Ever-Pretty Reviews 

2,546
•
TrustScore 4 out of 5

4.1

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Review summary

Created with AI, based on recent reviews

Evaluating 337 reviews, reviewers had a great experience with this company. People love the stunning designs and wonderful quality of the dresses, finding them extremely comfortable and exceptionally well-made for special occasions. Customers also frequently praise the responsive support team for guiding them through orders and making returns simple and stress-free. Some reviewers were not happy with sizing inconsistencies, noting that certain gowns ran smaller than expected and featured restrictive fits. Consumers also mentioned frustrations regarding unexpected return restrictions, additional shipping costs, and difficulties when trying to exchange items. Furthermore, a few people felt that the online purchasing process lacked clarity regarding final sale items.

What people talk about most

Product

Customers consistently note positive experiences with product, often praising the stunning designs, gorgeous... See more

Customer service

Users describe positive interactions with customer service, often praising representatives for being quick,... See more

Order

Consumers find order experiences to be mixed, as some reviewers praise fast delivery, helpful customer... See more

Return policy

Reviewers highlight ambiguous aspects of return policy, with some consumers praising the seamless process,... See more

Quality

Clients share positive opinions on quality, frequently praising the beautiful design, comfortable feel, and... See more

Reviews shaping this summary

Rated 4 out of 5 stars

Impressed with Mark at Customer Services, he organised a Royal Mail return rather than Evri as we have no drop off points where we live. Very happy to be able to return my not needed items, thank you

Rated 4 out of 5 stars

Overall a very good experience, they were able to accommodate my request which was quite a unique situation for which I am grateful for. The only slight downside was the communication, it took days to... See more

Rated 5 out of 5 stars

I had a great experience with the customer service team, they were quick and responsive throughout. After an issue with Royal Mail, Sarah and Rocil were super helpful and promptly rectified the situat... See more

Company replied

Rated 5 out of 5 stars

I bought the Ever Pretty lucky bag with just a little trepidation! £45 for 5 dresses, you supply your size and the company pick 5 random dresses for you. I was absolutely delighted with what I receive... See more


Answered by reviewers

Created with AI, based on reviewer opinions







Company details

  1. Women's Clothing Store
  2. also in
  3. Clothing Store

Written by the company

Ever-Pretty is your go-to source for stylish and affordable dresses for every occasion! With countless on-trend evening gowns, cocktail dresses, and more, you can’t go wrong with a dress from our collection. Celebrate a wedding in style or rock a striking, bold look for your next night out. No matter where you’re headed, Ever-Pretty has the best dress for every event. The best part of shopping Ever-Pretty? Finding a gorgeous dress that fits your budget and your personal style. Shop for a look you love at a price that’s even better, only at Ever-Pretty.


Contact info

4.1

Great

TrustScore 4 out of 5

3K reviews

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No recent history of asking for reviews

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Replied to 55% of negative reviews

Typically replies within 1 week

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4.1

All reviews

(2,546)

367 reviews in the last 12 months

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Rated 1 out of 5 stars

CHINESE COMPANY not a U.K. Company

I have still not received my refund of stg 103.00, albeit I returned item and had to pay 20 euro postage out of my own pocket. When I initially ordered from EVER PRETTY online, I discovered my payment went directly to HONGKONG YUNSHANG in China.
There is a total silence from EVER PRETTY U.K. when you email. I would Never buy anything whatsoever from them online again.

September 4, 2026
Unprompted review
Ever-Pretty logo

Reply from Ever-Pretty

Hi Marianne,

We’re very sorry to hear about your experience and sincerely apologize for the frustration and inconvenience caused.

As a global company, Ever-Pretty operates with fulfillment centers in different regions, and some orders may be shipped from our global fulfillment center when an item is not available in the local warehouse. We also have our own factory and take pride in overseeing our production and quality.

We’ve tried to locate your order using the name provided in this review, but unfortunately, we haven’t been able to identify it. Please email us at globalservice@ever-pretty.com with your order number so we can look into your concern and assist you directly.

We sincerely apologize for the inconvenience and hope to resolve this for you.

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Rated 5 out of 5 stars

Elosia was AMAZING

Elosia was AMAZING! I couldn't find my order details (turns out my fiancé made a typo!!!) but she found the details and processed the exchange. All errors were down to me and my fellow 'one braincell-share' (aka fiancé; lost order numbers, email address typos, you name it), so she honestly had the patience of a saint! Took 24 hours of stress off in a single conversation, highly recommend Ever-Pretty!!!

September 2, 2026
Unprompted review
Rated 5 out of 5 stars

Lucky dip

I have just received my Lucky dip 5 dresses 👗 for £45. I’ll be honest I thought this would be another scam I fell for 🤔however the dresses are lovely and more importantly they fit 😊there’s only one I won’t wear as it is but I have a sewing machine and have some ideas 💡.
Overall extremely pleased with my purchases 💕

August 26, 2026
Unprompted review
Rated 5 out of 5 stars

Beautiful comfortable dress

Fast delivery, great communication, dress was absolutely perfect. I got a size 12, and it fit perfectly, I can’t find a way to upload a photo though. The dress was for me the mother of the bride, I can’t tell you how comfortable it was and I wore it for 13 hours.

August 21, 2026
Unprompted review
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Rated 5 out of 5 stars

I was very very hesitant at first…

I was very very hesitant at first buying a gown online. I always shop for those in the department stores. However, I took my chances and couldn’t be more pleased with the dress. I wore it to my son’s wedding and received many compliments. I am a plus size and it fit perfect with absolutely no adjustments needed! Now I know where to go to buy my gowns as I am already eyeing another dress for our 50th school reunion. Dress to impress!

February 20, 2026
Unprompted review
Rated 5 out of 5 stars

I bought a dress where the fabric was pretty, but the sequins were itchy on my skin.

I bought a dress that was non-returnable. The dress looked good on me, but the fabric/sequins were really itchy for me, and I knew I wasn't going to be comfortable wearing it. So I talked to a wonderful customer service rep, Elosia, and she was more than happy to help me out and was able to give me a 30% refund. I really appreciated her help. 5 stars for Ever Pretty's customer service!

August 24, 2026
Unprompted review
Rated 3 out of 5 stars

I had some recommendations for this…

I had some recommendations for this company.. but the dress arrived very creased and not like the picture.
I was expecting better packaging.
I’ve taken the dress to the dry cleaners hoping they can make the dress look like it should which has cost me more, the dress was near on £60 so now it costs near on £80..
On further investigation on ever pretty coming from china says it all.
Would I recommend. No is my answer, but if you want cheap and need to spend more getting the dress to look right then go for it.
I’d say avoid, there are plenty of uk companies that do lovely dresses as I’ve discovered after this company. And delivery is much quicker. This email is what is registered to Tpilot

August 10, 2026
Unprompted review
Ever-Pretty logo

Reply from Ever-Pretty

Hi Aimee,

We’re really sorry to hear about your experience. We completely understand how disappointing it must have been to receive your dress in that condition.

We completely understand that seeing an order come from overseas may have been unexpected, and we’re sorry if this gave you a different impression of our company. We’re a global company, and when an item isn’t available in our local warehouse, we fulfil the order through one of our overseas facilities, including our own manufacturing facilities. We always do our best to offer quality dresses at accessible prices.

We’d genuinely like to look into this for you and see what we can do. Unfortunately, we haven’t been able to locate your order with the information available in this review. Please reach out to us at globalservice@ever-pretty.com or call +44 2038070569 with your order details, and our team will be happy to help.

Rated 4 out of 5 stars

Overall a very good experience

Overall a very good experience, they were able to accommodate my request which was quite a unique situation for which I am grateful for. The only slight downside was the communication, it took days to get a response at times but on one occasion I was contacted to advise of the delay and they apologised. Once all was in order, my item was quickly despatched and was with me in a matter of days! If I could give 4.5 stars I would but the site didn’t let me

July 28, 2026
Unprompted review
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Rated 5 out of 5 stars

I had to return the dresses Tried…

I had to return the dresses Tried calling the number. No one answered. Really thought I was going to get stuck with two dresses. They actually called me and I hadn’t even left a message. They called back using their call history. Needless to say I would order from them again Debbie P. From Massachusetts

August 1, 2026
Unprompted review
Rated 1 out of 5 stars

Order 2 bridesmaid dresses to try on

Order 2 bridesmaid dresses to try on.
Was not clear at checkout that I would not be able to return one of the dresses and am now left with a £50 dress that doesn't fit and cannot return.
The website automatically added on a price for protective packaging as far as I could tell. I would have thought that would be in the company's best interest and be standard.
When returning the dress I was able to, it was about £6 to return it.
I would have gotten the next size up but after this experience, I don't want to.
Lots of hidden costs or sneaky dealings make me not return here.

August 1, 2026
Unprompted review
Ever-Pretty logo

Reply from Ever-Pretty

Hi Sam,

We're sorry to hear about your experience and understand your frustration.

We'd appreciate the opportunity to look into your order and clarify what happened. Please contact us at globalservice@ever-pretty.com with your order number, or call us at +44 2038070569, so our team can review your case and assist you further.

We look forward to hearing from you and hopefully resolving this for you.

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Rated 1 out of 5 stars

£55+ for a very cheap synthetic dress.

£55 for cardboard inserts and atrocious sizing.
Don't be fooled by the polished photos online. This dress is cheap fast fashion disguised as formalwear. The fabric has zero give, meaning the stiff zipper wouldn't even pass my hips despite ordering my standard size. Worse yet, the bust contains rigid, rock-hard foam inserts that feel like actual cardboard sewn into the lining—uncomfortable, bulky, and absurdly cheap.
For £55, you can get far better quality, proper lining, and wearable tailoring from standard UK high-street brands. Save yourself the headache and the international return fees and shop elsewhere.

July 24, 2026
Unprompted review
Ever-Pretty logo

Reply from Ever-Pretty

Hi Emma,

We're sorry to hear that the dress didn't meet your expectations. We understand that everyone has different standards and preferences, and we're sorry we didn't meet yours on this occasion.

Our dresses are sized according to the measurements provided in the size chart for each style, so we always recommend checking the size chart before placing an order, as sizing may vary between designs. We'd also like to clarify that UK orders are returned to our UK return warehouse, meaning there are no international return fees.

Please feel free to reach out to our support team so we can review your concerns and see how we can help. Thank you for your feedback.

Rated 5 out of 5 stars

Outstanding Customer Service and Quality Products

I spoke with Issah, and she went above and beyond to assist me with my return and completely resolve my issue. The dress was gorgeous, but not available in all sizes. Although I was outside the return window, she worked with me to help me recover the money I had invested. It’s companies like Ever-Pretty and customer service professionals like Issah that are so important in simplifying the wedding planning process. Please keep doing what you are doing. Would 100% recommend to other brides or anyone shopping for formal wear.

July 13, 2026
Unprompted review
Rated 4 out of 5 stars

Lovely products, great customer service.

I've ordered a few times from this site, and I'm providing a 4 star as on my most recent order the sizes stated and using their size guide they were not true to size, which resulted in being 4 sizes too small and then ultimately having the order whilst waiting onto he next size up to try, but didn't arrive in time for the event. However their customer service is great and very quick to help. I will be ordering in the future, this will not deter me, as the dresses are beautiful and reasonably priced, maybe this style just wasn't for my this time. Other experiences and orders have been fantastic

July 13, 2026
Unprompted review
Rated 5 out of 5 stars

“Pre Order” oppsie

Placed an order and was not paying attention to the delivery date, I reached out via text through the website and was helped by Sarah. Sarah was able to switch the orders and accommodate the dresses I wanted replaced. Thank you once again, Sarah! Can’t wait to see the dresses!

July 10, 2026
Unprompted review
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Rated 5 out of 5 stars

My wedding

I ordered a beautiful dress for my wedding. When I received it I just didn’t like the dress on me. My budget was low for my wedding. I was told the dress I bought was non-refundable. I did not see that when I ordered it. If I saw that I would not have ordered the dress. Customer service, Mark, helped me get a refund. I was very happy with the help I received.

July 7, 2026
Unprompted review
Rated 4 out of 5 stars

Bought two different styles of dresses…

Bought two different styles of dresses -- loved the darn green! Unfortunately, I purchased them in the wrong size and had to return both. Will gladly explore additional styles and sizes.

July 7, 2026
Unprompted review

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