I would have awarded them five stars if it were not for the weird way they define their cover on Comparethemarket website - "accident cover included". This is not strictly the case as you need to ad... See more
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Review summary
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Reviews shaping this summary
Deducted 1 star minimum as Aviva website kept sending me round in circles as I tried several times to change my password to my account,which was set up several years' ago. Otherwise, ok.
Company replied
Whilst appreciating the prices for us older drivers the problems come when phoning in to try and resolve hitches. The usual long wait, staff whose first language is not English. Whilst I could not i... See more
Aviva are very easy to get insurance, but always tricky declining the RAC options, Note, That I do not need any cover as have been a member for forty years. Why would I buy two lots of Rac breakdown... See more
Company details
Written by the company
Aviva insurance, savings, investments and pensions. Get an online insurance quote now, from the official Aviva website
Contact info
United Kingdom
- www.aviva.co.uk
4.3
Excellent
64K reviews
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I went through Go Compare for home…
I went through Go Compare for home insurance and your quote was one of the best.
August 20, 2026
erience with Aviva was very good…
My experience with Aviva was very good I found the format easy to follow the estimate was the best so no problem.
August 19, 2026
5*defacto polices
5*defacto polices, very competitive prices, easy online form to navigate
August 20, 2026
Easy online process
It was a very easy and clear online process to obtain very competitive car insurance.
August 20, 2026
May use AI-assist with repliesRead more
At Trustpilot, it's all about human content. This business can also access our AI-assisted response tool which helps them draft replies.
Password change laborious
Deducted 1 star minimum as Aviva website kept sending me round in circles as I tried several times to change my password to my account,which was set up several years' ago. Otherwise, ok.
August 21, 2026
Reply from Aviva
Hi, thanks for feeding this back to us 🙂
We're sorry things took longer than expected, but we're pleased we were still able to get this sorted for you.
If you need to contact us, you can get in touch with our team directly here 👉 https://www.aviva.co.uk/help-and-support/contact-us/
Aviva Social Team
Easy to use web site
August 21, 2026
Good price and easy to set up
August 21, 2026
Hours of effort for a simple problem!
I wanted to make a simple change (increase annual mileage) to my car insurance. The company is totally adverse to speaking to a human and directs you firstly to online help that has limited brainless fixed options. I then connected to a chat line which after 20 minutes disconnected with no progress and on a second attempt the chat line confirmed the change and cost. Some days later I had received no confirmation or policy changes. I then called the EMERGENCY accident only telephone number and amazingly got through to an advisor who made the changes.
August 18, 2026
Unprompted review
Reply from Aviva
Hi, thanks for sharing your experience with us, we're sorry to hear this change took longer than expected.
We appreciate the need to ensure a smooth journey for our customers when reaching out to our teams, and your feedback will go a long way to helping us improve 🤝
If there's anything else you need from us, please get in touch with our team directly here 👉 https://www.aviva.co.uk/help-and-support/contact-us/
Aviva Social Team
Not been able to finish the…
Not been able to finish the home/Building insurance cover. For some reason I can not explain
August 19, 2026
Reply from Aviva
Hi Felix, thanks for looking to us for your new cover, we're sorry you've faced some trouble with this.
So we can look into this further for you, please get in touch with our team directly here 👉 https://www.aviva.co.uk/help-and-support/contact-us/
Aviva Social Team
I could speak to a person reasonably…
I could speak to a person reasonably quickly! Went from department to department easily.
August 20, 2026
Customer service reached a new low
Wow customer service reached a new low.
Could easily spend an afternoon on the Aviva roundabout.
August 21, 2026
Unprompted review
Reply from Aviva
Hi Ray, thanks for reaching out and leaving a review.
We're sorry to hear things haven't gone as expected, we'd like to get you some help with this one 🤝
So we can investigate this further, please get in touch with our team directly here 👉 https://www.aviva.co.uk/help-and-support/contact-us/
Aviva Social Team
SMOOTH AND FAST
August 21, 2026
Best price with good options
August 21, 2026
Straight forward way to do
August 21, 2026
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