NICHE-BEAUTY.COM Reviews 

3,004
TrustScore 4 out of 5

3.9

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Evaluating 268 reviews, reviewers had a great experience with this company. Shoppers consistently praise the fantastic selection of exclusive skincare items, perfumes, and rare beauty brands. Many buyers are thrilled with the thoughtfully curated packages, noting that orders arrive securely and quickly. Consumers truly appreciate the convenient purchasing process and wonderful perks like complimentary free samples. However, some customers also noted frustrating issues with slow customer support response times when trying to resolve problems. Other people experienced significant delivery delays, receiving vague answers or unhelpful updates about their missing parcels. Additionally, a few careful buyers encountered damaged packaging or minor order mistakes with their shipped items.

What people talk about most

Product

Customers consistently note positive experiences with product selection, praising the wide variety of... See more

Delivery service

Users describe ambiguous interactions with delivery_service, as consumer opinions are sharply divided... See more

Order

Consumers find order experiences to be mixed, as opinions and experiences vary significantly. On one hand,... See more

Customer service

Customers had ambiguous experiences with customer_service, reflecting a high level of disagreement among... See more

Quality

Reviewers highlight ambiguous aspects of quality, expressing deep concern over damaged shipments, unsealed... See more

Reviews shaping this summary

Rated 4 out of 5 stars

My complaint was finally resolved - After several useless e-mails and two negative reviews - and actually they sent me the promo gift I was not sent before... Niche-beauty beauty, that's what your cos... See more

Company replied

Rated 4 out of 5 stars

I am in love with Niche Beauty! To start with they deliver your order truly in max 3 working days... they always have a separate "sale"section - in case you want to shop out of a whm!- and, last b... See more

Company replied

Rated 4 out of 5 stars

I actually love Niche Beauty, and would buy more for it if only they stock my other favourite brand: Act and Acre!

Rated 4 out of 5 stars

Wonderful products! Only free samples were not satisfying

Company replied


Company details

  1. Beauty Product Supplier
  2. Cosmetics and Perfumes Supplier
  3. Health and Beauty Shop
  4. Perfume Store

Written by the company

NICHE BEAUTY is an online portal founded in Hamburg, Germany and we are dedicated to offer our customers exclusively, exciting and luxurious cosmetic brands from all over the world. Our niche brands were previously known only to insiders and are now available to all of our customers at https://www.niche-beauty.com/en-de/.


Contact info

3.9

Great

TrustScore 4 out of 5

3K reviews

5-star
4-star
3-star
2-star
1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

3.9

All reviews

(3,004)

836 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

Awful experience with horrible liquids

If there would be no stars, I would not give any. Bought the new it scent Perfume Mist de Guava and the 10ml same sample. Both box wrappings were unsealed and pre open, the transparent stickers broken.
If shaken before use, as recommended, soapy bubbles appear in the bottles. Consistence on the skin is slimy and sticky. The scent is absolutely artificial, non Guava at all and (in the case of the 10ml bottle) stinks like urea. The Quality for the price of 60 € is horrible. It can't be an original product at all. Hands off, it is scam.

July 20, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Hello,

we are very sorry to hear that you were disappointed with the products you received.

We would like to assure you that we only sell original and authentic products sourced through our official and trusted distribution channels. We take any concerns regarding product quality very seriously.

If a product does not meet our quality standards or you notice a potential quality issue, you are of course welcome to return it to us so that the case can be reviewed accordingly.

We are sorry that your experience did not meet your expectations and appreciate you bringing this to our attention.

Best regards,
Your Niche Beauty team

Rated 5 out of 5 stars

Fast shipping

Fast shipping, good offers, a good offer of products

July 14, 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Excellent

Excellent! Fast delivery and all products were in mint condition. Moreover, their customer service is very helpful snd responds quickly!

July 12, 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 2 out of 5 stars

Ordered a few body sprays from Phlur…

Ordered a few body sprays from Phlur from here before since it wasn't available anywhere else in Europe. Now it is available at local Sephora, however decided to order again since my first experience was fine, no complains. Second order, a complete different story. Ordered on the 29th of june and today is 13th of july and nothing, and the shipment is still yet to be prepared. Tried to email twice and they replied me with two vague general answers. Next time I will buy at Sephora even if its 1 or 2€ euros more, at least I know I will have a good experience.

July 13, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you for your feedback. We are sorry to hear that your second experience with us did not meet your expectations. We understand your frustration regarding the delay and the lack of a clear update on your order. We also regret that our previous responses did not provide you with the information you were hoping for.

We appreciate your feedback and will use it to improve our service. We hope to have the opportunity to provide you with a better experience in the future.

Your Niche Beauty Team

Rated 5 out of 5 stars

Great costumer experience

Good communication, fast delivery and great product. Thank you❤️

July 13, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 4 out of 5 stars

Wonderful products

Wonderful products! Only free samples were not satisfying

July 4, 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

I am shocked by the level of service…

I am shocked by the level of service your store provides, and I will never shop with you again. If you're aiming to attract premium customers, this is certainly not the level of service that will do it.

First, your delivery company claimed they couldn't deliver my order because they supposedly didn't have my phone number—even though it was clearly provided everywhere. I had to spend several days dealing with the courier service because of this.

Then I opened my package containing my Oribe shampoo and discovered that someone from your warehouse had actually opened the box just to shove a sample inside—one that I didn't even want or need.

WHAT IS THIS SUPPOSED TO BE?!

I strongly recommend that you train your staff more thoroughly before trying to position yourselves in the premium market.

Goodbye.

July 7, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are truly sorry to hear about your experience and understand your disappointment. Thank you for taking the time to share your feedback.

Our Customer Service team will review your case as a priority and will contact you as soon as possible to discuss the situation and work towards a suitable resolution.

We sincerely apologize for the inconvenience caused and appreciate your patience.

Your Niche Beauty Team

Rated 5 out of 5 stars

Ten out of ten delivery and product…

Ten out of ten delivery and product quality!

July 6, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Great online shop with excellent selection

This is such a great company. I have ordered from them several times. Delivery is quick, service is good, and the range of products is excellent. They’re my go-to for a selection of products that aren’t easily available in store. Highly recommend.

June 29, 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Quality products

Quality products, good communication and fast delivery!

July 1, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

Extremely disappointed with customer…

UPDATE 3: For those of you who are interested, I finally received a refund for my order. I think what finally helped was that I asked PayPal to step in two days ago whilst at the same time I was still receiving emails form them to keep waiting.

UPTADE 2: So, following my forth or fifth request for my order to be cancelled, I have been asked to wait a few more days for them to review my order. Again! This has to be THE WORST customer service experience I have had ever! I just don't understand how you Niche Beauty think this is acceptable!!!

UPDATE: I have been asked YET AGAIN to wait a few more days for an update. I have requested on three separate occasions for my order to be cancelled and refund to be processed and my request has been casually ignored for several days now!!!

Extremely disappointed with customer service! I placed an order 3 weeks ago. Within a couple of days I received tracking details and confirmation that my order has shipped. The tracking has been showing that the package has not yet been collected ever since. II have contacted customer service on numerous occasions and all they keep saying is that my order is under investigation and they will get back to me within a few days. That was 2 weeks ago and every time I ask for an update I get the same response. I contacted Niche Beauty via Instagram and was given the runaround to contact customer service. I have now asked for my order to be cancelled and have not received any response since. This is just unacceptable!!! I expect to receive a full refund by tomorrow, otherwise I will keep leaving bad reviews until this matter is resolved!

June 12, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you for your feedback, and we are very sorry for the experience you have described.

We understand your frustration regarding the lack of updates, the repeated delays, and your requests for cancellation and a refund. This is not the level of service we aim to provide.

We would like to assure you that we are currently reviewing your case in detail. A member of our customer service team will get back to you as soon as possible to clarify the situation and provide you with a clear resolution.

Thank you for your patience, and please rest assured that we are taking your concerns seriously.

Your Niche Beauty Team

Rated 1 out of 5 stars

Absolutely horrible, poorest customer service ever

Absolutely horrible. Claim fast delivery with 2-4 days time. I have an order in limbo for over three weeks now, it’s payed for and no one is helping me with this. When I hit my order number via global e it just says it’s being “processed”. Global e uses AI in the help center so that means no help at all. Several tickets have been opened but the issue has still not been resolved. And yes I’ve contacted the customer support mail directly via niche beauty as well three times via mail, I don’t even receive a mail back. Utterly frustrating and disappointing and just unacceptable.

Update: after my review here, finally some movement came into this matter and the delivery was sent out. After more than 4 weeks of waiting and several attempts on my side reaching out etc. I then finally received my order.

June 29, 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

Thank you for taking the time to share your experience. We sincerely apologize for the long delay and the frustration caused by the lack of timely communication. We completely understand how disappointing it is to wait several weeks for an order while not receiving the support you expected.

We are pleased that your order was ultimately shipped and successfully delivered, although we regret that it took far longer than it should have. Your feedback is very important to us and helps us identify where we need to improve, both in our communication and our order handling processes.

Thank you for your patience and for giving us the opportunity to resolve the situation. We truly appreciate it and hope to provide you with a much better experience in the future.

Kind regards,
Your Niche Beauty Team

Rated 1 out of 5 stars

I am extremely disappointed with Niche…

I am extremely disappointed with Niche Beauty's customer service. I ordered a Dries Van Noten fragrance set (Order #UKBIP2954187), but it arrived defective. Instead of 4 unique scents, the warehouse made a mistake and put two identical bottles of "Camomille Satin", completely omitting the "Rock the Myrrh" fragrance.
I have been trying to reach customer support for 5 days via email and the website contact form, but I am being completely ignored. For a luxury retailer, this level of service is unacceptable.
I demand that Niche Beauty contacts me immediately to resolve this and send the missing "Rock the Myrrh" fragrance. I have all the photo evidence ready. Please fix your customer care!

June 19, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

Thank you for taking the time to share your feedback. We are truly sorry to hear about your experience and completely understand your disappointment.

Please accept our sincere apologies for the error with your Dries Van Noten fragrance set and for the delay in receiving a response from our customer service team. This is certainly not the level of service we aim to provide.

We appreciate you bringing this matter to our attention. Our Customer Service team will be reaching out to you shortly to review the issue and work with you on a suitable resolution. We understand that you have photo evidence available, which will help us investigate the warehouse error regarding the missing "Rock the Myrrh" fragrance.

Thank you for your patience and understanding. We value your business and are committed to resolving this matter as quickly as possible.

Kind regards,

Niche Beauty Team

Rated 5 out of 5 stars

Reliable & fast

Reliable & fast. Placing an order and delivery is really smooth.

June 16, 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

was very disappointed with my order

was very disappointed with my order. The package arrived unsealed, and the perfume inside had leaked. Another perfume also appeared to have been used, as it was not full and the packaging looked tampered with. This is not the condition I expected for new products.

June 19, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are very sorry to hear about your experience.

We have not received an email complaint under this name. Kindly send your order number together with photos of the issue to customercare@niche-beauty.com so we can review the case and assist you further as quickly as possible.

Best regards,
Your Niche-Beauty Team

Rated 1 out of 5 stars

Extremely horrible experience

Extremely horrible experience. I ordered a product for delivery to my home and never received it. The tracking claimed it had been "picked up at a branch", yet I was never told the parcel had been sent to a pickup point instead of my address, I never collected anything, and I have no idea who did. When I contacted customer service, the only reply I received simply repeated the tracking information and made no attempt to address the fact that I had not received my order at all. No ownership, no investigation, no genuine help. The customer service has been the worst I have come across, and I am now having to pursue a refund through my bank. I would not recommend ordering here if you expect your order to actually arrive or any meaningful support if something goes wrong.

June 19, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are very sorry to hear about your experience and the inconvenience this has caused.

We have now sent you an e-mail regarding the current status of your order. Please reply there if there are any further questions so we can continue assisting you directly.

Best regards,
Your Niche-Beauty Team

Rated 5 out of 5 stars

Very good product portfolio

Very good product portfolio. Excellent products.

June 14, 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

From amazing products

From amazing products, great packing and fast delivery, top notch service.

June 8, 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Fast delivery

Fast delivery, beautiful package, easy shipping experience 💖

June 7, 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Reliable web shop with great products and awesome membership perks

Good customer service, quick delivery and a really nice selection of products. The website is very easy to navigate and the membership deals they offer are very nice. Highly recommend.

June 6, 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look