I’ve had experiences with most of the different Balfe’s Bikes and the folks at Waterloo stand tall amongst the rest. I used a cycle to work vouchers in part to upgrade my gravel bike and the... See more
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Great new bike and payment plan, but the shop is way too busy to only have two staffs available. Had to wait a fair amount of time to collect my brand new bike, and given that it's a chain store... See more
I recently purchased a Trek FX 5 from Balfe's Bikes, and I couldn't be happier with both the bike and the service I received. The team was knowledgeable, friendly, and took the time to answer all m... See more
I recently bought a Specialized Allez E5 from Balfe’s. Overall the experience was very positive and the staff was friendly. There was a sort of delay on the day of bike collection which caused sligh... See more
Company details
About Balfe's Bikes - Waterloo
Written by the company
The Bike Sales and Servicing Specialists.
Founded in 2008, Balfe’s Bikes has 12 bike shops in London and the South East. We stock the world’s best bike brands including Trek, Specialized, Brompton, Whyte, Giant, BMC, Frog and more, plus all the acccessories you would expect.
We are proud to maintain high standards of service in our shops, our workshops and online. View our website for the latest product releases, deals and more to find everything you need to enjoy cycling.
About Balfe's Bikes
Written by the company
- Free Click & Collect
- To our 12 stores across London and the South East
- Free delivery
- Free delivery on all bikes over £500 - Free delivery non-bike orders over £30 (*excluding bulky or restricted items free delivery over £100)
- 0% finance
- Available to help spread the cost via Klarna. Terms & Conditions apply.
- Cycle to Work available
- Vouchers accepted to save 25-39%
- Online service booking
- For our professional workshops
- Balfe’s personal bike delivery
- No unpacking required. Bike built and ready to ride straight away, for local customers
Contact info
69-71 The Cut, Waterloo, SE1 8LL, London, United Kingdom
- 020 4529 7777
4.8
Excellent
921 reviews
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Great Service the staff was on the…
Great Service the staff was on the money in what i needed.First time buying my cycle shoes from Balfe's Bikes Waterloo and not the last.
Thank You for the great service keep up the fab work
July 18, 2026
Friendly and helpful staff
July 15, 2026
Best Balfe’s about
I’ve had experiences with most of the different Balfe’s Bikes and the folks at Waterloo stand tall amongst the rest.
I used a cycle to work vouchers in part to upgrade my gravel bike and the lad who helped did an incredible job.
I’m a relative novice in terms of parts and quality, but I said what I did and didn’t like and he put together an incredible upgrade.
I went back to get my bike with no problems, as the gears settled, they started make a crunching sound, popped in and they sorted it with no quibble.
Cannot recommend them enough!
July 11, 2026
Great service from lovely staff
Great service from lovely staff. Even though the shop was busy they took time to get me different sizes and makes of shoe and helmet and made sure that I was happy with the fit of both. Plus the price on both was really good value!
Recommended highly
July 13, 2026
Super helpful and friendly staff
July 5, 2026
Best bike shop in Lambeth?
Very friendly, helpful and expert. I went in with a problem on my Brompton and they fixed it for free and very quickly. Also gave me advice on lubricating my chain. Brilliant - would definitely return and recommend! Thank you!
July 14, 2026
Unprompted review
It took a long time to return
It took a long time to return, but I was generally satisfied with the work carried out on my bike👍🏿
July 7, 2026
Very helpful and encouraging
Got a new helmet, came back 2 months later for some insoles and a saddle. Staff were very helpful and knowledgeable, someone even lent me their own helmet to try on because they did have that size in stock.
July 1, 2026
Great new bike and payment plan
Great new bike and payment plan, but the shop is way too busy to only have two staffs available.
Had to wait a fair amount of time to collect my brand new bike, and given that it's a chain store, the company should invest in having a more seemsless service.
- No issues with the staff support, just a company's demand problem.
July 6, 2026
👍✅✅✅✅ Excelent service ✅
June 27, 2026
Friendly service & honest…
Friendly service & honest straightforward advice when enquiring about split nose saddles. Did not try to sell me anything unsuitable & this was appreciated. Very pleased with the service.
July 5, 2026
Great handling of manufacturer return
The team at Balfe's Waterloo handled a warranty return for me when the manufacturer was less than helpful. They arranged a replacement and got me on the road for summer bike trip, removing hassle of dealing with the manufacturer.
June 27, 2026
Great service
Excellent bike shop with outstanding customer service. The staff are very knowledgeable, friendly, and always happy to help. They gave me honest advice and took the time to answer all my questions without any pressure. The atmosphere is welcoming, and I would highly recommend this shop to anyone looking for a bike or expert advice. Thank you!
July 1, 2026
Great Buying Experience at Balfe's Bikes
I recently purchased a Trek FX 5 from Balfe's Bikes, and I couldn't be happier with both the bike and the service I received.
The team was knowledgeable, friendly, and took the time to answer all my questions without any pressure. They made sure the bike was properly set up and explained everything I needed to know before I left the store.
June 9, 2026
Excellent service and great bike purchase
I recently bought a bike from Balfe's Bikes store and had a great experience. The staff were all very helpful, friendly, and knowledgeable. They took the time to answer my questions and made the whole process easy and enjoyable. I'm very happy with my purchase and would highly recommend them. Thank you for the excellent service!
June 19, 2026
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