Lift DownReviews 

760
TrustScore 4.5 out of 5

4.3

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Review summary

Created with AI, based on recent reviews

Looking at 91 reviews, reviewers overwhelmingly had a great experience with this company. Customers consistently praise the high quality of the products, noting their excellent fit and comfortable design, especially for those with varying head sizes. Many consumers appreciate the vibrant colors and durable fabric, with some mentioning the caps maintain their shape even after washing. The customer service is frequently highlighted as exceptional, with people commending the team for their helpfulness, quick responses, and willingness to resolve issues like shipping problems or incorrect orders. Reviewers also found the ordering process easy and the delivery service to be fast and efficient. However, some customers also noted dissatisfaction with product quality, describing items as flimsy, poorly made, or not matching online images. A few other people also felt that the packaging was inadequate, and some expressed disappointment upon discovering products were shipped from China.

What people talk about most

Product

Customers had positive experiences with product, often praising the quality, fit, and design of the caps,... See more

Quality

Consumers find quality to be positive, with many reviewers praising the high quality of the caps, their soft... See more

Customer service

People report positive experiences with customer service, highlighting its promptness, helpfulness, and... See more

Order

Users describe positive interactions with order, with many expressing satisfaction and a willingness to... See more

Delivery service

Reviewers highlight positive aspects of delivery service, with many praising the quick delivery times and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

After a couple weeks I noticed a small defect on the crown of my new cap--a small hole that if washed may have continued to grow and fray. Lift Down acknowledged the defect and immediately rectified... See more

Rated 5 out of 5 stars

My second order (because I loved the first one so much) got lost in mail somewhere. As soon as I contacted the company, they immediately took action, apologized and resent the package again. I really... See more

Rated 5 out of 5 stars

I recently purchased a lift down hat which ended up being too large. As I am an international customer (Aus) the US shipping/import fees made it too expensive to return. I thought I had wasted my mon... See more

Company replied

Rated 5 out of 5 stars

I ordered a selection of caps from Lift Down and could not have been happier with them. Fantastic, vibrant colurs, excellent quality and a wonderful fit. I did make a small mistake with my order, bu... See more

Company replied


Company details

  1. #6 of 10 best companies in Headwear Store
  2. #8 of 13 best companies in Clothing Wholesaler
  3. #61 of 117 best companies in Fashion Accessories Store
  4. #13 of 21 best companies in Hat Shop
  5. #5 of 7 best companies in Sports Accessories Wholesaler

About Lift Down

Written by the company

Quality First

Lift Down was founded in 2019 to challenge the headwear status quo. We create colorful, unbranded headwear that complements your outfit without acting as a billboard. Each piece is crafted with a commitment to quality, made to be a staple in your wardrobe.

Why Color Matters

Color is our guiding star. We curate timeless silhouettes with standout hues that feel both familiar and fresh. By blending customer feedback with our design research, we build a color palette that helps you express your style effortlessly.

Our Community

We’re inspired by you. At Lift Down, we design headwear that celebrates individuality. Your feedback helps us refine our offerings, ensuring we always provide hats that fit your needs and style. Together, we build a brand focused on timeless, quality design.

Discover your next favorite hat at Lift Down—where quality, design, and color come together for a perfect fit, every time.


Contact info

4.3

Excellent

TrustScore 4.5 out of 5

760 reviews

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Replied to 100% of negative reviews

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4.3

All reviews

(760)

88 reviews in the last 12 months

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Rated 1 out of 5 stars

The marketing is amazing and drew me in…But!

The marketing is amazing and drew me in but once I received my caps I was horrified by the quality and the smell. They smelled like they came from a cereal box and the material is flimsy, the dye coloring spotty and the fit is random. It says it has sizes for small and normal heads but each of the four caps I purchased had a different feel and fit to their size small. Not one fit the same and they were all the same size. In addition there were plastic threads sticking out of the band which poked my head. Absolutely the most poorly made cheap cap ever. Now the best part. I go to their website and in order to make a return I need to email them first and on top of that they require a 10% restocking fee and no return shipping. So I would need to purchase the shipping label as well. This is obviously a company that does not stand behind their products. Do Not purchase from Lift Down. Their caps are some of the worst products available and they are out to just make money. So even though I am out of pocket the extra 10% and the shipping label I returned them anyway because they were just that bad and a little money back is better than none at all. Don't waste your money!

May 13, 2026
Unprompted review
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Reply from Lift Down

Hi Ann,

This doesn't sound like one of our caps. We don't use any plastic in our products, and across more than 220,000 customers we've never had a single report of plastic threads coming out of the band.

It's possible you may have us confused with a different brand. In the rare case this was an order with us, please send your order number to info@liftdown.com and we'll replace your cap and refund your order in full, with no charges for the inconvenience.

- Tarrik

Rated 2 out of 5 stars

They are just OK

They are just OK. Wouldn't buy another. The small size fits but the brim is not long enough. Looks like a kid's hat. Not for me.

April 17, 2026
Lift Down logo

Reply from Lift Down

Hi Sue, thanks for the feedback. We try to design our caps to fit a range of preferences, and based on customer feedback we landed on making the brim proportional to the size of the cap. Please reach out to our support team if you'd like a free exchange.

Rated 5 out of 5 stars

Lift Down makes great Caps in a variety of sizes…

Lift Down makes great classic ball caps in a variety of sized and colors. The caps are high quality and I really appreciate that the Classic Cap comes in a small size! The order process is easy and delivery was quick. Highly recommend, especially for smaller heads!

May 2, 2026
Unprompted review
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Rated 5 out of 5 stars

From purchase to delivery there was no…

From purchase to delivery there was no problem. The caps fit so well. Perfect shape and quality. I have bought before and love these caps. They keep their shape after washing and wearing. I strongly recommend them. Mark Aliprandi - customer - happy customer!

May 6, 2026
Unprompted review
Rated 5 out of 5 stars

My husband and I love the these hats

My husband and I love the these hats! He is difficult to fit needing a large. I took a chance ordering without trying on and these hats fit great! Also, the customer service is outstanding. Our package was delayed and customer service was tracking and reached out to me! Who does that? They’re a great company. Buy from them, you’ll be glad you did. L. Pritchett

April 24, 2026
Unprompted review
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Rated 5 out of 5 stars

Second Order

My second order (because I loved the first one so much) got lost in mail somewhere. As soon as I contacted the company, they immediately took action, apologized and resent the package again. I really appreciated this. The hat is well made and it was really tested on long hikes and in different weather conditions. I love no logo design and natural, breathable fabric.

April 21, 2026
Unprompted review
Rated 4 out of 5 stars

Colors are mostly true to life, but photorapher pulling his weight

Edit: Updating my two star review to a 3.5-4, so rounding up to 4.

The company reached out to me after writing this review and offered to send me a free replacement hat, which I appreciate. As I mentioned below, I did like the Navy hat I received, so given they agreed to rectify my complaint, I swapped the Bluestone Green hate for one in Amber Orange, and also bought one in Honeycomb and Ocean Blue as well.

Now that they've arrived and I have a few, i'll give my updated two cents.

Overall verdict: I think the product photographer should get a raise for lighting and contrast. The hat colors don't seem deliberately misleading, but they're not quite as deep/vibrant as the product photos. I'll keep the ones I have now and wear them, but I still want to give an honest updated on color accuracy for each color:

1) Navy: as advertised, definitely the most true to photos. I like it!

2) Bluestone green: It's grey, with maybe a hint of green in it in the right, bright light. Would not say it's true to photos. The fit and material are nice, though.

3) Amber Orange: I will definitely wear it, but the orange color isn't quite as vibrant/deep as the colors in the photos. The photos aren't "wrong," but the product lighting is pulling its weight. In real life, it's a lighter and a bit more muted orange color. I'll still wear it though.

4) Ocean blue: Similar enough to the photos, but also less vibrant than the product photos. Will still wear it, think it'll be nicer once it worn in and faded a little.

5) Honeycomb: bit lighter color, less vibrant in person than the product photos.

BTW, I have three monitors and an iphone and I would say these assessments apply to all.

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My previous review about the Bluestone green hat

Hat color not as advertised

Bluestone “Green” hat was not as advertised. It’s just a grey, not green like shown. I contacted customer service within the return date and they initially agreed to the return, though I would have a pay a shipping fee, but I had a family medical emergency (dad had a stroke) and went a week or so beyond the one month return policy and they would no longer accept my return.

So I admit I ultimately missed the return date, but I had contracted them within the allowable period. And even so, the product was not as advertised and I would have expected to get my money back simply based on that. If I were returning based on just a change of mind, I wouldn’t mind at all. That said, the navy version I got was what I expected and I like it.

So buy with caution. Colors are not always as-advertised.

April 19, 2026
Unprompted review
Lift Down logo

Reply from Lift Down

Hi Steve,

Thank you for taking the time to share this, and we are so sorry to hear about your father. We hope he is doing better.

Given the circumstances, we are making an exception here. Our support team has already reached out to help process your return but has not heard back yet. If the email did not land, please check your spam folder or reply directly to us at support@liftdown.com and we will get you sorted.

On the color itself: our washed colorways, including Bluestone Green, go through a garment wash process that can run up to 3 or 4 wash cycles to achieve that softer, lived in finish. While we work hard to hit the same target color with every production run, the nature of the wash means there can be slight variation from one batch to the next. That is feedback we take seriously and we will look at how we set that expectation on the product page.

We also run a free exchange program, so if you ever want to swap a color for something that feels more right, we are happy to make that easy. Glad to hear the navy is working out for you.

Thanks again, Steve. Hope we can get this resolved quickly.

- Tarrik

Rated 5 out of 5 stars

Lifting Up My Lift Down Caps

This is the first time in my life that I’ve had a cap that actually fits my tiny head! No adjustment needed! Great quality with a well thought out design. What more can I ask? Their online store is organized and both styles and colors are diverse. Great company with determination to satisfy ALL sizes of heads!

April 14, 2026
Unprompted review
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Rated 5 out of 5 stars

Finally, a cap that fits!

I have finally found a cap that fits my head- every other brand I’ve tried has always been too large… Customer service was great when I had a problem with one of my caps. I will be ordering more! Thank you Lift Down!

April 14, 2026
Unprompted review
Rated 4 out of 5 stars

Great Product - Terrible Shipper

This is not going to be your usual type of review. I first ordered a Lift Down cap several months ago. The quality of this product is better than any cap I’ve ever owned. I particularly liked the extra large size, and the way it fit on my head. For this alone I give them 5-Stars for product quality. My cap arrived in a reasonable amount of time, however it was a few days beyond the advertised delivery time.

More recently I ordered another cap when I saw a promotion for a new color that I really liked. The order again shipped in a reasonable amount of time, however, using the 3rd Party Shipper “GOFO” my shipment fell into a “Black Hole” and was delayed excessively. I contacted GOFO several times to confirm my address and they said they were holding the package because the address could not be found. I confirmed my address and provided a secondary shipping location, and in both cases, after several more days, their website said the package has been delayed because they could not locate either address. Both addresses have had deliveries made by all the usual carriers regularly.

I want to say that Marielle at Lift Down was very apologetic and continued working with me to get my order delivered. After over a month of back and forth with GOFO, Marielle finally sent me a new order using a reputable carrier which arrived in just a few days.

If you want a high quality cap, Lift Down is definitely the best. If you want the cap delivered in a reasonable amount of time, you might want to call Marielle directly and request shipping by one of the Big 5 carriers and not GOFO.

March 31, 2026
Unprompted review
Lift Down logo

Reply from Lift Down

Thank you so much for the kind words about our caps, and especially for your patience throughout this experience. We are thrilled the XL fit is working so well for you.

We sincerely apologize for the frustration with the shipping carrier on your second order. This is not the experience we want for any customer, and we have since removed GOFO from our carrier mix entirely. We are glad Marielle was able to get things resolved and that your replacement arrived quickly.

Your feedback played a real role in that decision, and we appreciate you taking the time to share the full picture. We hope to deliver a much smoother experience on your next order.

- Tarrik

Rated 5 out of 5 stars

Hats Off to Lift Down!

The caps are beautifully made but the real winner is their customer service. I needed to exchange my purchase and they solved the problem going above and beyond.

I highly recommend the caps and the company.

April 1, 2026
Unprompted review
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Rated 5 out of 5 stars

I had a return that was mailed to the wrong department …

I had a return that was mailed to the incorrect address, meaning not the return department. I emails and conversed with Marielle. She was so kind and helpful and processed the exchange before the return had finally found its way to the correct department. GREAT customer service and love the caps! Thank you so much!

April 1, 2026
Unprompted review

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