This is a very well-designed web site. Someone has obviously thought carefully about customer experience. It's simple to enter my prescription and buy new or replacement lenses. I've just gone from we... See more
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Review summary
Created with AI, based on recent reviews
What people talk about most
Reviews shaping this summary
Everything about Vision Direct works - it is easy to order and your record is kept so reordering is done with a couple of clicks, delivery happens the next day, prices are very comparable to others a... See more
The delivery time has been significantly improved. The price is cheeper compared to local market. However, I paid local taxes duty of 91 SAR (24.3 USD) so if there is a way to reduce it or work it wit... See more
I had put 2 orders in instead of 5 day fee trial, phoned up and lovely lady sorted it straight away and made sure I put correct order in. These lenses are so easy to use and a fraction of the price my... See more
Company details
Written by the company
Buying contact lenses online is a lot more convenient with VisionDirect.co.uk. As the no.1 rated UK contact lens seller on Trustpilot, we deliver great prices and an award-winning service to thousands of happy customers every week.
VisionDirect.co.uk
Written by the company
- The UK's #1 Most Trusted Online Store
- With over 90k reviews and 130k followers on Facebook, we are the #1 choice for contact lenses online. Still unsure about buying online? Check out our buying guides and our no fuss returns policy.
- Next Day Delivery - Free Over £59
- Order by 11:45PM and receive your lenses the next day through the letterbox. No more long delays or optician pick-ups, we stock your lenses!
- Customer Care 7 days a week
- Our customer service team is here to help Mon - Fri: 8:00 to 21:00; Sat - Sun: 9:00 to 18:00. Use our website, live chat, or call us on 020 7768 5000 in the UK / 1 800 870 0741 in the US and we'll be happy to help.
- Lens Replacement Service
- Split lens? We will refund / credit any defective lenses if this ever did happen, easy-peasy.
Free Returns
Has your prescription changed?
We have a 100 day return policy for unopened and undamaged boxes of contact lenses. You can return you boxes free of charge to the below address. Please ensure you write this on your package in capital letters).
FREEPOST RTLU-CJZT-ESAB
Vision Direct
Unit 2 Hudson Court
Great North Way, York Business Park
Nether Poppleton, YORK YO26 6RB
Contact info
6 Camden High Street, NW1 0JH, London, United Kingdom
- 020 7768 5000
- help@visiondirect.co.uk
- visiondirect.co.uk
4.6
Excellent
113K reviews
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What to say
What to say? Placed order, received confirmation then only waited a couple of days to receive. No complaints although costs getting harder to absorb
July 4, 2026
The speed of delivery is amazing
The speed of delivery is amazing, ordered it Friday morning and it arrived Saturday morning, outstanding.
July 4, 2026
Quick and easy
Quick and easy to order online, with exceptional delivery time! I ordered around 10pm and I received my order the next morning!
July 4, 2026
I've been a fan of Vision Direct for years
I've been a fan of Vision Direct for years.
I remember on my first order, I was confused with how to order my contact lenses based on my prescription so I called up and someone helped me which was fantastic.
The buy again option on my account is perfect, I can just repurchase my last order with one click, I don't even have to confirm my bank details again.
Every order I've made comes reliably within 2-3 days and I loveee the little pack of sweets in the parcel, I always look forward to it.
The only reason I'm not giving 5 stars is because over the last few years prices have gone up astronomically and Vision Direct are no longer cheaper than competitors but the same price as them unfortunately.
June 19, 2026
The only company in the world you can…
The only company in the world you can order from and they will deliver in under 24h. This is a first class company with great prices. My optician does not approve of me taking business elsewhere but won’t price match so I will continue to buy. Keep up the good work, thank you.
June 28, 2026
Easy ordering and fast delivery
July 3, 2026
Very quick delivery.
Very clear and efficient website. It was very easy to find what I was looking for and I managed to get my order on time.
July 4, 2026
Fast delivery.And reasonable prices.
July 2, 2026
Great service as always
Great service as always, pretty much next day delivery subject to royal mail messing it up
June 23, 2026
Still very good service but I am a…
Still very good service but I am a little upset-and anxious-as you have discontinued the 6 lenses box of monthly Air Optix Plus lenses. Please don't stop supplying the 3 month boxes of these lenses for any reason.
July 3, 2026
Easy to order and fast delivery.
July 3, 2026
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
I still haven't received my order which…
I still haven't received my order which I placed last Thursday
July 3, 2026
Reply from Vision Direct
Hi Anne,
Thank you for taking the time to share your feedback. We are truly sorry to hear that you did not receive your order as expected. We completely understand how frustrating and disappointing this must have been, especially after waiting for your parcel and seeing no progress in the tracking information. This is certainly not the experience we want you to have, and we sincerely apologize for the inconvenience and concern this situation has caused.
After reviewing your order, we can confirm that it was dispatched on 03/07/2026. Unfortunately, the tracking showed no movement after the initial update, and when you contacted our Customer Service team on 08/07 to report the delay, we immediately investigated the shipment. Based on the lack of tracking progress, the order was considered lost in transit, and we promptly requested a full refund. We are pleased to confirm that the refund was successfully completed on 09/07/2026. The amount will be credited back to your account within 3-5 business days, depending on your bank's processing time. We also sent you a confirmation email outlining the resolution, along with a discount code as a gesture of goodwill to thank you for your patience.
We sincerely regret that your order did not reach you and understand how disappointing this experience has been. Please be assured that we have shared your feedback internally, as we are committed to improving both our delivery experience and the support we provide when unexpected issues like this occur.
Thank you again for bringing this matter to our attention. We truly appreciate your patience and hope we will have the opportunity to provide you with the reliable service you deserve in the future.
Best wishes,
Vision Direct
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