So grateful to have been able to order my really dainty toddler some character clothing! She loves seeing it in supermarkets but it never fits her as she still wears baby sizes. She absolutely adores... See more
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Review summary
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Brought a gorgeous blanket since having it my daughter had been obsessed and will not use any other blanket! I have also purchased an array of Pjs and outfits I would say to size up on certain thin... See more
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Absolutely LOVE Dolly Wears everything is always perfect! Pretty outfits for my little Princess and always new pretties to explore. Good rewards scheme for all orders which come in very useful for big... See more
Company replied
I absolutely love Dolly Wears but never realised they did school wear until I saw it advertised on Facebook. The little pinafore dresses are absolutely adorable! Even my husband said so 😆 and are... See more
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Company details
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4.4
Excellent
1K reviews
No recent history of asking for reviews
This company hasn't invited customers recently, so reviews may not be representative
Replied to 38% of negative reviews
Typically replies within 1 week
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Love
Spend a fortune at this place, love their unique designs and love the quality of the clothes! 😍
September 8, 2026
Unprompted review
Reply from Dollywears
Thank you so much for your lovely review! 🥰💕 It means the world to us that you love our designs and the quality of our pieces. We’re so grateful for all your continued support (and all those orders! 😂🛍️). Thank you for choosing Dolly Wears! 🎀✨
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Lovely items ordered pair Toy Story…
Lovely items ordered pair Toy Story kids PJ,s lively soft material and 2 beautiful blankets one Frozen and one Moana adorable
September 7, 2026
Unprompted review
Reply from Dollywears
Thank you so much for your lovely review! 🥰 We’re so pleased you loved your PJs and blankets, especially how soft they are! 💕 We hope your little one enjoys getting cosy with all their new Dolly Wears goodies. Thank you for shopping with us! ✨🎀
Perfect dresses
Bought 4 matching dresses for my granddaughters. Absolutely beautiful. Excellent value. Prompt delivery. Will certainly be using again!
September 3, 2026
Unprompted review
Reply from Dollywears
Thank you so much for your lovely review! 🥰 Four matching dresses for your granddaughters sounds absolutely adorable! 🎀 We’re so pleased you loved them and were happy with the value and delivery. We can’t wait to welcome you back to Dolly Wears again! 💕✨
Loved the dresses ordered for my girls…
Loved the dresses ordered for my girls for a wedding, lovely quality and so pretty!
January 14, 2026
Unprompted review
Reply from Dollywears
Thank you so much for your lovely review! 🥰 We’re so happy you loved the dresses for your girls, and we hope they looked absolutely beautiful at the wedding! 💕 Thank you for choosing Dolly Wears for such a special occasion 🎀✨
Love everything from dolly wears always…
Love everything from dolly wears always good quality
September 5, 2025
Unprompted review
Reply from Dollywears
Thank you so much for your lovely review! 🥰 We’re so happy to hear you love your Dolly Wears pieces and are always pleased with the quality. Your continued support means so much to us! 💕🎀 xx
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Such beautiful clothes at a fraction of…
Such beautiful clothes at a fraction of the cost of other brands but with such good quality!
Our favourite brand for girls clothes
September 4, 2026
Unprompted review
Reply from Dollywears
Thank you so much for such a lovely review! 🥰 It means the world to hear that we’re your favourite brand for girls’ clothes! 💕 We always want to bring you beautiful pieces at lovely prices without compromising on quality. Thank you for continuing to choose and support Dolly Wears ✨🎀
I'm so happy with my delivery
I'm so happy with my delivery, everything is beautiful thank you 😊
September 3, 2026
Unprompted review
Reply from Dollywears
Thank you so much for your lovely review! 🥰 We’re so happy to hear you loved everything in your order. We hope your little one enjoys all their new pretties! 💕✨ Thank you for shopping with Dolly Wears xx
Not trustworthy. Very disappointing Company .
Send e mail to say item is on its way then 3 hours later e mail to say it s been cancelled and I will be getting a refund.
September 3, 2026
Unprompted review
Reply from Dollywears
Thank you for your feedback, and we’re sorry for the confusion caused by the emails you received. Unfortunately, during the final stages of processing your order, we discovered a stock discrepancy which meant the item was no longer available to send. Although a dispatch notification had already been generated, we were unable to fulfil the item and therefore issued you a full refund as soon as this was identified.
We completely understand how disappointing and confusing this must have been, and we apologise for the inconvenience caused. 💕
Cute clothes for baby
Cute clothes for baby to child, and good quality for baby soft skin. Like it!
September 3, 2026
Unprompted review
Reply from Dollywears
Thank you so much for your lovely review! 🥰 We’re so happy you love the quality and softness of our clothing — little ones deserve nothing but the comfiest! 💕 Thank you for choosing Dolly Wears ✨
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Absolutely LOVE Dolly Wears everything…
Absolutely LOVE Dolly Wears everything is always perfect! Pretty outfits for my little Princess and always new pretties to explore. Good rewards scheme for all orders which come in very useful for big hauls of clothes. Used them for years and always recommend them to other people after multiple compliments on my daughters clothing and accessories.
September 2, 2026
Unprompted review
Reply from Dollywears
What an absolutely gorgeous review, thank you so much! 🥹🤍 It means the world to hear that you’ve been shopping with Dolly Wears for years and continue to find new products for your little princess! 🎀✨We love that her Dolly Wears outfits and accessories get so many compliments, and we’re so grateful that you recommend us to others too — there really is no bigger compliment for a small business! 💕We’re also so pleased you’re making the most of our rewards scheme (especially for those big hauls! 😂🛍️). Thank you for all your continued love and support over the years! 🤍
Reply from Dollywears
Thank you so much for your lovely review! 🤍 We’re so pleased you love our designs and pretty packaging, and that your order arrived quickly too! 🎀✨ Thank you for choosing Dolly Wears — we really appreciate your support! 💕
first time ordering and the material…
first time ordering and the material seems very cheap, the request to return was denied (final sale item) don’t remember being notified that no return would be able to be issued due to this. due the the material looking/ feeling like it’s from SHEIN.
Will definitely debate reordering certain designs from there.
the blankets I orders were great. just not the sleep suit material.
September 2, 2026
Unprompted review
Reply from Dollywears
Thank you for taking the time to leave your feedback. 🤍 We’re really pleased to hear that you loved the blankets, although we’re sorry that you weren’t as happy with the sleepsuits. We’re incredibly proud of the quality of our products and have many customers who return to us time and time again, but we completely appreciate that fabric preferences can be very personal and not every item will be right for everyone. Regarding your return request, the items purchased were final sale items and therefore not eligible for return. This is stated within our returns policy and applies to all final sale purchases, which is why our team were unfortunately unable to accept the return on this occasion.
We’re sorry that your first experience with us wasn’t completely positive, but we really appreciate your lovely comments about our blankets and hope you continue to enjoy them. 🤍
Great clothing fast delivery beautiful…
Great clothing fast delivery beautiful qyality items
September 1, 2026
Unprompted review
Reply from Dollywears
Thank you so much for your lovely review! 🤍 We’re so pleased you’re happy with the quality of your Dolly Wears pieces and that your order arrived quickly too! 🎀✨ Thank you for choosing us and for your support — it means so much! 💕
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Pyjamas
I placed 2 orders around a year apart and am pleased with the consistency. Shipping and delivery is fast, packaging is cute and practical and the pyjamas are the best quality I’ve ever had. It’s so nice to be able to get character pyjamas for my kids that fit so well and are such high quality. They are incredibly soft for children’s skin and wash very well also. I’m not quite sure how they do it for the price but I’ll be coming back for more!
September 1, 2026
Unprompted review
Reply from Dollywears
What an amazing review, thank you so much! 🥹🤍 We absolutely love hearing that you’ve ordered with us a year apart and found the same great quality and service both times. Knowing you think our pyjamas are the best quality you’ve ever had honestly means so much to us! ✨We put so much thought into bringing you gorgeous character designs that are soft, comfortable, wash beautifully and are still affordable, so feedback like this makes us incredibly happy. 🥰We can’t wait to welcome you back for your next order! Thank you for choosing Dolly Wears and for such wonderful support. 💕
Absolutely lovely clothes and great customer service
Absolutely lovely clothes. I got loads for my little boy who's 2 and newborn daughter!
I had to email as I had a request over something and they done everything to help excellent customer service.
Currently have another basket filling up on the site ☺️
August 25, 2026
Unprompted review
Reply from Dollywears
Thank you so much for such a lovely review! 🥹🤍 We’re so happy to hear you’ve found lots of gorgeous pieces for both your little boy and your newborn daughter! 🩵🎀 It’s especially lovely to hear that our customer service team was able to help with your request and make your experience a positive one. And we love that another basket is already filling up! 😂🛍️ Thank you so much for choosing and supporting Dolly Wears — we can’t wait to pack your next order! ✨💕
school
The school dresses I ordered for my granddaughter are very cute and well made. I am so impressed with them. The items arrived promptly and were well packaged.
August 30, 2026
Unprompted review
Reply from Dollywears
Thank you so much for your lovely review! 🤍 We’re so happy to hear you’re impressed with your granddaughter’s school dresses and love the quality and designs. 🎀 It’s also wonderful to hear your order arrived quickly and beautifully packaged. We hope she absolutely loves wearing her Dolly Wears dresses to school! ✨💕
Love the designs the quality and there…
Love the designs the quality and there not to badly priced either been purchasing dw for nearly 7 years now for my LG and now Love the do boys things too
August 29, 2026
Unprompted review
Reply from Dollywears
Thank you so much for your amazing support over nearly 7 years! 🥹🤍 It honestly means the world to us that you’ve been choosing Dolly Wears for your little girl for all this time. We’re so happy you continue to love our designs, quality and prices — and that you’re loving our boys’ pieces too! 🩵🎀 Thank you for growing with us and being such a wonderful part of Dolly Wears! ✨💕
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Poor quality …
I ordered a school dress for my daughter and the quality of it is just appalling. It’s so thin and threads are hanging off everywhere. I paid £18 including delivery and honestly supermarket ones are so much better.
Shame as I loved the design, but clearly this is poor quality Chinese make.
August 29, 2026
Unprompted review
Reply from Dollywears
Thank you for taking the time to leave your feedback. We’re really sorry to hear that you’re disappointed with your school dress, particularly as you loved the design. The quality you’ve described certainly isn’t what we would expect from our products. If your dress has arrived with loose threads or you believe there may be a quality issue, we would always encourage you to contact our customer service team with your order details and some photos so that we can take a look and help resolve this for you. We also have a 14 day return policy, therefore if you are unhappy with them please to not hesitate to return them, if you are in the timeframe. We’re genuinely sorry that your order hasn’t met your expectations on this occasion and would really appreciate the opportunity to look into it for you. 🤍
Beautiful items
I bought two dressing gowns for my grandaughters for Christmas. They are so beautiful and soft and such a great bargain. I have in the past bought some lovely items from Dollywears and have never been disappointed.
August 26, 2026
Unprompted review
Reply from Dollywears
Thank you so much for your lovely review! 🥹🤍 We’re so happy you love the dressing gowns — we hope your granddaughters absolutely adore opening them at Christmas! 🎀🎄 It means even more to hear that you’ve shopped with us before and have always been happy with your Dolly Wears pieces. Thank you for continuing to support us, it truly means so much! ✨💕
Items are of poor quality and materials…
Items are of poor quality and materials are not as described. Sizing also runs big. Also be careful as they do not let you return sale items. Customer service is not good. I wouldn't buy from here again.
August 28, 2026
Unprompted review
Reply from Dollywears
Thank you for taking the time to leave your feedback. We’re really sorry to hear that you were disappointed with your order, as this isn’t the experience we want our customers to have. We apologise that you weren’t happy with the quality or fit of the items you received. We sell thousands of pieces and are incredibly proud of the quality of our clothing, with many of our customers returning to us time and time again. We do, however, appreciate that sizing and personal expectations around fabrics and fit can vary. Regarding your return, reduced sale items are not eligible for return, which is stated within our returns policy and applies consistently to all customers purchasing from our sale. We’re also sorry to hear you felt our customer service wasn’t good. Our team always aims to be friendly, helpful and transparent, while following the policies in place. It’s disappointing that we weren’t the right fit for you on this occasion, but we appreciate you sharing your experience with us. 🤍
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