I never fall for ads online, but I went ahead and bought this one and it was fast shipping and actually I like the product and it truly matches. I don’t like the consistency of it. It does dry kind of... See more
Company replied
While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more
To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more
Created with AI, based on recent reviews
VIMA was founded with a passion for beauty and well-being. Our mission is to offer high-quality cosmetics that not only meet the highest standards but are also ethical and sustainable. All our products are vegan, cruelty-free, and free from harmful ingredients like parabens, allowing you to enjoy your beauty routine with peace of mind. At VIMA, we believe true beauty comes from confidence and authenticity. Our products are designed to enhance your unique beauty and help you shine in every situation. Together, we’re making beauty more conscious, beautiful, and better for everyone.
75 E 3rd St, Sheridan, WY 82801, United States, 82801, Sheridan, United States
Asks customers to review
This company invites their customers to review, whether positive or negative
Replied to 24% of negative reviews
Typically replies within 1 month
How this company uses Trustpilot
See how their reviews and ratings are sourced, scored, and moderated.
I use a lot of skin care, make-up and especially sunscreen daily. This foundation does it all!! Its got great coverage, has sunscreen protection plus adapts really well to your skin colour! Its not orange or dark, and as a person with light and sensitive skin this is my go to for daily wear.
Definitely try it!!

Reply from VIMA Cosmetics
Garbage company, they are 10000% a fake company. They will scam you and then not even send the product. Well the product they say they did send was seized by USPS because they tried to put fake postage on it. I am out $70 and time, thank goodness they didn't get anything else from me. Even with the "so called" shipping protection they refuse to issue any new product or refund. Nov 30, 2025 was when I placed my order and have yet to receive anything. I will chalk it up as a loss and do everything in my power to ensure no one else is scammed. Oh, and when they did send generic email back it said product delivered... ummm to the wrong state!! I live in Oklahoma not New York.... what a joke.
I was very skeptical about this foundation .
I never normally wear it as i haven't found one that feels like a mask
This stuff is brilliant ,so light and easy to go.on .
Gives a flawless finish.Im 63 and covers my age spots and wrinkles

Reply from VIMA Cosmetics
Excellent product. Fair coverage. No lines. Blends in great. Need to use astringent to remove all product for sure

Reply from VIMA Cosmetics
I ordered foundation on Dec.1, 2025 and received notice that it was shipping. Nothing until December 18, 2025 when I received notice that it was shipping and should arrive in 4-8 days. January 3rd. Nothing. At first, I assumed that it was a holiday slowdown. Now I believe it is a scam.
Truthfully I was skeptical but so far I'm pleasantly surprised and am really enjoying this foundation. Very nice coverage matching my skin tone perfectly, blends really well and is comfortable on my face.

Reply from VIMA Cosmetics
I purchased the product to try and have been looking for a product that would be good to wear everyday with good coverage. I wouldn't normally spend this amount on a foundation however with the reviews and money back garuentee I wanted to give it a try.
The coverage in my opinion in not good, it left creases in lines and made my skin much paler then normal. It felt heavy and not at all what I expected.
I contacted customer services who needed video evidence, I followed this request to be informed that I could have a 30% refund as a gesture of goodwill.
I'm not sure how or why this is the case and will continue to communicate with the company but didn't want anyone else in my situation to try the product in good faith and it not be the case.
Ordered product and it showed delivered on 3 different dates/times. I submitted a help ticket for them to say it was delivered. They used some Yinwen shipping company and they have no proof available that it was delivered to my address. They said too bad. I disputed it with my CC company and they said that since it shoes delivered they won’t help. Contacted them again and Vima still says too bad. I’m out the product and the money and they are doing nothing to assist! Don’t bother! There are much better companies that deserve our hard earned money and actually help when requested!! Horrible company
Easy to order. Product is exactly as described! Even better! So long QVC cosmetics, this girl is sold!

Reply from VIMA Cosmetics
Absolutely love this product. I bought the primer as well and my face feels silky smooth. Foundation is spot on matching your skin tone!
I found that since I have some dry patches on my skin I add extra moisturizer to those areas before applying. Received so many compliments this holiday season. Let my friends try on their hand and they were really impressed.

Reply from VIMA Cosmetics
If I could give them no stars I would!! 2 orders were made the same day. 1 showed up, the other still hasnt. After the first didn't work, the "money back guarantee". The lady told me to try it for a full day. So I did. Sent and email, for her to tell me they couldn't do a full return because it was open. She told me to wear it for the full day. They take as long as possible to email back so it is outside of that 30days for the refund. The second hasn't shown up and probably won't. And there is nothing they can "do" about it. Even though I paid extra if it was lost, it's clear it's lost or it would've shown up weeks ago like the other one. Customer service is the worst, the money back guarantee is a joke. Don't waste your money.
I love your product...it is very smooth and velvety when applying to your skin. The only draw back for me is that it is much too pale in color tone...it makes me look ghostly. I've had to mix it with my existing foundation to give me color.

Reply from VIMA Cosmetics
I was excited to try this foundation, I received it and it dries my face out. After going back and forth with customer service about a refund, they finally refunded me a partial amount which was $6 after claiming money back guarantee if not satisfied. When I contact them back they claimed they couldn’t accept used items! How else are you supposed to try out the product????
This is so good, love the way it changes to my skin tone and also leaves my skin feeling so good and smooth x

Reply from VIMA Cosmetics
I have bought dozens of foundations and now that I am in my 60s, nearly all of them have formulations that sit in my creases and make me look much older.
I tried the color adjusting foundation and wow! I love not having to “figure out” my correct shade. Not only does the VIMA formulation get the color exactly right, it is light and natural, leaving my skin smooth-looking. Yet - it still covers my light sun spots. I absolutely love it. I have literally thrown out all my other foundations. My friends say that I easily look 10 years younger.
The only way that they could make it better is to add 50 SPF sunscreen to it!

Reply from VIMA Cosmetics
I absolutely love VIMA products. The 1st foundations I have found that works. I don't have to change foundations throughout the year as my skin tone gets lighter or darker with the seasons. The key is making sure you use the primer with the foundation. I'm even super impressed how long the bottles last. Thank you VIMA!!!!
If I could give a zero I would. Worst customer service. Their money back guarantee policy is a joke. If you try their foundation and do not like it they will not give you full refund because the produce is opened. How would you know if you like it without trying it? Then you have to take a video of yourself putting it on to even get a 40% refund. I have never heard of anything like this before. Stay away from this company!!!!!
Was super weary about product. I have really bad rosacea (plus purple veins) after my last child and it is so hard to find a good coverage foundation. Aside from the absolutely terrible shipping time (almost 3 weeks) it finally arrived and I am pleased with the coverage! I didn’t apply very much, just to see how it would cover the redness and it covered it! It is definately a true match to my skin tone as well! It’s lightweight and doesn’t feel drying as of yet. Overall I would say give it a try!
Truly bad service and the product doesn't blend in. Not worth your money
Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.
Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.
Learn more about other kinds of reviews.
We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.
Learn about Trustpilot’s review process.
Here are 8 tips for writing great reviews.
Verification can help ensure real people are writing the reviews you read on Trustpilot.
Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.