy Team

Rated 5 out of 5 stars

Easy

It was easy and quick to apply and get the decision, not too many questions.

May 19, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your review, Baishnavi.

We're so glad to hear you found our application process easy and quick!

Please let us know if there is anything else we can do to help!

Kind regards,
The DivideBuy Team

Rated 5 out of 5 stars

Got approved within seconds

Got approved within seconds! Perfect! Highly recommend to use DivideBuy. 5⭐⭐⭐⭐⭐

May 17, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your review, Inga.

We are so glad to hear about your excellent experience!

Kind regards,
The DivideBuy Team

Rated 5 out of 5 stars

Easy to do online

Easy to do online. Completed in no time

May 18, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your review, Janet.

We're happy to hear that our online process was easy and efficient for you.

Kind regards,
The DivideBuy Team

Rated 5 out of 5 stars

Used dividebuy twice now

Used dividebuy twice now, itd been great. Easy monthly payments suitable to my budget and more importantly interest free

May 17, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your review, Tracy.

We're so happy to hear you've had such a great experience with our interest-free monthly payments. Thank you for your positive feedback!

Kind regards,
The DivideBuy Team

Rated 5 out of 5 stars

After initial trouble trying to get an…

After initial trouble trying to get an account I e mailed and got the answers to sort my problem after that it was quick and easy !!! Thank you great service

April 27, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your review, Josephine.

We appreciate you bringing the initial account issues to our attention. We're happy to hear that our email support resolved your problem quickly and easily.

Thank you for the great feedback!

Kind regards,
The DivideBuy Team

Rated 5 out of 5 stars

Helpful staff when I had a problem…

Helpful staff when I had a problem paying.

April 20, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your review, Tony.

We're happy to hear that our staff was able to help you with your payment issue. Thank you for your positive feedback!

Kind regards,
The DivideBuy Team

Rated 5 out of 5 stars

Easy to understand and to the point

Easy to understand and to the point. Quick response and excellent communication

April 20, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your review, David.

We're happy to hear that our communication was easy to understand and to the point. We appreciate your positive feedback and quick response. Thank you!

Kind regards,
The DivideBuy Team

Rated 5 out of 5 stars

Ease of transaction the various options…

Ease of transaction and the various options available were perfect.

April 12, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your review, Wayne.

We're happy to hear that our simple process and choices available met your needs. We appreciate you taking the time to leave us feedback.

Kind regards,
The DivideBuy Team

Rated 1 out of 5 stars

Will not refund u ur full amount

These are absolutely joke ordered an emma mattress and sent it back they refunded me only problem is they refunded the wrong amount and ripped me off ive sent them an email no reply they haven't got a phone number because there 2 tight 4 that so I've now lost money thanx 2 them will never use them again and if I was u I wouldn't

April 8, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for taking the time to leave a review, David.

We’re really sorry to hear about the issue with the refund amount and the delay in response — we understand how frustrating that can be, and we appreciate you bringing this to our attention.

Refunds are processed based on the confirmation we receive from the retailer, but we’d really like to look into this further for you. Please don’t hesitate to get in touch with our Customer Service team via live chat at https://dividebuy.co.uk/help or by email at customerservice@dividebuy.co.uk.

Our email response time is currently around 2 working days, so live chat may be the quickest way for us to support you.

Kind regards,
Team DivideBuy

Rated 1 out of 5 stars

Poor experience

Logging in to my account has been very challenging and help has been slow. Although all is set up from my side payments don’t go through and I have to manually make a payment every month.

March 30, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your review, Yannis.

We're sorry you're having trouble logging in and with payments. We know it's frustrating when things don't work as expected. If you still require assistance, please reach out to us via one of these channels and we’ll be happy to help.

Kind regards,
The DivideBuy Team

Rated 1 out of 5 stars

Refund delays.

Have been sitting on my refund for 3+ weeks now after Emma sent it to them. Keep getting told the same thing on the live chat, they don’t respond to any emails at all.
Quick to take your money but not so quick to give it back.
I wouldn’t go anywhere near them again after this experience,

February 19, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your review, Keiron.

We’re sorry to hear about the delay in receiving your refund and the frustration this has caused. Please accept our apologies for the lack of communication via email, responses may take up to 2 working days currently.

We appreciate you taking the time to share your feedback. If you need any further support regarding this matter, please feel free to contact us via DivideBuy live chat or by email, and we’ll be happy to pick this up for you.

Kind regards,
The DivideBuy Team

Rated 2 out of 5 stars

Payment system doesn’t always work and…

Payment system doesn’t always work and is limited to specific cards. When you contact them to resolve the issue, they imply that you can’t afford to pay, even when you ask them not to because you’re clearly reporting a technical issue with their own system. This is very unprofessional and feels like they have to have a dig at you when their payment gateway is to blame.

March 7, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your review, Chris.

We appreciate you bringing this to our attention and are sorry to hear that you experienced issues with our payment system — we understand how frustrating this can be. We also value your feedback regarding the service you received and will take this on board as we continue to improve.

If you need any further support, please don’t hesitate to get in touch.

Kind regards,
The DivideBuy Team

Rated 5 out of 5 stars

Very easy to apply

Very easy to apply. Everything is explained in easy terms and you are kept informed by email every step. No hassle, no drama ! Thank you for a good experience. Would recommend

March 2, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your review, Sue.

We're happy to hear that the application process was easy to follow. It's great to know that our clear explanations and regular updates provided a hassle-free experience.

Thank you for recommending us!

Kind regards,
Team DivideBuy

Rated 5 out of 5 stars

Smooth application and quick…

Smooth application and quick confirmation of load agreement
Thankyou Dividbuy

February 25, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your review, Mark.

We're happy to hear that you found the application smooth and the load agreement confirmation quick. Thank you for your positive feedback; we appreciate it!

Rated 4 out of 5 stars

Quick and easy

Quick and easy

February 15, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your review Christopher.

I am glad to hear that you found the process quick and easy. Should you need any further support, please get in touch with us via live chat.

Kind regards,
The DivideBuy Team

Rated 5 out of 5 stars

Good company excellent product

Good company excellent product , just one small thing when you fill the form in when you put your address in using your postcode it comes up automatically on the form with your number in a box for the number but then puts your address in with the number in the address box , this then has you going round and round in circles eventually the chat not explained it to me but would be easier if they could rectify it as they obviously know about it , but apart from that very very good .

February 10, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your feedback Kevin.

We're glad you enjoyed our product and services. We appreciate you bringing the address form issue to our attention.

Kind regards,
The DivideBuy Team

Rated 5 out of 5 stars

This made my purchase affordable

This made my purchase affordable. Really pleased.

February 2, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

We're happy to hear that our product made your purchase more affordable. Thank you for sharing your positive experience with us!

Kind regards,
The DivideBuy Team

Rated 2 out of 5 stars

Order cancelled, multiple payments taken anyway

Placed an order with Emma for a new mattress. Used DivideBuy to spread the payments. All went very smoothly.

Until Emma turned out to be utterly incompetent (long delivery times; delivery cancelled) and I cancelled the order.

You would think they would refund my initial payment as quickly as they took it. Nope. But worse than that they’ve now taken the second payment. For an order I cancelled and never received.

They are hiding behind Emma saying “this is nothing to do with us: contact Emma”. Well, first, I did contact Emma. They don’t reply. And second, it’s a little bit about you as you’re the ones who are taking money out of my account. For an order I cancelled and never received.

So I had to complain to my bank. Who refunded the payment immediately while they investigate. So it turns out refunds can be processed very quickly. If the company wants to do it.

January 9, 2026
Unprompted review
DivideBuy logo

Reply from DivideBuy

Thank you for your feedback Matthew.

We appreciate you sharing your experience. We're sorry to hear about the issues with the order and subsequent payments after cancellation. We understand your frustration with the communication and the payment process. Thank you for bringing this to our attention.

If you need to discuss this further, please do get back in touch with us as we would like the opportunity to put things right for you.

Kind regards,
The DivideBuy Team

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