HonestBrands Reviews 400

From the initial meeting when I decided to go ahead with the course I have found all the Honest FBA team to be straight up, direct and VERY knowledgeable. I'm 6 weeks into the course and the progress I've made has been amazing - it's not a magic wand, you have to apply yourself and put the work in. But if this is something you want to do then personally can't recommend these guys enough, they know their stuff and if you want to sell on Amazon/TTS/shopify and/or start a brand then the Honest FBA team will help you get there - there's also a really great community which is super friendly and everyone helps each other out which is great for accountability and support. Can only speak for myself but so far it's been brilliant and 6 weeks in I've already got my own company set up and working on launching my first product.

I joined HonestBrands earlier this year and honestly it’s been a great decision. The resources and mentorship are excellent, but just as valuable is how it keeps you motivated to keep moving forward and actually take action.

What I’ve found especially helpful is how they’re always updating their advice to keep you up to speed with the latest trends, strategies, and tools. It saves you a lot of time compared to trying to figure everything out on your own. The Discord community is great too. People share what’s working for them and if you run into any problems you’ll get helpful answers straight away.

I didn't sign up to this community straight away because I was worried about losing my money and I repeatedly looked over the reviews trying to gauge if it was a scam like I'm sure whoever is reading this is doing the same.

However, I am so glad I did. I've been aiming to start something for the last 2/3 years but never have since I was stuck on what to start and if I'd lose all my money. I'm so glad I invested my money into this now and I'm a couple of months away from launching my first product, a UK supplement. The course you follow is very informative and the community is even better. There's loads of help from all in the community and especially the team running it all. There's many in the group with amazing brands that have done very many sales. Any question is always answered quickly and someone is always there to help.

Not to say my first product is going to make any money but the skills I've learnt along the way is what we're paying for, something I would still be procrastinating now if I hadn't joined.

Brilliant community full of like minded people willing to help one another. I am about to launch my first product and can safely say this would never have been possible without the guidance of those in the community. The group is full of experts who will help with design, sourcing and advertising, a full end to end solution.

Great coaches and the support provided is unlimited. I would go straight to Honest Brands if you want to get into e-commerce!

As someone who toyed with the idea of HonestFBA for years, my only regret is not joining sooner frankly. There is a lot of BS out there on the internet - and I understand that can make people skeptical, I was one of them. But as I've gotten to know the team and the content of the community (calling it a course feels disrespectful to what you actually get) I regret not joining sooner. The community is run by actual entrepreneurs who have businesses outside of HonestFBA which helps. There's a lot of people who peddle education these days without being in the trenches - these guys aren't like that. I've loved my time so far, it was worth the money, and I look forward to the future.

I’ve known Tom and Alex for a few years and they are up there with some of the most transparent people when it comes to E-Commerce. They are very open and transparent guys and the Honest FBA Community is the best community I’ve been a part of when it comes to E-Com. The course is comprehensive and covers every aspect of Amazon FBA and dips into ever evolving TikTok and Shopify strategies.

Highly recommend the course and the community!

I joined honest brands in August 2025 and it’s been extremely insightful. I started as a complete beginner to e-commerce and now after only 3 months I’m close to launching my first product and owning my own brand. Having a step by step guide and a community I feel is the game changer. It means you can literally go through the stages step by step and be confident you’re not missing anything important, that would be my biggest worry if I tried to figure it out on my own just from videos online. Also having the community there to help with any questions you have is a massive help. There’s always going to be people that are ahead of you in the process and have likely had the same struggles. I would recommend it to anyone to be honest. With the right mindset you can go from a complete beginner to owning your own brand in a matter of months.

Great community, with real brand builders at different experience levels. The staff are really helpful, personable and actually care. There's also tons of resources from over the years and constantly being updated as the Ecom game changes, plenty of live calls etc.. If you're in brand building for the long run, It's a no-brainer.

I have been a part of other e-commerce communities, but HonestBrands blows them out of the water. Between the coaches and the hundreds of sellers in the community, there is no shortage of information for you to absorb and apply to your business, no matter what stage you are at in your e-commerce journey. My product launch went way better than I could've ever imagined, and I attribute it all to HonestBrands and the fantastic support they provide for all different parts of e-commerce.

I joined Honest Brands one year ago and have since launched my first ever product and will be launching my second product in the coming weeks.

I could not have done this without the support of Honest Brands. The course content gave me the foundations I needed to start. The 1:1 coaching gave me specific and catered guidance. And the community provided me with accountability, support and a helping hand whenever I've come unstuck.

Whats surprised me the most is how proactive the mentors are, they have been invested in seeing me succeed and have pushed me to bring out the best in me.

I would recommend Honest Brands to anyone looking to start e-commerce/ looking to build a brand.

I joined HonestFBA in June 2024 with absolutely no experience in Amazon FBA. Within a year, I’ve gone from learning everything from scratch to earning more than I used to make in my full-time job.

The training is detailed and beginner-friendly, and the Discord community is one of the most supportive spaces I’ve ever been part of. Every coach is genuinely invested in helping you succeed, and AlexB himself is always active, answering questions and guiding us personally.

If you’re serious about building an Amazon business the right way, HonestFBA is 100% worth it.

I decided to join HonestFBA after speaking with Grant who mislead me about what the program is really about. He said that if I was not happy after paying 10k with in 14 day I could ask for a refund. Once inside I found out that the course and the coaching and mentorship is less than acceptable considering what I paid. I proceeded to ask for a refund and AlexG the head coach ask Marian to process the refund she ignored me until I had ask her to process my refund! She finally responded and stated that I would be charged 3.5 admin fee which I was not aware of because when they get you on the call to take your money if you decide to join they send you a link to sign up with out sending a contract which I ask Grant about one and he stated I would receive one after they took my money which is how they trick you into getting that 3.5 admin fee if you decide to refund. Please be aware that this company is not honest at all! They are running a dishonest program!!BUYER BEWARE!!
Update: I will respond to HonestFBA by saying they are being dishonest the only truth is that I did request a refund once inside the Discord channel. I did not pay 10k to have interactions in a discord channel. I thought that once I paid I would meet with a coach and get a roadmap just as Grants slidedeck showed before my purchase. I was on a Zoom call with Grant he showed me a slidedeck which stated that you had 14 days to request a refund nothing else was mentioned. I ask him for a contract same as their terms of service but he said I would receive it once I paid which never happen he tricked me in to getting my money without me reviewing the term of service my mistake for not demanding to review the terms of service. They are stating I never took any steps to seeing if it would work out. I am so happy I did not because they would be able to keep my entire 10k. This is the term of service provided after I requested a refund.
Refund Policy

You are entitled to a refund of the enrollment cost / setup fee less an admin charge (see below) within the first 14 days of your purchase (with your purchase date counting as Day 1), provided that:

- You have not accessed more than 20% of the course's content since enrolling

- You have not attended any 1-1 coaching calls (applies to our ACCELERATE Members only)

- You have not received any feedback from us after submitting an idea via any of our product idea forms.

Accessing course content includes opening a lesson or a file, irregardless of whether you watched it or not. Whether or not you click on the 'MARK AS COMPLETE' button within a lesson makes no difference. There are absolutely no exceptions to this rule, so please note that opening a lecture / video for viewing will count towards your 20% allowance (c. 35 lessons).

If you have questions in relation to this policy, or would like to apply for a refund under the above conditions, please fill out this form here.
If you fall outside of the 14 day refund period, there are no exceptions to this policy. For example, if you decide that this business model is 'not for you', or you are unable to complete the programme for personal reasons, or you are restricted from selling on Amazon due to trying to circumvent or break the rules.
Also, they are very dishonest about AlexG and Grant reaching out to me over the weekend. AlexG contacted me Friday regarding the refund and said have a great weekend. Grant contacted me the day I made pay about me getting access to the Discord channel and I never heard from him after that. I have screenshots to prove that they are being dishonest. Please contact me to show you prove about everything I am stating!!

If you are interested in starting out in e-commerce this is the place to be. We went from zero previous experience to launching our first product on Amazon in six months. The course content, level of support and resource pool is incredible. Highly recommend.

This course and community is game changing. I probably would've quit ecommerce a long time ago if it wasn't for them. The owners actually live and breathe everything ecommerce. When they find some new information, the course is updated. So glad I signed up.

Having used their platform for over one year now I am quite happy with their services and believe it to be money well spent. Starting up an Amazon FBA on my own would have been so daunting without someone to walk me through it and give me feedback.

I joined Honest FBA in 2022. I found them on YouTube when searching for videos about how to estimate import tariffs on goods (boring topic... I know but important!), scheduled a coaching call with the team, and really benefited from what they shared, so I joined their course and community.

The community has been great. It has entrepreneurs at all different stages - from starting their brand, some already doing millions per year, and others that have already sold a brand and are building another one.

I know it sounds cheesy to say but being part of this community has changed my life. It's helped me learn new skills and my mindset has totally changed on what's possible to achieve. I've been able to change my job to be totally focused on ecom and also have a growing brand.

Honestly one of the best decisions I’ve made was joining Honest FBA. The advice is super practical (not just fluff), and the community is incredibly supportive. It’s not just theory, people are actually out here building real brands and sharing what’s working for them. You can ask anything and get answers from people who’ve been through it. Feels more like a group of friends helping each other out than just another course.

Highly recommend if you're serious about selling on Amazon.

Diving into Amazon FBA was overwhelming with all the YouTube gurus out there, but choosing HonestFBA was a total win! Their course breaks it all down from A to Z, and getting direct access to the founders is a game-changer. The community is super supportive, always there for daily questions, and the live product research calls are where the real learning happens. I went from clueless to chatting with suppliers and launching my product—thanks, HonestFBA!

Awesome community!