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Rated 5 out of 5 stars

So far great experience. Fast delivery, so far fantastic shirts. I ordered two shirts, have been wearing them for a few days each. No itching, super soft, strong colors, no need to wash even after... See more

Rated 5 out of 5 stars

Very friendly, and excellent costumer service, they respond fast and propose a correct compensation for problems. Quality is also very good and the clothing is beautiful.

Rated 5 out of 5 stars

I’ve been buying 100% merino shirts for 10+ yr. My first were from Icebreaker, which were excellent. I stopped buying their shirts when for a time they produced only a wool/synthetic blended product.... See more

Rated 3 out of 5 stars

Nothing wrong with the products. I received them in a paper bag, which was torn open in several places, revealing what was inside - probably due to rough handling by the post company. BUT the wrapp... See more

Company details

  1. Clothing Store
  2. Men's Clothing Store
  3. T-Shirt Store
  4. Underwear Store
  5. Women's Clothing Store

Written by the company

LOOW is your trusted companion through all aspects of life. We specialize in quality garments made from the finest merino wool.


Contact info

4.7

Excellent

TrustScore 4.5 out of 5

2K reviews

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Replied to 50% of negative reviews

Typically replies within 24 hours

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Rated 5 out of 5 stars

Loow: number 1

I know Loow as from the beginning. The products are simply excellent. Expensive but exceptional on all aspects. The website is working very well and delivery is OK.

January 21, 2024
Rated 5 out of 5 stars

Speedy delivery

Speedy delivery, speedy return if wrong size ordered. No fuss and splendid customer support. Highly recommendable company.

January 11, 2024
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Rated 5 out of 5 stars

The one t-shirt that will save you time!

I'm happy I don't need to spend time and decision fatigue deciding which t-shirts to buy in the future, because I've realised this is THE superior t-shirt a man can get.

High quality merino product: extremely comfortable, fits like it was tailored, and highlights your gains to perfection. Extremely versatile to use in any situation whether you want to sweat in the gym, shred the slopes in the snowy alps, or dress up for a fine dinner.

With something that is in direct contact with your body everyday like a t-shirt, go high class!

It might seem like a huge price for a t-shirt, but think about the time and mental fatigue you'll safe yourself, and the fact that you only need to buy half the amount of t-shirts if you just wear Loow instead of regular t-shirts.

- You don't have to wash it nearly as often as any other t-shirt: hang it up, and wear it again next morning.

- You can use it any weather and any situation, so you don't have to change during the day.

- You know you are getting the best of the best in terms of quality and no weird endocrine disrupting polyesters or chemicals.

- You know you are wearing something that highlights your gains.

Thank you guys for giving me this value that reached far beyond the more expensive price tag.

December 28, 2023
Unprompted review
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Rated 5 out of 5 stars

Great v-neck t-shirt in quality 220

Great v-neck t-shirt in quality 220 - Dark blue. It is very soft to wear. Can’t believe it’s wool. Keeps you warm 24-7. Best part - it doesn’t get smelly like synthetic fabrics do. I would definately buy another… and another… and another. Great quality and great luxury that anyone should allow themselves.

November 3, 2023
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Rated 5 out of 5 stars

Great products

Great products. Clothing from Loow is comfortable, durable and stylish. Great for temperature regulation, and the products are light weight. I really enjoy wearing the t-shirts, both short and long sleeved, and the socks and boxers. If you need to return a purchase for some reason the customer service is also great.

November 2, 2023
Rated 2 out of 5 stars

Quality issues

Loow t-shirts are quite nice and fit well, however, they are vey delicate and if you wear a belt with a buckle they easily get small holes in the knit.

Loow also have quality issues, I have received t-shirts that are too long and too short and last time a t-shirt with a flawed sewing.

For the t-shirt that were too long/short I received replacements, but for the flawed sewing Loow claimed that I had tampered with the sewing to remove a wash label.

The last experience is a completely no go for a company that want to sell premium products and I will look for alternatives to Loow going forward as I will not accept being accused for lying/cheating.

October 13, 2023
Unprompted review
LOOW logo

Reply from LOOW

Hi Claus!
Thank you for your review. For other customers reading this please allow us to elaborate:
We did disagree about the state of the T-shirt Claus handed it. For this reason we also provided a second opinion on the case, with the same outcome. We have made three exchange orders for Claus, in addition to this we have also made a refund on a fourth order. We have been very large handling Claus as our customer but the last returned T-shirt was not accepted according to our return policy.

We have extensive experience with our T-shirts and we are well aware about the quality of the product and what are fair reasons for returns or complaints.

Kind regards
Pascal / Team LOOW

Rated 5 out of 5 stars

Excellent

Loow crew is prompt and helpfull, their shirts awesome and durable so I started branching out to other products, not much more that can be said. You can't go wrong with them.

October 9, 2023
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Rated 5 out of 5 stars

Absolute great

Absolute great. Took an xs and it fits very tight on the arms - exactly whai i wanted for underwear under a tight sweater. So perfect for me - not too warm during office workday and keep temperature perfect

October 23, 2023

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