Vagaro Reviews 

682
TrustScore 4 out of 5

3.8

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See what reviewers are saying

Rated 5 out of 5 stars

Highly recommend Jack - he helped set up a multi functional booking system for our salon with 8 stylists. He was patient, knowledgeable and an asset to Vagaro. Thank you Jack

Company replied

Rated 1 out of 5 stars

This company does not care about small businesses. They allow you to open an account and process sales, and then can subsequently tell you the product you are selling is not supported and refund all y... See more

Rated 5 out of 5 stars

The process of joining from the start has been amazing. Very efficient, professional, quick and they even took their time to design me a new logo, which I love. I had lots of help from Liam and Estera... See more

Company replied

Rated 5 out of 5 stars

So I’ve moved from Fresha to Vagaro, Liam has been extremely helpful with the move and has pretty much held mine and my teams had all the way through. Estera built our website (which is included) and... See more

Company replied

Company details

  1. Software Company
  2. Online Marketplace

About Vagaro

Written by the company

Vagaro Image
Vagaro Image

Powerful tools to fuel your dreams and grow your business

Join thousands of salon, spa, and fitness businesses saving time with Vagaro's all-in-one platform. From online booking to business management, we help you scale and grow seamlessly!

Vagaro Image

Get paid instantly and securely

Enjoy transparent, low credit card processing with no hidden fees. Choose from flexible options like Tap to Pay on mobile or the sleek PayPro Mini. Vagaro’s POS system ensures quick and seamless checkouts on any device.

Vagaro Image

Optimize your time and streamline operations

Whether you run a single storefront or multiple locations, Vagaro simplifies managing employees , tracking sales, and providing advanced reporting—making your life easier every step of the way!

See what our business owners have to say

  • “I initially joined Vagaro for booking, but continued because of Vagaro Capital. I don’t think I could have grown so fast without it.

    OC Thomas

    Owner, Rich in Flesh Tattoo

    Livermore, CA

  • It’s a full business solution. It does everything at a glance. All of our appointments, all of our sales, all the inventory– it’s all there.”

    Kati Donati

    Owner, Primp Skin Studio

    Santa Rosa, CA

  • Vagaro Image

    Simplify your business operations today

    Set up your account in minutes and join over 87,000+ businesses already growing with Vagaro!


    Contact info

    3.8

    Great

    TrustScore 4 out of 5

    682 reviews

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    3.8

    All reviews

    (682)

    184 reviews in the last 12 months

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    Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

    Rated 1 out of 5 stars

    Unethical and Irrational Business Practices

    This company does not care about small businesses. They allow you to open an account and process sales, and then can subsequently tell you the product you are selling is not supported and refund all your customers leaving you out thousands of dollars. Their support does not get back to you fast, and when they finally do, they will say they their decision is final and have a nice life. Their practices are not only unethical, but completely asinine. If they want to claim your account is on hold until you confirm what product you are selling, then you should not be able to use your account to process sales. This would avoid all of the trouble and hardship they are causing to small businesses. They are the direct cause of the loss of money and inventory, and if they had implemented common sense business practices this would all be avoided.

    August 5, 2026
    Unprompted review
    Rated 1 out of 5 stars

    Clients can never book

    Clients can never book! I have been told 8 times this week alone that they haven't been able to book. This week alone. I have googled this and can see this is a common problem with Vagaro. So incredibly frustrating as now having to look for another platform and all of the work it takes to do that. - regarding all of their 5 star reviews - whenever you talk to customer support they ask you every single time to leave a review - you could simply ask them how to find the client list in the app - once they tell you, they then ask you to leave a review that they are helpful....hence all the good reviews, many which I left myself which I've now gone back and deleted.

    August 5, 2026
    Unprompted review
    Rated 5 out of 5 stars

    Highly recommend Jack

    Highly recommend Jack - he helped set up a multi functional booking system for our salon with 8 stylists. He was patient, knowledgeable and an asset to Vagaro. Thank you Jack

    August 4, 2026
    Unprompted review
    Vagaro logo

    Reply from Vagaro

    We're happy to hear you had a great experience with one of our team members. Thanks for taking the time to share this. Glad to have you with us!

    Rated 1 out of 5 stars

    I would not recommend Vagaro to any…

    I would not recommend Vagaro to any business that cares about flexibility, transparent pricing, or being able to leave without a headache.

    Migrating away from the platform has been incredibly tedious. The process feels unnecessarily difficult, almost as if the system is designed to discourage you from leaving once your business is fully set up inside it. Instead of making data portability and transition support straightforward, the experience has been frustrating, slow, and full of friction.

    Support has also been disappointing. When you need real help, the responses feel passive and unhelpful, with little urgency or ownership. For a platform businesses depend on daily, that lack of practical support is a serious problem.

    The pricing is another major issue. Vagaro seems to charge extra for almost every feature, and the costs add up quickly. Multi-location pricing is especially frustrating because they appear to treat each location almost like a separate business, even when it is part of the same company. That structure makes the platform feel overpriced and punishing as you grow.

    Overall, Vagaro may look convenient at first, but the long-term experience has felt expensive, restrictive, and difficult to move away from. I wish we had understood the lock-in and pricing structure more clearly before committing.

    July 31, 2026
    Unprompted review
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    Reply from Vagaro

    Thank you for taking the time to share your feedback. We understand how frustrating this experience has been, especially during your migration from Vagaro.

    Our team is actively working on your request, and we appreciate your patience while we continue to review it. We understand the importance of accessing your business data and want to ensure your concerns are thoroughly addressed.

    Please continue working with our Support team, as they are best equipped to provide updates on your case and assist you throughout the process. We appreciate the opportunity to work with you toward a resolution.

    Rated 5 out of 5 stars

    ⭐⭐⭐⭐⭐

    ⭐⭐⭐⭐⭐

    I don’t normally leave reviews, but Owen absolutely deserves one.

    I contacted Vagaro at what was already a very stressful time for my business. I had genuine concerns about marketplace fees, protecting my existing booking links, and making sure years of marketing materials, Google listings, business cards and signage wouldn’t suddenly become obsolete.

    Rather than giving me a generic customer service response, Owen took the time to really listen and understand the situation. He kept me updated throughout, escalated my concerns directly to the CEO and product team, and worked incredibly hard to find a solution that protected my business.

    Thanks to Owen, the changes were implemented so I could leave the marketplace without affecting my direct booking link, exactly what I had been hoping for. He also made sure other issues, including outdated branding, were resolved quickly.

    It’s rare to find customer service where someone genuinely takes ownership of a problem from start to finish. Owen’s communication was excellent, he always kept his word, and I genuinely felt he cared about getting the right outcome rather than simply closing a support ticket.

    Thank you, Owen. You turned what could have been a very frustrating experience into a positive one, and you’ve restored my confidence in Vagaro.

    August 3, 2026
    Unprompted review
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    Reply from Vagaro

    Thank you for your wonderful review! We're thrilled to hear Owen was able to provide the support and communication you needed during such an important time for your business.

    We're grateful for the opportunity to support your business and are so glad we could help turn your experience into a positive one.

    Rated 5 out of 5 stars

    Excellent system, great features, even better customer service.

    I onboarded with Vagaro in June/July and was assigned to Carl to look after me during the set up process.

    I wanted a system that would allow customers to book my head spa services at any time as I also work full-time in the ambulance service and there's no way I could manage a physical diary! The system integrates with my payment system and reviews.

    The system has loads of great features that you can get as much or as little as you want out of - it has a free marketing system which allows you to email customers before their appointment/after or to send a general marketing email. These can be designed from existing templates or fully customised.

    I use the forms feature to handle all my consultation and consent forms and that works great, the form was easy to design and set up, forms are sent to customers and I'm notified when they're complete.

    Overall the system does has loads of great features that are really worth the money - but best of all was the customer service I received from Carl. We had 3 or 4 one to one video call sessions where he walked me through how to set the system up - showing me the features and letting me ask questions as we went. He was on hand for any teething problems I had via WhatsApp and replied really quickly - like within minutes (in working hours of course!) which as a brand new business owner with zero head space left was invaluable.

    Customers tell me they like the booking system itself and find it easy to use. They really like the automated email I've set up to send prior to their appointment which gives them all the info they need about location and what to bring etc.

    Overall I'm really happy with my choice to go with Vagaro, it's a great system packed full of features and the customer service is second to none.

    July 22, 2026
    Unprompted review
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    Reply from Vagaro

    Thank you so much for sharing your experience! We’re thrilled to hear how Vagaro has helped you create a smoother booking process while balancing your business and other commitments. It’s wonderful to know that features like Forms, marketing tools, and automated communications have helped you stay organized and provide a great experience for your clients.

    We’re proud to support you as your business grows and appreciate you choosing Vagaro! Wishing you continued success with your head spa business.

    Rated 1 out of 5 stars

    Overcharged on fees

    Overcharged on fees, overcharged on marketplace fees when it had been turned off so my 5th complaint goes in.
    Only ever had a handful of new clients from their marketplace until they started charging 20% then had loads in a few days.
    Hours and hours of stress and extra work finding charging discrepancies that was costing us.
    Functions are glitches, it goes down a lot, they try to blame you for their system problems until your prove it's them.
    The system needs workarounds all the time to make things happen. I have spent more money on admin to find ways to make what should be standard things work. This system had cost me upwards of £200 a month and isn't fit for purpose and support will just try to push back to you when you complain. Avoid

    July 29, 2026
    Unprompted review
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    Reply from Vagaro

    Thank you for taking the time to share your feedback, Sharon. We understand how frustrating it can be when you have concerns around fees, account activity, and how your system is functioning. We appreciate you bringing these matters to our attention and providing details to our team.

    We can see that you have multiple open Support tickets, and our team is actively working with you to review your concerns and provide assistance specific to your account. We encourage you to continue working with them so they can address each item and provide updates as they become available. We appreciate your patience while these matters are being reviewed.

    Rated 1 out of 5 stars

    Will take you an hour just to make an appointment, have fun with customer service

    Every time I try to make or reschedule an appointment, it tells me I have multiple tabs open on the same browser and won't let me continue. I have no other tabs open, have cleared my cache and also restarted my computer. I have had this issue on a laptop, desktop and on my phone. I waited on hold for 20 minutes with customer service, and then they had no solution and asked to remote into my computer. Not happening. I've found another similar business to work with for my training sessions since I don't have endless amounts of time to schedule an appointment through Vagaro.

    July 28, 2026
    Unprompted review
    Vagaro logo

    Reply from Vagaro

    Thank you for sharing your experience. This isn't the kind of experience we want for our customers, and we understand how frustrating it is to spend so much time trying to schedule an appointment and then wait for a resolution.

    When our Support team offers a remote session, it's simply so they can take a deeper look at your account and settings to identify what's causing the behavior. We understand that this option isn't comfortable for everyone, but it's often the most effective way to pinpoint and resolve situations that can't be reproduced otherwise.

    We're disappointed to hear you've decided to move on, but we appreciate you taking the time to share your feedback. Your experience helps us understand where we can continue to improve.

    Rated 1 out of 5 stars

    Overcharged

    I reserved a spa day for my wife. Added the tip. Vagaro charged me for the tip twice. Contacted the vender, contacted to company... No one will help. Guess I'm out 40 bucks.

    July 24, 2026
    Unprompted review
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    Reply from Vagaro

    Thank you for bringing this to our attention. We understand how concerning unexpected charges can be.

    If you believe you were charged twice for the tip, we recommend contacting the business directly first to request a refund, as they are typically in the best position to review and resolve the transaction. If you still need assistance after speaking with the business, our Support team would be happy to take a closer look to help determine what occurred. Please reach out to us at [support@vagaro.com](mailto:support@vagaro.com) or call 925-464-1932 Ext. 2, and we'll be glad to assist further.

    Rated 1 out of 5 stars

    Can't unsubscribe even though I never signed up

    I received a marketing email today from Vagaro having never signed up to them. I tried to unsubscribe following the link at the bottom... but it takes you through to a page where you need to create an account in order to unsubscribe. I'm quite sure this illegal in accordance to GDPR UK regulations. Vagaro, pls fix this.

    July 23, 2026
    Unprompted review
    Vagaro logo

    Reply from Vagaro

    Thank you for bringing this to our attention. We understand how receiving an unexpected marketing email can be concerning.

    We recommend following the steps outlined in the article below to unsubscribe from Vagaro or business communications:
    https://support.vagaro.com/hc/en-us/articles/115003412914-Unsubscribe-from-Vagaro-or-Business-Communications-for-Customers-of-a-Vagaro-Business

    If you continue to have trouble unsubscribing or need additional assistance, please reach out to our team at support@vagaro.com or call 020 3876 9856 Ext. 2.

    Thank you again for bringing this to our attention.

    Rated 5 out of 5 stars

    Just spectacular service and platform

    I have to say for someone like myself who has very high standards and only like to work with systems & people who are on it, Vagaro has been an amazing transition and Liam I highly recommend as someone who can mega support with making everything fast, yet completely seem less, smooth and enjoyable. It is always a big deal changing over systems particularly when you have used another system for so long as I did with treatwell, but Vagaro is by far a much more versatile and superior system and has been very well thought through for us salon owners, not to mention the customer care which has genuinely been second to none. Thank you again and again Liam for being amazing and for thinking outside the box and making sure that everything I requested was delivered with such speed and grace.

    July 21, 2026
    Unprompted review
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    Reply from Vagaro

    Thank you for your wonderful review! We're thrilled to hear your transition to Vagaro has been such a positive experience.

    We appreciate your trust in us and look forward to continuing to support you and your business!

    Rated 1 out of 5 stars

    This has got to be the worse app I have…

    This has got to be the worse app I have ever dealt with! Do NOT use this app

    July 19, 2026
    Unprompted review
    Vagaro logo

    Reply from Vagaro

    Thank you for sharing your feedback, and we apologize for the delayed response. We recently encountered an issue that prevented us from accessing and responding to some reviews in a timely manner.

    We’d like to learn more about what you’re experiencing so we can better understand your concerns and work toward addressing them as quickly as possible. Please reach out to our team at support@vagaro.com or call 925-464-1932 Ext. 2 so we can assist further.

    Rated 1 out of 5 stars

    Horrible

    Horrible! Stay away! I would suggest any other booking company. I was given false information when an agent spoke to the development team and also sent me to a supervisor. I had to reach out and have somebody else look into the issue and they did admit that I was given false information. I lost money from my client unfortunately and Vagaro did not compensate me. Also, be very careful because your deposits may be inaccurate. I had an issue again when I looked at my deposits in my bank account and the didn’t match. The agent came back and tried to explain to me, but nothing made sense. Then when I check into my transaction list, deposits, etc. Nothing is organized and labeled. Do not trust this company.

    July 15, 2026
    Unprompted review
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    Reply from Vagaro

    Thank you for sharing your feedback, and we apologize for the delayed response. We recently encountered an issue that prevented us from accessing and responding to some reviews in a timely manner.

    We understand your concerns and would like the opportunity to learn more about your experience and help address them. Please reach out to our team at support@vagaro.com with the subject line “ATTN CX” so a manager can take a closer look and assist further.

    Rated 1 out of 5 stars

    Dysfunctional

    I will start off by saying that I have always hated Vagaro. I have had better user experience with Styleseat and even Square's janky online app was easier to use. Unfortunately, I have one service that only uses Vagaro so I had to get back on the app after probably 7 years. I see it is just as bad as it always has been. I bought a package and went to book. After booking I realized that I double booked myself so I went to reschedule. I wanted to remember the package that I had bought as the owner has a million packages and then has memberships so I had opened another tab to refer back to the purchased package section. Well, you can't have two tabs open or the entire site starts to malfunction. It wouldn't let me reschedule. I tried 5x even after closing the other tab and refreshing the page. I also logged out and then logged back in but it would not let me reschedule the appointment. It should not be this hard to reschedule and if I'm not rescheduling from both tabs, there should not be any issue with the site. After 7x of trying to reschedule, inclusive of logging in and out, I just closed out. I'll try another day or call.

    July 15, 2026
    Unprompted review
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    Reply from Vagaro

    Thank you for sharing your feedback, and we apologize for the delayed response. We recently encountered an issue that prevented us from accessing and responding to some reviews in a timely manner.

    We understand how frustrating this experience can be. This is not the experience we want for our customers, and we’d appreciate the opportunity to help make this right. If you are still experiencing this behavior, please reach out to our team at support@vagaro.com or call 925-464-1932 Ext. 2. We'd like to take closer look and work toward a resolution as quickly as possible.

    Rated 1 out of 5 stars

    Scam company

    Scam company.
    I tried to cancel a subscription but they kept charging me. When I went back to cancel again they try to force you to agree to a cancellation policy and won't let me cancel unless I agree. I have written in, communicated through chat, and spoken with a customer representative.
    I have the right to cancel a subscription at any point I want and I do not have to sign any cancellation agreement that includes me continuing to pay if I do not want to.

    July 14, 2026
    Unprompted review
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    Reply from Vagaro

    Thank you for sharing your feedback, and we apologize for the delayed response. We recently encountered an issue that prevented us from accessing and responding to some reviews in a timely manner.

    We understand your concerns regarding the cancellation process. As outlined in our cancellation policy, Account Owners are responsible for cancelling their Vagaro subscription. The policy also states that cancellation requests must be completed by the Account Owner through the appropriate cancellation process, and subscription charges will continue until the cancellation is successfully completed.

    If you need assistance with cancelling your subscription, our Support team is available to walk you through the process and help answer any questions you may have. Please reach out to support@vagaro.com or call 925-464-1932 Ext. 2.

    Rated 5 out of 5 stars

    Great service!

    The process of joining from the start has been amazing. Very efficient, professional, quick and they even took their time to design me a new logo, which I love. I had lots of help from Liam and Estera both were very good in explaining the process, from the design of my website, to the booking system then to onboarding. They have both took the time to make sure every detail was exactly as I expected. Would highly recommend

    July 14, 2026
    Unprompted review
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    Reply from Vagaro

    Thank you for your wonderful review! We're thrilled to hear about your positive experience with the onboarding process and the support you received from Liam and Estera. We appreciate your recommendation and look forward to continuing to support your business!

    Rated 1 out of 5 stars

    Paid in full no appt

    Took entire payment instead of deposit, no booking happened. Called Vagaro said contact businesss who hasn't contacted me yet for an appt in 2 days. Money out of bank account. Ugh now have to go through the credit card company to get $ back. Never again.

    July 11, 2026
    Unprompted review
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    Reply from Vagaro

    Thank you for sharing your feedback, and we apologize for the delayed response. We recently encountered an issue that prevented us from accessing and responding to some reviews in a timely manner.

    We understand how concerning this situation can be. Vagaro does not have the authority to dictate how a business structures its fees, refunds, cancellation policies, or service pricing, as those decisions are made solely by the business owner. In this case, the business is the party that has the ability to review your transaction and process a refund if appropriate.

    If you have any additional questions or concerns about Vagaro's policies, please reach out to our team at support@vagaro.com or call 925-464-1932 Ext. 2. We'd be happy to assist.

    Rated 5 out of 5 stars

    Excellent customer service from Carl…

    Excellent customer service from Carl from the very beginning! He’s been so patient with me and made sure I’m happy every step of the way. Definitely made the whole experience easy and pleasant - thank you!

    July 9, 2026
    Unprompted review
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    Reply from Vagaro

    Thank you for your wonderful review, and we apologize for the delayed response. We recently encountered an issue that prevented us from accessing and responding to some reviews in a timely manner.

    We're thrilled to hear Carl made your experience easy and pleasant. We'll be sure to share your kind words with him. Thank you for choosing Vagaro!

    Rated 1 out of 5 stars

    I’ve been using Vagaro for 2 years now

    I’ve been using Vagaro for 2 years now, and I can confidently say it’s the worst booking platform I have ever encountered. The only reason I'm still using it is because it happens to be the most popular option in Canada (for now).
    Aside from the endless bugs that look like they belong in software from the early 2000s, their recent updates are a complete disaster for business. They recently launched the 'Vera Fill My Book' feature. I read the documentation carefully, and there was absolutely no mention that it would force clients to make a mandatory prepayment just to book. Because of this hidden requirement, I sat for 4 days straight without a single reservation during peak season! Finally, a loyal client messaged me asking 'what is this?' because the system blocked them.
    I immediately went in to turn the feature off, and the system redirected me to an activation page. I checked the next day, and to my horror, it was STILL active. Vagaro is complete garbage that creates massive roadblocks and destroys your revenue instead of streamlining operations, which is the entire point of CRM software. Avoid it if you can.

    July 9, 2026
    Unprompted review
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    Reply from Vagaro

    Thank you for sharing your feedback, and we apologize for the delayed response. We recently encountered an issue that prevented us from accessing and responding to some reviews in a timely manner.

    We understand how frustrating this experience must have been. The requirements for bookings made through Fill My Books are outlined in our Customer Participation Agreement.

    Regarding the activation page - when making changes to your Fill My Books settings - be sure to select Save button before leaving the page so your updates are applied.

    If what you're seeing doesn't match your account configuration or expectations, we'd like to take a closer look.

    Please contact our team at support@vagaro.com or call 925-464-1932 Ext. 2 so we can review your account and assist further.

    Rated 1 out of 5 stars

    Forced into opening an account so that I can unsubscribe

    Out of the blue I received an email from this company saying that as I have used them before they were contacting me with last minute deals.

    Well for a start I have never heard of them let alone used them. Then when I try to unsubscribe I can’t without logging into my account which I do not have!!! So no doubt I am stuck with being inundated with their useless emails.

    What sort of a company forces people to open an account in this way, not a trustworthy one in my opinion.

    July 9, 2026
    Unprompted review
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    Reply from Vagaro

    Thank you for sharing your feedback, and we apologize for the delayed response. We recently encountered an issue that prevented us from accessing and responding to some reviews in a timely manner.

    We understand your concerns regarding the unexpected emails. After multiple attempts to reach you to help resolve the matter, your Vagaro account has since been closed. If you have any additional questions or concerns, please reach out to our Support team at support@vagaro.com or call 020 3876 9856 Ext. 2. We'd be happy to assist.

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