IOLLA Reviews 

2,505
TrustScore 5 out of 5

4.9

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Evaluating 1,384 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the exceptionally friendly staff for offering helpful advice without being pushy and taking plenty of time during fittings. Consumers truly love the wide selection of modern, stylish frames and appreciate that professional lens thinning is included at a remarkably fair price. People note that the stores feel welcoming, and communication regarding product availability is always clear and prompt. Some reviewers were not happy with unexpected delivery delays and long wait times experienced at certain branches. A few people also mentioned frustrating issues with receiving faulty items or incorrect prescriptions that required extra care.

What people talk about most

Product

Customers had positive experiences with product, praising the wide selection of stylish frames and affordable... See more

Staff

Users describe positive interactions with staff, highlighting how brilliant, knowledgeable, and super helpful... See more

Service

Consumers find service to be positive, highlighting helpful and friendly staff who provide excellent advice... See more

Quality

Reviewers mention positive feedback about quality, praising the sturdy construction, great designs, and fair... See more

Price

Reviewers highlight positive aspects of price, expressing great satisfaction with the affordable and fair... See more

Reviews shaping this summary

Rated 5 out of 5 stars

First visit to Glasgow store was a warm amd welcoming experience. Beautiful store well layed out and so easy to find beautiful frames from their extensive range . Within minutes I was guided by staf... See more

Company replied

Rated 5 out of 5 stars

Very pleased with the whole experience of buying prescriptions sunglasses from IOLLA. The assistant in the Bruntsfield store in Edinburgh gave great advice and took her time over the fitting for the v... See more

Company replied

Rated 5 out of 5 stars

Great visit to choose new glasses at Cambridge store. Staff were very helpful and friendly and gave advice without being pushy. I’m not the most decisive when making a choice of frames but staff membe... See more

Company replied

Rated 5 out of 5 stars

Happy with my glasses which were high prescription, thin lenses, varifocals. much cheaper than my usual places (Boots or Specsavers). The girl who did my eyemeasuring seemed very competent and friendl... See more

Company replied


Company details

  1. Glasses Store
  2. Sunglasses Store

Written by the company

IOLLA is a Scottish brand with a mission to change the way people buy eyewear. We set out to build the best eyewear shopping experience we could, and we made it the core of what we do. By cutting out unnecessary costs, designing glasses in-house and partnering straight with the factories we are able to provide higher-quality, better-looking eyewear at a fraction of the current price.


Contact info

4.9

Excellent

TrustScore 5 out of 5

3K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 100% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

4.9

All reviews

(2,505)

1,350 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Super helpful staff

Super helpful staff, great range of frames, glasses were sent to me in Australia with no issues and they are fantastic

July 31, 2026
IOLLA logo

Reply from IOLLA

Wow, this is so fantastic to hear! I’ll be sure to pass your kind words onto our showroom team, I know they’ll be delighted.

Rated 5 out of 5 stars

From walking in the door of the store…

From walking in the door of the store in west George st Glasgow I felt welcomed and put at my ease. I am very indecisive when picking frames but was encouraged to browse with support and advice close at hand. Once I picked. Few frames again I got amazing advice. I am delighted with my frames how they look and also extremely satisfied with the varifocal lenses. I also purchased the clip on sunglasses and never having them before am delighted. I’ll certainly be back and will have been recommending Iolla for service efficiency and price.

July 24, 2026
IOLLA logo

Reply from IOLLA

We’re blown away by your kind words Patricia! We’d love to see you back in our showroom any time.

Rated 5 out of 5 stars

The selection of frames was…

The selection of frames was exceptional. The assistance in fitting my prescription was perfect; as were the results. I could not be happier with my glasses..

July 31, 2026
IOLLA logo

Reply from IOLLA

Hey Steven, wow what a lovely review! It’s great to hear how much you are loving your new IOLLA glasses. We look forward to seeing you back again soon.

Rated 5 out of 5 stars

Really helpful

Really helpful, lovely people to deal with

July 31, 2026
IOLLA logo

Reply from IOLLA

Thanks for taking the time to write us this lovely review Carol! We really appreciate your kind words

Rated 5 out of 5 stars

All round high level of service.

Helpful staff who gave advice but stepped back to allow me time to consider. Good service as arranged for speedy delivery to a different shop. Price also very good.

July 30, 2026
IOLLA logo

Reply from IOLLA

Thanks for this lovely review! We’re so glad you have had a great experience with us. Hopefully we will see you again soon!

Rated 5 out of 5 stars

Very friendly helpful staff and I…

Very friendly helpful staff and I requested quick delivery as holiday planned next week. Today I received notification the glasses are ready for collection. Very impressed

July 30, 2026
IOLLA logo

Reply from IOLLA

Wow, this is so fantastic to hear Mary! I’ll be sure to pass your kind words onto our showroom team, I know they’ll be delighted.

Rated 5 out of 5 stars

Always a great service

Always a great service when purchasing new glasses and a great price. Even provided a quick on the spot repair to an old pair of sunglasses whilst in the store bringing them back to new.

July 30, 2026
IOLLA logo

Reply from IOLLA

Hey Gregor, thanks for this lovely review! We’re so glad you have had a great experience with us. Hopefully we will see you again soon!

Rated 5 out of 5 stars

Great service / very easy to do

Great service / very easy to do. The measurements fitted perfectly. Thanks.

July 30, 2026
IOLLA logo

Reply from IOLLA

Hey Clare, thanks for leaving us this 5 star review! We hope to see you again soon.

Rated 5 out of 5 stars

Great company and great service…

Great company and great service providing an excellent pair of prescription sunglasses that are comfortable and look great.

July 30, 2026
IOLLA logo

Reply from IOLLA

We’re so pleased to hear you love your new specs Alan! The Stewart frame is a fantastic choice.

Rated 5 out of 5 stars

Always an easy ordering process and…

Always an easy ordering process and quick delivery, I never buy glasses anywhere else now. Sunglasses are fantastic too!

July 29, 2026
IOLLA logo

Reply from IOLLA

We’re delighted to hear you had a great IOLLA experience Anne! Thanks for taking the time to write us this lovely review.

Rated 5 out of 5 stars

Excellent customer service

Excellent customer service, very knowledgeable staff, happy with the product!

July 30, 2026
IOLLA logo

Reply from IOLLA

Hey Stephen, thanks for leaving us this 5 star review! We hope to see you again soon.

Rated 5 out of 5 stars

Excellent service

Excellent service, very quick and uncomplicated..especially as I live in France, with all the delivery hurdles after Brexit!!!

July 29, 2026
IOLLA logo

Reply from IOLLA

We’re delighted to hear you had a great IOLLA experience ! Thanks for taking the time to write us this lovely review.

Rated 5 out of 5 stars

Good glasses at a good price

Good glasses at a good price. Good staff. Good timing. Shop easy to navigate. Adjustment to ensure fit when collecting.

July 29, 2026
IOLLA logo

Reply from IOLLA

Hey Michelle, thanks for taking the time to leave us this great review! We hope to see you again soon!

Rated 5 out of 5 stars

Very knowledgeable staff

Very knowledgeable staff, great selection, easy process and great delivery.
Will definitely use IOLLA again.

July 27, 2026
IOLLA logo

Reply from IOLLA

We’re delighted to hear you had a great IOLLA experience Craig! Thanks for taking the time to write us this lovely review. We hope to see you again soon.

Rated 5 out of 5 stars

Attended Cambridge store.

Attended Cambridge store.
Staff - very helpful. One particular member of staff - Eunice very helpful indeed.
Excellent choice in frames.
Bought pair of distance and reading glasses.
Would like frames to come in all the colours please - particularly the olive.
Will definitely return and highly recommend.

July 29, 2026
IOLLA logo

Reply from IOLLA

Wow, this is so fantastic to hear! I’ll be sure to pass your kind words onto Eunice, I know she’ll be delighted.

Rated 5 out of 5 stars

RYAN was fantastic

RYAN was fantastic. Helpful knowledgeable and friendly. We bought several pairs of sunglasses

July 29, 2026
IOLLA logo

Reply from IOLLA

Wow, this is so fantastic to hear Jeff! I’ll be sure to pass your kind words onto Ryan, I know he’ll be delighted.

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look