I only had a half hour meeting with Sam but it was an insightful and valuable experience. He made me feel comfortable, open and at ease. His pointers and perspectives on social interactive experiences... See more
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After watching a few of Sam's videos, I discovered that connecting with people is much easier than I initially thought. I had several calls with Sam and participated in the program he designed to help... See more
Met Sam in the summer of 2016, what i’ll say differentiate him from other coaches is that he actually relate to you not just as a coach but also as a friend. He’s a guy you can chill and have fun with... See more
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Sam is an amazing communicator who can really explain things perfectly and bring all together that it makes sense. I have also the feeling that Sam really wants to help and that this is his p... See more
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I coach ambitious men to confidently and effectively approach, attract & form relationships with beautiful, feminine women, in casual daytime environments (like high-streets, coffee shops, art galleries, private events, and gyms/health centres). Beyond this, I have developed a vast personal & professional network of high-achieving men and women, as well as a strategy and tools for my students to do the same. I have helped over 140 men (and counting) to find beautiful, loyal girlfriends, who support them and their vision. I have helped over 600 men (and counting) to get their first dates from women whom they met sober, in the daytime, in the real world (no apps/clubs/bars) I have helped over 8,500 men (and counting) to come up and talk to a girl they like, for the very first time. When I was 19 years old I experienced my first shattering heartbreak. My girlfriend of 3 years had been seeing someone else, and everyone seemed to know about it, except for me. If you've had this experience, you know that your heart is broken twice, first by the loss of the person you loved (or thought you loved), and then by realising you have lost part of your own identity to them. This experience was extremely painful, but I learned that pain can be the greatest catalyst for evolution, and out of my pain I solemnly committed to learning everything I could know about attraction, dating and relationships. I would never be so blind and naive as to let something like this happen to me again, I would never feel so weak and so helpless again. So I dove in to the rabbit hole, and found out about men who would simply walk up to women in the daytime and have fun & flirty conversations, and that's what I committed to learning for myself. The first woman I approached was beginners luck. She was nice and spoke with me for 5 minutes by the bus stop. After that, I was hooked. I started cold approaching women every day in Nottingham (a city somewhere in the middle of England), and I started to see real and obvious improvements. I started going on more dates than my better looking/more popular friends, and I received more attention at parties and events (I used to sit invisibly on the periphery...). I stopped attending my university course altogether (I still haven't seen any evidence of my 'History of Art' degree) and I found a job as a 'Social Mentor' for students with learning difficulties (ASD's/ADHD) at the university. I worked as a 'foot-soldier' for a well respected Applied Behavioural Analyst who managed the students' social skills education. I quickly learned how to write syllabus and create structured improvement in the lives of the students: attending lectures, dinners, and events with them, and developing a personalised strategy and action plan for their cases, and then tracking data on how they were developing & improving their social outcomes using the syllabi I created. As my students were aged between 18-21, and socially unsuccessful, there was a strong (burning) desire to meet women and date. High testosterone levels mixed with a high degree of social anxiety or aversion caused a great deal of suffering, and so I was (literally) paid to take my clients out to parties, social events, and cafes to help them speak with women and build relationships from scratch. This was (obviously) the perfect way for me to spend this time. I loved the work, I loved seeing my clients change, and I loved knowing that I had helped them, and how unlikely it was that I could be in this position. I learned a lot... By the age of 23, I was I had some demand as a freelance social skills and dating coach, and had already worked with many of the better known dating coaches (and Pick Up Artists) in that 'industry', some names you may have heard of, which I won't mention here. It became obvious to me that approaching pretty women and being able to have these spontaneous conversations which led to many incredible romantic/sexual relationships was not even the full extent of the benefits. I began to develop this strong, stable internal confidence (self-esteem), as well as the more obvious external confidence (charisma/charm) as a result of watching myself become the competent man that I never percieved before I started talking to strangers. I watched myself evolve from a shy and overly agreeable young adult, into a confident, charismatic and attractive man over the course of 2-3 years. I discovered how to integrate these skills I had learned for myself, in to the lives of my clients, permanently. So that takes us to the now, 11 years after I told the girl at the bus stop she was 'pretty', and my clients range from London-based Investment Bankers to Bali-based Angel Investors, with the odd struggling student here and there... What stays consistent is the process. I help every one of the to: A) approach and attract the women they never thought they could have, and B) Build the sorts of friendships and social circles which I have been so lucky to find, with men who are genuinely at the top of their game, strong, kind and honest. Whilst always maintaining the sacred balance of Wealth (current & potential), Health (physical & mental) and Love (family, friends & lover/s) To understand whether I might be a good fit to help you out and see if there's alignment, here are some of my core beliefs: MY BELIEFS ABOUT MEN: I believe that every heterosexual man wants to know that he is worthy of a worthy woman's love. - I believe such men also deeply want to fall in love with a worthy woman. - I believe modern men have been let down by their education systems, which did/do not teach invaluable practical skills: basic communication principles, practical psychology, behavioural change, evolutionary biology. - I believe these education systems instead use outdated teaching methods and often prioritise impractical/unusable information which leave young men underprepared & confused in adulthood - I believe that the majority of fathers failed/are failing their sons by not actively helping them to understand these same skills, and it's not because they are 'bad', it's because their fathers were the same. - I believe that these failings are a tragic waste of wisdom and a cause of great suffering in men & women. - I believe men are increasingly less able to endure discomfort, and embrace adversity and challenge, and that this poses an underestimated & significant risk to the well being of all humans. - I believe that men are at their best (and most satisfied) when supported by strong-willed, productive, emotionally stable (masculine) men, and compassionate, caring, and empathic (feminine) women. - I believe that every man has the potential to elevate his circumstances and transform his life, and his reality as an individual, if he decides first that he can, and then that he will. - I believe in the process of masculine mentorship: that there is definite value in the sharing of specific skills, knowledge & wisdom, from one man who has acquired them, to another man who has not, but desires them. - I believe that most men's suffering (in the 'developed' world) results from lack of clarity about what he should do next (controllable), and not from an innate/immutable circumstance of birth (uncontrollable). - I believe that radical (unstable/unbalanced) societies result primarily from the failure of men to correctly embody and enact their masculinity. MY BELIEFS ABOUT MASCULINITY: I believe that masculinity is composed of a set of principles (mind) and not physical reality (matter). I believe those principles can be understood as follows: 1) The first principle of masculinity is Values, and every man should define his Values before anything else. (find my personal Values here). 2) The second principle of masculinity is Vision. Once he has defined his Values, he should use them to construct a Vision of the future that he intends to move towards. 3) The third principle of masculinity is Action. Once he has defined his values, and created his vision, he should develop a plan of Action towards the continuous realisation of his Vision. 4) The fourth principle of masculinity is Stability. Once a man knows his Values, Vision, and has a plan of Action, he must be able to manage his emotions & actions so that he can remain on the path that leads toward his Vision. 5) The fifth principle of masculinity is Responsibility. Once a man has understood and stabilised the first four principles of masculinity, it is his Responsibility to share the principles he has acquired with men who need them, and share the consequences of his evolution with with a worthy woman/women who will benefit from him. Thereby he spreads the value/goodnes he's acquired for himself with others (if this is in accordance with his Values and Vision, and if it's not, I don't know how you got this far...) My mission is to live by my values and to follow the principles of true masculinity, and to share the wisdom I have acquired with the men who were once where I was. I truly want to see humans flourishing, and I know that's my vision, and I'm working towards it, one man at a time. If you're somewhere along the same path, or at least not perpendicular, we might be a good fit! My Values Courage I have the quality of mind or spirit that enables me to face difficulty, danger, pain without reacting to feelings of fear. Positivity I am predisposed to take an optimistic view of events or conditions and confident in favourable outcomes. Leadership I willingly adopt the responsibility to guide or direct the actions of an individual/group when required or favourable to do so. Integrity I adhere to a set of defined moral and ethical principles; soundness of moral character; honesty. Compassion I am sympathetic to those less fortunate than me, and I will make sacrifices to alleviate their suffering. Responsibility I hold myself accountable for my own circumstances, and own my share of responsibility for the wellbeing of others/future generations. Vision I create vivid mental images/models of future circumstances, desirable or undesirable, so that I can aim for or avoid their eventuality. Perspicacity I am highly perceptive and tend to understand nuances and patterns throughout the world around me. I walk through the world with my eyes open.
Contact info
The Collective Canary Wharf, 20 Crossharbour Plaza, London, United Kingdom
- 07367201385
- ADMIN@FLUID.SOCIAL
- fluid.social
happy with the strategy call.
Was happy with the strategy call.
Sam was on point and gave me advice on what I should do before starting coaching.
Sam was very insightful
Sam was very insightful. He was able to answer many of my questions, understand my experiences and help me through some of the problems I had been thinking about, as well as helping me to plan actionable steps to make progress.
Real life Cyrano de Bergerac
I only had a half hour meeting with Sam but it was an insightful and valuable experience. He made me feel comfortable, open and at ease. His pointers and perspectives on social interactive experiences transformed them from a daunting prospect to a fun game to be played. If ever I need help again, he’ll be the first person I contact!
I've benefited from Sam's coaching for…
I've benefited from Sam's coaching for a long while now and can highly recommend him to anyone interested in not just only dating but also business! He brings a breadth of experience and gives great advice.
Patient, Personable, and Relatable Coaching Experience
Sam was patient with me, met me where I was at, and related to me in a way that made me feel very comfortable with him very quickly. We joked and exchanged stories like old friends.
Sam provides a very down to earth, practical approach to what he does. He went above and beyond to make sure that I felt like I was getting a good value.
I would not hesitate to recommend Sam to others.
Sam is one of the most competent coaches out there.
Sam is no ordinary dating coach. He goes into depth on all the areas of life that a man needs to have under control to then apply it to your social life. I was in a situation where I had been in a relationship for 4 years and realized that I had lost the ability to approach women and show my interest. I felt that my attraction to women was somehow wrong, that I was disgusting as a man for having a sexual interest, and that I was supposed to be "a nice guy." Sam helped me through the process, pushed me to take action, explained why things had happened, and gave me the confidence to become the man I am today.
I am glad I found Sam and recommend him to anyone who wants to explore and bring out their best version of themselves. And, of course, live a satisfying life meeting quality women and an overall feeling of being able to do precisely what you want to do as a man.
Opening up as a person in detail
Hello there, I've just completed the free session with Sam, he listens and goes in details about how as person I am, really dedicates the time for the session, and gives the clear idea what should be I focusing on according to my situation and phase of life. Thanks man for your time ✌️.
Very useful and detailed meeting
Detailed discussions to find out about areas that need attention and creating solid plans. I thought I was fortunate to have come across Sam, who took the time to understand and communicated very intelligently. Great analyses.

Reply from Fluid Social
Sam is an amazing communicator who can…
Sam is an amazing communicator who can really explain things perfectly and bring all together that it makes sense.
I have also the feeling that Sam really wants to help and that this is his passion and he don´t want to just sell things at all.
Sam is also very great in listening and understanding what I am saying and he was always perfectly prepared with knowing "my story" and my goals and what I told him in the last call.
I´m pretty sure Sam can help me reaching my goals and I will be happy to meet him in person next year.
Amazing coach, I highly recommend getting in touch with Sam!
Free call - Honest, insightful and a clear plan
I booked a free call with Sam and I couldn’t be more pleased.
It’s on yourself to take action to make the advice count - and Sam gave that in abundance. Sam made notes of everything I told him. And gave great analogies, methods and constructive feedback.
All information is private and confidential. I would not hesitate if you are thinking of booking a free call. One of the words used he used to look at your journey is exciting - and that is the frame you need to look at your potential growth. Even if you are not where you are want to be - the fact you have put one foot forward to make this step is exciting. It’s a great journey if you apply yourself. And not many people (if any) are going to give you that help for free.
Sam was cordial and understanding
Sam was cordial and understanding, and even though I was not interested in spending money he showed me respect.
A Rare Combination
Sam is genuine, and provides high quality and detailed insight, which is actionable. All of those in a single instance is rare.
Great coaching
I very much enjoyed working with Sam. He's genuine and extremely knowledgeable about social dynamics. His approach was natural and supportive, while still giving a nudge to step out of my comfort zone so I could learn and grow. I would definitely recommend Sam for coaching and look forward to working with him more in the future.
Sam really cares about helping fellow…
Sam really cares about helping fellow men!
A real lifesaver
Sam is a true luminary in his field and teaches valuable skills that can score extremely well as a man in today's society. I first watched some of his videos and was then motivated to try the whole thing myself. To get advice, I had a few conversations with Sam. In just a short time he identified my biggest pain points and was instrumental in making me a much more extroverted and confident guy.
Along the process he was very transparent and professional throughout. I always felt in good hands with him. Even when we talked about very sensitive topics, his competent and objective manner made me feel very comfortable.
I wholeheartedly recommend Sam to anyone who wants to jumpstart their dating life or escape the quagmire of being an introvert. You finally want to live your life to the fullest, but something is holding you back? Sam is your man!
Unlock Your Social Superpower
After watching a few of Sam's videos, I discovered that connecting with people is much easier than I initially thought. I had several calls with Sam and participated in the program he designed to help me reach my goals. Within just two months, I gained the confidence to effortlessly engage with anyone who piques my interest. It's like having a superpower! I highly recommend reaching out to Sam; he's genuinely laid-back and committed to helping others.
Sam of Fluid Social is your guy for help!
From day one Sam has been consistent and honest on what he could deliver.
I now have clarity for my life
I told Sam my issues which ranged from relationships, career and life in general and he was able to identify what the real issue was. He then gave me practical solutions on how to fix this. I will be implementing and committing to the process. I feel now I have a way forward to improve not only my social life but my life in general. Thank you Sam
I did find sam by chance in youtube
I did find sam by chance in youtube , and now he's a huge help in my personal development, especially social interaction, thanks to him im already seeing progress and overcoming challenges that seems difficult and the beginning.
For everyone that strangling and want to improve his social interaction i hugely recommended sam , he helped me , and im sure he will help you too
I'm in Sales and wanted to be a more…
I'm in Sales and wanted to be a more confident sales person, have deeper personal relationships and have an ROI on coaching.
Sam 100% delivered on all those aspects. I'm looking forward to working with Sam again in the future.
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