gorjana Reviews 

254
•
TrustScore 4.5 out of 5

4.4

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Review summary

Created with AI, based on recent reviews

Looking at 219 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the friendly and welcoming staff for providing exceptional assistance and making every shopping visit enjoyable. People also adore the gorgeous jewelry collection, mentioning that the items make perfect gifts for friends and family members. Some reviewers were not happy with the overall product durability, noting that several items began to tarnish or break prematurely. Others mentioned that certain clasps were extremely difficult to open or failed completely after only a few uses. Despite these quality concerns, buyers generally appreciated the prompt support team assisting with item replacements.

What people talk about most

Product

People report positive experiences with product, frequently praising the beautiful, stylish designs and the... See more

Staff

Reviewers highlight positive aspects of staff, noting that employees are consistently kind, attentive, and... See more

Quality

Customers had positive experiences with quality, expressing high satisfaction with the beautiful, unique... See more

Customer service

Reviewers mention positive feedback about customer service, highlighting wonderful email support and helpful... See more

Service

Users describe positive interactions with service, highlighting that salespeople are always lovely, patient,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Sara the young lady working with me was very helpful. I even came back the next morning and she helped me with an additional purchase. Since these were gift purchases Sara spent extra time wrapping... See more

Rated 5 out of 5 stars

Gorjana makes beautiful, unique pieces of jewelry that always fetch compliments when I wear it. If I ever had what it takes to create and sell my own jewelry, my creations would look very much like G... See more

Rated 5 out of 5 stars

The employee who helped me was very nice and helpful. She was prompt in helping me. I love that you guys back your product up and exchange things if your jewelry tarnishes or changes color. Even order... See more

Rated 5 out of 5 stars

Been a customer since I discovered them in CA in 2019, the most perfect simple quality jewelry there is. The price point is spot on, paying for quality daily jewelry and even the fine jewelry. I can... See more


Company details

  1. Jewelry Store
  2. also in
  3. Costume Jewelry Shop
  4. Jeweler
  5. Jewelry Designer
  6. Jewelry Engraver

Written by the company

Jewelry You'll Love. Family owned and operated, gorjana offers jewelry ranging from dainty solid gold essentials to fun, seasonal fashion pieces. There’s something for everyone and every style. Whether you're after a signature everyday piece or the perfect gift, our jewelry fits seamlessly into any collection. Visit one of our 130+ gorjana stores and let our talented team of stylists guide you through a personalized experience as they help you create your own layered look. Beautiful jewelry. Really good people. A promise that goes beyond the purchase. From the beginning, taking care of our customers has come first. It’s in our warm, welcoming stores and the little details that make them feel good. It’s in our incredible stylists who make shopping easy, help you find exactly what you’re looking for, and make sure you feel confident in your choice. And it’s in our Customer Care team, where real people are always ready to listen, help, and make things right. We make jewelry we’re proud of and stand behind. We want you to wear your gorjana everywhere and often, and if a piece needs a little love, we’re here for that too. From your first visit for the perfect gift to a collection you’ve built over the years, you can count on us to take care of you. Always easy. Always thoughtful. No expiration date on how much we care. That’s the gorjana guarantee.

Beautiful jewelry. Really good people. A promise that goes beyond the purchase.

Written by the company

The gorjana Guarantee
From the beginning, taking care of our customers has come first. It’s in our warm, welcoming stores and the little details that make them feel good. It’s in our incredible stylists who make shopping easy, help you find exactly what you’re looking for, and make sure you feel confident in your choice. And it’s in our Customer Care team, where real people are always ready to listen, help, and make things right. We make jewelry we’re proud of and stand behind. We want you to wear your gorjana everywhere and often, and if a piece needs a little love, we’re here for that too. From your first visit for the perfect gift to a collection you’ve built over the years, you can count on us to take care of you. Always easy. Always thoughtful. No expiration date on how much we care.

Contact info

4.4

Excellent

TrustScore 4.5 out of 5

254 reviews

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Asks customers to review

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Replied to 76% of negative reviews

Typically replies within 2 weeks

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4.4

All reviews

(254)

218 reviews in the last 12 months

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Rated 1 out of 5 stars

Tarnished in less than a year; expected to pay for shipping costs

I bought an initial necklace in September 2025 from the Elizabeth Street store in NYC, while on vacation from Spain. The salesperson was delightful, no complaint there.

However, in June, I reached out to the customer care team to tell them that the necklace had stated tarnishing and leaving a grey/green ring around my neck, so much so that I had to stop wearing it. The necklace was worn and cared for in line with the guidance provided at purchase, so I was surprised to see such noticeable deterioration so quickly.

Although I know the piece is gold plated, less than a year of wear seems like a disappointingly short lifespan for a piece at this price point.

During my back and forth with the customer care team, they asked me to send them proof of purchase and photos of the item, which I did. Their reply was: “We would be glad to send a replacement once your item is received at our warehouse and reviewed by our quality control team!

If you choose to proceed, please note that international return shipping costs would be your responsibility for both the return and replacement. Any fees paid directly to the carrier for this return are not refundable.”

Even after providing them with proof of the deterioration, I’m expected to pay the international shipping costs, just for them to conduct a quality review process? Doesn’t seem fair to me. Like another reviewer said, it feels like they’re banking on us not to bother sending it in at our own costs.

To add, they also said that I could take my item to a gorjana store for assistance when I next visit the states, but the whole interaction left a bad taste in my mouth. I bought the initial necklace in memory of someone who passed away, so this has been a disappointing experience overall.

September 6, 2026
Unprompted review
Rated 5 out of 5 stars

Wonderful experience

The staff in the Fort Lauderdale store are super helpful, nice and not pushy.
I always love the experience. And of course the merchandise is fantastic.

Thank you for constantly refreshing my jewelry wardrobe!

August 29, 2026
Rated 5 out of 5 stars

The staff was so helpful

The staff was so helpful. They refreshed my jewelry. Some of it had faded and I love that about your company. I wish I knew her name. I would tell you because she was very kind and very helpful. I love this store. I would buy jewelry from you guys all the time.

August 28, 2026
Rated 5 out of 5 stars

I absolutely LOVEEEEEEEEE gorjana!

I absolutely LOVEEEEEEEEE gorjana!! When your pieces tarnish and can get them replaced for free!! ANDDDDD I lost 2 charms on my bracelet and I had literally just purchased them I was devastated. And those charms are like 50 bucks a piece. I sent a email asking if there was anything they could do and they were sooooo helpful and sent me free new ones. I wear the wilder mini alphabet necklace and the matching bracelet every single day and my charm bracelet! And I just started wearing the Lou hoops which I loveeeeee!! I love them and gorjana is literally the only jewelry I buy and wear now! I would literally work for them if I could! Can’t brag about them enough!

August 25, 2026
Rated 1 out of 5 stars

Salesperson

Salesperson: poor and insulting, accused of returning a used and damaged bracelet purchased 5 days ago. Reason for intended exchange was loose clasp on bracelet. Have purchased this very same bracelet in past history, one for daughter and one for granddaughter without loose clasp. Salesperson suggesting that I maybe returning one of them as she proposed she saw wear on the newly purchased bracelet resulting in my choice not to re-order.

August 13, 2026
Unprompted review
gorjana logo

Reply from gorjana

We’re very sorry to hear about your experience. This is not the kind of experience we want anyone to have in our stores, and we take your feedback seriously. We’d like to learn more and address this with our team. Please reach out to customercare@gorjana.com. 💛

Rated 5 out of 5 stars

Beautiful quality and great statement…

Beautiful quality and great statement piece. I have been collecting the charms so now have a lovely work of art!

July 29, 2026
gorjana logo

Reply from gorjana

So glad you’re loving your charms! We’re having so much fun with all the new charms too :)

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