Models Direct Reviews 3,574

TrustScore 5 out of 5

4.8

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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the staff for their helpfulness, friendly demeanor, and clear communication, making interactions pleasant and informative. Many people highlight the exceptional customer service, noting the team's professionalism and supportive approach. The overall service is frequently described as excellent, with consumers appreciating the efficiency, smooth organization, and ease of their experiences, from initial contact to the actual shoots. However, some customers also noted issues with communication after paying initial fees, experiencing a significant drop in contact and a lack of follow-up regarding their profiles or job opportunities. A few other people also felt that there were last-minute cancellations or concerns about additional work requirements.

What people talk about most

Staff

Customers had positive experiences with staff, consistently praising their helpfulness, professionalism, and... See more

Customer service

People report positive experiences with customer service, highlighting the helpfulness and clarity of... See more

User experience

Reviewers highlight positive aspects of user experience. Customers consistently describe their experiences as... See more

Service

Users describe positive interactions with service. Many customers found the agency to be professional,... See more

Customer communications

Customers consistently note positive experiences with contact. Many reviewers highlight the responsiveness of... See more

Based on these reviews

Rated 5 out of 5 stars

My first interaction with the company was 5* easy application on line, 5 photos added. Phone call received the following day, Jane provided an introduction of the company and briefed me on the 1st s... See more

Company replied

Rated 5 out of 5 stars

Everything about models direct was explained clearly, clarifying all details, and informative. Ocean did a great job explaining plainly how the company works , she was friendly and positive.my experie... See more

Company replied

Rated 5 out of 5 stars

Today i did a photoshoot for YourTribe which had a variety of shots that were taken from different angles and areas of the student accommodation. I found it successful and as expected. The photographe... See more

Company replied

Rated 5 out of 5 stars

Jane was beyond helpful! There is no question she couldn't answer and she made me feel at ease whilst discussing the future of my son entering this unknown world of modelling! Very exciting!

Company replied


Company details

  1. Modeling Agency

Written by the company

Models Direct is the leading UK modelling agency for men, women and children wanting to appear in Film, TV, Modelling, Advertising, Photographic, Fashion, Catalogues, Promotions, Walks-on, Extras. Applications are invited worldwide to meet the ever increasing demands of our clients. We look for modelling business, get our models the highest fees, collect and pay our models within 5 days. We check our clients and manage every details each booking putting our models safety, convenience and welfare number one. This we have done for more than 34 years as a family business working everyday of the year for our models, clients and reputation. Our clients like to work with us as we are highly competitive with our model rates, organised in our planning and booking management and work hard to make every assignment big fun and a great success. We welcome prospective models and clients, as well as our existing business modelling and client partners to visit out Head Office to meet the team. We make what we think is a unique gesture in contributing half the travel costs. We're that keen to say 'hello'. Models Direct: for our clients and models your modelling fun, vision and work, is our business.


Contact info

4.8

Excellent

TrustScore 5 out of 5

4K reviews

5-star
4-star
3-star
2-star
1-star

Replied to 100% of negative reviews

Typically replies within 48 hours

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Rated 5 out of 5 stars

Clarity Professional Enjoyable- Models Direct!

My clear understanding of your company has been represented by your very detailed information presented. Everything you have conveyed has been clearly professionally and so very very enjoyable presented. Models Direct attention to detail, in my opinion, has been/ continues to be very important and very impressive, to me. Being a mature adult Woman, I Love that in business. I am and will continue to be a very honest person. My trust in the possibilities of working with your management team, and hopefully your clients is really exciting to me. Thanks very much for this opportunity Moving Forward, in my Life.

January 6, 2026
Unprompted review
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Reply from Models Direct

Hi Mary - Thank you for your review. We are so pleased you have had such a positive experience with us so far.

We are always available to offer any support and guidance needed.

Please remember to keep your profile up to date and keep an eye on our socials for all the latest agency news.

https://www.instagram.com/modelsdirect/
https://www.facebook.com/modelsdirect

Thanks from the MD team.

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Rated 5 out of 5 stars

I love working with Models Direct

I love working with Models Direct, they are very good at keeping in touch, supporting my additional needs due to visual impairment, and giving me lots of guidance on what to expect on the shoot.

January 6, 2026
Unprompted review
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Reply from Models Direct

Hi Rosamund - Congratulations on securing another fantastic booking.

We are so pleased you have had such a positive experience with us so far. We are always on hand to offer any support and guidance needed.

We can't wait to see the final images.

Well done from the MD team.

Rated 5 out of 5 stars

Heidi contacted me this morning and was…

Heidi contacted me this morning and was really friendly, explaining everything very well and clear.
Fingers crossed my son gets chosen.

January 6, 2026
Unprompted review
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Reply from Models Direct

Thank you for your review. We are so pleased you have had such a positive experience with us so far.

Heidi is always available to offer any support and guidance needed.

Please remember to keep your profile up to date and keep an eye on our socials for all the latest agency news.

https://www.instagram.com/modelsdirect/
https://www.facebook.com/modelsdirect

Thanks from the MD team.

Rated 1 out of 5 stars

Do not pay any money to this company

Do not pay any money to this company. This is a scam. Since they took the payment no communication. They do not reply to any emails and did not offer any assignments for over a year. They completely ignore you. DO NOT FALL FOR THIS SCAM.

December 1, 2025
Unprompted review
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Reply from Models Direct

Hi Saad - Thanks for contacting us.
We have located your details and can see you have been Registered with us since March 2025. During this time we have put your son forward for 3 different bookings. You may be frustrated that you’ve not had any work. Modelling is competitive - the younger you are the more so. This is something we go to some lengths to explain in our initial calls to new applicants.

We don’t guarantee work but we will put models forward to clients whenever their look is called for but the final decision with who gets booked is down to the client. Some models we represent do not get selected for work - we make no secret of this, there are more models than work. Modelling is competitive and some models will not be selected by our clients. Models who are not selected will inevitably be disappointed - it's the nature of the industry - same for actors, singers, dancers, entertainers... any form of talent selection.

After applying to join Models Direct we will try to call you to discuss how we work and what it is you are looking for in a modelling agency. There are many misconceptions about the modelling industry and it is our job to set realistic expectations as well as explain what is required from you.

As you can imagine, there are many people enquiring how to become a model everyday and a significant proportion of our time is devoted to these calls. So, when you first apply the initial contact from us may seem quite high as we explain how we work, what pictures we need and how to set up your portfolio. However once you are up and running, the need for input from us is reduced.

We take all complaints seriously and if you would like to discuss these issues further please feel free to contact us on 01603 895091 so we can look into this matter further. You are welcome to our Head Office by appointment, meet us, see what we do and then you will be in an informed position to make a judgement.

Thanks from the MD team.

Rated 1 out of 5 stars

Dont bother

Dont bother!
I paid and its been nearly 3 yrs, never hired a single second! Just stupid emails that someone viewed your profile. So what?

I really am dissappointed by this company. Wasted time and money. They just make money off people paying for nothing. Ridiculous!

Hope this review saves someone.

December 21, 2025
Unprompted review
Models Direct logo

Reply from Models Direct

Hi Cute Ness - Thanks for contacting us - Unfortunately without your full details we are unable to locate your details. If you can please either complete the below information request or call 01603 895091 so we can look into this further.

We don’t guarantee work but we will put models forward to clients whenever their look is called for but the final decision with who gets booked is down to the client. This is why in the initial conversations with you and subsequently, through our automated quality control systems, we emphasize how important it is to have a range of updated photos and a complete list of measurements and skills. 

Some models we represent do not get selected for work - we make no secret of this, there are more models than work. Modelling is competitive and some models will not be selected by our clients. Models who are not selected will inevitably be disappointed - it's the nature of the industry - same for actors, singers, dancers, entertainers... any form of talent selection.

We hope this helps put the modelling industry into perspective. You are welcome to our Head Office by appointment, meet us, see what we do and then you will be in an informed position to make a judgement.

Thanks from the MD team.

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Rated 5 out of 5 stars

The team were very supportive and…

The team were very supportive and patient with my child, they have good sense of humour, they made my little comfortable and felt eased to work effectively and efficiently.
Thank you for all the support and hoping to work with you again

December 11, 2025
Unprompted review
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Reply from Models Direct

Hi Kate - Congratulations for securing an amazing booking.

We are so pleased you had such a positive experience and everyone involved made you and your child comfortable and relaxed.

We are always on hand to offer any support and guidance needed.

We can't wait to see the final images.

Well done from the MD team.

Rated 5 out of 5 stars

FANTASTIC JOB

Well, what i have seen so far that i am being informed about every little thing which i need to do to be a perfect model or competitor among others so that i can be offered more and more opportunities to work with clients.
THANKS.

December 10, 2025
Unprompted review
Models Direct logo

Reply from Models Direct

Hi Veerpal - Thank you for your review. We are so pleased you have had such a positive experience with us so far.

We are always available to offer any support and guidance needed.

Please remember to keep your profile up to date and keep an eye on our socials for all the latest agency news.

https://www.instagram.com/modelsdirect/
https://www.facebook.com/modelsdirect

Thanks from the MD team.

Rated 5 out of 5 stars

Sighning with Models Direct

I had great experience with models direct, particularly the modelling coordinator Kara. She was very professional, kind and gave me good guidance and advice for setting my sons account.

December 9, 2025
Unprompted review
Models Direct logo

Reply from Models Direct

Hi Adi - Thank you for your review. We are so pleased you have had such a positive experience with us so far.

Kara is always available to offer any support and guidance needed.

Please remember to keep your profile up to date and keep an eye on our socials for all the latest agency news.

https://www.instagram.com/modelsdirect/
https://www.facebook.com/modelsdirect

Thanks from the MD team.

Rated 1 out of 5 stars

Gave them money and stop communicating with us.

I signed up, wasn’t given much information. Paid the fees and I’ve been ignored for weeks, all my calls and messages. Really appalling, and unprofessional. I am starting to feel like I’ve been scammed. This was a registration for my son. They made out like he was selected to be a model, however have ignored me and my wife since. Voicemails, emails and also a letter. Avoid at all costs.

November 3, 2025
Unprompted review
Models Direct logo

Reply from Models Direct

Hi Sahil - Thanks for contacting us.

I can see you have spoken to a team member today and your coordinator will be in touch tomorrow to discuss this further.

After applying to join Models Direct we will try to call you to discuss how we work and what it is you are looking for in a modelling agency. There are many misconceptions about the modelling industry and it is our job to set realistic expectations as well as explain what is required from you.

As you can imagine, there are many people enquiring how to become a model everyday and a significant proportion of our time is devoted to these calls. So, when you first apply the initial contact from us may seem quite high as we explain how we work, what pictures we need and how to set up your portfolio. However once you are up and running, the need for input from us is reduced.

We hope this helps put the modelling industry into perspective. You are welcome to our Head Office by appointment, meet us, see what we do and then you will be in an informed position to make a judgement.

Thanks from the MD team.

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Rated 5 out of 5 stars

Relaxing, warm and inviting experience so fun!

Working with this company was such a genuinely lovely experience. From the moment I walked through the door, I was greeted with warmth, kindness and a really positive atmosphere. Even though the session was fast-paced to fit everything into the timeframe, the team made sure I felt comfortable and supported throughout.

They walked me through every part of the process as many times as I needed, offered drinks, set up a portable heater because the warehouse was cold, and made sure I had privacy whenever I needed it. They also helped with hair and make-up, and their photographer was so friendly and reassuring — it made the whole shoot feel relaxed, fun, and natural rather than strict or pressured.

There were lots of smiles, lots of laughing and so much encouragement. I genuinely enjoyed every shoot and working with their products. Overall, it was such a lovely experience and I would 100% work with them again.

December 2, 2025
Unprompted review
Models Direct logo

Reply from Models Direct

Hi Madison - Congratulations on securing an amazing booking.

We are so pleased you enjoyed the day and everyone involved was friendly and welcoming. Great to hear you had a successful shoot.

We can't wait to see the final images.

Well done from the MD team.

Rated 5 out of 5 stars

My daughter recently participated in an advertising a new product of Rory

My daughter recently participated in an advertising project with Model Direct, and the experience was truly wonderful. The team did an excellent job making the day great. They clearly explained what she would be doing, when she would be doing it, and made sure she felt comfortable throughout the process.

She especially enjoyed working with Julian Cohen, who played the piano during the shoot. Everyone was professional, friendly, and supportive, which helped her feel confident and excited. The communication was clear from start to finish.

Overall, Model Direct handled everything very well, and my daughter had a fantastic experience.

November 27, 2025
Unprompted review
Models Direct logo

Reply from Models Direct

Congratulations to your daughter for being selected for a fantastic shoot.

We are so pleased she enjoyed the day and everything ran smoothly. We are always on hand to offer any support and guidance needed.

We can't wait to see the final images.

Well done from the MD team.

Rated 4 out of 5 stars

WI, I now want to join!

The shoot was very relaxed, Lucy and Paul made it fun and at the same time professional and varied with different props.
Gemma, as always shared details of the shoot, updating them and always available to answer my questions.
Looking forward to seeing the finals, Thank you

November 20, 2025
Unprompted review
Models Direct logo

Reply from Models Direct

Hi Catriona - Well done for securing an amazing booking.

Gemma is always on hand to offer any support and guidance needed. We are so pleased you enjoyed the shoot and everyone on set was friendly and welcoming.

We can't wait to see the final images.

Well done from the MD team.

Rated 1 out of 5 stars

ABSOLUTELY TERRIBLE!

ABSOLUTELY TERRIBLE!! My partner has been scammed by this company, he paid the initial fee of £160 in the promise they would get him work but he has had no contact from them since September. He has tried to contact them multiple times but no response! Terrible communication and service. Do not sign up!!

November 29, 2025
Unprompted review
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Reply from Models Direct

Hi Sophie - Thanks for replying with the details.

We have tried to call your partner today to discuss this but unfortunately the call was sent to voicemail. We have now located the details and can see he has been with us for almost 3 months during this time he has been put forward for 8 different jobs. We don’t guarantee work but we will put models forward to clients whenever their look is called for but the final decision with who gets booked is down to the client. This is why in the initial conversations with you and subsequently, through our automated quality control systems, we emphasize how important it is to have a range of updated photos and a complete list of measurements and skills.

Thanks from the MD team.

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Rated 5 out of 5 stars

An easy and enjoyable day

I had a job for a music company running a public event in which they had a section for anyone to come up and use their product. I had to fill any empty space by playing around with it myself to encourage others to get involved and so, they could get some footage of this section of the event that they could use in their promotion.
This was my first job and is quite an unusual one so, was unsure what to expect but overall found it to be fun and easy which quickly put to rest any fears I had. Everyone involved was very friendly and helpful, everything went smoothly and I had a very enjoyable day.

November 27, 2025
Unprompted review
Models Direct logo

Reply from Models Direct

Hi Sam - Well done for securing a fantastic promo shoot role as your first booking.

We are so pleased you enjoyed the day and everyone involved was friendly and helpful.

We can't wait to see the final images.

Well done from the MD team.

Rated 5 out of 5 stars

A really great experience with this shoot

I had a great experience with this shoot especially because of the friendly and highly professional team I worked with. They really helped me feel relaxed and at ease. Made at a city centre location, it was primarily a video shoot involving me ‘working from home’ working on and printing from a desktop …. so some short close up sequences were recorded along with the more wide angle shots.

The shoot took about 4 hours, I left on a high - and can’t wait for my next shoot. Brilliant !

The team at Models Direct were absolutely fabulous throughout …. so a huge ‘thank you’ to them too.

November 26, 2025
Unprompted review
Models Direct logo

Reply from Models Direct

Hi Trevor - Congratulations for being picked for an amazing shoot.

We are so pleased everything ran smoothly and you were well prepared by our team.

We can't wait to see the final images.

Well done from the MD team.

Rated 5 out of 5 stars

Very helpful agent

My second shoot with Models Direct went very well. I met some nice people in a nice location and got fed for free!

My agent Gemma has been especially helpful and diligent; I can't recommend her highly enough.

November 13, 2025
Unprompted review
Models Direct logo

Reply from Models Direct

Hi Oliver - Congratulations on receiving your second booking with us.

We are so pleased you had another successful booking. Gemma is always available to offer any support and guidance needed.

We can't wait to see the final images.

Well done from the MD team.

Rated 5 out of 5 stars

Great support from staff

It was a nice experience, everyone were well prepared, the day was explained prior attending, all went smoothly

November 19, 2025
Unprompted review
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Reply from Models Direct

Hi Dew ina - Well done for securing a fantastic booking.

We are so pleased you enjoyed the day and were well prepared by our team.

We can't wait to see the final images.

Well done from the MD team.

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Rated 5 out of 5 stars

Modelling for The Women’s Institute

I arrived on time at the most gorgeous property to model for The Women’s Institute. Lucy greeted me with a welcoming smile as did the cameraman. I had great fun being filmed knitting, reading, working on a laptop and finally yoga.
Gemma from Models Direct was brilliant. Contacted me before and after my assignment giving me all the relevant information on the job description and the address of the work place. Many thanks Gemma for this opportunity.

November 21, 2025
Unprompted review
Models Direct logo

Reply from Models Direct

Hi Sarah - Congratulations for securing an amazing booking.



Great to hear you enjoyed the day and everyone on set was friendly and welcoming.

Gemma is always on hand to offer any support and guidance.

We can't wait to see the final images.

Well done from the MD team.

Rated 5 out of 5 stars

First of all Sammy says thank you for…

First of all Sammy says thank you for being agent and is looking forward to meeting all his other feline friends and animal pals and is ready to go to work !!! And bid thank you from his owner John

November 24, 2025
Unprompted review
Models Direct logo

Reply from Models Direct

Hi John - Thank you for your review. We are so pleased you have had such a positive experience with us so far.

We are always available to offer any support and guidance needed.

Please remember to keep your profile up to date and keep an eye on our socials for all the latest agency news.

https://www.instagram.com/modelsdirect/
https://www.facebook.com/modelsdirect

Thanks from the MD team.

Rated 5 out of 5 stars

Models Direct did not disappoint

Models Direct did not disappoint. My last photo shoot went very well and it could have only happened without the support of this highly professional team

I was thoroughly well looked after and guided through the shoot and look forward to sharing this experience with them again

November 21, 2025
Unprompted review
Models Direct logo

Reply from Models Direct

Well done for securing an amazing booking.

We are always available to offer any support and guidance needed. Great to hear you had a successful shoot and enjoyed the day.

We can't wait to see the final images.

Well done from the MD team.

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