Icon Reviews 75

bad AI, can't produce a single good ad. Can't click away from 'join Slack' and 'cancel subscription'. then they tried to charge me 200 USD when I never agreed to pay anything more than the 39 USD per month, and I was still in free trial. scam

Not worth the money. I signed up, tried the platform, it didn't produce any great ads. You can clearly tell it's bad looking ai, and the pop-up forcing you join their slack channel (which you can NOT click away from) is so annoying. I literally had to join their Slack channel just to cancel our subscription — and then you're met with a 6+ step cancellation flow trying everything to not get you to unsub.

Please do better than that guys... I wouldn't have given a bad review if it weren't for those things.

I think the platform and the vision have amazing potential, but it's not worth it at this stage.

This product is trash. When I signed up, it produced a few terrible ads, and then when I clicked "I didn't like any of the ads," I got a pop-up asking me to join the Slack channel. When I clicked "I don't have Slack," I kept getting a pop-up at the bottom right corner saying "override request sent," and then nothing happened. I refreshed multiple times and tried different browsers, but nothing worked. It was a total waste of time. You have a looooong way to go guys. Get your Sh*t together and then go out asking for subs.

* No, I am not a competitor writing a fake review (I noticed that this is how you replied to previous bad reviews), I am just another user who wasted 1 hour for nothing.

I liked playing around with Icon— but it doesn’t feel like a normal tool with how pushy their popups feel.

As a new user, I felt like I was being forced to take actions against my own will (for example I got a pop up saying “you have to download at least one ad”) which is seriously irritating as a first time user who simply wants to play around for a couple minutes to see how it fits with your marketing needs. The onboarding flow also took ages, and there was no option to skip.

Same with all the other random pop-ups I was getting thrown on my screen - had to schedule a Calendly Zoom meeting with one of the team members just to freaking use the tool.

Honestly, it’s a shame - Icon is probably such a great tool, but if you guys fix this approach, it would be a much better experience.

Wishing you guys the very best!

Snake oil. Bait and switch. They tried hard I think but they spent more time making saas onboarding automation to upsell/cross sell than on the product functionality. I know they are trying but just premature and its made to look much further along than it is.

Tool is absolute garbage. They've made it impossible to cancel by playing games. Scammers. AVOID.

Surprisingly polished and powerful video creator for us. From all the AI craze, I've been burned by flashy video ad tools, which made me a bit skeptical. But icon.me met and exceeded expectations. The platform is surprisingly stable and fast. I've created several video variations with zero crashes or rendering issues.

I imagine UGC creation will become commoditized over time so the additional features is what sets icon.me apart. They have things like ad cloning, where in a single-click you can clone a competitors video ad, and AdGPT (their product inside) will create something similar, but with our own company assets and branding.

For sure there is a learning curve but it's not much more than just using chatGPT or Grok, for example. TLDR; icon.me does everything it said it would do. Customer support is top notch. It's a key part of our marketing stack.

Icon.com ToS are predatory, which prevented me from signing up to the platform.
Do hope they amend things, as it is, completely unusable; TLDR of my understanding: terms are extremely poorly written, there are references to things that don't exist.
In short it gives all rights to Icon, including your material, barely any to you.
The refund part they claim prominently in pricing is in no terms explained, in fact it pretty much says they will void it if you decide to cancel... which is the whole point?

The platform is unstable, buggy, and feels half-finished. I had constant issues editing videos, features that don't work as advertised and no real support. Cancelled my account immediately. What a waste of time and money!

I feel like the company is trying to do everything related to ad creative, but doing nothing well. They go wide, but not deep.

I bought this for video, and haven’t been able to use a single ad from it yet.

That being said, I do think the team is great. Their communication has been good, and I can see they’re trying to build and improve things. I get updates almost every day via our custom slack channel, and am able to communicate with them directly. Hoping they can improve things. They have the team to do it.

This software is all hype, no substance. The AI takes forever to generate unusable junk, and at the end of the broken flow, they hit you with a big $$$/month paywall. Feels like they’re just stealing user data to train their model!?

If you pay, it gets worse: constant errors, missing features, zero support. The developers take your money and vanish while deleting negative reviews. This is a VC-funded cash grab fueled by fake hype and paid influencers. Don’t fall for it—avoid at all costs!

A complete sham of a product considering all the hype. Pretty sus considering everybody and their moms came out within a one week window to coincidentally rave about how great it is. The AI script prompting took forever to generate. I left the browser open and finally got a prompt the next day that was complete garbage and unrealistic to use. And when I finally reached the end of the flow, it asks for me to pay for a $400/mo sub to get the actual ad. Feels like they're just gathering free data from their audience to train their model or something. Again, SHAM! And very disappointing.

Yo this is an early product and it's a little finicky right now - but once you get a feel for the platform, and start churning out incredibly high ROAS ads, you won't regret it. I can't believe how well these ads turn out and how good the engagement is. Literally a game changer for my small business.