Every time I visit VPZ Swansea I get to have a great friendly service from Cloe with a welcoming smile . Nothing is to much trouble to assist me with my purchase. She always has a bright and friendl... See more
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Review summary
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What people talk about most
Reviews shaping this summary
Asked for 50/50 for my vape, got recommended S - Elf juice, never thought of looking at the bottle got home mixed in the nic shot tried it wasn't like my normal e-juice looked at the bottle 70/30!! Do... See more
Company replied
Every time I visit my local shop in fort william they are brilliant very helpful and knowledgeable of products. There service is really good. Its so good that they have the try before you buy testers... See more
Been a while since I visited this store. Didn't really know what I wanted, and I asked lots of probably unnecessary questions. The two lovely staff members, Dominque and another lady answered everyth... See more
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Company details
Written by the company
VPZ began in 2012, when our founders, eager to quit smoking, discovered that vaping was the only method that truly helped them kick the habit. Quitting smoking - especially alone - is no easy feat, and this was the spark that ignited the VPZ journey. What stood out to our founders while switching to vaping was the poor customer experience, limited availability, and lack of choice when sourcing liquids and coils. Motivated to help others quit smoking and aware that there were around 12.4 million smokers in the UK at the time, they opened the first VPZ store in Leith, Edinburgh. Their goal was simple: to help the local community make the switch, provide exceptional customer service, and spread awareness about vaping across the UK. Today, the evidence supports vaping as a powerful tool in the NHS stop-smoking strategy. While the well-known “95% less harmful” figure comes from a 2015 Public Health England review. Recent statistics show that around 5.5 million adults in Great Britain now vape, including roughly 3 million ex-smokers. Over the past five years, approximately 2.7 million people have quit smoking using a vape. In fact, the number of vapers now exceeds the number of smokers, with 5.5 million vapers compared to 4.9 million current smokers. Yet public perception still lags: studies show that 85% of smokers in 2024 underestimated how much less harmful vaping is, often believing it to be as harmful - or more harmful - than smoking. Educating smokers about the reduced risk could help more people make the switch. Our mission remains to assist those who want to quit smoking and support existing vapers on their journey. We do this through excellent customer service, an incredible range of products, cutting-edge technology, and local accessibility via stores across the UK. VPZ is still a family-run business with our headquarters in Edinburgh. Since opening our first store in Leith in 2012, we’ve grown to over 190 stores nationwide - and we’re not stopping there. Once recognised in the Virgin Fast Track 100 as Scotland’s fastest-growing business and 24th fastest-growing in the UK, our aim is to continue expanding until there is a VPZ on every high street, helping communities across the country make the switch to e-cigarettes. We pride ourselves on the expert knowledge and customer service of our vape store staff, who are always happy to help new and existing vapers find the right products to stay on their journey to becoming cigarette-free. Many of our team have been through the journey themselves, so they truly practice what they preach. You can rest assured that you’ll receive top-notch service at any VPZ store. All our Store Managers and Assistant Managers undergo rigorous product and service training before assisting customers. Great customer service, in-depth knowledge, and a genuine passion for vaping are at the heart of everything we do. We strive to provide expert advice and always recommend products that best meet our customers’ individual needs. When visiting any one of our VPZ stores across the UK, you can expect the biggest range of e-liquids nationwide and the best vaping devices on the market. Not only do we stock the hottest e-liquid brands from around the world, but our sister company, Absolute E-juice also create and manufactures our own brand e-liquids such as Self Juice. This is all done with meticulous care and attention at our state of the art production facility right here in Edinburgh and we utilise our staff to help create these flavours, why wouldn’t we. This means we can guarantee the best quality eliquids to every VPZ customer. All of this is crafted with meticulous care at our state-of-the-art production facility in Edinburgh, where our staff are actively involved in developing new flavours. This hands-on approach ensures that every VPZ customer receives e-liquids of the highest quality. So why not pop in-store today or browse the range on our site and make sure to follow us on Facebook, Instagram and X for all of the latest updates!
Contact info
1 Huly Hill Rd, EH28 8PH, Edinburgh, United Kingdom
- 0131 322 8888
- support@vpz.co.uk
- vpz.co.uk
3.8
Great
16K reviews
No recent history of asking for reviews
This company hasn't invited customers recently, so reviews may not be representative
Replied to 72% of negative reviews
Typically replies within 48 hours
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Ineffective Management
Attended 24th February for oils & Coils.
Manager asked what resistance I would like?
I explained I didn’t understand the Resistance of the coils.
Managers Que to explain & Educate, instead he just provided a pack of the coils that you get if you buy the kit.
Said goodbye on the way out & not even a cursory goodbye.
Staff in this store are Rude, Lazy & Ineffective.
Employ staff that actually look like they want to be there & have some enthusiasm for the job.
The entire experience was awkward.
This is down to the management in this shop.
February 24, 2025
Unprompted review
Reply from VPZ
Hi Ricky
Thank you for sharing your feedback, and we sincerely apologise for the experience you had during your visit.
We are genuinely sorry to hear that the service you received didn’t meet the standards we strive for.
We take your comments seriously and would love the opportunity to make things right. Could you please contact us directly at 0131 322 8888 or support@vpz.co.uk? We’d appreciate the chance to discuss your experience further and ensure that we address any concerns you have.
Thank you again for your valuable input, and we hope to hear from you soon.
Best regards,
VPZ
Today I was assisted online by Jakub…
Today I was assisted online by Jakub regarding a faulty item.
We completed the relevant checks and a replacement was sent.
The conversation was quick and convenient with follow up action promptly taken.
I’ve even been provided the offer to check in once the replacement is received so we can assess if any other part of my device is causing issues.
Overall an absolutely great service from Jakub, throroughly impressed with this chat service considering past experience with other online chats. Taking to an actual human being really makes a difference
March 11, 2025
Unprompted review
Reply from VPZ
Hi Sam,
Thank you so much for your wonderful feedback!
We're thrilled to hear that Jakub was able to assist you efficiently and provide great service.
Your satisfaction is our priority, and we’re happy to hear the follow-up support has been helpful.
If you need anything further or have any more questions, don’t hesitate to reach out.
Thanks again,
VPZ
I often attend VPZ Lochee for my…
I often attend VPZ Lochee for my supplies. Fantastic service from Fraser and Craig. :) 10/10
March 5, 2025
Unprompted review
Reply from VPZ
Hi Linz,
We're so glad to hear you had a positive experience.
We appreciate your kind words about Fraser and Craig. We strive to provide excellent customer service, and we're thrilled to hear that our team met your expectations.
Thank you,
VPZ
Staff were very friendly
Staff were very friendly, and helpful as well as being knowledgeable.
March 4, 2025
Unprompted review
Reply from VPZ
Hi Alan,
We appreciate your kind words about our staff.
We strive to provide excellent customer service and are glad to hear that our team met your expectations.
Thank you,
VPZ
I purchased some vape liquids from a…
I purchased some vape liquids from a wonderful gentleman who works in the concett store last week. He was so helpful and I generally haven’t had service like that in a long time he went above and beyond and I have recommended him to all my friends and family 10 out of 10 recommend Especially If you are Making the change over from smoking cigarettes and you don’t really know much About vaping like myself! Thanks again i will definitely be returning
February 26, 2025
Unprompted review
Reply from VPZ
Hi Lorna,
Thank you for your kind words! We are thrilled to hear about your positive experience with our team member.
It's wonderful to know that you received such exceptional service and that you're recommending us to others.
We strive to provide our customers with the best possible experience, and we're happy to hear that we succeeded in this instance. We appreciate your feedback and look forward to welcoming you back soon.
Thank you,
VPZ
Quit. save the money and avoid customer service
Placed order online 28/02/25 at 17.04, informed today will be sent out today, Perhaps they know somehow that I am disabled and unable to go to the shop, and can take there own sweet time. Disgusting service, with bonus side effect, will give up vaping.
March 3, 2025
Unprompted review
Reply from VPZ
Hi Raymond,
Thank you for your feedback, and we’re sorry to hear about the issues with your delivery.
We completely understand your frustration. Unfortunately, DPD failed to collect the parcel from us on the scheduled day, which led to the delay in shipping.
We know how disappointing this must be, especially when you were expecting next-day delivery. Rest assured, we are addressing this matter with DPD to prevent it from happening again. We sincerely apologise for any inconvenience this has caused.
If you need any further assistance, please don’t hesitate to reach out to us at 0131 322 8888 or support@vpz.co.uk. We look forward to serving you better in the future.
Many thanks,
VPZ
Very Poor service .
Very Poor service .. placed order in plenty time to take advantage of next day DPD Saturday delivery.. items not even sent to DPD for delivery . Disappointing from such a large company
March 1, 2025
Unprompted review
Reply from VPZ
Hi There,
Thank you for your feedback, and we’re sorry to hear about the issues with your delivery.
We understand your frustration. Unfortunately, DPD did not collect the parcel from us on the promised day, which caused the delay in shipping.
We completely understand how disappointing this must be, especially when you were counting on next-day delivery. We're addressing this with DPD to ensure it doesn't happen again, and we sincerely apologise for any inconvenience caused.
Please feel free to reach out if you need further assistance, on 0131 322 8888 or support@vpz.co.uk and we hope to serve you better in the future.
Many thanks,
VPZ
Leaking Vaperesso Pods
VPZ appreciated the query and issue i raises regarding some Vaporesso pods I had. They as far as I am concerned provided good customer support, response and feeback as well as compensating me for the loss of leaking pods.
February 25, 2025
Unprompted review
Reply from VPZ
Hi Brian,
We appreciate your kind words and are glad to hear that you received good customer support.
We strive to provide our customers with the best possible experience, and we are committed to resolving any issues that may arise.
Thank you,
VPZ
A very good quick service..very easy to…
A very good quick service..very easy to complete.
February 15, 2025
Reply from VPZ
Hi Kim,
We appreciate your kind words and are glad you found our service quick and easy to use.
Thank you,
VPZ
Jess is so knowledgeable about the…
Jess is so knowledgeable about the products and us really helpful
February 18, 2025
Unprompted review
Reply from VPZ
Hi Carol,
We're glad to hear that you had a positive experience. We strive to provide our customers with knowledgeable and helpful service!
Thank you,
VPZ
Really helpfull
February 18, 2025
Unprompted review
Reply from VPZ
Hi Scott,
Thank you for taking the time to leave us this 5 star review!
We're glad to hear that you found us helpful.
Thanks again,
VPZ
VERY HAPPY WITH MY PURCHASE
VERY HAPPY WITH MY PURCHASE
OF COLA DISPOSABLE VAPES GOOD PRICE
February 12, 2025
Reply from VPZ
Hi Nananet,
We're thrilled to hear you're happy with your purchase! We appreciate your kind words and are glad you found the price to be good.
Thanks,
VPZ
Id like to right another review of…
Id like to right another review of VPZ,, Im impressed with engineering of the Tugboat vape devide,, Its coils (heads) last very well compared to other devices you can buy around.. Great device. And the eliquids are lovely as well. When Ive got some dosh,,Ill be over to buy,,n try a few more flavours out. Kind regards.. Highly recommend.
February 17, 2025
Unprompted review
Reply from VPZ
Hi Dan,
Thank you for your kind words and positive review. We're thrilled to hear that you're enjoying the Tugboat vape device and the quality of our coils.
We appreciate your feedback on the e-liquids and are glad you find them enjoyable. We look forward to welcoming you back soon to try some new flavours.
Thank you,
VPZ
Reply from VPZ
Hi There,
We appreciate your kind words and are glad to hear you were happy with the speed of your delivery.
Thanks,
VPZ
positive experience
I just want to provide positive feedback on a member of your team.
Taylor from the Airdrie branch was super helpful today. She was really friendly and took the time to discuss my needs in terms of flavours I enjoy and had some excellent recommendations.
She is an absolute credit to the team and provides the kind of service that breeds loyalty.
Efficient, friendly and provided a complete service and excellent customer experience.
Please pass on my thanks. People are all too quick to complain when stuff doesn't go their way but when things go great this needs to be called out too.
February 16, 2025
Unprompted review
Reply from VPZ
Hi Patrick,
We truly appreciate you taking the time to share your positive experience. It's wonderful to hear about Taylor's exceptional service and how she went above and beyond to understand your preferences and provide excellent recommendations.
We're proud to have team members like Taylor who embody our commitment to delivering a positive customer experience. Your feedback is invaluable and will be shared with the team.
Thanks again,
VPZ
Bought online and in store
Bought online and in store.
Never had any issues with purchases
February 17, 2025
Reply from VPZ
Hi Darren,
Thank you for your kind words. We appreciate your loyalty and the positive feedback. We're glad you've had a positive experience with our products and services.
Thanks again,
VPZ
My experience with vpz
I've used vpz for years there service is second to none I buy aeq 2.0 devices and pods my last order was aeq 2.0 pods which I use with nasty salty gold blend tobacco which is great smoke as helps me deal with my follicular lymphoma cancer
February 12, 2025
Reply from VPZ
Hi Alan,
Thank you for your kind words and for being a loyal customer.
We appreciate your feedback and are glad to hear that you have had a positive experience with our products and services.
We are committed to providing the best possible experience for our customers.
Many thanks,
VPZ
The delivery service is first class and…
The delivery service is first class and the website is easy to navigate. your get a good discount on large orders which is a bonus. I can relax knowing that the products are of the highest standard.
February 11, 2025
Reply from VPZ
Hi Steven,
We appreciate your kind words and are thrilled to hear you're enjoying our delivery service, website, and discounts.
We strive to provide high-quality products and a seamless experience for our customers, so your feedback is truly valued.
Thank you,
VPZ
Knowledgeable and helpful guys who…
Knowledgeable and helpful guys who work in store. Great flavours on the self juice with new flavours regularly.
Great rewards scheme on card.
Wouldn't go anywhere else now
February 15, 2025
Unprompted review
Reply from VPZ
Hi David,
Thank you for your kind words.
We are thrilled to hear that you appreciate our knowledgeable staff, delicious juice flavours, and rewarding program.
We strive to provide a positive experience for all our customers, and your feedback means a lot to us.
Thanks again,
VPZ
VPZ BERWICK
Great personal service. The staff in Berwick are very knowledgeable about the products.
The vape liquids are the best flavour I've tried.
Five stars.
February 15, 2025
Unprompted review
Reply from VPZ
Hi Louise,
Thank you for your kind words. We're delighted to hear you had a positive experience with our staff and products.
We strive to provide excellent customer service and are glad you found our vape liquids to be of high quality.
Thanks again,
VPZ
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