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Rated 1 out of 5 stars

Absolutely appalling bought a white dress nothing like the picture want a refund emailed them numerous times haven’t replied steer clear wasted 70 pound

Rated 1 out of 5 stars

I too would give zero stars if possible! Absolute scam. Dreadful quality tat arrives from china weeks after the order. The useless Julia repeatedly advises returning to china at my cost (£50 postage... See more

Rated 3 out of 5 stars

Not exactly as advertised but not bad Ordered the red fish jumper thinking it was from a London designer but ended up being from China. Fit is as described not too small or too large. The quality... See more

Rated 1 out of 5 stars

Would give zero stars if possible. Portrayed as a UK company; item took more than three weeks to arrive and the quality is appalling. Advised via ‘customer service’ item must be returned to china for... See more

1.3

Bad

TrustScore 1.5 out of 5

65 reviews

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Rated 1 out of 5 stars

Agree with everyone else this company…

Agree with everyone else this company is a scam . It is based in China , when you finally get the product it is nothing like the picture and the fabric is just cheap nylon not a linen blend as described. In order to get a refund. You have to return it back to China which is too expensive. Please don’t waste your money

April 24, 2025
Unprompted review
Rated 1 out of 5 stars

Don't buy from this site...it's a con

The items took a long time to come and they were not worth waiting for. I wish I'd read these reviews. Bought 3 colours for choice. More expensive to send back. Do not buy from here. Cheap quality items.

May 1, 2025
Unprompted review
Rated 1 out of 5 stars

Terrible quality



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I purchased a dress for £35, but I received something worth no more than £5. The quality is absolutely terrible and nothing like what was shown in the pictures on the website. It’s a scam, and they never gave me a refund.

December 9, 2024
Unprompted review
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Rated 1 out of 5 stars

Helnen/ Hamberly same crowd?

I have had a similar experience with this company back last November. The company fobbed me off with lies and offers to refund me 30% of original purchase price minus p&p! I'd paid £37 for a lambswool jacket and got something made of spandex and polyester about 4 sizes too big. I should've known better expecting to pay that price for a lambswool jacket.
I stopped emailing them after that offer. BUT while scrolling on social media the other day 🙄 😒 I came across an advert from a company called Hamberly with the same product..and on looking it up here on Trustpilot people seem to have had the same experience with this company too.
I've still got the stupid thing at home sitting in the hotpress..free to a good bin at this point! 🙃🙈

November 11, 2024
Unprompted review
Rated 1 out of 5 stars

Horrendous

Used credible influencer to pull in consumers. Horrendous quality, badly packaged, took weeks to arrive. Don't offer refunds. Terrible brand, very much a scam.

December 1, 2024
Unprompted review
Rated 1 out of 5 stars

SCAM: No refund - they are ignoring me

Ordered two dresses both too big. They said they’ll return 25% as tracked returns are very expensive. I said no and returned it with post office. They have received my return, however, no refund. I sent many emails asking for refund but no reply. They are ignoring me. So I lost £100 because they don’t even reply. Oh also to mention that delivery was late too. So it’s a scam. DON’T BUY

February 27, 2025
Unprompted review
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Rated 1 out of 5 stars

Do not buy from here.

Do not buy from here.
This company is not based in London. It’s based in China.
The jumpsuit arrived and took ages to come. It’s about 6 sizes too big. It says size 10 in the label.
Julia from customer services said to send it back, the address given isn’t recognised by any courier company.
I was offered a partial refund which in the end I thought I’d batter than nothing. I’ve not had any refund and they’ve stopped replying.
Absolutely disgusting

January 11, 2025
Unprompted review
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Rated 1 out of 5 stars

Disappointing experience with Helnen London-beware before purchasing!!!

I really wish I had read previous reviews before purchasing the **green velvet smock dress** from Helnen London in November 2024.

At first glance, everything on their website seemed legitimate. They feature a **photo of a shop**, leading to believe it is London-based company**, and highlight policies like **free shipping** and a **30-day money-back guarantee**. Their bio even states:

*"Quality is of utmost importance. We carefully select our products from trusted suppliers, ensuring that each item meets our high standards."*

Unfortunately, my experience (and that of many others, it seems) tells a very different story.

### **The Issues I Encountered:**

1. **Delayed Delivery** – The dress arrived **late**, leading me to suspect it was shipped from China rather than the UK.

2. **Poor Quality** – The dress was **badly constructed**, with **uneven smocking** and **bunched-up fabric**. It looked nothing like the advertised product.

3. **Difficult Return Process** – Upon contacting customer service with photos of the defective item, I was initially offered a **40% refund** if I kept the dress. I declined, as I wanted a **full refund** for an unwearable item.

4. **Hidden Return Costs** – Despite their website stating that faulty goods can be returned at no cost to the customer, I was provided with a **return address in China** and no prepaid return label. The cost of returning the item? **Around £25!**

5. **Poor Customer Service** – Over several emails, I received the same **unhelpful responses** from "Julie" in customer service. Instead of addressing my concerns, their refund offer **decreased over time**.

### **Final Verdict: Avoid Helnen London**

My experience has made it clear that:
❌ **They are NOT a London-based company.**
❌ **Their quality control is non-existent.**
❌ **They do NOT cover return shipping for faulty goods, despite their claims.**

I sent one final email warning that I would write an honest review about my experience—so here it is. **If you’re considering purchasing from Helnen London, I strongly advise against it.** Learn from my mistake and avoid this company.

February 4, 2025
Unprompted review
Rated 1 out of 5 stars

DO NOT ORDER FROM THIS SITE

As most of the reviews state never use this site. It is very misleading they are 100% not London based and the quality of the clothes are appalling. I ordered the gold and black velvet jumpsuit and it was massive, see through, poor quality and a cheap looking silver colour. The worst thing is they won't give a refund and have now stopped answering my emails. They should be shut down.

January 31, 2025
Unprompted review
Rated 1 out of 5 stars

The worst scammers

The worst scammers, when you buy a product from them, they send it immediately, but when you want to return it because it doesn't fit, after a week they answer your email and tell you to take pictures and send them 😨 I finally sent the dress to the return address on the package and they wrote to me to send it to China, which is very expensive 😱 I don't have the dress or a refund 😱 Ruthless scammers. Please be careful before you buy anything.

December 4, 2024
Unprompted review
Rated 1 out of 5 stars

Had to give 1* to leave a review

Had to give 1* to leave a review. Otherwise it would be 0
This dress I got arrived with a broken zip. I emailed right away.
Only to be told I can have a 20% return. So I said no I will send it back for a full refund. To be told it’s too pricy to send back. I said well I’m not paying for it to be sent back and that’s on them they explained it would cost £50 tracked so suggest I accept their 20% refund. I have declined and they now offer 30% I’ve also declined. I’m happy to return it for a new dress or a full refund. But I will not be paying for the return. I will be taking it further. So please do avoid at all costs

January 11, 2025
Unprompted review
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Rated 1 out of 5 stars

ABSOLUTE SCAM

I too would give zero stars if possible!
Absolute scam. Dreadful quality tat arrives from china weeks after the order. The useless Julia repeatedly advises returning to china at my cost (£50 postage she tells me) which seems bonkers for my £40 spend. Offered me 20% instead?? Don’t buy from this company, they are intentionally scamming innocent shoppers.

December 14, 2024
Unprompted review
Rated 1 out of 5 stars

Website is a facade

Should have read the reviews beforehand.

Ordered a jumpsuit that to be fair didn’t take too long to arrive but came from china.

However the quality?!? Horrible. Completely different fabric used, different hardware and the quality of the sewing is awful.

I also sized up because I wanted it a little loose and it just about fits.

I have emailed to complain and will probably have to go to my bank to get the money back.

December 31, 2024
Unprompted review
Rated 1 out of 5 stars

This website is dishonest

This website is dishonest. I ordered a dress for NYE - shimmery top and “tassels” on the bottom for a salsa event. It took absolutely ages to arrive - 3 weeks?! And when I opened the packaging the dress was completely different to the video I was advertised. Instead of tassels it had patchy fluff which didn’t even move when you twirled. Completely disappointed in my purchase, I’ve never been scammed on instagram before. Do not recommend, stay away from this seller in China.

December 5, 2024
Unprompted review

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