Dreamland UK Reviews 

959
•
TrustScore 4 out of 5

4.1

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Review summary

Created with AI, based on recent reviews

Considering 206 reviews, reviewers had a great experience with this company. Customers frequently praise the helpful staff and support team for providing exceptionally prompt, friendly, and efficient assistance when handling product inquiries and requests. Many people truly love the cozy heated throws and blankets, noting they provide wonderful warmth, exceptional comfort, and a reliable solution during cold weather. Some reviewers were not happy with products stopping working prematurely or experiencing unexpected technical faults after a relatively short period of regular use. A few other people also felt that customer service response times could be quite slow, with some emails receiving no replies at all.

What people talk about most

Product

Reviewers highlight ambiguous aspects of product quality, with many customers praising the soft materials,... See more

Customer service

People report positive experiences with customer service, highlighting that support representatives are very... See more

Quality

Customers had ambiguous experiences with quality, as many reviewers praised the soft materials, fast heating,... See more

Staff

Reviewers mention positive feedback about staff, consistently praising certain staff members for being... See more

Response time

Consumers find response time to be efficient, with reviewers frequently praising quick and helpful support... See more

Reviews shaping this summary

Rated 4 out of 5 stars

This is now an edit to my first review where I vented my frustration about the difficulty I was experiencing returning a faulty heated throw. I am now very pleased to say this situation has now been... See more

Company replied

Rated 5 out of 5 stars

We had a Dreamland throw given to us as a present. Unfortunately we were unable to get it to heat up, so we contacted Dreamland about it. They quickly came back to us advising us to plug the throw i... See more

Rated 5 out of 5 stars

I purchased a dreamland snuggle thow and unfortunately it stopped working. I then reached out to their customer care team who were absolutely brilliant. Nina who dealt with my case was quick to respo... See more

Rated 5 out of 5 stars

I absolutely love my Snuggle Up Electric Warming Throw from Dreamland. It’s a really efficient way to quickly warm up and get cosy. I was therefore very disappointed when the blanket stopped working t... See more


Company details

  1. Furniture Store

Written by the company

We believe that warmth is what makes the world go round. It means comfort, wellbeing, and belonging all at once. For over 50 years, we’ve worked on innovative warming technology that keeps you feeling good, no matter the weather outside your window.


Contact info

4.1

Great

TrustScore 4 out of 5

959 reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 73% of negative reviews

Typically replies within 1 week

How this company uses Trustpilot

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4.1

All reviews

(959)

190 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Super electric blanket

Super electric blanket - heats up really quickly. Very soft and comfy too with easy-to-use controls and a timer. Delivery was quick to my chosen store with no problems. Very pleased.

January 26, 2026
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Rated 5 out of 5 stars

Very friendly, helpful, quick & efficient

Initially contacted Dreamland about a problem with our warming throw as I was unsure about any possible costs of having it tested/repaired following an overheating indication. However I was assured that as it was still under warranty (2 years) all I needed to do was to cover the costs of returning it and it would be replaced under warranty. The actual returns process was extremely fast with the replacement being shipped by next-day delivery the same day as the return was received.

Of note is that after my initial contact, I was slow to respond to their response so they followed up to make sure I was either satisfied or had further questions.

I recommend other companies take a lesson from Dreamland's proactive customer service team rather than the usual default of shutting down or not responding at all to customer queries.

January 30, 2026
Unprompted review
Rated 1 out of 5 stars

Throws kept failing

My first review about this was removed for some reason, so I’ll try again. I bought a throw from this company that failed before the two year guarantee had finished. After weeks of messages back and forward they eventually replaced it as per their guarantee. Less than three months later the replacement throw also failed and they refused to replace it because it was more than two years since I bought the original throw. It seems very bad customer service to me to enforce the letter rather than the spirit of the guarantee in these circumstances. I have at least two other heated throws from other companies which have lasted much, much longer. In my opinion it wasn’t worth paying the higher price for a Dreamland throw as the products just do not last. A lot of the positive reviews on here are from people who are happy with their NEW product, but my experience of Dreamland products is very poor and I won’t be buying them again. I just do not think they last for a satisfactory amount of time.

Edit: In response to the comments from Dreamland, I clearly know how to use an electric throw as I have several others from other companies that have lasted far longer.

December 27, 2025
Unprompted review
Dreamland UK logo

Reply from Dreamland UK

Please note that the lifespan of our products can depend on how they are used, cared for, and stored, and we always recommend following the care instructions provided.

Regarding Trustpilot, reviews cannot be deleted by us, and if you add further comments, Trustpilot may combine them/use the most recent one on the platform.

That said, we do understand your disappointment, especially given the replacement developed a fault within a short period of time. Our guarantee period runs from the original purchase date, which is why we were unable to offer a further replacement once this had passed.

We’re sorry we couldn’t provide the outcome you were hoping for, and we genuinely appreciate your feedback, which will be shared with the relevant team.

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Rated 5 out of 5 stars

Fantastic!

Fantastic!! I had an issue with one of my throws and Alessia from customer service was excellent!! Great service!!! I also love all the throws. I only buy my throws from here and I have the mattress heater which is so good when I get into bed. Highly Recommend!!

January 30, 2026
Unprompted review
Rated 4 out of 5 stars

I really liked the blanket but it…

I really liked the blanket but it developed a fault, initially I was offered a refund but I said that I would prefer a replacement, return was easy and replacement sent. Would have been 5 stars had they agreed the replacement on first contact.

January 30, 2026
Unprompted review
Rated 5 out of 5 stars

Great customer service

The throw I ordered was not suitable for us but Dreamland were so great with the return and arranged a refund really quickly.

January 28, 2026
Unprompted review
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Rated 5 out of 5 stars

I had a problem with my electric throw.

I had a problem with my electric throw.
Sokaina, was excellent and understanding and went the extra mile to sort out the issues I had.
Fantastic customer service!
Thank you Sokaina
You will take dreamland from to strength
to strength. Wish dreamland all the best!
H G khaled MBE

January 19, 2026
Unprompted review
Rated 5 out of 5 stars

I was one of the fortunate elderly…

I was one of the fortunate elderly customers of Octopus Energy, who received a "Complimentary" full sized DreamLand Over Blanket during the winter of 2024/5.

I had a problem after a year and contacted DreamLand who immediately took action to see I was fully satisfied. I was overwhelmed with the high level of Customer Care I received from DreamLand who kindly requested Octopus Energy to replace my Blanket with a new one.

You will understand my delight when I promptly received my new blanket by Royal Mail Parcels, this week, during a typical cold spell. I just never expected such a high level of customer service from DreamLand.

January 26, 2026
Unprompted review
Rated 5 out of 5 stars

Great customer service

Our daughter purchased a heated throw for her dad for Christmas, it worked for a while and then suddenly stopped working. I contacted Dreamland customer services who were very understanding and wanted to help from our first contact.
The step by step procedures to obtain a replacement were explained clearly and a positive outcome was achieved with an exception being made as our daughter had misplaced the receipt we couldn’t provide proof of purchase. Thanks again for your kind prompt and professional service. He can’t wait to use his new throw.

January 28, 2026
Unprompted review
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Rated 5 out of 5 stars

Problems quickly and efficiently resolved.

Recently I had problems with an electric blanket made by Dreamland UK.
I contacted Customer Services , explained my problem and without hesitation I was guided through a process of things I had to do and finally the problem was disclosed.
Once again I received excellent service and a decision was made to replace my item.
I have never received better service from any Company and I commend the patience, helpfulness and care provided by their Customer Services team.

January 14, 2026
Unprompted review
Rated 5 out of 5 stars

Quick and efficient!

A heated Throw stopped working because it had become damaged......Dreamland replaced it with complete efficiency and care within a couple of days (and they had to get it to Northern Ireland). AfterSales are so important and this company obviously realise the importance of this - well done Dreamland.

January 23, 2026
Unprompted review
Rated 4 out of 5 stars

Good outcome in the end.

Initially this was a problematic situation. I ordered a heater through boots which was supplied and delivered by Dreamland. Sadly the box was a bit battered and the base of the product itself had lots of bits broken off.
I initiated a return through boots customer service as there was no return slip in the package. They referred me to Dreamland customer service. After a number of helpful and positive emails back and forth they initiated a refund for my product. A good outcome to a disappointing beginning.

January 27, 2026
Unprompted review
Rated 3 out of 5 stars

Impossible to contact by phone or chat

My delivery order seems to have gone missing via DPD but trying to contact Dreamland to request a tracking search or a replacement is impossible by phone as there is never an agent available and the phone disconnects after around a minute.

Update on the above the response I got through email was immediate and positive so I would have gone as high as 5 stars for the response if I hadn't had the hassle of wasting time on David the chatbot or a phone call that kept hanging up every minute.
The chatbot was one of the most frustrating of all when asking if I wanted to speak to someone it just took the information and turned off...twice

January 27, 2026
Unprompted review
Dreamland UK logo

Reply from Dreamland UK

We’re sorry to hear about your experience and appreciate your patience.

As we’re currently experiencing a high volume of enquiries, email is the most efficient way for us to investigate delivery issues and liaise with our courier. Once we received your email with the relevant order details, we were able to look into the matter with DPD and resolve it promptly.

We have seen that your email was received yesterday at 5:00am and the case was fully reviewed and closed today at 1:30pm.
We’re glad this could be sorted for you via email and thank you once more for your understanding.

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Rated 1 out of 5 stars

bought a £129 heated throw for my…

**Edit **
Situation has now been sorted out and I have had a refund-Thankyou.
Altough I won’t be doing business with this company again I’m sorry.

bought a £129 heated throw for my mother’s birthday.
It is faulty and did not even switch on.
I have messaged, emailed for two weEKS now and I am still no where near returning the item.
This company fob you off with automatic AI responses that do not get back to you , even though they state that they will reply to your query within 24hrs, which they don’t.
Emails are the same , you get send on a merry go round when they ask you more questions and then don’t reply!!
I’m at the end of my tether!!
I just want to send the faulty item back and get my refund please!!!
Order number : DL0381310
I do a LOT of online shopping and have never EVER experienced such bad customer service or actually NON EXISTANT ACTUALLY .
PLEASE HELP !!

January 8, 2026
Unprompted review
Dreamland UK logo

Reply from Dreamland UK

We are very sorry for the delay in getting back to you and for the frustration this has caused. We have experienced an unusually high volume of enquiries recently, which unfortunately led to longer response times than expected.

We can confirm that your order has now been refunded. Please accept our sincere apologies for the experience you had while trying to reach us.

Thank you for bringing this to our attention, and we are sorry again for the trouble caused.

Rated 5 out of 5 stars

Great customer service

I've purchased a couple of heated blankets/throws from them in the past. All are good quality and value. I purchased my blanket through Amazon, it came with a 2-year warranty and unfortunately had a fault after a year or so of use, they replaced it right away with no issues.

If we've ever had an issue, the customer service team have been great and have provided clear information quickly to resolve anything. Alessia from their team was a great help!

January 23, 2026
Unprompted review

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