The company lies about using AI chatbots.
I was hopeful that this company could save me thousands on braces. But when I started asking questions using the site's chat feature, it became clear very quickly that "Ele" was AI.
Not a problem; even canned responses can be helpful. I figured it would escalate me to a real person at some point... like after I'd sent photos of my son's teeth from several angles, which "Ele" pretended to have sent on to a panel of dentists for review.
I was pretty worried that my son's teeth were too crooked for DIY aligners; the Smilepath website said they can treat "mild to moderate" crowding, and none of the pictures in the before-and-afters featured teeth as crooked as my son's. I wanted to get confirmation from the dentists that he'd be a good candidate before I went ahead.
So it was suspicious that "Ele" wouldn't give me a straight answer on whether or not my son's teeth were suitable for the procedure. Instead I got a bunch of almost-but-not-quite-relevant responses asking me to go get an expensive interoral scan ("Ele" was not able to tell me where I could get this done). The responses were canned and punctuated by generic sales messages, directing me to the gallery of before-and-afters or pointing out discounts.
When I tried to get "Ele" to escalate me to a real person and let me speak to one of the alleged dentists on call, "Ele" refused to admit to being AI and kept insisting 'she' was a real person. Even after I called out the 'Powered by tawk.to' link underneath the chat box, which leads to a site *literally dedicated to providing AI chat CSRs for businesses*, 'Ele' insisted that 'she' was a human. The responses continued to be canned-sounding and evasive.
At one point, after I had once again pointed out that 'Ele' was clearly non-human, 'she' instantly responded by typing 'Estra', and then immediately 'Actually it's 'extra', and if I were AI I wouldn't make mistakes'. Yes... because a real human agent would naturally type the word 'Extra', apropos nothing. It's how humans are.
I pointed this out, and dear old 'Ele' responded with another canned message about their thousands of satisfied customers. It was at this moment I began to truly understand the hatred of humanity towards the Cylons.
I had already looked up the Trustpilot reviews for Smilepath Australia, which were OK; but on looking at the reviews for Smilepath NZ it seems to be pretty dire. Between that and the strange paucity of actual before-and-after reviews on YouTube (there are lots of promotional shorts, and several people doing *either* a before *or* an after video, but with no proof of how much, or indeed how, their teeth changed)... I'm thinking this is scammy. A shame.
If any actual human brain at the company is listening: know that people don't like being lied to by chatbots. If you're going to automate, have the honesty to admit it.
May 5, 2025
Unprompted review