NICHE-BEAUTY.COM Reviews 

3,022
TrustScore 4 out of 5

3.9

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Review summary

Created with AI, based on recent reviews

Evaluating 263 reviews, reviewers had a great experience with this company. Customers frequently praise the wonderful and wide selection of unique beauty products and popular brands that are often difficult to find in local stores. Many consumers also warmly appreciate the remarkably fast delivery times, excellent secure packaging, and the lovely free samples included generously with their purchases. However, some people mentioned experiencing frustrating issues regarding receiving incorrect items or discovering that important parts of their orders were completely missing. A few reviewers also noted significant delivery delays and expressed deep dissatisfaction when customer support failed to respond to their urgent inquiries in a timely manner.

What people talk about most

Product

Clients share positive opinions on product quality, praising the wide variety of exclusive items, niche... See more

Delivery service

Users describe ambiguous interactions with delivery_service, as opinions on shipping times and reliability... See more

Order

Reviewers mention ambiguous feedback about order experiences, highlighting a sharp contrast in customer... See more

Customer service

Consumers find customer service to be ambiguous, experiencing a wide range of highly mixed reactions. While... See more

Quality

People report ambiguous experiences with quality, revealing a wide divide among consumers. While many... See more

Reviews shaping this summary

Rated 4 out of 5 stars

My complaint was finally resolved - After several useless e-mails and two negative reviews - and actually they sent me the promo gift I was not sent before... Niche-beauty beauty, that's what your cos... See more

Company replied

Rated 4 out of 5 stars

I am in love with Niche Beauty! To start with they deliver your order truly in max 3 working days... they always have a separate "sale"section - in case you want to shop out of a whm!- and, last b... See more

Company replied

Rated 4 out of 5 stars

I actually love Niche Beauty, and would buy more for it if only they stock my other favourite brand: Act and Acre!

Rated 4 out of 5 stars

All in all the experience is good, but delivery times should be definitely improved.

Company replied


Company details

  1. Beauty Product Supplier
  2. Cosmetics and Perfumes Supplier
  3. Health and Beauty Shop
  4. Perfume Store

Written by the company

NICHE BEAUTY is an online portal founded in Hamburg, Germany and we are dedicated to offer our customers exclusively, exciting and luxurious cosmetic brands from all over the world. Our niche brands were previously known only to insiders and are now available to all of our customers at https://www.niche-beauty.com/en-de/.


Contact info

3.9

Great

TrustScore 4 out of 5

3K reviews

5-star
4-star
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1-star

Asks customers to review

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3.9

All reviews

(3,022)

852 reviews in the last 12 months

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Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Good quality

Good quality, easy ordering, quick delivery.

April 16, 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

Order opened and no answer from Niche

I received my order on Wednesday, the shower gel was opened, without the safety seal and leaking inside the box. I inmediately contacted Niche by email, asking for a refund since the product is half empty. Today Monday they are still not answering. This is not the worst part. This is the second time in a row that I receive an opened product without the safety seal and last time they sent me the product 3 weeks later after several emails. The customer service is not good, the delivery is becoming slow and I have being a customer for almost 4 years, spending a lot of money, VIP customer named by them and not seeing the privilege. Probably they are going to reply this review faster than the email that I sent them. I gave them a second chance by buying again from Niche but I dont think I am going to be a Customer anymore.

April 8, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are very sorry for the inconvenience caused and truly understand how frustrating this situation must be, especially as a long-standing customer.

We also sincerely appreciate your feedback and your continued trust over the years.

Please rest assured that your case is already under review. We will contact you directly as soon as possible with a suitable solution.

Kind regards,
Your Niche-Beauty Customer Service

Rated 1 out of 5 stars

I placed my first order couple of month…

I placed my first order couple of month ago — the package never arrived. What followed was over a month of back-and-forth with customer service, where I had to repeatedly provide screenshots proving non-delivery. To make matters worse, their team kept referencing DHL tracking when the actual carrier was Poste Italiane, showing a clear lack of coordination internally.
After six weeks of persistence on my end — and only after I formally requested an investigation — I was finally refunded. No proactive follow-up, no accountability.
Disappointing first experience. I would not recommend.

January 27, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

Hello dear customer,

We are sincerely sorry for the inconvenience you have experienced and fully understand your frustration regarding this situation.

In order to review your case and provide you with a quick solution, could you please share your order number with us? We would also like to clarify that our carrier is DHL. DHL hands over the parcel to the local post or carrier when the parcel arrives in the destination country.

As soon as we receive this information, we will do our best to investigate your request and assist you accordingly.

Thank you in advance for your reply.

Kind regards,
Your Niche-Beauty Customer Service

Rated 5 out of 5 stars

Great experience overall

There was a great selection of stock listed on the site, the price was great for the item I purchased and I had no issues buying through niche-beauty.

April 20, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

Beware of this company!

[Update] Since the company replied here and not to the many emails I’ve sent, here’s the order number YGVNX2843047. I am still waiting for you to do anything about it.

I placed an order and immediately after I asked them to cancel it. I sent them multiple emails about it, they ignored me and sent the package anyway.
When I received it I noticed that they didn’t even send me the item I paid for. In the package there were only free samples…
I now have neither the item I paid for, nor
my money.
They do not reply to any e-mails, even though they are very active on their socials meaning they just ignore customers they have scammed.
Please stay away from Niche Beauty as they do not care for their customers and scam them.

April 16, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear customer,

We are very sorry to hear about your experience and truly understand how concerning this situation must be.

However, after checking our system, we were unable to find any order or previous email correspondence associated with the email address provided in your review.

To ensure we can properly investigate and assist you, we kindly ask you to contact our customer service directly at customercare@niche-beauty.com
with your order details.

We take such matters very seriously and will do our best to resolve this for you as quickly as possible.

Kind regards,
Your Niche-Beauty Customer Service

Rated 5 out of 5 stars

Overall Experience

Niche Beauty has a variety of products, ranging from skincare to perfume and make-up. The delivery service is great and accesible-my order came after 5 business days, which is average. The order did not come damaged and the product inside (a body mist) wasn't damaged or opened, the hand cream was a little bit dented-however, it makes sense because it is a aluminium tube.

April 12, 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

very disappointed ,i paid 14,95 euro…

very disappointed ,i paid 14,95 euro for express delivery 1 day, not shipped yet and no body answers my emails.
Scammers , sure ill lost my money but you from Niche beauty are scammers.

People , please be careful who you trust for your shopping online-

30 April 2026 UPDATE- Absolutely nothing, after more 2 weeks from my purchase , just an email that says I’ll receive a refund for the express delivery within 7 days( never received a refund, this was 21 April) with a sorry , and discount code!!! Who will buy again? no money back and no answers to my emails! Scammers!!!!!!
Apparently, the only solution is legal action.

April 16, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,
We’re very sorry to hear about your experience and completely understand your frustration.
We have looked into the issue with your delivery and already forwarded your case to the responsible department for further clarification. We also sent you an email to inform you that the case is currently under review.
In the meantime, we have issued a refund for the express delivery fee.
Please rest assured that we are a legitimate business and take our customers’ trust very seriously. What you experienced today is certainly not the standard we aim to provide, and we sincerely regret that your experience has led to this impression.
As soon as we receive feedback regarding your shipment, we will reach out to you again with an update.
Thank you for your understanding.

Kind regards,
Your Niche-Beauty Customer Service

Rated 2 out of 5 stars

Late delivey, broken item, no communication

I ordered express delivery in 2 days. After 5 days my order was even not packed on their side. When I reveived the order, one item in glass was broken. I raised mail complaint, no feedback, no communication, no solution. Would you order again with such company?

April 5, 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We are very sorry for the inconvenience caused and fully understand your frustration, especially given the delay and the issue with your order.

Due to a system failure, there were delays in processing shipments. We informed you via email about this situation. Please rest assured that this is not the standard we aim to provide, and such disruptions are not the norm for our service.
Your parcel has now been shipped, and we will reach out to you again via email with the shipment details.

Regarding the broken item we also reached out to you about that and asked you for pictures of the item so that we can assist you.
Thank you for your understanding.
Kind regards,
Your Niche-Beauty Customer Service

Rated 1 out of 5 stars

Awful experience.

Awful experience.
They said at checkout I would get my order April 8th. Then they said if I don't get a shipping notice until April 8th to email then. I have sent 2 email with no reply. Do not spend you money here.

April 8, 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear customer,

We are sincerely sorry for the inconvenience you have experienced and fully understand your frustration regarding this situation.

In order to review your case and provide you with a quick solution, could you please share your order number with us?

As soon as we receive this information, we will do our best to investigate your request and assist you accordingly.

Thank you in advance for your reply.

Kind regards,
Your Niche-Beauty Customer Service

Rated 5 out of 5 stars

Great choice of products to choose…

Great choice of products to choose from. Quick delivery.

April 9, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

Thank you for your review.

According to the tracking information from DHL, your parcel was delivered on 14.04.2026.

We have already sent you an email regarding this matter. If you have not received the parcel, we kindly ask you to reply to our email so that we can further assist you with the next steps.

Kind regards,
Your Niche-Beauty Customer Service

Rated 1 out of 5 stars

Terrible customer service

Terrible customer service - product old stock as discontinued everywhere else and lumpy. Returned only to have £20 deducted from my refund for costs and not refunded initial shipping either so I lost £30 on shipping on a faulty product. They received the returned item THEN asked me to provide a video showing the fault even though they now have the item not me! Have gone to my bank!

April 8, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

We’re very sorry to hear about your experience and truly understand your frustration.

After reviewing our system, we were unfortunately unable to find any prior email from you regarding this complaint. For international shipments, returns are not free of charge. As outlined on our website, if an item is returned without prior contact with our customer service regarding a defect, the return shipping costs are deducted from the refund.

That said, we absolutely want to resolve this matter for you. We will reach out to you directly to review your case in detail and find a suitable solution.

Kind regards,
Your Niche-Beauty Customer Service

Rated 5 out of 5 stars

Very fast delivery

Very fast delivery, exactly as written 2-3 days, exact order, I am very satisfied, thank you!

April 4, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Very satisfied

The order arrived quickly and included plenty of samples. I'm very happy with my first order.

April 3, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

Poor customer support, late delivery, damaged product packaging

Poor customer support; premium delivery took two weeks to arrive... If I didn't raise a question about where my parcel is, I would never have been even notified that it arrived... They let me know A DAY AFTER it arrived at the post office, and I paid for home delivery. Products came covered in some kind of cardboard cust, and the aluminum tube from the Aesop cream was all hammered. Overall, terrible experience for such a niche price point.

March 31, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear customer,

We are sincerely sorry for the inconvenience you have experienced and fully understand your frustration regarding this situation.

In order to review your case and provide you with a quick solution, could you please share your order number with us?

As soon as we receive this information, we will do our best to investigate your request and assist you accordingly.

Thank you in advance for your reply.

Kind regards,
Your Niche-Beauty Customer Service

Rated 5 out of 5 stars

Amazing first experience

I was searching for Phlur body mists and Niche-beauy had some great options and free shipping above 45,95 euro to my country. I heard only good things about the site, so I decided to purchase. When registering I was offered to join the Club, which I did, because earning points and saving is always great. I was pleasantly surprised by the option to get a welcome box full of goodies for free. The shipping was fast and packaging amazing. I am very satisfied with my order and my welcome box and will definitely purchase again.

March 26, 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 5 out of 5 stars

Fast delivery and package arrived in…

Fast delivery and package arrived in perfect condition

March 27, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

Rated 1 out of 5 stars

Don't buy from this Website

Customer Service takes days to reply, Return at your own expense and organisation

March 27, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

Thank you for taking the time to share your feedback. We are sorry to hear that your experience did not meet your expectations.

We understand how important timely responses and a smooth returns process are, and we regret any inconvenience caused. Due to a high volume of inquiries, our response times may occasionally be longer than usual, but we are continuously working to improve our service.

Regarding returns, we aim to keep our policies transparent, including any associated costs and procedures, and we are always here to guide our customers through the process.

If there is anything still unresolved, we kindly invite you to contact our customer care team (customercare@niche-beauty.com) with your order details so we can assist you further and work toward a satisfactory solution.

Thank you for your understanding.

Kind regards,
Your Niche-Beauty Team

Rated 1 out of 5 stars

Order never received.

I never received my order. NICHE BEAUTY evaded my requests for a refund for the undelivered goods for nearly two months. The matter was only resolved when I contacted the DOUGLAS Group headquarters. Within 24 hours of forwarding them the email trail evidencing the NICHE BEAUTY behaviours, a refund was issued. I suspect other reviewers may be correct in identifying a scam by NICHE BEAUTY that the DOUGLAS Group are keen to distance themselves from.

March 23, 2026
Unprompted review
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Dear Customer,

Thank you for your feedback. We are sorry to hear about your experience.

Unfortunately, we are unable to locate your case based on the information provided in your review. We kindly ask you to share more details about your order so we can investigate this matter further.

If your issue has not yet been resolved, please contact our customer care team directly at customercare@niche-beauty.com, including your order number and any relevant information. Our team will be happy to assist you as quickly as possible.

We appreciate your cooperation and look forward to resolving this for you.

Kind regards,
Your Niche-Beauty Team

Rated 5 out of 5 stars

Super quick delivery and big variety of…

Super quick delivery and big variety of products 👍🏼

March 18, 2026
NICHE-BEAUTY.COM logo

Reply from NICHE-BEAUTY.COM

Thank you very much for your trust and positive review. We are pleased that you are satisfied with our services and products.

Your feedback is important to us and we are committed to meeting your expectations in the future.

We look forward to many more positive experiences with you. Your Niche-Beauty.com Team.

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