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Review summary

Created with AI, based on recent reviews

Looking at 51 reviews, reviewers overwhelmingly had a great experience with this company. Customers frequently praise the staff for their exceptional helpfulness and extensive knowledge, making interactions very positive. Many people highlight the excellent customer service, noting the team's supportive and professional approach. The service provided is consistently described as top-tier, with users appreciating the intuitive and user-friendly system that simplifies their work. However, some people were dissatisfied with the professionalism of the firm, mentioning that they felt it was unprofessional and raised concerns regarding value or pricing.

What people talk about most

Staff

Customers consistently note positive experiences with staff. Reviewers frequently praise individuals like Tim... See more

User experience

Consumers find the user experience to be positive, highlighting the platform's intuitive and easy-to-navigate... See more

Service

Clients share positive opinions on service, consistently praising the helpfulness and efficiency of the team.... See more

Customer service

Customers had positive experiences with customer service. Reviewers consistently praise the helpfulness and... See more

Reviews shaping this summary

Rated 5 out of 5 stars

Did an onboarding session with Tim Feather BDM this morning. Super helpful. Having previously used another sourcing system & their tools, I will be switching to Advise Wise for my future Equity Relea... See more

Company replied

Rated 5 out of 5 stars

Advise Wise may be relatively new to the Later Life market but they're not trying to re-invent the wheel. Instead they are building on what's already there to give todays advisers exactly what they ne... See more

Company replied

Rated 5 out of 5 stars

I approached Advise Wise to help source a lifetime mortgage with a lender that accepted a property on an unadopted road and did not require a permit for a septic tank that was installed prior to legis... See more

Rated 5 out of 5 stars

Advise Wise is a great portal with exception functionality. The BDM (Tim) is an invaluable resource which I have used many times to successfully place equity release cases which are difficult to place... See more

Company replied


Company details

  1. Non-Bank Financial Service

Information provided by various external sources

Providing qualified financial advisors with a powerful, secure and easy-to-use tool to recommend lifetime mortgages.


Contact info

4.9

Excellent

TrustScore 5 out of 5

115 reviews

5-star
4-star
3-star
2-star
1-star

Hasn’t replied to negative reviews

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Rated 5 out of 5 stars

Advisor Time saving

It is simple to use & very client friendly & Advisor friendly.
Great piece of kit

December 3, 2025
Unprompted review
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Reply from Advise Wise

Thank you for your review Andy

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Rated 5 out of 5 stars

Great Platform

Tim was incredibly helpful to speak to, lots of help navigating the site and understanding overall process.

November 25, 2025
Unprompted review
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Reply from Advise Wise

Thanks for your review Dan, we are glad our helpdesk could help

Rated 5 out of 5 stars

I always use Advise Wise for my equity…

I always use Advise Wise for my equity release cases, contacting Tim Feather as soon as I have a new case. His help is invaluable, including help with sourcing, walking me through the new tools which can help with the clients, and any case queries in general.
The online fact find is also useful to be able to demonstrate all avenues have been explored when demonstrating compliance internally.

November 12, 2025
Unprompted review
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Reply from Advise Wise

Thanks David, we are glad to read you are enjoying our platform and helpdesk support

Rated 5 out of 5 stars

Advise Wise - Lewis is a star!

We recently onboarded with Advise Wise, Lewis was fantastic in making this process easy and seamless. He also gave time out of his day to talk our consultant through the system and show them how it all worked. This was extremely valuable for us and the system is so easy to use. Nothing seemed to much for him, if only his beloved Leeds could score a goal.
All the best, thanks for your help Lewis.

October 27, 2025
Unprompted review
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Reply from Advise Wise

Thanks Aaron for your review! Our helpdesk team is always here to help when you need

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Rated 5 out of 5 stars

Great system and Assistance

Had a demo with Tim to walk through the system which was very helpful. I am surprised how easy it is to use and how clear everything is laid out. Plenty of functions that we don't have with our existing sourcing platform that I feel will now help to source the most suitable product much quicker.

October 22, 2025
Unprompted review
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Reply from Advise Wise

Thank you for your review Aaron

Rated 1 out of 5 stars

Pathatitic service by mr shahid

I used this firm for my case they r unprofessional just try to take money from you guys please go any where else never used this firm for your case specially mr shahid.

October 17, 2024
Unprompted review
Rated 5 out of 5 stars

Great portal & BDM!

Advise Wise is a great portal with exception functionality. The BDM (Tim) is an invaluable resource which I have used many times to successfully place equity release cases which are difficult to place. Tim has great knowledge and what he doesn’t know, he will find out in a swift, friendly and efficient manner.

October 2, 2025
Unprompted review
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Reply from Advise Wise

Thanks Jason for your review, we are glad you can rely on our helpdesk support

Rated 5 out of 5 stars

Advise Wise and BDM Tim Feather

Advise Wise and BDM Tim Feather have proved of enormous benefit to me and my company. Access to knowledge and immediate responses are, sadly, relatively rare in todays busy financial services world.

This is not the case with Tim, his speedy response and wide knowledge are proving invaluable

October 1, 2025
Unprompted review
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Reply from Advise Wise

Thanks Alan for your review, we are glad to read you are using our platform and helpdesk support

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Rated 5 out of 5 stars

Great service

Great portal! The functionality is incredibly intuitive – everything is laid out clearly, and it's easy to navigate. Tim Feather (BDM) kindly ran through a demo with me, which was really useful – he took the time to explain everything clearly and made sure I was comfortable using all the features. Amazing service!

September 4, 2025
Unprompted review
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Reply from Advise Wise

Thanks for your review Tash, we're glad you find the platform intuitive and easy to use. Our helpdesk team is always here for you when you need support.

Rated 5 out of 5 stars

First Class Service

Lewis has been most helpful with my recent client enquiry and really appreciate his time and help.

September 2, 2025
Unprompted review
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Reply from Advise Wise

Thanks for your review Andy, we're glad our team could support you with your client's enquiry

Rated 5 out of 5 stars

Advise Wise demo

Really useful intro to Advise from Tim..I look forward seeing what the system can offer me and my clients.
Thanks again Tim for the clarity in which you delivered the demo today !

September 1, 2025
Unprompted review
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Reply from Advise Wise

Thanks for your review Michael

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Rated 5 out of 5 stars

Excellent help from Tim Feather to sort…

Excellent help from Tim Feather to sort a tech issue on the sourcing - not AW's fault - Prompt help on any aspect of Later Life lending. Keep it up and thank you.

August 28, 2025
Unprompted review
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Reply from Advise Wise

Thanks for your review Simon

Rated 5 out of 5 stars

New user- Very Impressed

The system is very easy to navigate and makes logical sense, if there are any issues the team are on hand and both very helpful and knowledgeable

It has reduced my workload whilst also producing more professional looking documentation which I feel is far more client friendly

August 21, 2025
Unprompted review
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Reply from Advise Wise

Many thanks for your review. We're thrilled to your our platform helped you manage your workload and produce professional and client-friendly documents

Rated 5 out of 5 stars

Later life lending subject matter experts

All the team and especially Dan Edmondson are incredibly knowledgeable, supportive and expert in their field. There is a variety of resources available in later life lending, you should have them all in your kit bag. If AdviseWise isn’t, you should add them without delay.

August 22, 2025
Unprompted review
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Reply from Advise Wise

Thanks for your review Francesca

Rated 5 out of 5 stars

I’m very pleased with the way the team…

I’m very pleased with the way the team handled my son's case, professional, knowledgeable, and fully committed from start to finish. Thanks their expertise and strategic approach, we achieved a successful outcome.
I also want to commend Shahid and mustasim for their excellent support and coordination throughout the process. Their efficiency and professionalism made everything smoother and more manageable.
Highly recommended

August 18, 2025
Unprompted review
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Reply from Advise Wise

Many thanks for your review, our helpdesk team is always happy to help

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Rated 5 out of 5 stars

I can only concur with the many…

I can only concur with the many comments expressing thoughts on the Advice Wise System. On first sight it's highly professional, functional, easy to use, and has all the essential elements to facilitate a seamless compliant journey to process an Equity Release application. Well done to Dan, Tim and Lewis on your hard work in communicating the Advise Wise system to Equity Release Specialists and also Mortgage Advisors qualified to advise on ER too.

August 1, 2025
Unprompted review
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Reply from Advise Wise

Many thanks for your review Mr White, we're glad to know you're enjoying our platform

Rated 5 out of 5 stars

Professional and helpful

I recently contacted Advise Wise for some help with regards to criteria as I had a more complex enquiry. I spoke with Lewis who was fantastic. He was really helpful approaching the lenders on my behalf with my queries and kept me updated throughout the process. Incredibly professional and I will definitely contact Lewis and the team again in the future when looking to place any later life lending cases.

July 22, 2025
Unprompted review
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Reply from Advise Wise

Thanks for your review Georgia. We're glad our helpdesk could support you

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