AniForte UK  Reviews 

2,487
TrustScore 4.5 out of 5

4.5

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Review summary

Created with AI, based on recent reviews

Evaluating 302 reviews, reviewers overwhelmingly had a great experience with this company. Loyal customers frequently praise the exceptionally fast delivery times, smooth online ordering processes, and the extensive selection of natural pet health supplements available. Consumers note that customer service representatives are very helpful with tailored advice, and many mention that their animals genuinely enjoy consuming the daily items. Some reviewers were distinctly not happy with delayed order updates, missing shipping information, and prolonged difficulties receiving timely refunds for returned items. A few other people also mentioned occasional issues regarding unexpectedly short product shelf life or newly modified packaging designs that felt less secure.

What people talk about most

Product

Customers report overwhelmingly positive experiences with the products, highlighting visible improvements in... See more

Quality

Consumers find quality to be positive and consistently report satisfaction with the excellent and reliable... See more

Delivery service

People report positive experiences with delivery_service, noting that shipments consistently arrive promptly... See more

Service

Customers consistently note positive experiences with service, highlighting efficient operations, quick... See more

Order

Reviewers express mixed feelings regarding their order experiences. Many customers highlight severe delays,... See more

Reviews shaping this summary

Rated 5 out of 5 stars

AniForte have a great range of products to support our dogs’ health. We’ve been using Green Mussel Powder for many years and have recently set up a second subscription for Canine Complete as we are ho... See more

Company replied

Rated 5 out of 5 stars

Amazing service always, Have never had any issues at all. All my questions have been answered with the upmost knowledge and advice if a question can’t be answered straight away, they do let you kn... See more

Rated 5 out of 5 stars

We were looking for a supplement for our 9kg mixed breed terrier who has pancreatitis and is fed a 50:50 diet of cold pressed kibble along with home cooked white fish, rice and vegetables. We nee... See more

Rated 5 out of 5 stars

Quick response to order, delivery was a bit slow but I think this was down to Royal Mail. Have not used the product yet, did not realise our dog would need 5 tablets a day, difficult getting one insi... See more



Company details

  1. Animal Feed Store

Written by the company

Our mission is to make every pet happy and healthy by enabling them to enjoy life as nature intended. We put nature back into every pet's diet through our range of 100% natural pet food, supplements and care products.


Contact info

4.5

Excellent

TrustScore 4.5 out of 5

2K reviews

5-star
4-star
3-star
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1-star

Asks customers to review

This company invites their customers to review, whether positive or negative

Replied to 48% of negative reviews

Typically replies within 2 weeks

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4.5

All reviews

(2,487)

308 reviews in the last 12 months

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Rated 1 out of 5 stars

I will not risk giving this to my cat!

I bought this in good faith. When I received the package I read the safety instructions:”Wear respiratory protection, eye protection and skin protection when handling”.
There is no way in hell I would give this to my cat!
If it’s toxic for me, it’s not safe for him.

June 11, 2026
Rated 1 out of 5 stars

Serious product recall concerns ignored

I ordered quantities of the Aniforte BARF product in 2025 via Amazon and several months later had a product recall due to "microbiological contamination". One of my dogs was very ill and needed vet care following the first orders so I emailed Aniforte using the website contact form to get more information about the contamination issue as the product had already been consumed. I had no reply so rang Customer Services and gave the history. I was promised a call back, didn't receive one and have tried three times unsuccessfully since. Each time I call, I'm promised a response from the QA team and told there's no one in Customer Services who can help. No one seems to have a clue or is willing to help, which is appalling given the circumstances. Documenting here to see if it will generate a response, failing which I'll take legal action. Ironically the recall came the same day I'd started a subscription direct with Aniforte.

May 20, 2026
Unprompted review
AniForte UK  logo

Reply from AniForte UK

Hello Louise, Thank you for this valuable feedback. We are very sorry to hear about the difficulties you have encountered, both regarding the product recall and the lack of communication following your enquiries. I'm more than happy to sort all of this for you. Please email me directly at antje.hornbeck@nutriment.com, so I have your contact info. I will then be able to run your batch numbers against the contaminated stock, and we will go from there. I look forward to hearing from you!

Rated 5 out of 5 stars

This was my first experience with this…

This was my first experience with this company. The product arrived in the expected time scale and well packaged, my dog has not been using it for long but our vet recommended it as she is 12 years old now and slowing down. I would hesitate to use this company again.

May 30, 2026
Rated 1 out of 5 stars

I’m struggling to even give this…

I’m struggling to even give this company 1 star. I would avoid them at all costs. They sent wrong item it’s now day 4 and I’m still waiting for a reply to my email in request to return item. Let’s not forget £4.99

June 4, 2026
AniForte UK  logo

Reply from AniForte UK

Hello Lianne, We're sorry to hear you're frustrated, however we'd like to clarify that our team has reached out twice regarding your return request, which you acknowledged receiving.

Once again: to process your return, we needed to confirm whether the item you ordered accidentally was unopened, as this determines eligibility under our returns policy.

Rated 5 out of 5 stars

The coconut care spray

The coconut care spray arrived promptly. It does a really good job removing matts from my mainecoon's coat, eliminating the need for a trip to the vet to remove them.

June 2, 2026
Rated 5 out of 5 stars
AniForte UK  logo

Reply from AniForte UK

That’s wonderful to hear.

It’s always a great sign when a dog happily accepts a raw feeding routine and feels comfortable with it. Consistency and enjoyment are key, and it sounds like she’s settling in really well.

We’re glad our approach can support you both on that journey and appreciate you sharing your experience with us.

Your AniForte Team.

Rated 5 out of 5 stars

Great product

Great product, quick delivery.

May 26, 2026
AniForte UK  logo

Reply from AniForte UK

We’re really happy to hear that everything arrived quickly and that you’re pleased with the product.

A smooth experience from order to delivery makes all the difference, so it’s great to know we could deliver that for you.

Thank you for taking the time to share your feedback — it means a lot to us.

Your AniForte Team.

Rated 5 out of 5 stars

I trust your products I have been using…

I trust your products I have been using holistic medicine for over two years.

May 31, 2026
AniForte UK  logo

Reply from AniForte UK

It means a lot to hear that you’ve been following a holistic approach for such a long time and have chosen to include our products in that journey.

Building trust takes time, especially when it comes to your dog’s wellbeing, so we truly appreciate your confidence in what we do. We’re glad to be part of your routine and support you along the way.

Thank you for sharing your experience with us.

Your AniForte Team.

Rated 5 out of 5 stars
AniForte UK  logo

Reply from AniForte UK

We’re really pleased to hear that everything reached you quickly and smoothly.

A reliable and efficient service is something we work hard on, so it’s great to know that this came through in your experience.

Thank you for taking the time to share your feedback.

Your AniForte Team 💚

Rated 1 out of 5 stars

Charged for products i didn't even order!

I emailed customer service to see how I could return some products and didn't hear back, then I was charged a second time and sent more products I did not ask for! Went on my account and there's no active subscriptions or any evidence of any orders made! Not happy.

June 5, 2026
Unprompted review
AniForte UK  logo

Reply from AniForte UK

Hello Abby, Thanks for your review. I've responded to you on 29 May and again earlier today. Please check your trash/spam for the messages. We cannot proceed unless you let us know which product(s) you would like to return, and we are awaiting your response. Best, Antje from AniForte

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