IOLLA Reviews 

2,355
TrustScore 5 out of 5

4.9

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Review summary

Created with AI, based on recent reviews

Looking at 1,375 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for being incredibly helpful, friendly, and knowledgeable, making the selection process enjoyable and efficient. Many people appreciate the vast range of frames, noting their unique styles, vibrant colors, and overall quality, which often feels like a bespoke experience. The service is frequently highlighted as excellent, with consumers noting the promptness, efficiency, and genuine approach, often exceeding expectations. Reviewers are particularly impressed with the fantastic and fair pricing, which includes standard extras and often comes at a fraction of the cost compared to other providers. However, some people were dissatisfied with the service, mentioning instances where lenses were damaged during production or staff were unhelpful and dismissive regarding promised rush jobs.

What people talk about most

Product

Reviewers highlight positive aspects of product, with many expressing satisfaction with the quality, style,... See more

Staff

Reviewers consistently express satisfaction with the staff, describing them as friendly, helpful, and... See more

Service

Customers consistently note positive experiences with service, describing it as friendly, efficient, and... See more

Quality

People report positive experiences with quality, often highlighting the excellent craftsmanship and stylish... See more

Price

Users describe positive interactions with price, consistently finding products to be very reasonable and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

All staff were very helpful, smiley,and encouraging, without being in any way "sales" people. Vast range of frames to choose from...with unusual colours/styles! Ordering and collection services ar... See more

Company replied

Rated 5 out of 5 stars

As always, Iolla, is great. Staff, lovely, helpful, and the premesis, does, not feel, as if walking into a normal opticians, for your glasses, You, can try, on the frames, gorgeous, so different. And... See more

Company replied

Rated 5 out of 5 stars

I've been an IOLLA customer for 8 years now and I wouldn't consider buying glasses elsewhere. I'm really happy with the quality, range, and design, the staff are always excellent and incredibly help... See more

Company replied

Rated 5 out of 5 stars

Great customer service within the shop - friendly, approachable and efficient. The whole process was seamless with my glasses arriving in the stated time. They fit perfectly and I love the style. Than... See more

Company replied


Company details

  1. Glasses Store
  2. Sunglasses Store

Written by the company

IOLLA is a Scottish brand with a mission to change the way people buy eyewear. We set out to build the best eyewear shopping experience we could, and we made it the core of what we do. By cutting out unnecessary costs, designing glasses in-house and partnering straight with the factories we are able to provide higher-quality, better-looking eyewear at a fraction of the current price.


Contact info

4.9

Excellent

TrustScore 5 out of 5

2K reviews

5-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 100% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.9

All reviews

(2,355)

1,291 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 2 out of 5 stars

Disappointed

Long wait times were very disappointing, prices are not competitive and frames are not worth the extra effort needed to browse their stores after the opticians

June 24, 2026
Rated 5 out of 5 stars

Brilliant

Brilliant, friendly service from the team at the Bruntsfield store in Edinburgh. Needed new glasses quickly and they delivered brilliantly. Would definitely recommend.

June 23, 2026
Unprompted review
Rated 5 out of 5 stars

I love Iolla glasses!

I love Iolla glasses!
I have a small face and find it difficult to get nice specs at a reasonable price but not any more. I mentioned to the sales chap (Richmond store) that I had a small face and he produced a box full of different beautiful frames. I am now the proud owner of two pairs of specs that cost £85 each.

June 2, 2026
Rated 5 out of 5 stars

The perfect mix of product and staff.

This was my first experience visiting IOLLA . The moment I walked through the door of the Glasgow city centre store. I got the impression I had found the right place to purchase my new glasses. A beautiful female employee explained the process involved in purchasing my glasses and showed me several frame options before letting me browse the rest of the store . After selecting the frame i liked the most ,I noticed that the young lady was with another customer. I spoke to Lewis who was extremely helpful, continued to assist in my purchase. After my order for varifocals . I returned to the store less than two weeks later to collect them . I can’t praise the staff highly enough for their knowledge and friendliness. IOLLA will be mine and my families provider for eye care in the furniture. 😁

June 10, 2026
Rated 5 out of 5 stars

Really helpful

Really helpful, patient staff. Glasses were delivered in good time and have worked a treat! Quality so far is good, and I appreciate the cleaning cloth and case.

June 23, 2026
Rated 5 out of 5 stars

Helpful and friendly staff

Helpful and friendly staff - a delight

June 21, 2026
IOLLA logo

Reply from IOLLA

Wow, this is so fantastic to hear Suzanne! I’ll be sure to pass your kind words onto our showroom team, I know they’ll be delighted.

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