Purchasing the card was easy. It was easy to add multiple cards to one app and scan everyone in at once. We used the 48-hour card for public transit (including to Schipol airport), discounted 1/2 day... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Easy to order online. Got the physical card over the digital version, as you don't have to worry about your phone battery. Used the app to find places to go visit. Only issue I had was the app saying... See more
Company replied
Very flexible card for our visit to Amsterdam. It gave us free entry to most of the attractions the we went to in a five day trip. It was great for use on the trams although it could be a little dif... See more
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Using the e-card was a breeze for us. We were able to get into Rijksmuseum, Artis Royal Zoo, and Nemo Science Museum without any problems. We were able to travel around the city with our card access t... See more
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Company details
Information provided by various external sources
Connection and cooperation is what makes amsterdam&partners strong and functional as a city marketing organisation. As the central organisation we connect cross-sector parties. More than ever, this comes down to this key principle: “together we are stronger”.
I amsterdam
Written by the company
- Your guide to visit, enjoy, live, work & invest in Amsterdam.
- Iamsterdam.com is the official portal website of the City of Amsterdam, with everything you need to visit, enjoy, live, work, invest and do business in the Amsterdam Metropolitan Area.
Contact info
De Ruijterkade 28 B t/m D, 1012 AA, Amsterdam, Netherlands
- citycard@iamsterdam.com
- iamsterdam.com
4.4
Excellent
16K reviews
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Excellent experience using the I amsterdam card
The 5 day I amsterdam card was an excellent choice for me.
I visited planned museums and sites, as well as discovering things to do that I had not planned for my trip. It was helpful to receive messages letting me know what was close by. It was also great to have access to the public transportation system included on the card. I got more than my money's worth from purchasing the card.
April 9, 2026
Reply from I amsterdam
Hi!
Thank you for your wonderful review! We’re delighted to hear the 5-day City Card was such a great choice for your trip and that it helped you both visit planned highlights and discover new places along the way.
It’s great to know the nearby suggestions and included public transport added to your experience, and even better that you got more than your money’s worth.
We hope that you had a wonderful time in Amsterdam.
Kind regards,
Davida - Team I amsterdam
I amsterdam made it easy for us to do everything we wanted while in Amsterdam
I amsterdam made it easy for us to travel around Amsterdam and to gain entry to several museums and other sites. It made our trip more economical and easy to use.
April 11, 2026
Reply from I amsterdam
Hi!
Thank you for your review!
We’re glad to hear the City Card made it easy for you to get around Amsterdam and visit museums and attractions. It’s great to know it helped make your trip more economical and convenient. We hope that you had a wonderful time in Amsterdam.
Kind regards,
Davida - Team I amsterdam
Reply from I amsterdam
Hi!
Thank you for your review! We’re glad to hear you found the City Card good value for money and that it helped you discover the best things to see in the city. We hope that you had a wonderful time in Amsterdam.
Kind regards,
Davida - Team I amsterdam
It was an extremely useful means of…
It was an extremely useful means of getting around the city and exploring the key sites. It was good value for money.
April 25, 2026
Reply from I amsterdam
Hi!
Thank you for your review! We’re glad to hear the City Card was such a useful way for you to get around and explore the key sights, and that you found it good value for money. We hope that you had a wonderful time in Amsterdam.
Kind regards,
Davida - Team I amsterdam
Great value for museum enjoyers, with other stuff as bonus
Purchased a 4 day card (96h) on their website on february 2026 for around 140€ (activated on 25.04). Used their android app to use it, no issues with purchase or usage.
The price of the card is different for different periods (1 day, 2 days, etc.). It achieves maximum value per euro with the biggest, 4-5 day length. You should also mind that if you are not keen on museums and all, the card might be a net loss for you (since most of its cost is access to attractions). But if you are, the total price of tickets, if you visited without the card, would be higher - so it's a net positive, not even including public transport pass, canal cruise and bike rental.
The card provides free access to a really wide selection of museums and some other attractions (zoo, lookout point, walking tour, etc.) and a discount for some other places. You can book tickets in most of them in advance or at the spot - card will work in both cases... Should be noted that while it includes a lot of museums, it doesn't mean all. Among big examples, during my visit Van Gogh museum and Anne Frank's house were not included in the card, neither was Keukenhof. Also, they say you can only visit same museum once - but I never checked that.
It also includes 1 free canal cruise with one of the partner companies, I chose Lovers. No issues redeeming the cruise, but should be noted that it cannot be booked in advance, so you have to book in person and thus may have to wait.
I did not use the bike rental, so can't say anything on that part.
My only gripe with the card is the public transport pass that is included. The card only allows you to travel within the city of Amsterdam. However, the card includes some spots in Amsterdam region (most notably Zaanse Schans and castle Muiderslot/fort Pampus). So if you want to reach them, you have to purchase bus tickets separately. This feels somewhat illogical.
Overall, I would still strongly recommend this card to everyone who comes to the city for a few days with the intention of visiting local attractions, especially museums - then you're almost guaranteed to make more value out of the card than it costs. My advice would be to take the 4-5 day card and buy a region pass from gvb kiosk at the station, if you plan to visit places outside main city.
April 25, 2026
Reply from I amsterdam
Hi!
Thank you for such a detailed and thoughtful review! We’re glad to hear the 4-day City Card worked well for you overall, especially with the app, museum access, and included experiences like the canal cruise. It’s great to know you were able to make strong use of the card and found real value in it for museum-focused travel.
We also really appreciate the time you took to share your observations about what is and isn’t included, as well as your feedback on transport coverage and advance booking limitations. Points like these are very helpful for us to understand how visitors experience the card in practice and where clarity or structure can be improved.
We hope that you had a wonderful time in Amsterdam.
Kind regards,
Davida - Team I amsterdam
Good but with caveats
The city card is a pretty good value, and we definitely felt like we got our money's worth. There are a nice variety of things included with the card and we enjoyed all of the activities a lot. My two complaints are that it wasn't obvious that only one boat tour is included (the wording on the site is too subtle and does not make this immediately clear); and the I amsterdam app on iPhone does not properly prevent Apple wallet from opening, so we had a lot of trouble getting it to work on the metro. Would have been nice to be able to add the card directly to Apple wallet to avoid this issue.
April 21, 2026
Reply from I amsterdam
Hi!
Thank you for your detailed review! We’re glad to hear you found the City Card good value and enjoyed the variety of activities included.
We’re sorry to hear about the confusion regarding the canal cruise and that the information was not clear enough. Your feedback is very valuable and helps us improve both the clarity of our communication and the app experience for future visitors. We hope that you still had a wonderful time in Amsterdam.
Kind regards,
Davida - Team I amsterdam
Definitely recommended if you’re…
Definitely recommended if you’re staying for at least two or three days and plan to visit museums and get around by public transport. However, we were unable to activate it once we arrived in Amsterdam, so we had to go to the central office at the station, where, fortunately, a very kind lady helped us and sorted everything out. After that, everything went smoothly: some sites were free, others offered discounts, and public transport was free to use – brilliant! Don’t forget to tap your card on the entry and exit gates on public transport, otherwise it will deactivate...
April 25, 2026
Reply from I amsterdam
Hi!
Thank you for your review! We’re glad to hear you would recommend the City Card for a few days in Amsterdam and that you were able to enjoy museums, discounts, and public transport once everything was sorted. It’s also great to hear our colleague at Central Station was able to help you get things working smoothly.
We’re sorry to hear you experienced issues with activation at the start of your visit, and we appreciate you sharing this along with your helpful tip about tapping in and out on public transport. Feedback like this is very valuable for improving the experience for future visitors.
We hope that you had a wonderful time in Amsterdam.
Kind regards,
Davida - Team I amsterdam
Value for money (2-day pass) and almost…
Value for money (2-day pass) and almost no-wait line to enter sites. Access to places that I would not have gone otherwise (well, because I paid for it LOL). GWB transit included was nice but some confusion as to which rides were covered and were not. Recommended buy.
April 25, 2026
Reply from I amsterdam
Hi!
Thank you for your review!
We’re glad to hear you found the 2-day City Card good value, enjoyed skipping queues, and discovered new places you might not have visited otherwise. It’s also great to know you appreciated the included public transport.
We’re sorry to hear there was some confusion around which rides were covered, and we appreciate you sharing this feedback as it helps us improve clarity for future visitors.
We hope that you had a wonderful time in Amsterdam.
Kind regards,
Davida - Team I amsterdam
Totally useful & easily to manage
Totally useful & easily to manage. Can recommend it to everyone.
April 25, 2026
Reply from I amsterdam
Hi!
We’re glad you liked the I amsterdam City Card, thank you for leaving this review! We hope you had a wonderful time in Amsterdam!
Kind regards,
Amal - Team I amsterdam
Birthday’s celebration
It was an excellent choice. Everything that’s covert is worthy.
April 24, 2026
Reply from I amsterdam
Hi!
Thank you for leaving a review about your City Card. We're glad you liked it, and hope you had a wonderful time in Amsterdam!
Kind regards,
Amal - Team I amsterdam
The best investement in Amsterdam…
The best investement in Amsterdam buying the I amsterdam card. Free transportation, museum tickets and tips for exploring the city.
April 24, 2026
Reply from I amsterdam
Hi,
Thank you very much for your wonderful review.
We’re delighted to hear that you consider the City Card the best investment in Amsterdam and that you were able to enjoy the free transportation, museum access, and tips for exploring the city.
It’s great to know that the card helped you make the most of your stay. We truly appreciate your feedback and hope to welcome you again in Amsterdam in the future.
Kind regards,
Amal - Team I amsterdam
Loves that includes public…
Loves that includes public transportation costs and I felt if you are planning to do more than one activity in a day it's a value.
April 23, 2026
Reply from I amsterdam
Hi!
Thank you for leaving a review about your City Card. We're glad you liked it, and hope you had a wonderful time in Amsterdam!
Kind regards,
Amal - Team I amsterdam
The card is very good
The card is very good, it gives access to many places, and also the transit which is great.
April 24, 2026
Reply from I amsterdam
Hi!
Thank you for leaving a review about your City Card. We're glad you liked it, and hope you had a wonderful time in Amsterdam!
Kind regards,
Amal - Team I amsterdam
I would recommend the I amsterdam card
All the museums and discounts were great. I especially like using the buses and trams.
April 9, 2026
Reply from I amsterdam
Hi!
Thank you for leaving a review about your City Card. We're glad you liked it, and hope you had a wonderful time in Amsterdam!
Kind regards,
Amal - Team I amsterdam
This card made our Amsterdam visit…
This card made our Amsterdam visit worthwhile. We were able to do the museum visits and use the transportation easily, as well as take a boat ride! I definitely recommend.
April 10, 2026
Reply from I amsterdam
Hi!
We’re glad you liked the I amsterdam City Card, thank you for leaving this review! We hope you had a wonderful time in Amsterdam!
Kind regards,
Amal - Team I amsterdam
Very flexible- can use in many places…
Very flexible- can use in many places not just for public transportation but also in museums and other activities-good value for the price. One minor issue is that sometimes the digital card is not easily readable by the tram system causing some delays getting in or out of the tram.
April 10, 2026
Reply from I amsterdam
Hi!
We’re glad you liked the I Amsterdam City Card, thank you for leaving this review and giving us feedback, this will help us improving the I amsterdam City Card! We hope you had a wonderful time in Amsterdam!
Kind regards,
Amal - Team I amsterdam
Reply from I amsterdam
Hi!
Thank you for leaving a review about your City Card. We're glad you liked it, and hope you had a wonderful time in Amsterdam!
Kind regards,
Amal - Team I amsterdam
The cost of the 3 day pass more than…
The cost of the 3 day pass more than covered the costs of the museums we visited. It was also great to have transportation and a canal cruise covered.
April 10, 2026
Reply from I amsterdam
Hi,
Thank you very much for your kind review.
It’s great to know the City Card helped you make the most of your time in the city. We hope to welcome you again in the future for another great experience.
Kind regards,
Amal - Team I amsterdam
Great sites and easy transport use
Great sites and easy travel. The sites which were included are great, but the website feels slightly misleading in that it lists attractions which aren't actually included on the card.
April 10, 2026
Reply from I amsterdam
Hi,
Thank you very much for your review.
We’re happy to hear that you enjoyed the included sites and found the transport easy to use.
We’re sorry to hear that you felt the website could be misleading. However, please note that our website clearly explains which attractions are included in the City Card and which ones are offered with discounts. In addition, we also provide general information about the city to help visitors plan and enjoy their stay.
We appreciate your feedback, as it helps us continue improving the clarity of our communication.
Thank you again for choosing our City Card. We hope you had a great time exploring the city.
Kind regards,
Amal - Team I amsterdam
Not a good value for money
I bought two digital cards for my wife and I. Both the cards did not get activated on the same day after purchase. Mine got activated only the next day and for my wife we had to go to the store in Amsterdam Central to replace with a physical card. We both lost a day and this messed up our plans and we finally ended up using the cards only for a canal boat ride and couple of tram rides. Finally we used only about 15% of the card value.
April 24, 2026
Reply from I amsterdam
Hi,
Thank you very much for taking the time to share your review.
We’re truly sorry to hear about the issues you experienced with the activation of your cards and how this affected your plans. We understand how frustrating this must have been, especially during a trip.
That said, we would like to kindly point out that we did respond to your email within 24 hours, but unfortunately, we did not receive any reply following our message. We always aim to assist our customers as quickly as possible and would have been happy to continue helping you resolve the situation.
We genuinely regret that your experience did not meet expectations and appreciate your feedback, as it helps us improve our service. If you would still like assistance or wish to discuss this further, please don’t hesitate to get back in touch with us.
Kind regards,
Amal - Team I amsterdam
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