Eyecollective Reviews 

38
TrustScore 4.5 out of 5

4.7

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Review summary

Created with AI, based on recent reviews

Considering 37 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for being friendly, approachable, and professional, often highlighting their knowledge and helpfulness in explaining procedures and guiding choices. Many people appreciate the excellent service, noting that appointments run on time and the overall experience is smooth and efficient. Reviewers are also impressed with the thorough eye exams and the wide selection of frames available, with staff providing great advice and assistance in finding the right product. However, some people were dissatisfied with the staff, describing them as rude and unhelpful, particularly when handling requests for personal data.

What people talk about most

Staff

Users describe positive interactions with staff, consistently highlighting their helpfulness, friendliness,... See more

Service

Clients share positive opinions on service, consistently highlighting the excellent and professional approach... See more

Product

People report positive experiences with the product, highlighting a great choice and wide variety of frames... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Wythall store staff are always friendly and approachable. My appointments always run on time and my results are always explained clearly. Great communication with letters, texts and phone calls. Would... See more

Rated 5 out of 5 stars

Excellent opticians with great staff and great knowledge. Sharla the manager is extremely knowledgeable and guides you through your needs to give you the best solution for your needs

Rated 5 out of 5 stars

I have popped in today in Harborne the Eye Collective and I request to ajuns my glasses. The team have been very helpful and professional. Thank you The staff!

Rated 5 out of 5 stars

I went to the wythall practice last week and was greeted apun arrival, the whole experience was fantastic from start to finish. I would highly recommend. Thorough sight test and great choice in fram... See more


Company details

  1. Optician
  2. Contact Lenses Supplier
  3. Eye Care Center
  4. Glasses Store

Information provided by various external sources

The Eye Collective is a group of independent optical practices in the West Midlands. Previously called Jaffer Group.


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

38 reviews

5-star
4-star
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1-star

No history of asking for reviews

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4.7

All reviews

(38)

37 reviews in the last 12 months

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Rated 5 out of 5 stars

The Eye Collective Harborne

Highly recommend The Eye Collective Harborne Opticians! Have been coming for 5 years and always happy with them.

Excellent service, staff is lovely, very helpful, knowledgeable and approachable.
Very thorough eye examination and very happy with my glasses.

May 14, 2026
Unprompted review
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Rated 5 out of 5 stars

Excellent service

Excellent service, very polite and understanding staff members on the shop floor and the optometrist was great and knowledgeable

May 21, 2026
Unprompted review
Rated 5 out of 5 stars

Great service.

I've been using the wythall branch for a couple of years now.
They are always very helpful and knowledgeable with a decent amount of frames to choose from.

May 18, 2026
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Rated 5 out of 5 stars

Stourbridge Eye Collective

Visited the Stourbridge branch for an eye test and to buy glasses. The staff were lovely and happy to help with anything that I needed, I will definitely be returning for my next eye test!

May 20, 2026
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Rated 5 out of 5 stars

Wythall Store

Went to the wythall store for my first eye test in years, staff were friendly and welcoming and explained everything that was happening simply.

April 25, 2026
Unprompted review
Rated 5 out of 5 stars

Great service

Service was delivered efficiently and as expected. The team at Eyecollective communicated clearly throughout the process. Hailey handled my initial queries really well and was quite knowledgeable. A straightforward and professional transaction.

April 21, 2026
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Rated 5 out of 5 stars

Wythall store staff are always friendly…

Wythall store staff are always friendly and approachable. My appointments always run on time and my results are always explained clearly. Great communication with letters, texts and phone calls. Would recommend to all.

May 21, 2026
Unprompted review
Rated 5 out of 5 stars

Full experience

Had a great experience at The eye collective in Wythall. The staff were friendly, professional, and made me feel completely at ease throughout the appointment. The service was excellent from start to finish, and they had a huge range of glasses to choose from, with plenty of styles available. I never felt rushed and the team were really helpful in finding the right pair for me. Would definitely recommend.

May 15, 2026
Unprompted review
Rated 1 out of 5 stars

Selly Oak store refused my paid data rude staff

BAD experience VERY BAD! This would be a 0 score if there was a lower score . I had my usual medical eye test and purched some glasses and I proceeded to request my PD measurement so that I have it for my records, I was rudely refused this data which is against GDPR I have made a formal complaint and this remains unresolved. I was advised i would need to obtain a letter from the hospital to obtain this information which by law I am entitled too. I have paid for this medical examination and its stored data that they are refusing to give me thats mine. I have already purchasd my glasses so giving me the data I require for my hospital is of no loss to them. I WONT be returning for such shocking rude staff. Hailey refused my data and didnt know how to handle my request. I have not actioned a GPDR release by the optical complaints service.
I have now made an appointment with another company who are shocked at this story too.

October 8, 2025
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Rated 1 out of 5 stars

Extremely disappointed is an…

Extremely disappointed is an understatement
I ordered a pair of £260 reading glasses from The Eye Collective in Stourbridge on 7 March, it’s now 17 March and they can’t tell me when I can expect delivery.
They tell me I can’t cancel the order and they HAVEN’T made any offer of compensation for unacceptable lead times.

March 17, 2022
Unprompted review

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