Fired Earth Reviews 3,054

TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Considering 138 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the products for their high quality and durability, with many noting that items like tiles and paint maintain their appearance over many years. The staff across various branches are frequently highlighted for being helpful, knowledgeable, and professional, providing excellent design advice and making the selection process enjoyable. Reviewers also appreciate the efficient delivery service, with samples and orders arriving promptly and well-packaged. However, some customers experienced issues with their orders, including receiving incorrect items or not receiving them at all, leading to frustration with the lack of response from customer service. There were also occasional complaints about delivery problems, such as damaged tiles or confusing delivery schedules, and dissatisfaction with the company's return policy for surplus items.

What people talk about most

Product

Users describe positive interactions with product, often praising the quality and design of tiles and paints.... See more

Quality

Customers consistently note positive experiences with quality, praising the stunning and beautiful tiles,... See more

Delivery service

Customers had positive experiences with delivery service, frequently praising its speed and efficiency, with... See more

Order

People report ambiguous experiences with order, with many finding the ordering process easy and... See more

Staff

Consumers consistently report positive experiences with staff, highlighting their helpfulness, knowledge, and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Fired Earth in Harrogate, Lola and her team helped me to decide on tiles for a small cloak room splash back which would make a statement ….their patience, expert technical and design knowledge, all wi... See more

Company replied

Rated 5 out of 5 stars

Thank you very much to Brett from the Islington team. Brett was super helpful, friendly and informative when we went into the Islington branch to look at the tiles we found online. He discussed diff... See more

Company replied

Rated 5 out of 5 stars

We have relied on Charlotte and her team @ Fired Earth Chester for over 3 years now and have never once found the service extended anything other than terrific. They are knowledgeable, amazingly frien... See more

Company replied

Rated 5 out of 5 stars

Lived up to its usual standards. I have bought FE paint before - 'Mad King George' - and the pigments last - unlike some that fade quickly. And I made a mental note to follow up 'A Misty Morning'... See more

Company replied


Company details

  1. Tile Store
  2. Bathroom Supply Store
  3. Flooring Store

Written by the company

The company began in an Oxfordshire farmyard in the early 1980s, selling terracotta floor tiles at a time when they were relatively unknown by the British public and weren’t available in tile shops. They proved hugely popular, and we opened a small London showroom selling just six different tiles. Customers began requesting glazed wall tiles to complement their terracotta floors and we sourced a small selection of other glazed tiles and put together a brochure covering our entire offering. By the mid 1990s, the company had grown from its humble beginnings on an Oxfordshire farm to having a number of showrooms in London and across the country. Today, we have 26 showrooms in the UK and expect to add two more in the coming year, including a brand-new destination store on New Kings Road in London. Our aim has always been to offer products produced with authenticity, creativity and style, and where possible both handmade and produced as close to home as we can manage. The UK Ceramics Industry has a long tradition and it is one we are keen to support. Having said that, where we spot a tile on our travels that is too beautiful to resist, we do of course secure it exclusively for our customers, many of whom are second generation fans of Fired Earth and its products. Decorating and design have become entrenched in the national mind not just as the preserve of the super wealthy, but as a way to create homes for ourselves and our families that reflect how we like to live today. At Fired Earth we like to think that although it may not be every day our customers choose to redecorate (although our paint does allow for just that level of obsession), we have identified the right looks and styles that feel perfect no matter what the style or age of property. Our website has grown too and now offers almost all of our collections to browse and buy online and shows stunning room sets and great design ideas to help inspire you.


Contact info


4.4

Excellent

TrustScore 4.5 out of 5

3K reviews

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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 100% of negative reviews

Typically replies within 1 week

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Rated 4 out of 5 stars

Poor boxes.

Excellent service .I have dropped a star because of the poor boxes the tiles were sent in causing unnecessary breakages to occur.( Replacement tiles were sent out straight away.)This does not reflect on the Chester branch which I would rate 5 stars out of 5 because of the excellent service which was provided.

July 21, 2025
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Reply from Fired Earth

Thank you for leaving a review Christine. I am sorry to hear that you had breakages in your order. Occasionally it does happen with tiles being a brittle item. Thank you I will feed your comments back to Chester and the warehouse about boxes.

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Rated 5 out of 5 stars

carbon blue paint

I purchased carbon blue paint for my kitchen cupboards. This is a lovely colour and I’m really happy with the finish!

July 31, 2025
Unprompted review
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Reply from Fired Earth

Thank you for leaving a review.

Rated 5 out of 5 stars

Just lovely paint

Paint easy to apply no oder and always has depth lovely paint

July 18, 2025
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Reply from Fired Earth

Thank you for taking the time to write a review. We are pleased to hear that you love your paint and we hope to see you again soon.

Rated 5 out of 5 stars

Beautiful Tiles

Beautiful Tiles
Lovely selection of tiles, easy to order and arrived on time. A couple of tiles were damaged in transit, but Rosa at Beaconsfield Fired Earth sorted out replacements immediately.

June 15, 2025
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Reply from Fired Earth

Thank you for your review. We are sorry to hear that a couple of tiles arrived damaged. However we are pleased to hear that the replacement was raised swiftly by Rosa at our Beaconsfield showroom. We hope to see you again soon!

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Rated 5 out of 5 stars

Beautiful tiles

Easy to use website. The samples arrived on time, were well packaged and there was no delivery charge.

July 9, 2025
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Reply from Fired Earth

Thank you Victoria. We hope that you love the tiles.

Rated 5 out of 5 stars

Good quality tiles

Good quality tiles! Delivered fast and on time. Value for money :-)

July 10, 2025
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Reply from Fired Earth

Thank you for leaving a review. We appreciate your feedback.

Rated 5 out of 5 stars

Great service

Great service , super speedy delivery of my tile sample

July 9, 2025
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Reply from Fired Earth

Thank you Sharon. We are glad to hear you had good service. We appreciate your review.

Rated 5 out of 5 stars

Good quality paint

The paint blends well with the old paint, even many years after the first coat, when you need to touch up something.

July 7, 2025
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Reply from Fired Earth

Thank you for your kind review. We are pleased that you liked your paint.

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Rated 5 out of 5 stars

Craig and Trina from Haslemere were…

Craig and Trina from Haslemere were both utterly fantastic! Over a period of a few weeks with 4 bathrooms, one cloakroom and one entrance hall to complete Craig and Trina came up with inspirational, exciting designs. They were both so creative, patient, thoughtful and just so lovely. It was worth the hours drive to the shop every time! Thank you so much and would highly recommend.

July 17, 2025
Unprompted review
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Reply from Fired Earth

Thank you so much for the lovely review. We will pass your comments on to the showroom. We are very happy to hear that you loved your designs.

Rated 5 out of 5 stars

Fabulous Haslemere Fired Earth

Trina and Craig at Haslemere Fired Earth have been absolutely fantastic. The whole process has been easy and they are so happy to help with choosing tiles within a budget (not pushing you to expensive ones!), measuring and allowing the correct number of tiles and chasing deliveries. Nothing is too much trouble, they are so friendly and nice to work with. My tiles and paint are absolutely fantastic and have transformed the space. Thank you so much for your expertise.

July 15, 2025
Unprompted review
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Reply from Fired Earth

Hi Louise, We’re delighted to hear about your experience with us and will pass your thanks onto Craig & Trina at our Haslemere Showroom, We hope to see you again soon. Please do tag us on Instagram @firedearthuk

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Rated 5 out of 5 stars

Eve is a credit to the company

Eve, from the Bristol store helped me immensely with my bathroom order via phone and email. She was very friendly and was very quick to respond to any query. I also appreciated her recommendations and her thoroughness. . I would definitely purchase again from Fired Earth especially if it was Eve on the other end of the phone.

July 12, 2025
Unprompted review
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Reply from Fired Earth

Good Morning, Thank you for taking the time to leave a lovely review. We are happy to hear that Bristol were so helpful and will pas on your comments.

Rated 5 out of 5 stars

Excellent service

Excellent service. Beautiful tiles. Great colours and the quality is superb. Carefully packed and all arrived intact. Will definitely be purchasing from Fired Earth again

June 27, 2025
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Reply from Fired Earth

Hi Jo, thank you so much for taking the time to write a review. We are glad that you are so pleased with your tiles. We hope to see you soon in one of our Showrooms.

Rated 5 out of 5 stars

Chester Fired Earth Team are Terrific

We have relied on Charlotte and her team @ Fired Earth Chester for over 3 years now and have never once found the service extended anything other than terrific. They are knowledgeable, amazingly friendly and above all professional. Products are also great. We highly recommend them.

July 9, 2025
Unprompted review
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Reply from Fired Earth

Good Morning Chris, Thank you for the lovely review. I will be sure to pass your comments on to the showroom.

Rated 5 out of 5 stars

Our tiles look fantastic

Our tiles were great quality and look beautiful in our porch. The staff were really helpful with our order and suggested the perfect grout colour to match the tiles.

June 18, 2025
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Reply from Fired Earth

Thank you for the lovely review sally. We are please to hear that you love your tiles.

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Rated 5 out of 5 stars

Updated 2 bathrooms and used Fired…

Updated 2 bathrooms and used Fired Earth tiles in both. Love the products, they were ideal for a period property. I attended Fired Earth in Edinburgh where the staff could not have been more helpful. Would definitely recommend going in to the store rather than buy on line. Also got loads of paint from them too. Catherine

July 4, 2025
Unprompted review
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Reply from Fired Earth

Thank you Catherine for your review. Your kind comments have been passed onto our Edinburgh Showroom as well as the management team. We look forward to seeing you in our Showroom again soon.

Rated 2 out of 5 stars

The tiles are great but the delivery…

The tiles are great but the delivery was very difficult. The delivery costs are relatively high and we were told that we would be informed on the day of delivery 2 hours before. The 2 hour time slot wasn't given and we then received a phone call to say the tiles were outside. The delivery driver was very polite but stated he wasn’t told he was meant to communicate anything on the day of delivery. We had to rearrange delivery for the following day as our builder had gone out for a few minutes. On that day the tiles were delivered at around 2pm to our builder. We then received a message at 7:30pm to say that the tiles would be delivered between 7:30-9:30pm. The whole delivery service was very confused.

June 19, 2025
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Reply from Fired Earth

Thank you for your feedback Alice. Please accept our apologies for any inconvenience. Our transportation manager is looking into what has happened and our customer care team will contact you directly.

Rated 5 out of 5 stars

Prompt delivery well packaged

Prompt delivery well packaged

June 19, 2025
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Reply from Fired Earth

Thank you for taking the time to write a review.
We are pleased to hear you were happy with your delivery and we hope to see you again soon.

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