EE Store Reviews 

23,582
TrustScore 3.5 out of 5

3.6

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Review summary

Created with AI, based on recent reviews

Looking at 131 reviews, most reviewers were somewhat happy with their experience overall. Active consumers generally find the prices very competitive and truly appreciate the prompt delivery times for their purchases. Many people mention that placing an order online is simple and efficient, while the items usually meet their everyday expectations. Some reviewers were not happy with the delivery service, noting that packages occasionally arrived damaged or experienced significant delays. Other shoppers also pointed out problems with items arriving with incorrect specifications or unexpected software issues upon opening the box. Buyers additionally shared frustrations regarding unhelpful customer support when trying to resolve warranty questions or return processes.

What people talk about most

Product

Reviewers mention ambiguous feedback about product quality, as experiences vary significantly among... See more

Delivery service

People report ambiguous experiences with delivery service, reflecting mixed opinions among reviewers. While... See more

Order

Customers had ambiguous experiences with order processes, reflecting a clear divide in consumer feedback.... See more

Price

Consumers find price to be positive and note that items are reasonably competitive and very reasonably... See more

Service

Customers consistently note ambiguous experiences with service. Reviewers frequently report frustration with... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Digital Voice adapter sent in good time once order placed. Placing order with EE was straightforward after having to do research and determining that I need to order adapter separately. Unsure why it... See more

Rated 4 out of 5 stars

Unsure as an old person what the changes mean but was informed that I will require an adapter for the new phone system. Ordering was simple and efficient. Delivery was prompt and perfectly packed. Sti... See more

Rated 4 out of 5 stars

Great products and at a great price, would be 5 star but my order came at the same time in two different vans and a day or two earlier than told but it wasn’t a problem

Rated 3 out of 5 stars

The product, a gaming chair, was superb qulaity for an unbeatable price. Ordering it was a different matter and I spent the best part of 2 hours one night trying to place, pay and receive confirmatio... See more


Company details

  1. Electronics Store
  2. Cell Phone Store
  3. Hi-fi shop
  4. Photo Shop
  5. Telecommunications Service Provider
  6. TV store

Written by the company

As BT and EE’s online retailer, you’ll find fantastic offers on the latest technology from some of the world’s biggest brands. As well as products you'd expect, like home telephones, we also have everything you need in Gaming, computing and to turn your home into a smart home with the latest in smart lighting, heating, security and entertainment. At EE Store (formally BT Shop) you can find the latest smart home products from the likes of Amazon, Google, Hive and Nest – to name a few. Whether you need a smart thermostat or smart speaker, we’ve got you covered. As well as the latest in smart home, elevate your home entertainment experience with 4K Ultra HD smart TVs and soundbars from brands like LG and Samsung. We’ve also got a range of computing products, including laptops, tablets and desktop PCs, from brands like Apple, ASUS, HP and Lenovo. Maybe you want the latest smartphone? Find the latest models of the Apple iPhone, Samsung Galaxy and Google handsets in our online store. Gamer? We've got you covered with consoles from Sony PS5, Xbox and Nintendo and a range of PC gaming products. Dedicated team Our customer service agents are on-hand to help you Monday to Friday, 9am – 5pm (excluding Bank Holidays). Our customer service agents and online team are located in the same office, so whether you’ve got a question about your order, or about the website itself, expect a quick answer and resolution from the team. A brand you can trust EE Store is the online destination for all your tech needs, and the new name for BT Shop – that’s because BT and EE are part of the same family. BT and EE. Better as one. We already give you broadband you can rely on including Full Fibre, the UK’s most reliable broadband technology. We’re part of the same family as EE, the UK’s best-performing mobile network, so we can give you a better connection wherever you are. And, together, we’re giving you a better deal, too. That's why it's the perfect time for BT Shop, to become EE Store.


Contact info

3.6

Average

TrustScore 3.5 out of 5

24K reviews

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1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Hasn’t replied to negative reviews

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3.6

All reviews

(23,582)

39 reviews in the last 12 months

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Rated 1 out of 5 stars

I bought two VR headsets

I bought two VR headsets, each with a £50 EE Game Store voucher and the inclusion of the Batman VR game.

They never provided me with the codes, and the promotion for that game ended months ago, but they were still advertising it.

I spoke to 4 people, 4! Not one of them has been able to sort out my complaint. All 4 have said they will contact the teams to get the codes and vouchers, etc, but they never respond. It's been 6 weeks!

One customer service rep gave me their email to chase it up. But they won't respond to that either!

August 13, 2025
Unprompted review
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Rated 1 out of 5 stars

Lost voucher. No solution offered

Ordered a memory card and took advantage of a 10% discount code I had. Order went through ok but a couple hours later I had an email to say my payment had been declined. Had to reorder and couldn't reuse the 10% code. When I emailed EE asking for a new code they declined saying it was one time use despite not fulfilling that particular service. Second time I've had poor service. Great mobile network. Poor retailer.

August 5, 2025
Unprompted review
Rated 5 out of 5 stars

Printer ink

I ordered printer ink from their website, which was well priced and arrived freepost very quickly. Really appreciated and will certainly buy from them again.

August 4, 2025
Unprompted review
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Rated 1 out of 5 stars

Great offers but poor customer service

Great offers but absolutely poor customer service responses by only email, 3 days for replies and even then poor level of investigation and clarity when not receiving the office 365 email for digital download link, stopped me accessing my files for 1 whole week, now waiting for refund response whilst I pay a little more at another retailer to get the digital download much faster and live customer service to resolve any issues straight away not one week later...im expecting refund to be processed in 3 weeks at this rate! Not happy not good especially being a mobile EE customer with 4 lines! May have to have a rethink due to the massive inconvenience this has caused!

August 1, 2025
Unprompted review
Rated 1 out of 5 stars

Edgware broadwalk EE store.I have had…

Edgware broadwalk EE store.I have had issues with this store about 2 years ago , which was their staffs unprofessional attitude and I went in there because they were a new set of staffs . However their attitude is pathetic. They are taking advantage of people like myself that are not conversant with contract deals. I wonder how many vulnerable people they have scammed due to their inability to confront their dishonesty. The only reason why we go Into stores is to have a face to face experience and to be able to trust the agent and to be rest assured of a stress free over the phone experience. Unfortunately, it's the opposite as the store contract is so bad that their is no cooling off period which you are not told about. If there is a fault with the new gadget purchased they dont replace it rather they send you on errand to the manufacturer. They don't care. The worst of it is that they Lie to you to make sales and when they make this fraudulently sales they congratulate each other right in your face and order food for job well done. Unprofessionalism is their motto for the day.
I went in to get 2 phones and they ended up selling me a tablet fraudulently. They told me it came with the phone I was buying only for me to confirm with customer service over the phone and I was told I will be paying 14pounds for 3 years for a tablet I was told was free on the purchase day. I went back to return it and they said they told me. Apparently it was their word against mine. So if you will be going to the store to purchase , let them know you will be recording their conversation. They also lied that when I came back to the store I was aggressive. Mind you they have already upset me for their dishonesty and I was observed but aggressive that was their manager by the name Jay. He did not have a resolution at hand. Did no investigation but was through with me within 2 mins .. I wasn't surprised because he was in on the fraud. Fortunately for me I was vindicated when I raised it up with their retail customer service, who looked into it. Because Pratt was God sent. She did a thorough review of the case and found out that they did not add the tablet sold to me on the contract that I signed but added to their copy of agreement. I Was advised to return it and what ever amount has been deducted will be refunded to me. Thank you again Becca Pratt for seeing this through. I was going to leave EE because of this experience but because of the positive outcome , I have considered giving EE another chance. If you ever want to buy from store make sure you check your prices on the phone before going in to store. I am aware they sold me at a higher price but next time I will stick to phone experience. Thank you again Becca Pratt and I hope EE REWARDS you for your hard work. And as for the store guys. Jay the manage and Abass the agent... who thinks he has got a charm by referring to me as aunty... stop taking advantage of people. Do your work with dignity and probably give them better customer service training for future customers as for me. I can never go back there.

Bunmi

July 26, 2025
Unprompted review
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Rated 5 out of 5 stars

Good experience

I bought a watch which was on offer for a good price. Easy to order and I was kept up to date with emails, from confirming receipt of the order to dispatch and estimated date for delivery. Delivery was via DPD, I think, and they also confirmed when they had received the item and when they would deliver. For me everything went smoothly.

August 3, 2025
Unprompted review

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