Roota Reviews 222

TrustScore 3 out of 5

3.2

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Review summary

Created with AI, based on recent reviews

Looking at 150 reviews, most reviewers were somewhat happy with their experience overall. Many customers are excited to try the product, with some already seeing positive results like new hair growth and reduced shedding. The ordering process is often described as easy and secure, and some find the product's price reasonable. Several people appreciate the natural ingredients and the product's ability to address specific hair issues without side effects. However, a significant number of customers express dissatisfaction with the pricing and payment process, often being charged more than expected or advertised. Many also dislike the user experience, particularly the numerous screens pushing additional products after an order is placed, and some report issues with order confirmation and delivery. There are also concerns about unclear offers, double charges, and a lack of clarity regarding the final price before payment.

What people talk about most

Product

Users describe ambiguous interactions with the product, with some expressing excitement to try it and hoping... See more

Order

People report ambiguous experiences with order, with many expressing frustration over unexpected charges and... See more

Price

Customers consistently note negative experiences with price, often reporting that the final charge was... See more

Payment

Reviewers highlight negative aspects of payment, with many reporting unexpected charges and discrepancies... See more

User experience

Clients share ambiguous opinions on user experience, with some finding the ordering process fast, easy, and... See more

Reviews shaping this summary

Rated 3 out of 5 stars

What you are told you will be paying are different from what you are charged. This seems to be the reviews of many. This company misleads you in thinking you are paying the discount price and then you... See more

Company replied

Rated 3 out of 5 stars

Website confusing charged more than I thought. Like twice as much. Too many pop ups after and wanted reassurance this wasn’t a recurring subscription

Company replied

Rated 3 out of 5 stars

The ordered product has not arrived yet. I cannot judge its quality and promised results.It is not clear on the website what exactly we are paying for in relation to the purchase.

Company replied

Rated 3 out of 5 stars

The pricing was quite confusing and I did not appreciate having all the extra products being included. Price was quite reasonable but I have not tried the product yet to see its effectiveness.

Company replied


Company details

Written by the company

Roota is a science-inspired hair care solution designed to help restore fuller, stronger-looking hair by supporting the scalp where growth begins. Its easy-to-use roll-on serum delivers a blend of plant-powered actives like rosemary oil, caffeine, biotin, and advanced peptide complexes directly to the roots to help reduce shedding, reactivate dormant follicles, and support thicker, healthier strands over time. The lightweight, non-greasy formula is suitable for all hair types and fits easily into a daily routine — giving your scalp the targeted care it needs for stronger, denser hair growth.


Contact info

3.2

Average

TrustScore 3 out of 5

222 reviews

5-star
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1-star

Replied to 89% of negative reviews

Typically replies within 1 week

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Rated 4 out of 5 stars

Could have been better

The post went on a little too long and it was not clear what you were ordering, or the total amount you were going to be charged. I only hooe this works

April 26, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for your feedback. We’re sorry to hear that the ordering process felt unclear and longer than expected.

We understand how important it is for customers to clearly see what is being ordered and the final total before completing a purchase. Your comments regarding the checkout experience and pricing clarity have been noted and shared with the relevant team for review.

We appreciate you giving the product a try and hope you have a positive experience with it. If you have any questions or need assistance, our support team is here to help.

Rated 5 out of 5 stars

It was so easy to order the product.By…

It was so easy to order the product.By all of the reviews I read it sounds like a very good product for helping hair growth and thickening hair.Thank you.

April 26, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for your feedback. We’re glad to hear that ordering the product was easy and that the reviews helped give you confidence in trying it.

We appreciate you taking the time to share your thoughts and hope you have a positive experience with the product. If you ever have any questions or need support, our team is here to help.

Thank you again for your order.

Rated 4 out of 5 stars

I hope this is legit

I hope this is légit. I really want to encourage the research for that girl and I need it to work. Thanks.

April 25, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for your feedback. We appreciate you giving the product a try and sharing your thoughts.

We understand wanting to feel confident in both the product and the research behind it, especially when hair concerns can feel very personal. We hope you have a positive experience and appreciate your support and encouragement.

If you have any questions or need assistance at any point, our support team is here to help.

Rated 1 out of 5 stars

Price was misleading and pushing other…

Price was misleading and pushing other products. Buy 3 get 3 i got and was surprised at the total price at the check out omg . How was it calculated??? Why do that??? You dont help at all. You must be truthful how you try and advertise your product especially how much it will cost. i hope this is not a scam.

April 25, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for sharing your feedback. We understand your frustration and are sorry to hear that the pricing and checkout experience were not as clear as you expected.

To clarify, the “Buy 3 Get 3” promotion refers to a bundled offer where the displayed price applies per individual unit, and the final checkout total reflects the complete package selected, together with any applicable taxes and shipping. Additional product offers presented during checkout are optional and can be skipped.

We appreciate your comments regarding pricing transparency and the checkout flow, as clear communication is very important to us. Your feedback has been shared with the relevant team for further review and improvement.

Thank you again for taking the time to share your experience.

Rated 1 out of 5 stars

AVOID!Buy 3 get 3 free is a con!

AVOID!Website is a scam.Ordered buy 3 get 3 free but charged twice & price was not as stated, rip off!At checkout there are constant pop up's trying to get you to purchase other items before you actually get to pay.Trying to sort a refund/return before items shipped and as soon as they receive my email they ship the items.Offered me 25% discount if I keep or telling me returning & getting a full refund is a long process, trying to discourage me from returning.I WILL be returning!Not impressed at all!

April 24, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for sharing your feedback. We’re sorry to hear that your experience with the ordering and refund process has been frustrating.

To clarify, the “Buy 3 Get 3 Free” promotion applies to a bundled offer where the displayed price refers to the cost per individual unit, and the final total is shown at checkout before payment is completed. Additional offers presented during checkout are optional and can be declined.

Orders are processed quickly once submitted in order to minimise shipping delays, which can sometimes limit cancellation options after fulfilment has begun. Return and refund options are available in line with the company’s return policy, and partial refund offers may be provided as an alternative resolution option.

We understand your concerns regarding the checkout flow and communication experience, and your feedback has been shared with the relevant team for review.

Rated 5 out of 5 stars

So easy to order

So easy to order, and the first time discount is amazing.

April 24, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for your feedback. We’re delighted to hear that you found the ordering process easy and that you were happy with the first-time discount offer.

We truly appreciate you taking the time to share your experience and hope you continue to enjoy the product. If you ever need assistance, our support team is always here to help.

Rated 5 out of 5 stars

It was fast and easy to order exactly…

It was fast and easy to order exactly what I wanted. Excited to have thicker hair again!!!

April 24, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for your feedback! We’re glad to hear the ordering process was fast and easy and that you found exactly what you were looking for. We appreciate your support and hope you enjoy your experience with the product. Wishing you all the best on your journey!

Rated 4 out of 5 stars

Check price.

the site was good, but didn't show the price to be charged until payment was collected. NOT good!

April 24, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for your feedback. We’re glad to hear you found the site easy to use, but we’re sorry for the frustration around the pricing not being clearly visible before payment.

The total price should always be shown at checkout before you confirm your order, including any discounts, bundle pricing, and shipping costs. If this wasn’t clear in your case, we understand how that would be disappointing and confusing.

We really appreciate you pointing this out, as transparency is very important to us. We will review how pricing is displayed to make sure it’s clearer and easier to understand before payment is completed. If you’d like us to check your order specifically, please contact our support team with your details.

Rated 3 out of 5 stars

I shall reserve judgement after reading…

I shall reserve judgement after reading the reviews. But when ordering 2 and get one free you are charged for all 3 .This is a bit misleading to say the least . Also making me wonder if this company is legitimate. The address is used for agents ,and could be linked to scams and fake products...lets hope i am wrong!!

April 24, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for taking the time to share your concerns. We understand why the pricing structure may appear confusing, and we appreciate the opportunity to clarify.

In a “Buy 2 Get 1 Free” promotion, you are charged for the 2 selected items at the promotional price, while the 3rd item is included at no additional product cost as part of the offer. Depending on how the checkout summary is displayed, it may look like all items are being charged individually, even though one is discounted to 100% off within the bundle.

We’re sorry that this caused uncertainty, and we understand how important clarity and trust are when ordering online. Your feedback regarding transparency is taken seriously and will be shared with our team for review.

If you have any concerns about your specific order or would like a full breakdown, our support team is happy to assist you directly.

Rated 1 out of 5 stars

Scandalous company

What i thought i had bought for 11.99 turned into 44.99. I certainly would not spend this amount of money for useless products.
Be aware its scandalous, shame on your company.

April 23, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for your feedback. We’re sorry to hear about your frustration regarding the final price at checkout.

The pricing you see in the offer reflects a promotional or per-item bundle rate, and depending on the selection (such as quantity, bundle options, or added shipping/discount structure), the total at checkout can differ from the initial advertised figure. We understand this can feel confusing if it isn’t clearly expected.

We’re sorry for any disappointment this has caused. Your feedback about pricing clarity is important and will be shared with our team to improve transparency. If you believe there has been an error with your order, please contact our support team with your details so we can review it for you directly.

Rated 1 out of 5 stars

ZERO STARS

I would rate it ZERO STARS if I could.
The offer was buy 3 get 3 free priced at $15.95 each. I was JUST charged $15.95 for ALL SIX. This is a SCAM.
I also noted the whole article talks about a Florida salon. When you call the number a chinese lady answers the message telling you to leave a message they don't plan on returning.

April 23, 2026
Unprompted review
Roota logo

Reply from Roota

Thanks for your message — we understand the confusion, so let’s make it clearer.

The $15.95 shown is the **bundle price per roll-on after discount**. Compared to the regular price (for example $49.99 per roll-on), the offer is structured so that when you buy 3 roll-ons at the discounted bundle rate, you receive 3 additional roll-ons free.

In other words, you are paying for 3 units at a reduced promotional price, and receiving 3 extra units at no additional product cost. This is why the “Buy 3 Get 3 Free” deal represents a significant discount compared to buying individual items at the normal price.

We understand the way it’s displayed can be misleading, and we appreciate you raising this — we’re working on improving how the offer is shown to make the savings and structure clearer at checkout. If you’d like us to review your specific order, please contact support with your details.

Rated 5 out of 5 stars

Order site easy to use no complications…

Order site easy to use no complications at all.
Good descriptions if all products with offers available.
Fingers crossed that gsir will soon be back to normal x

April 23, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for your feedback! We’re glad to hear you found the ordering process easy and the product descriptions clear. We appreciate your support and hope you’re happy with your purchase. Wishing you all the best with your results!

Rated 5 out of 5 stars

Hope it works

Hope it works

April 23, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for your feedback! We appreciate you giving our product a try and hope it delivers the results you’re looking for. If you have any questions or need support, we’re always here to help.

Rated 1 out of 5 stars

A BUNCH OF MARKETING SCAMMERS

A BUNCH OF MARKETING SCAMMERS. ADVERTISED IT AS NZD YET WHEN I WENT THROUGH TO PAY IT WAS SENT OUT AS USD SO I WAS OVERPRICED DUE TO YOUR CODING BEING A BUNCH OF SH!T.

Also, saw your reply. How can you say it’s an “unexpected currently change”. You have it advertised as NZD, so we click the actual link and it still has the NZD currency until we get to the checkout section. The checkout section is so suspicious because there is no TOTAL, we just have to assume it’s NZD. When shopping online it’s common to have it formatted in a way to show total charges before confirming a purchase but you guys DO NOT HAVE THIS. So when I saw the total I was changed in my bank I realised it was NOT NZD - IT WAS USD. Never buying from all again.

April 22, 2026
Unprompted review
Roota logo

Reply from Roota

We’re sorry to hear about your frustration with the pricing display during checkout. We understand how unexpected currency changes can be disappointing. This is not the experience we want for our customers. Please reach out to our support team with your order details so we can investigate what happened and assist you further.

Rated 5 out of 5 stars

Hair growth

Hair growth

April 21, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for your review! We’re excited to be part of your hair growth journey and truly appreciate your support. We hope you see great results and enjoy your experience with our product!

Rated 5 out of 5 stars

Easy explaination

Easy explaination. Easy way to order.

April 20, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for your feedback! We’re happy to hear that the explanation was clear and the ordering process was easy for you. We appreciate your support and hope you enjoy your purchase!

Rated 5 out of 5 stars

Great product and a reasonable price.

Great product and a reasonable price.

April 19, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for your kind feedback! We’re so glad to hear that you’re happy with both the product and the price. We truly appreciate your support and hope to serve you again in the future!

Rated 3 out of 5 stars

They push more products on your order!

Trying to push more products on someone isn't cool. I can only afford little not gigantic orders I sure hope this works??

April 18, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for your honest feedback. We understand that additional offers during checkout can feel overwhelming, and we appreciate you sharing your experience. Our intention is never to pressure customers, and your comments help us improve. We truly hope you’re happy with the product you chose and that it works well for you.

Rated 5 out of 5 stars

Fastest and painless to order the…

Fastest and painless to order the product, now I hope it really works, or the 5 star review will change.

April 18, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for your feedback! We’re glad to hear that the ordering process was fast and hassle-free. We’re confident you’ll be happy with the product as well, and we appreciate you giving us the opportunity to earn that 5-star review long term!

Rated 5 out of 5 stars

First time I have used this site

First time I have used this site. It was easy to purchase the products and hoping that the product works really well.

April 17, 2026
Unprompted review
Roota logo

Reply from Roota

Thank you for your review! We’re delighted to hear that your first experience with our site was smooth and easy. We hope you’ll be just as pleased with the products once you’ve had a chance to use them. Thanks again for choosing us!

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