James in Richmond sorted my broken glasses on a recent trip to London . Gorgeous eyewear shop with really super customer service . Would recommend . Thank you James .
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Absolutely loved my experience with IOLLA Richmond! James and Meron were so warm, helpful, and genuine from the moment I walked in, and they made choosing glasses such an easy and enjoyable experi... See more
Company replied
Really pleased with my glasses. Staff in the shop (both when I ordered and at collection) were incredibly helpful (despite it being very busy the day that I ordered). They’ve got a great range of glas... See more
Company replied
We discovered this fantastic shop on Easter Sunday in Richmond while walking around after lunch. The team was very helpful, friendly, and knowledgeable. The frames are high-quality, stylish, and moder... See more
Company replied
Company details
Written by the company
IOLLA is a Scottish brand with a mission to change the way people buy eyewear. We set out to build the best eyewear shopping experience we could, and we made it the core of what we do. By cutting out unnecessary costs, designing glasses in-house and partnering straight with the factories we are able to provide higher-quality, better-looking eyewear at a fraction of the current price.
Contact info
12 Hill Street, TW9 1TN, Richmond, Surrey, United Kingdom
- 03301246525
4.7
Excellent
29 reviews
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This company invites their customers to review, whether positive or negative
Replied to 100% of negative reviews
Typically replies within 24 hours
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James in Richmond sorted my broken…
James in Richmond sorted my broken glasses on a recent trip to London . Gorgeous eyewear shop with really super customer service . Would recommend . Thank you James .
June 4, 2026
Unprompted review
Great service, styles and value
Really pleased with my glasses. Staff in the shop (both when I ordered and at collection) were incredibly helpful (despite it being very busy the day that I ordered). They’ve got a great range of glasses with a wide range of styles and colours. I had struggled to find any I liked at the opticians but got two pairs here. They arrived quickly and I really like their fair and transparent pricing. Definitely my new go to place for glasses
May 20, 2026
Reply from IOLLA - Richmond
We’re delighted to hear you had a great IOLLA experience Sophie! Thanks for taking the time to write us this lovely review. We hope to see you again soon.
Fabulous opticians
Fabulous opticians ! Lovely staff and a quality product for great value . Only problem now is I’ve bought 3 pairs and looking at more
May 19, 2026
Reply from IOLLA - Richmond
We’re blown away by your kind words! We’d love to see you back in our showroom any time.
An exceprional service
An exceprional service. Friendly. Swift. Quality products. Very happy
May 14, 2026
Reply from IOLLA - Richmond
Hey Peter, thanks for this lovely review! We’re so glad you have had a great experience with us. Hopefully we will see you again soon!
good service
May 11, 2026
Reply from IOLLA - Richmond
Thanks for leaving us this 5 star review! We hope to see you again soon.
Absolutely loved my experience with…
Absolutely loved my experience with IOLLA Richmond! James and Meron were so warm, helpful, and genuine from the moment I walked in, and they made choosing glasses such an easy and enjoyable experience.
The quality and style of the glasses are amazing - my friend loved mine and now she wants to buy a pair too - so I'll be coming back with her in next couple of days! 😊
Highly recommend both the shop and the team!
May 25, 2026
Unprompted review
Reply from IOLLA - Richmond
Wow, this is so fantastic to hear Valentina! I’ll be sure to pass your kind words onto our showroom team, I know they’ll be delighted.
Just really good
Just really good. helpful and good value, with lots of options in store. Happy to see it on the high street
May 8, 2026
Reply from IOLLA - Richmond
We’re delighted to hear you had a great IOLLA experience! Thanks for taking the time to write us this lovely review. We hope to see you again soon.
I had a great experience ordering my glasses at Iolla
I had a great experience ordering my new glasses with Iolla in Richmond. Very personlised, friendly - they go out of their way to make your experience great - they welcome you with a big smile, and very professional.
April 16, 2026
Reply from IOLLA - Richmond
Hey Ellie, thanks for this review! We’re so glad you have had a great experience with us. Hopefully we will see you again soon!
We discover this amazing on Easter…
We discovered this fantastic shop on Easter Sunday in Richmond while walking around after lunch. The team was very helpful, friendly, and knowledgeable. The frames are high-quality, stylish, and modern. I'm very pleased with my purchase and would happily recommend it to everyone. Since it was Easter Sunday, there were a few chocolate eggs hidden around the shop, which was really fun to hunt for until we found them ;)
April 5, 2026
Unprompted review
Reply from IOLLA - Richmond
Hey Patricia, thanks for taking the time to leave us this great review! We’re so glad you are loving what we are doing here at IOLLA. We hope to see you again soon!
IOLLA are just amazing!
IOLLA were recommended to me by someone who had bought their glasses from them at a branch in Scotland.
I needed prescription sunglasses for driving so went along to the Richmond branch to see what they had. I was hugely impressed by the range that they have, so much choice! I have a narrow face so it can be difficult to get glasses that aren’t too wide for me but I found several options.
James who assisted me, was super helpful, friendly and patient. I can honestly say that I have never been so happy with sunglasses! I very rarely wear sunglasses because no matter which ones I wear, I cannot see clearly enough.
I will definitely be returning for reading glasses.
I would also like to add that the assistant that I saw on collection of the glasses was also very friendly and helpful. So refreshing to have such a pleasant experience when purchasing glasses.
April 29, 2026
Reply from IOLLA - Richmond
We’re delighted to hear you had a great IOLLA experience Sandra! Thanks for taking the time to write us this lovely review. I’ll be sure to pass your kind words James and the showroom team, I know they’ll be delighted. We hope to see you again soon.
Great service and a wide choice at a…
Great service and a wide choice at a great price, thank you. I love my new Iolla glasses and highly recommend.
April 27, 2026
Reply from IOLLA - Richmond
Hey Louise, thanks for this lovely review! We’re so glad you have had a great experience with us. Hopefully we will see you again soon!
Excellent experience from start to…
Excellent experience from start to finish. The staff were friendly, knowledgeable, and helped me choose the perfect frames. My glasses arrived quickly, fit perfectly, and the quality is outstanding. My vision is crystal clear, and I’ve received lots of compliments. Highly recommend for great service and high-quality eyewear!
April 22, 2026
Reply from IOLLA - Richmond
Hey Jay, wow what a lovely review! It’s great to hear how much you are loving your new IOLLA glasses. We look forward to seeing you back again soon.
Reply from IOLLA - Richmond
Hey Mary, thanks for this lovely review! We’re so glad you have had a great experience with us. Hopefully we will see you again soon!
Great service from knowledgeable staff
Great service from knowledgeable staff. Great product at a great price. What more is there to say other than we will be back
April 18, 2026
Reply from IOLLA - Richmond
Hey, thanks for taking the time to leave us this great review! We’re so glad you are loving what we are doing here at IOLLA. We hope to see you again soon!
Excellent service, great value
The team were super helpful and after much deliberation I chose my fab new glasses. Great value stylish, quality glasses with excellent customer service Iolla is an absolute gem of a find. I'll be heading back for some prescription sunglasses.
April 17, 2026
Reply from IOLLA - Richmond
We’re delighted to hear you had a great IOLLA experience! Thanks for taking the time to write us this lovely review. We hope to see you again soon.
Excellent and very quick service
Excellent and very quick service. This is a new nice shop and the staff are very friendly and helpful. I love my new glasses.
April 15, 2026
Reply from IOLLA - Richmond
Hey Agnieszka, thanks for taking the time to leave us this great review! We’re so glad you are loving what we are doing here at IOLLA. We hope to see you again soon!
Good quality and reasons prices!
April 14, 2026
Reply from IOLLA - Richmond
Hey Jennifer, thanks for taking the time to leave us this review! We’re so glad you are loving what we are doing here at IOLLA. We hope to see you again soon!
My wife discovered Iolla in Richmond…
My wife discovered Iolla in Richmond recently so next time we were visiting Richmond we called in. Merlin was
Friendly & helped my wife find a frame that suited & fitted her. We ordered varifocals & a blue light thin lens which would help to protect her eyes from computers.
1 week later we called in to have them fitted/ adjusted by Merlin. My wife is very happy with them. Thank you Merlin.
April 21, 2026
Unprompted review
Reply from IOLLA - Richmond
We’re delighted to hear that your wife had a great IOLLA experience Brian! Thanks for taking the time to write us this lovely review. We hope to see you and your wife again soon.
Great experience
Amazing service, price and glasses quality. Far easier than anywhere else. Thank you for your help!
April 8, 2026
Reply from IOLLA - Richmond
Hey Mo, thanks for taking the time to leave us this review! We’re so glad you are loving what we are doing here at IOLLA. We hope to see you again soon!
Got a new pair of prescription glasses…
Got a new pair of prescription glasses from the Richmond store. Excellent customer service and experience and good value too.
Thank you!
April 2, 2026
Unprompted review
Reply from IOLLA - Richmond
Hey David, thanks for this lovely review! We’re so glad you have had a great experience with us. Hopefully we will see you again soon!
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