My second treatment with El and again I'm delighted with the result. I think the real difference with El is that she really knows her stuff technically, but she is also a complete artist. As a male, I... See more
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Love my eyeliner SPM from El! She took so much time to walk me through the process and we did not start until I was completely happy with what we had planned- and she was so patient with me tweaking b... See more
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I’ve seen El a number of times for a few years for eyebrow microblading and eyeliner tattoo. She fixed a botched job by another professional’ and has looked after my annual touch-ups. I simply would n... See more
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Just had my annual eyebrow renew after having them first done by El last year. My eyebrows were perfect for the whole year & are now refreshed for another year. Really natural looking brows. No re... See more
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Company details
Written by the company
El is a multi-award-winning Practitioner, with 33 national and global awards up to date in the fields of Microblading, Permanent Makeup, Scalp Micro Pigmentation (SMP), Medical Tattoo / Medical Micropigmentation she is a widely recognised as a leading expert in cosmetic and medical tattooing, both in UK and internationally. El is also a judge, demonstrator, speaker, and educator at UK and global conferences and events. Several of her articles for the PMU industry have been published by the Society of Permanent Cosmetics Professionals (SPCP) & Team Micro, as well as Safety in Beauty. El Truchan is also the owner of: • Perfect Definition • Scalp Micro Definition • Perfect Supplies PMU & Tattoo • and co-owner together with Natalia Kwiecinska of Perfect Definition Academy El holds an international accreditation and is a member of SPCP and Royal Society of Medicine. She has been a full-time Practitioner in the field of Permanent Cosmetics since 2014 and has been an educator since 2016. She has trained for the most prestigious academies: Nouveau Contour & KB Pro for 7 years. El's expertise lies in exploring less-covered and less-known areas of permanent makeup while pioneering advanced techniques within the industry. She has a special focus on male eyebrows treatments, including microblading and permanent makeup solutions, demonstrating leadership by example and pushing boundaries to elevate the standards of the field. Additionally, she is at the forefront of developing innovative approaches, particularly in medical tattooing and restorative treatments like webbed toes and lost finger-nail and toenail medical tattooing. Her commitment to safety has been recognised with one of the industry's most prestigious awards: Safety in Beauty - Best PMU Practitioner 2023. El's original background is in the financial industry, where she worked as a stockbroker in London (2006-2014). Because of her professional background, she understands how to deliver well-created courses to people from all backgrounds. ACHIEVEMENTS: • Demonstrator @ UKPMU Conference April 2025 (upcoming) – Male Eyebrows (live) • Speaker and Judge @ CISMN Monterrey Mexico (upcoming) 2025 • Ambassador @ Brazil Grandslam PMU Conference & Championship Nov 2024 and Live Speaker 2025 • Speaker and Demonstrator at Meeting of Minds, Team Micro SMP Conference October 2024 in NY (live) • Demonstrator @ WULOP Ireland Sep 2024 (live) – Male Brows • Speaker and Demonstrator at PMU Indonesia Festival August 2024 (live) - Male Eyebrows • International Judge & Ambassador at ACPF ASIA Live July 2024 (live) • Demonstrator at PMU WORLD STARS in Poland (live) Warsaw April 2024: Male Eyebrows • Demonstrator at UK PMU Conference: Freckles & Beauty Spots : London September 2023 • Speaker, Demonstrator and Judge at Meeting of Minds, Team Micro SMP Conference 2023 in Manchester (live): - Live Demonstration of Male Eyebrows Microblading & PMU - Speaker: Unlocking the Path: Expanding from SMP to Other Male Treatments • Speaker at WULOP Ireland 2023 (live) – Topical Anaesthetics • Speaker at Team Micro Online 2023 – X Files Archives: The Mystery Behind the Topical Anaesthetics (online) • Speaker at AAM 2023 (online) Webbed Toes Separator Medical Tattoo • Demonstrator of the Webbed Toes Medical Tattoo on PMU Worlds UK June 2023 (online) • Judge at the 5th Worldwide PMU Festival Japan 2023 (live) • Demonstrator of Male Eyebrows procedure at Meeting of Minds by Team Micro, Global Conference and Awards October 2023 (live) • Judge at the January 2023 PMU STAR Awards: Facial Features Restoration category (online) • Speaker & Demonstrator: Male Microblading @ Team Micro LIVE SMP & PMU global Conference 2022 (online) • Judge at Time to Shine UK - Permanent Makeup Competition & Awards 2021 by PMU Circle (live) • Speaker at the Meeting of Minds International Scalp Conference 2021 - Infection Control (online) • 2015, 2016 & 2017 - Live Demonstrator at Excel London & Olympia Beauty Shows for Nouveau Contour & KB Pro AWARDS: • Finalist Top 10 Global Best Natural Hairline – Meeting of Minds Awards 2024 New York • Winner of BSA 2.0 ACPF Global Top30 Beauty Success Award 2024 • Winner of Safety in Beauty Awards - Best PMU Practitioner 2023 • Winner of English Hair & Beauty Awards 2022 unbeaten 3 years champion – Permanent Makeup Specialist of the Year • Finalist Best Beauty Business of the Year 2022 - Safety in Beauty Awards • 1st place GOLD Winner Microblading Specialist of the Year 2022 – British Hair & Beauty Awards 2022 • 1st place GOLD Winner Permanent Makeup Specialist of the Year 2022 – British Hair & Beauty Awards 2022 • 2nd place Silver Winner Scalp Tattoo Expert of the Year 2022- British Hair & Beauty Awards 2022 • 2nd place Silver Winner Medical Tattoo Expert of the Year 2022 – British Hair & Beauty Awards 2022 • 3rd place Bronze Winner Aesthetic Tattoo Artist of the Year 2022 – British Hair & Beauty Awards 2022 • Runner up Medical Nipple Areola Tattoo Artist of the Year 2022 – UK PMU Conference & Awards 2022 • Winner of Highly Commended Award: Best Beauty Business of the Year – Safety in Beauty Awards 2021 • 1st place GOLD Winner Microblading Specialist of the Year 2021 – British Hair & Beauty Awards • 2nd Place SILVER Winner Permanent Makeup Specialist of the Year 2021 – British Hair & Beauty Awards • Winner of London Prestige Awards 2020/2021 – Medical Micropigmentation Clinic of the Year • Winner 3rd place Medical Areola Micropigmentation Artist of the Year 2021 UK ( MPUK21). • Winner 3rd place Medical Micropigmentation Specialist of the Year 2020 – The British Aesthetics Awards • Triple Finalist in the Micropigmentation UK (MPUK20) Awards in Scalp Micropigmentation, Areola Tattoo and Microblading categories • Winner of English Hair & Beauty Awards 2019 – Permanent Makeup Specialist of the Year 2019 • Winner of London Prestige Awards 2019/2020 – Permanent Makeup Clinic of the Year • Winner of London Hair & Beauty Awards 2019 – Permanent Makeup Specialist of the Year 2019 • Finalist in the Official Makeup Awards 2019 – Permanent Makeup Specialist of the Year • Highly Commended Permanent Makeup Specialist of the Year 2018 – London Hair & Beauty Award 2018 Published Industry Author by SPCP and Team Micro Key fighter for rights for showcasing the Medical Nipple & Areola tattoo treatments on social media platforms. It was previously banned by Facebook and Instagram until our most recent protest where the agreement was achieved of allowing Artists to post their transformations on their accounts.
Contact info
Salisbury House, 29 Finsbury Circus, EC2M 5QQ, London, United Kingdom
- 02080221267
- info@perfectdefinition.co.uk
- perfectdefinition.co.uk
5.0
Excellent
346 reviews
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El is excellent
El is excellent. I've been going for 6 years for eyebrow microblading and highly recommend!
May 15, 2025
Unprompted review
Reply from Perfect Definition
Thank you for the loyalty and a kind review !
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El did an amazing job with my eyebrows.
El did an amazing job with my eyebrows.
They look very natural, the shape and colour are just right. I am very pleased with them. As well doing an expert job, El has a lovely nature. She is kind, patient and takes her time.
Her associate, Natalia, is on the ball with scheduling and rescheduling and always replied promptly.
March 25, 2025
Unprompted review
Reply from Perfect Definition
Thank you for such lovely review ! We are super grateful !
Permanent eyeliner
This was my second time visiting El. I am really delighted with the results, again! - it's made such a difference! I thoroughly recommend El, she's amazing!
April 29, 2025
Unprompted review
Reply from Perfect Definition
Thank you for such lovely review ! Absolutely pleasure !
Fantastic care
Fantastic care. Result better than could have hoped for.
April 28, 2025
Unprompted review
Reply from Perfect Definition
Thank you so much for the kind review and it was a pleasure assisting you
El did an amazing microblading refresh
El did an amazing microblading refresh. I always get a lot of compliments on my eyebrows, and people do not realise they are microbladed. Perfect job, just how I like it! Enhanced natural beauty.
April 10, 2025
Unprompted review
Reply from Perfect Definition
Thank you for an amazing review and I'm always here to help! See you next year !
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Microblading thin blonde eyebrows with El
I have seen El now about 5 times over several years for eyebrow microblading. I have thin blonde eyebrows and they are naturally a bit patchy and one sits higher than the other. El has a great eye for symmetry and drew the lines on in pencil so I could see and make sure I was happy before we went ahead. She has made them look so much more symmetrical but still they are subtle and look like my brows, so I felt confident going back to work after the session. Her aftercare is exceptional and the price for the initial session and a subsequent touch up is very reasonable for such a professional service which lasts for many months, and I simply wouldn’t trust anyone else with my brows. She is an expert in her field.
April 8, 2025
Unprompted review
Reply from Perfect Definition
Thank you for trusting me with your Eyebrows and such a lovely review !
I highly recommend El and Perfect Definition 💯
I had my annual top up with El in December, and she has done another outstanding job. My brows healed perfectly and look amazing, I’m so happy. Thank you!
December 18, 2024
Unprompted review
Reply from Perfect Definition
Thank you so much for your loyalty and the lovely review !
Fresh Brows!
I have been for my first brow top-up treatment. As last time El was utterly professional, she communicates the whole process in depth. She takes time with you to ensure that you are informed and happy with the process and the outcome. Natalia was equally professional and friendly with the booking and consent procedures. I know I will have the perfect brow for me. I thoroughly recommend Perfect Definition.
February 17, 2025
Unprompted review
Reply from Perfect Definition
Thank you so much for the kind review and your trust
Very good experience
I recommend El for Eyebrow Microblading. I hadn't done anything like this before. I chose to go with the (paid for) Consultation appointment in advance of having the treatment. El described the treatment and drew with an eyebrow pencil what my eyebrows would look like and took photos for me to take away. That gave me time to think it over (it took me months) before booking my treatment appointment. As others have said in their reviews, El is very professional and takes good care of you during the treatment. Personally I think my 'new' eyebrows make a difference to how I look and, for me, it was worth the investment. One tip, be sure to carefully check the location and allow plenty of time to get there, it's close to Canary Wharf but the first time I wasn't sure exactly how to find the place, so I recommend allowing extra time.
October 31, 2024
Unprompted review
Reply from Perfect Definition
Thank you very much for such a kind review! I'm glad I could help!
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El Thank you for sharing your gifts…
El Thank you for sharing your gifts with the world and changing my life! You truly are an Angel on earth! EL is a master of her craft and has taught me so much, look no further!
December 17, 2024
Unprompted review
Reply from Perfect Definition
Thank you for the lovely testimonial and I'm so glad I could help!
High quality microblading
This is my third time when I had my eyebrows done by El and I keep coming back and recommend El to everyone who praises my eyebrows 🙂. The shape, colour is just all as it should be. The tint El uses in her practice is of high quality and stays on eyebrows for the entire time it said it would stay. I am definitely back next year for a colour boost!
December 17, 2024
Unprompted review
Reply from Perfect Definition
Thank you so much for the kind review! Glad I could help!
High quality microblading
This is my third time when I had my eyebrows done by El and I keep coming back and recommend El to everyone who praises my eyebrows 🙂. The shape, colour is just all as it should be. The tint El uses in her practice is of high quality and stays on eyebrows for the entire time it said it would stay.
December 17, 2024
Unprompted review
Reply from Perfect Definition
I am so happy to hear that and than you so much for the lovely review!
I love my new eyebrows
I love my new eyebrows, they are so natural and the colour is just perfect for my complexion. El has been fantastic, she is so professional and very talented. I would highly recommend El to anyone.
November 12, 2024
Unprompted review
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Highly recommended
El is an amazing professional who helped me regain much of my self-esteem through her treatment. I had a car crash years ago that left me with a long scar across my eyebrows. Now, after all this time, I finally have beautifully defined brows. Thank you, El!
October 29, 2024
Unprompted review
Expert microblading that transformed my brows - 100% recommend!!
I’ve been seeing El for over 3 years now for eyebrow microblading and I honestly wish I had gone sooner! After years of overplucking my brows were thin and pretty much non-existent but El has completely transformed them. Her expertise and eye for detail have completely restored my brows, giving them a natural shape that finally makes me feel confident going out without any brow makeup. Her skill is unmatched and I couldn’t be happier with the results. I’ll definitely keep coming back for my touch-ups, thank you El!
October 19, 2024
Perfect indeed
El is meticulous and explained the process in a detailed and efficient way. Her steady hand guaranteed a perfect result.
October 1, 2024
Unprompted review
Eyebrow Microblading
I had my eyebrows microbladed and El was incredibly patient and accurate throughout the whole process. She really listened, gave options, and explained each step to ensure the outcome was exactly as I wanted. Would highly recommend!
June 24, 2024
Unprompted review
Reply from Perfect Definition
Thank you so much and im very grateful for choosing me.
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Could not be happier, money well spent!
I had my eyebrows done, best money I ever spent! The result is unbelievable, my husband could not believe it was a tattoo. El is lovely, yet super professional and I would recommend her to anyone who wants to get their eyebrows done with this amazing hyper realistic style.
September 23, 2024
Unprompted review
Reply from Perfect Definition
Thank you so much for the kind review! Absolute pleasure working with you!
Great experience
I just finished my permanent eyeliner and I couldn't be happier. El is such an amazing professional, she works very meticulously and the results are perfect! She kindly explains the entire process thoroughly so you are fully aware of all the phases of the healing process. I highly recommend her. If you are thinking of treating yourself, you won't regret :)
September 16, 2024
Unprompted review
Reply from Perfect Definition
Thank you so much for the lovely review and it was an absolute pleasure !
Eyebrows and eyeliner!
I had my eyebrows and eyeliner done with El. She took the time and attention to get it looking right. She works professionally and with great care too. Highly recommend!
September 3, 2024
Unprompted review
Reply from Perfect Definition
Thank you so much for your lovely review and it was a pleasure!
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