Soufeel Reviews 

1,977
TrustScore 3.5 out of 5

3.5

While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

Review summary

Created with AI, based on recent reviews

Evaluating 354 reviews, most reviewers were somewhat happy with their experience overall. Customers frequently praise the excellent customer service and the helpfulness of the staff. Many people appreciate the unique and personalized nature of the products, often finding them perfect and gorgeous. However, a significant number of consumers express dissatisfaction with product quality, noting issues like poor sound, pixelated images, or cheap materials. Some people also faced problems with order fulfillment, including missing confirmations, delayed deliveries, or items arriving broken. Conversely, a small portion of people found customer service unresponsive or unhelpful in resolving issues.

What people talk about most

Product

Clients share ambiguous opinions on product quality and accuracy, with many reviewers expressing... See more

Order

Customers had ambiguous experiences with order, with many expressing significant frustration over delays,... See more

Customer service

Customers consistently note positive experiences with customer service, praising prompt responses and helpful... See more

Quality

Consumers consistently express disappointment with the quality of products, often finding them to be cheap,... See more

Staff

Reviewers highlight positive aspects of staff, often praising their helpfulness, professionalism, and... See more

Reviews shaping this summary

Rated 3 out of 5 stars

Hello, I placed an order with you guys about a week or so ago, for some reason I have not received any email to say the order had been accepted but payment has been taken so I have no order number... See more

Company replied

Rated 3 out of 5 stars

The important thing to say about this company is that their products are unique and well made. I have 2 products so far and they are gorgeous. The personalised fridge magnet and the gallery of us ar... See more

Company replied

Rated 3 out of 5 stars

Item arrived after maybe 2 weeks. I ordered the Customized Music Fridge Magnet with Personalised Photo and song. The sound quality is pretty poor and the picture is extremely pixelated. So the site is... See more

Company replied

Rated 4 out of 5 stars

Lindsay was very helpful and kind when I reached out to her about the watch that I had ordered. She was prompt in answering my questions and did her best to help me. Thank you so very much, Lindsay



Contact info

3.5

Average

TrustScore 3.5 out of 5

2K reviews

5-star
4-star
3-star
2-star
1-star

No recent history of asking for reviews

This company hasn't invited customers recently, so reviews may not be representative

Replied to 100% of negative reviews

Typically replies within 24 hours

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

3.5

All reviews

(1,977)

347 reviews in the last 12 months

Write a review
Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 1 out of 5 stars

AVOID

AVOID. Their products are absolute garbage and their customer service is even worse. Ordered a personalised gift for Father’s Day - it arrived looking like a school art project and nothing like the website photos. I asked for either a refund or a replacement if they could actually produce what their photos show. Since then I’ve had a week of circular emails with customer service about supplying new photos, errors on the order, updating information. I now just want a refund and to never have to deal with this company again but no one is listening, it’s like talking to a robot. Such a waste of time and money.

UPDATE 2/6: I have now been refunded, less the delivery fee.

May 14, 2026
Unprompted review
Soufeel logo

Reply from Soufeel

We are very sorry for the frustration and disappointment this experience has caused. We have already replied to your email with a proposed solution. We sincerely apologize for the inconvenience and appreciate your patience.

Rated 5 out of 5 stars

10/10

I loved the products because they made such personal and memorable gifts! The customer service was great because even when there was a small glitch, they responded in a timely fashioned with kindness and very thorough and helpful instructions.

May 26, 2026
Unprompted review
Rated 5 out of 5 stars

Great product quick delivery

I order three squishy belly magnets as a gift. Three different faces. I paid £3 delivery and £3 extra for VIP delivery/insurance. Total spend was £28. Ordered 12 May and delivered on 16 May! Impressed and product is just as described.

May 11, 2026
Unprompted review
Rated 1 out of 5 stars

Placed an order then went to track it…

Placed an order then went to track it entered my phone number my email and even the order reference and it says my order does not exist
I can assure you I paid for what I ordered but nothing not even a confirmation email
they also do not get back to you I submitted a ticket for help and nothing and that was 2 days ago and then tried to email them but nothing
90% sure this is a scam website

May 9, 2026
Unprompted review
Soufeel logo

Reply from Soufeel

We’re really sorry for the inconvenience and the confusion this has caused you. Please kindly check your email inbox (and spam/junk folder as well), as our customer service team has already replied to your request and sent you the order details.

Rated 1 out of 5 stars

Item wasn't delivered as it was damaged…

Item wasn't delivered as it was damaged in transit. Courier returned the item to them and didn't even attempt delivery. Company refused to refund ir redeliver unless additional fees were paid, even though it was all outside of my control. Absolutely terrible service and terrible company.

May 16, 2026
Unprompted review
Soufeel logo

Reply from Soufeel

We’re very sorry for the inconvenience and frustration caused by this situation. Please don’t worry, we will handle this for you and work on a proper solution as soon as possible. Thank you for your patience and understanding.

Rated 5 out of 5 stars

VERY HELPFUL AND FRIENDLY SERVICE STAFF…

VERY HELPFUL AND FRIENDLY SERVICE STAFF AND PLEASED SO I WOULD RECOMMEND ANYONE TO BUY FROM THIS SELLER ALSO THERE PRICES ARE AMAZING IF YOU KNOW WHAT YOU ARE LOOKING FOR AT THE RIGHT TIME SO I'M GOING TO GIVE THIS THE THUMBS UP ON EVERYTHING 👍👍👍👍

May 9, 2026
Unprompted review
Rated 5 out of 5 stars

Repeat customer of 6months

I received packages in the past, so I wasn’t hesitant when ordering. Was slightly concerned when one of them was delayed, but after communicating with the customer service - all was well and I received it days later. Will be ordering in the future; thank you.

May 3, 2026
Unprompted review
Rated 5 out of 5 stars

Fabulous customer service particularly…

Fabulous customer service particularly by Skye and Amy. I made an error on a personalised date and emailed the customer service and they were very quick to respond and alter the product. I was kept in the loop and given thorough updates. Would highly recommend.

May 6, 2026
Unprompted review
Rated 1 out of 5 stars

Ordered item 19th April

Ordered item 19th April. Still waiting tried to email no response. You have my money now I want my goods. On checking this company messed up a previous order should have realised before would never have used them again. Sort my order please it’s for a birthday this month 2026 not 2027

April 19, 2026
Unprompted review
Soufeel logo

Reply from Soufeel

Thank you for bringing your concerns to our attention. We apologize for any inconvenience it may have caused you. After checking, our customer service team has contacted you by email, please kindly check. We apologize again for the inconvenience caused to you and we will make improvements.

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look